Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: BrightView LLC

🔹 Location: Norwood, Ohio

🔹 Job Type: Full-Time

🔹 Category: Medical Practices

🔹 Date Posted: June 24, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing integrated marketing strategies to drive patient acquisition and brand awareness
• Collaborating with the outreach team to ensure marketing efforts align with business objectives
• Managing virtual events and marketing collateral to enhance community engagement and brand visibility
• Leveraging marketing automation tools to streamline campaign execution and performance tracking
• Monitoring campaign performance and adjusting strategies based on data-driven insights and KPIs

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to manage multiple projects with competing deadlines. A background in healthcare marketing, particularly in behavioral health or substance use disorder treatment, is preferred but not required.

📋 Key Responsibilities

✅ Create and execute integrated marketing and communications plans that align with business objectives and support external outreach efforts

✅ Develop and implement integrated marketing strategies across digital, print, and event channels to support business growth

✅ Serve as the primary liaison between the marketing department and outreach team, ensuring alignment and responsiveness to field needs

✅ Plan and manage virtual events that enhance community engagement and brand visibility

✅ Oversee the creation and distribution of marketing collateral, ensuring consistency with brand guidelines

✅ Leverage marketing automation tools and systems to streamline campaign execution and performance tracking

✅ Collaborate with internal teams and external vendors to deliver projects on time and within budget

✅ Monitor campaign performance and adjust strategies based on data-driven insights and KPIs

✅ Maintain and govern content platforms to ensure efficient content delivery and version control

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration. The ideal candidate will be comfortable working in a fast-paced environment and adapting to changing priorities.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing, Advertising or a related field

Experience: Minimum of 5 years of experience in marketing, with a focus on integrated content strategy and campaign execution

Required Skills:

• Strong written and verbal communication skills
• Demonstrated ability to manage multiple projects with competing deadlines
• Experience working cross-functionally with sales, outreach, or field teams
• Proficiency in Microsoft Office 365 and marketing platforms (e.g., WordPress, Salesforce, Constant Contact)
• Strong analytical, organizational, and decision-making skills
• Proven ability to define and manage key performance indicators (KPIs)

Preferred Skills:

• Experience in healthcare marketing, particularly in behavioral health or substance use disorder treatment
• Background in sales enablement or supporting field-based teams
• Experience managing direct reports or mentoring junior team members

ASSUMPTION: While a background in healthcare marketing is preferred, candidates from other industries with transferable skills and a strong interest in healthcare are encouraged to apply.

💰 Compensation & Benefits

Salary Range: $75,000 - $95,000 per year

Benefits:

• PTO (Paid Time Off)
• Immediately vested and eligible in 401k program with employer match
• Company sponsored ongoing training and certification opportunities
• Full comprehensive benefits package including medical, dental, vision, short term disability, long term disability and accident insurance
• Tuition Reimbursement after 1 year in related field

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing manager role in the healthcare industry. Final compensation will be determined based on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: BrightView LLC operates in the Medical Practices industry, focusing on addiction treatment and recovery services.

Company Size: BrightView LLC has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: BrightView LLC was founded in 2015, with a history of providing comprehensive, evidence-based addiction treatment and recovery services.

Company Description:

• BrightView LLC offers comprehensive, evidence-based addiction treatment and recovery services
• The company provides outpatient care, medication-assisted treatment, and counseling services
• BrightView LLC has locations in Ohio, Kentucky, North Carolina, Maryland, and Virginia

Company Specialties:

• Addiction Medicine
• Behavioral Health
• Chemical Dependency
• Clinical Counseling
• Medication Assisted Treatment
• Outpatient Treatment
• Substance Use Disorder
• Recovery

Company Website: https://www.brightviewhealth.com

ASSUMPTION: BrightView LLC is committed to delivering life-changing addiction care in the communities it serves, with a focus on comprehensive, evidence-based treatment and recovery services.

📊 Role Analysis

Career Level: This role is a mid-level marketing position, requiring a balance of strategic thinking and tactical execution.

Reporting Structure: The Marketing Manager will report directly to the Vice President of Marketing and work closely with the outreach team and other internal departments.

Work Arrangement: This role is on-site, with the primary office location in Norwood, Ohio.

Growth Opportunities:

• BrightView LLC offers opportunities for professional growth and development within the marketing department and the organization as a whole
• The company provides ongoing training and certification opportunities to support employee growth
• As the company continues to expand, there may be opportunities for the Marketing Manager to take on additional responsibilities or move into a leadership role

ASSUMPTION: The Marketing Manager role at BrightView LLC offers a unique opportunity to make a significant impact on the company's growth and success while developing personally and professionally.

🌍 Location & Work Environment

Office Type: BrightView LLC's primary office is a corporate environment, with a focus on collaboration and innovation.

Office Location(s): 4600 Montgomery Rd, Norwood, OH 45212

Geographic Context:

• Norwood, Ohio is a suburb of Cincinnati, with a population of approximately 19,000 people
• The area offers a mix of urban and suburban living, with easy access to downtown Cincinnati and other nearby attractions
• Norwood is home to a diverse range of industries, including healthcare, manufacturing, and retail

Work Schedule: The Marketing Manager role follows a standard full-time work schedule, with some flexibility for remote work as needed.

ASSUMPTION: The Norwood office provides a collaborative and innovative work environment, with easy access to nearby amenities and attractions.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-person or virtual interview with the hiring manager and/or other team members
• Final interview with the Vice President of Marketing
• Background check and offer extension

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Communication and interpersonal skills
• Project management and organizational skills
• Technical proficiency in marketing platforms and tools
• Alignment with BrightView LLC's mission and values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Demonstrate your understanding of BrightView LLC's mission and the role's responsibilities in your application materials
• Prepare for behavioral interview questions that focus on your problem-solving skills, communication style, and ability to work collaboratively
• Research BrightView LLC and the addiction treatment industry to show your enthusiasm and commitment to the role

ATS Keywords: Integrated marketing, campaign execution, cross-functional collaboration, KPI management, marketing automation, healthcare marketing, behavioral health, substance use disorder treatment

ASSUMPTION: The application process for the Marketing Manager role at BrightView LLC is designed to assess candidates' strategic thinking, communication skills, and cultural fit with the organization.

🛠️ Tools & Technologies

• Microsoft Office 365
• Marketing platforms (e.g., WordPress, Salesforce, Constant Contact)
• Marketing automation tools (e.g., HubSpot, Marketo)
• Project management tools (e.g., Asana, Trello)
• Analytics tools (e.g., Google Analytics, Adobe Analytics)

ASSUMPTION: The Marketing Manager will be expected to have proficiency in Microsoft Office 365 and marketing platforms, with a willingness to learn and adapt to new tools and technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Compassion
• Integrity
• Accountability
• Excellence
• Collaboration

Work Style:

• Collaborative
• Innovative
• Adaptable
• Results-driven
• Data-informed

Self-Assessment Questions:

• Do you have a passion for healthcare and a commitment to helping others?
• Are you comfortable working in a fast-paced, collaborative environment?
• Do you have strong communication skills and the ability to influence others?
• Are you comfortable using data to inform decision-making and drive results?

ASSUMPTION: BrightView LLC values candidates who are passionate about healthcare, collaborative, and results-driven, with a strong commitment to the company's mission and values.

⚠️ Potential Challenges

• The Marketing Manager role may require working on multiple projects with competing deadlines, requiring strong project management and prioritization skills
• The role may involve working with external vendors and partners, requiring strong communication and negotiation skills
• The addiction treatment industry can be emotionally demanding, requiring candidates to have strong empathy and resilience
• The role may require working with sensitive patient information, requiring a strong commitment to confidentiality and privacy

ASSUMPTION: The Marketing Manager role at BrightView LLC offers a unique opportunity to make a significant impact on the company's growth and success while developing personally and professionally. However, the role also presents challenges that require strong communication, project management, and emotional intelligence skills.

📈 Similar Roles Comparison

• Unlike other marketing manager roles, this position focuses specifically on the healthcare industry, with a focus on addiction treatment and recovery services
• The role requires a strong understanding of the addiction treatment industry and a commitment to helping others
• Compared to other marketing manager roles, this position may offer more opportunities for growth and development within the organization

ASSUMPTION: The Marketing Manager role at BrightView LLC is unique in its focus on the addiction treatment industry and offers a unique opportunity for candidates to make a significant impact on the company's growth and success while developing personally and professionally.

📝 Sample Projects

• Developing and executing a comprehensive marketing campaign to launch a new outpatient treatment center
• Collaborating with the outreach team to create targeted marketing materials for specific patient populations
• Managing a virtual event to raise awareness about addiction treatment and recovery services in the community

ASSUMPTION: The Marketing Manager role at BrightView LLC offers a wide range of projects and initiatives, with opportunities for candidates to demonstrate their creativity, strategic thinking, and tactical execution skills.

❓ Key Questions to Ask During Interview

• Can you describe the company's marketing strategy and how this role fits into that plan?
• How does the marketing department collaborate with the outreach team and other internal departments?
• What are the biggest challenges facing the addiction treatment industry, and how does BrightView LLC approach them?
• What opportunities are there for professional growth and development within the marketing department and the organization as a whole?
• How does BrightView LLC support work-life balance for its employees?

ASSUMPTION: The interview process for the Marketing Manager role at BrightView LLC is designed to assess candidates' strategic thinking, communication skills, and cultural fit with the organization. Candidates should prepare thoughtful questions that demonstrate their understanding of the role and the company's mission.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare for behavioral interview questions that focus on your problem-solving skills, communication style, and ability to work collaboratively
• Research BrightView LLC and the addiction treatment industry to show your enthusiasm and commitment to the role
• Follow up with the HR department one week after submitting your application to check the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.