📌 Core Information
🔹 Job Title: Marketing Manager
🔹 Company: CPM (via Jobs for Humanity)
🔹 Location: Thame, United Kingdom, OX9 (Hybrid working available)
🔹 Job Type: Full-time, 12-month fixed-term contract
🔹 Category: Marketing
🔹 Date Posted: April 17, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with hybrid working options
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies to drive user acquisition and engagement on the *shopt app
- Collaborating with cross-functional teams to ensure user-centric decision-making
- Managing marketing budgets and tracking costs and returns by campaign
- Conducting user research and providing actionable feedback to inform product development
- Creating brand collateral and supporting the growth of retail media
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively in a fast-paced, collaborative environment.
📋 Key Responsibilities
✅ Partner with the Head of Strategy to set marketing objectives and design the annual marketing plan
✅ Deliver measurable marketing initiatives aimed at achieving engagement and acquisition targets for users on the app
✅ Develop a comprehensive communication plan to boost brand awareness and collaborate with third-party agencies and internal stakeholders to ensure high visibility
✅ Conduct research into user behaviour and sentiment, providing actionable feedback to inform product development and engagement plans
✅ Manage annual marketing budgets, tracking costs and returns by campaign
✅ Assist with the organization and management of events and external shows
✅ Create collateral to support the growth of retail media
ASSUMPTION: The role may evolve over time as the company grows and adapts, potentially leading to new responsibilities or reprioritization of existing ones.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience (2-5 years) in marketing, with a focus on digital marketing and user acquisition
Required Skills:
- Creative thinker with an excellent eye for detail and the ability to turn data into actionable insights
- Strong budgeting and forecasting skills, with the ability to allocate marketing spend efficiently
- Proactive, adaptable, and a can-do attitude, with the ability to thrive in a fast-paced environment
- Team-oriented, collaborating effectively with cross-functional teams
- Excellent communication and interpersonal skills
Preferred Skills:
- Experience with marketing automation tools and CRM systems
- Familiarity with A/B testing and optimization strategies
- Knowledge of the retail industry or e-commerce platforms
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role.
💰 Compensation & Benefits
Salary Range: Up to £47,500 basic salary per annum (pro-rata), depending on experience
Benefits:
- Annual bonus of up to 10% (STCP)
- Comprehensive private healthcare, covering pre-existing medical conditions, with the option to add family and spouse at a subsidised cost
- Generous holiday package of 26 days plus bank holidays, extending by one day each year of service up to 31 days
- Flexible work-life balance, with the option to buy and sell holiday days
- Generous pension plan
- Corporate Social Responsibility initiatives with dedicated days for giving back to the community through charitable activities
- Life assurance of 4X
Working Hours: Full-time, typically 40 hours per week, with flexible working hours and hybrid working options available
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager role with 2-5 years of experience in the UK.
📌 Applicant Insights
🔍 Company Context
Industry: Non-profit Organizations, focusing on connecting historically underrepresented talent to welcoming employers
Company Size: Small (11-50 employees), which may offer a more personal and agile work environment
Founded: 2020, with a focus on diversity, coaching, job hunting, and events
Company Description:
- Jobs for Humanity paves the way to a fairer future for all by connecting historically underrepresented talent to welcoming employers
- The organization combines cutting-edge recruiting technology and expert D&I consultation to make inclusive hiring seamless, scalable, and sustainable
- Jobs for Humanity is a non-profit organization with a global presence, operating in the US and Australia
Company Specialties:
- Job hunting and diversity
- Coaching and training
- Events and community engagement
Company Website: www.jobsforhumanity.com
ASSUMPTION: As a non-profit organization, Jobs for Humanity may have limited resources for certain aspects of the role, such as marketing budgets or access to advanced tools.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and development within the organization
Reporting Structure: The Marketing Manager will report directly to the Head of Strategy, Engagement, and Operations
Work Arrangement: Hybrid, with a combination of on-site and remote work, allowing for flexibility and work-life balance
Growth Opportunities:
- Potential career progression within the marketing department or other areas of the organization
- Opportunities to work on diverse projects and gain experience in various aspects of marketing
- Chances to develop leadership and mentoring skills by guiding junior team members
ASSUMPTION: Given the organization's focus on diversity and inclusion, there may be opportunities for the Marketing Manager to contribute to related initiatives and further develop their skills in this area.
🌍 Location & Work Environment
Office Type: Hybrid, with a combination of on-site and remote work
Office Location(s): Thame, United Kingdom, OX9
Geographic Context:
- Thame is a town in Oxfordshire, located approximately 13 miles southeast of Oxford and 45 miles northwest of London
- The area offers a mix of urban and rural environments, with easy access to major cities and picturesque countryside
- Thame has a population of around 11,000 people and a growing community of professionals
Work Schedule: Full-time, typically 40 hours per week, with flexible working hours and hybrid working options available
ASSUMPTION: While the role is based in Thame, the hybrid work arrangement may allow for some flexibility in location, depending on the specific needs of the organization and the individual employee.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- In-depth interview with the hiring manager and other team members
- Final interview with the Head of Strategy, Engagement, and Operations
Key Assessment Areas:
- Marketing strategy and planning
- Budgeting and financial management
- User research and data analysis
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Demonstrate your understanding of the organization's mission and how your skills align with their goals
- Prepare examples of your past marketing campaigns and their outcomes to discuss during the interview
- Research the organization and be prepared to discuss how you can contribute to their ongoing initiatives
ATS Keywords: Marketing strategy, user acquisition, engagement, budgeting, communication, collaboration, data analysis, brand management, retail media
ASSUMPTION: As a non-profit organization, Jobs for Humanity may have a more streamlined interview process compared to larger corporations, with a greater emphasis on cultural fit and alignment with the organization's mission.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., HubSpot, Marketo)
- CRM systems (e.g., Salesforce, Zoho CRM)
- Social media platforms (e.g., Facebook Ads, LinkedIn Ads)
- SEO and content marketing tools (e.g., Google Analytics, SEMrush)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the organization's preferences and the Marketing Manager's expertise.
👔 Cultural Fit Considerations
Company Values:
- Inclusion and diversity
- Expertise and innovation
- Collaboration and teamwork
Work Style:
- Agile and adaptable
- Data-driven and strategic
- Collaborative and team-oriented
Self-Assessment Questions:
- How do you embody the values of inclusion and diversity in your work?
- Can you provide an example of a time when you had to adapt your marketing strategy based on data insights?
- How do you approach collaboration and teamwork, particularly when working with cross-functional teams?
ASSUMPTION: As a non-profit organization focused on diversity and inclusion, Jobs for Humanity places a strong emphasis on cultural fit and alignment with their mission and values.
⚠️ Potential Challenges
- Limited marketing budget, requiring creative and cost-effective strategies
- Working with a diverse range of stakeholders, including employers, job seekers, and community partners
- Balancing the need for data-driven decision-making with the organization's mission and values
- Managing expectations and priorities across multiple teams and departments
ASSUMPTION: The Marketing Manager may face unique challenges related to working in a non-profit organization, such as limited resources and the need to balance the organization's mission with practical considerations.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses on user acquisition and engagement within an app, rather than driving sales or brand awareness for a product or service
- As a non-profit organization, Jobs for Humanity may have different priorities and constraints compared to for-profit companies
- This role offers the opportunity to work in a dynamic and growing organization, with potential for career growth and development
ASSUMPTION: While this role shares some similarities with traditional marketing positions, its focus on user acquisition and engagement within an app, as well as its non-profit context, sets it apart from other marketing roles.
📝 Sample Projects
- Developing and executing a user acquisition campaign to drive app installs and registrations
- Conducting user research to identify trends and preferences, and using the findings to inform product development and engagement strategies
- Creating brand collateral and guidelines to ensure consistent messaging and visual identity across all marketing channels
ASSUMPTION: The specific projects the Marketing Manager will work on may vary depending on the organization's priorities and the individual's skills and expertise.
❓ Key Questions to Ask During Interview
- Can you describe the organization's plans for growing and scaling the *shopt app in the coming years?
- How does the marketing team collaborate with other departments, such as product development and customer success?
- What are the most significant challenges facing the organization, and how can this role contribute to addressing them?
- How does the organization support the professional development and growth of its employees?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: Asking thoughtful and insightful questions during the interview can help demonstrate your interest in the role and your understanding of the organization's mission and goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, and explain how you can contribute to the organization's mission and goals
- Prepare examples of your past marketing campaigns and their outcomes to discuss during the interview
- Research the organization and be prepared to discuss how you can contribute to their ongoing initiatives
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
