Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: Weekday AI

🔹 Location: Jaipur, Rajasthan, India

🔹 Job Type: On-site, Full-time

🔹 Category: Marketing

🔹 Date Posted: June 17, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing marketing strategies to promote pump and solar products
• Collaborating with sales teams to align marketing activities with business development goals
• Generating and nurturing leads through various channels
• Conducting market research and competitor analysis
• Managing digital marketing initiatives and brand positioning

ASSUMPTION: This role requires a strong understanding of B2B marketing and sales lifecycle, with a focus on lead generation and customer acquisition.

📋 Key Responsibilities

✅ Develop and implement effective marketing strategies to promote pump and solar products across domestic and international markets

✅ Collaborate with the sales team to align marketing activities with business development goals and revenue targets

✅ Generate and nurture leads through campaigns, trade shows, digital marketing, and industry networking

✅ Conduct market research and competitor analysis to identify new opportunities and trends

✅ Create marketing collaterals including brochures, presentations, case studies, product videos, and content for digital channels

✅ Manage digital marketing initiatives including SEO, SEM, email marketing, and social media

✅ Oversee brand positioning and ensure consistency across all customer touchpoints

✅ Monitor marketing performance metrics and report on ROI and campaign effectiveness

✅ Establish strong relationships with key stakeholders including distributors, OEM partners, and industry influencers

✅ Represent the company at industry events, exhibitions, and client meetings to build strong market presence

ASSUMPTION: This role requires strong communication and interpersonal skills, as well as the ability to manage multiple projects and deliver results under tight timelines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Minimum 3 years of experience in marketing, sales, or business development, preferably in pump, solar, or industrial product sectors

Required Skills:

• Strong understanding of B2B marketing and sales lifecycle
• Proven experience in lead generation, campaign management, and customer acquisition strategies
• Excellent communication and interpersonal skills
• Proficiency in digital marketing tools, CRM systems, and Microsoft Office Suite
• Strategic thinking and problem-solving ability with a data-driven mindset
• Ability to manage multiple projects and deliver results under tight timelines
• Self-motivated, energetic, and driven to achieve targets

Preferred Skills:

• Experience in the renewable energy sector or mechanical/industrial products
• Familiarity with government tenders, institutional sales, or solar EPC industry

ASSUMPTION: Candidates with experience in the renewable energy sector or familiarity with government tenders and institutional sales processes may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: INR 2.5-6 LPA (Based on experience and skills)

Benefits:

• Health insurance
• Retirement benefits
• Performance-based bonuses
• Professional development opportunities

Working Hours: Full-time (40 hours/week) with flexible working hours

ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level marketing role in Jaipur, Rajasthan. Benefits may vary based on the company's specific policies.

📌 Applicant Insights

🔍 Company Context

Industry: Technology, Information, and Internet

Company Size: 11-50 employees (Small to mid-sized company)

Founded: 2022 (Relatively new company)

Company Description:

• Weekday AI is a YC-backed recruitment startup that curates top jobs from premium YC and VC-backed startups
• The company focuses on hand-curating job listings to provide applicants with select opportunities
• Weekday AI is headquartered in Jaipur, Rajasthan, India

Company Specialties:

• Recruitment
• Job curation
• Startup ecosystem

Company Website: http://jobs.weekday.works

ASSUMPTION: Working at Weekday AI may provide opportunities to engage with a diverse range of startups and gain exposure to various industries.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role may report directly to the CEO or a senior marketing manager, depending on the company's organizational structure

Work Arrangement: On-site, full-time with flexible working hours

Growth Opportunities:

• Potential to grow into a senior marketing role or management position
• Opportunity to work with a diverse range of startups and gain exposure to various industries
• Possibility to contribute to the company's growth and expansion

ASSUMPTION: As a mid-sized company, Weekday AI may offer more opportunities for growth and career advancement compared to larger corporations.

🌍 Location & Work Environment

Office Type: On-site (Jaipur, Rajasthan, India)

Office Location(s): Jaipur, Rajasthan, India

Geographic Context:

• Jaipur is the capital and largest city of the Indian state of Rajasthan
• The city is known for its historical sites, including the Amer Fort and City Palace
• Jaipur has a semi-arid climate with hot summers and mild winters

Work Schedule: Full-time (40 hours/week) with flexible working hours

ASSUMPTION: Working in Jaipur may offer a unique blend of historical and cultural experiences, as well as a lower cost of living compared to larger metropolitan areas in India.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Final round interview with senior leadership

Key Assessment Areas:

• Marketing and sales experience
• Lead generation and customer acquisition strategies
• Communication and interpersonal skills
• Problem-solving and strategic thinking
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing and sales experience
• Demonstrate your understanding of B2B marketing and lead generation strategies
• Showcase your ability to manage multiple projects and deliver results under tight timelines
• Prepare questions about the company, its culture, and growth opportunities

ATS Keywords: Marketing, Sales, Business Development, Lead Generation, Campaign Management, Customer Acquisition, Communication, Interpersonal Skills, Digital Marketing, CRM Systems, Strategic Thinking, Problem Solving, Project Management, Self-Motivated, Energetic, Target Driven

ASSUMPTION: As a small to mid-sized company, Weekday AI may have a more streamlined interview process and a greater emphasis on cultural fit and alignment with company values.

🛠️ Tools & Technologies

• CRM systems (e.g., Salesforce, HubSpot)
• Digital marketing tools (e.g., Google Analytics, SEO tools, social media management platforms)
• Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's preferences and industry standards.

👔 Cultural Fit Considerations

Company Values:

• Curated
• Select
• Hand-picked

Work Style:

• Collaborative
• Results-driven
• Adaptable

Self-Assessment Questions:

• Do you have a strong understanding of B2B marketing and sales lifecycle?
• Are you comfortable managing multiple projects and delivering results under tight timelines?
• Do you align with the company's values of being curated, select, and hand-picked?

ASSUMPTION: As a small to mid-sized company, Weekday AI may place a greater emphasis on cultural fit and alignment with company values.

⚠️ Potential Challenges

• Working in a fast-paced, dynamic environment with tight deadlines
• Adapting to the unique needs and preferences of various startups and industries
• Managing multiple projects and priorities simultaneously
• Competing with larger corporations for top talent and market share

ASSUMPTION: As a small to mid-sized company, Weekday AI may face unique challenges related to competition, resources, and market presence.

📈 Similar Roles Comparison

• Marketing Manager (Weekday AI) vs. Marketing Manager (Large Corporation)
• Smaller company size may offer more opportunities for growth and career advancement
• Working with a diverse range of startups may provide unique exposure and learning opportunities
• Larger corporations may offer more resources and stability but less flexibility and autonomy
• Marketing Manager (Weekday AI) vs. Marketing Manager (Startup)
• Weekday AI may offer a more stable and structured work environment compared to startups
• Startups may offer more opportunities for equity and rapid growth but also higher risk and uncertainty
• Both roles may require strong communication and interpersonal skills, as well as the ability to manage multiple projects

ASSUMPTION: The specific challenges and opportunities of this role may vary depending on the company's size, industry, and growth stage.

📝 Sample Projects

• Developing and executing a marketing campaign to promote a new solar product launch
• Conducting market research and competitor analysis to identify new opportunities in the pump and solar industries
• Managing digital marketing initiatives to improve brand awareness and generate qualified leads

ASSUMPTION: The specific projects and responsibilities of this role may vary depending on the company's priorities, market conditions, and industry trends.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does Weekday AI support the growth and development of its employees?
• What are the most challenging aspects of working at Weekday AI, and how have previous employees addressed them?
• How does Weekday AI measure the success of its marketing efforts, and what key performance indicators (KPIs) are most important?
• What opportunities are there for growth and advancement within the company?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and commitment to the company's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through http://jobs.weekday.works
• Tailor your resume and cover letter to highlight relevant marketing and sales experience
• Prepare questions about the company, its culture, and growth opportunities
• Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.