Marketing Manager

📌 Core Information

🔹 Job Title: Marketing Manager

🔹 Company: AlphaHire

🔹 Location: Remote (US)

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 11, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Building AlphaHire's marketing function from scratch
• Executing essential early tasks such as emails, landing pages, and paid media
• Developing and implementing a scalable marketing strategy
• Hiring and leading a team of marketing specialists
• Partnering closely with sales to optimize lead generation and conversion

ASSUMPTION: This role requires a versatile marketing professional who can balance short-term execution with long-term strategy and thrive in an ambiguous, fast-paced environment.

📋 Key Responsibilities

✅ Own all early-stage marketing execution: email campaigns, website updates, landing pages, HubSpot/CRM workflows, and paid media basics

✅ Build foundational marketing assets, documentation, and reporting dashboards

✅ Identify channels and strategies that move the needle quickly and write, edit, and publish content as needed

✅ Track performance data and adjust campaigns in real-time

✅ Design and implement a scalable inbound/outbound marketing strategy

✅ Hire and lead a team of specialists (SEO, content, paid, automation, etc.)

✅ Manage marketing budget, tech stack, and analytics infrastructure

✅ Partner closely with sales to optimize lead gen, nurture, and conversion

✅ Own brand positioning and messaging strategy across all channels

ASSUMPTION: The initial phase of this role will be heavily focused on execution, while the scaling phase will involve more strategic planning and team leadership.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 4-8+ years in marketing roles, with at least 2 years owning growth or demand gen directly

Required Skills:

• Expertise in email marketing, CRM workflows (HubSpot preferred), landing page optimization, and digital ads
• Strong writer and creative problem-solver
• Experience hiring or managing freelancers and internal team members
• Self-directed, proactive, and organized — thrives without micromanagement

Preferred Skills:

• Recruiting or staffing industry experience
• Paid media buying and analytics experience (LinkedIn, Meta, Google)
• Familiarity with SEO, video editing tools, or basic design (Canva, Figma)

ASSUMPTION: While the preferred skills are not required, they would be beneficial for someone looking to excel in this role at AlphaHire.

💰 Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (based on experience and location)

Benefits:

• Health, dental, and vision insurance
• 401(k) with company match
• Unlimited PTO
• Flexible work hours

Working Hours: Full-time (40 hours/week), flexible hours

ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Manager role with 4-8+ years of experience in the US.

📌 Applicant Insights

🔍 Company Context

Industry: AlphaHire is a technology company specializing in healthcare recruitment, focusing on innovation and dedication to excellence.

Company Size: 51-200 employees

Founded: 2020

Company Description:

• Revolutionizing healthcare recruitment through AI-driven innovation
• Specializes in connecting top-tier healthcare professionals with organizations
• Focuses on creating long-term success for both clients and candidates

Company Specialties:

• Recruiting and staffing
• Executive search
• Healthcare professionals
• Physicians, physician assistants, and nurse practitioners
• Registered nurses

Company Website: AlphaHire

ASSUMPTION: AlphaHire's focus on innovation and AI-driven recruitment sets it apart in the healthcare recruitment industry.

📊 Role Analysis

Career Level: Mid-level to senior, with potential for growth into a leadership role

Reporting Structure: This role reports directly to the CEO and will have the opportunity to build and lead a team

Work Arrangement: Fully remote, with the potential for on-site work in the future

Growth Opportunities:

• Building and leading a high-performance marketing team
• Expanding marketing efforts across multiple channels and platforms
• Potential for career advancement within the company

ASSUMPTION: This role offers significant growth opportunities as AlphaHire continues to expand its marketing efforts and team.

🌍 Location & Work Environment

Office Type: Remote-first, with the potential for on-site work in the future

Office Location(s): Lake Mary, Florida, and Orlando, Florida

Geographic Context:

• AlphaHire is headquartered in Lake Mary, Florida, with a secondary office in Orlando, Florida
• The company operates on an East Coast time zone (EST)
• AlphaHire has a remote-friendly culture, with employees working from various locations across the US

Work Schedule: Full-time (40 hours/week), flexible hours

ASSUMPTION: While AlphaHire is currently remote-first, the company may consider on-site work in the future as it grows and expands.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the hiring manager
• Take-home assignment or case study
• Final interview with the CEO
• Background check and offer

Key Assessment Areas:

• Marketing strategy and planning
• Campaign execution and optimization
• Team leadership and management
• Communication and presentation skills

Application Tips:

• Highlight your experience with early-stage marketing execution and team leadership
• Tailor your resume and cover letter to emphasize your relevant skills and experiences
• Prepare for behavioral and situational interview questions focused on marketing strategy, execution, and team leadership

ATS Keywords: Marketing Manager, Growth Marketing, Demand Generation, Email Marketing, CRM, HubSpot, Paid Media, Brand Positioning, Team Leadership, Hiring, Freelancer Management

ASSUMPTION: AlphaHire's interview process is designed to assess your strategic thinking, execution skills, and cultural fit within the company.

🛠️ Tools & Technologies

• HubSpot (CRM and marketing automation)
• Google Analytics
• Social media platforms (LinkedIn, Facebook, Twitter)
• Email marketing tools (e.g., Mailchimp, Constant Contact)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: AlphaHire uses a variety of marketing and project management tools to streamline its processes and improve collaboration.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Innovation
• Client-centricity
• Excellence

Work Style:

• Proactive and self-directed
• Collaborative and team-oriented
• Adaptable and open to feedback
• Results-driven and focused on continuous improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, ambiguous environment?
• Are you comfortable working independently and taking ownership of projects?
• Do you have experience leading and managing teams?
• Are you committed to delivering high-quality work and continuously improving your skills?

ASSUMPTION: AlphaHire values proactive, self-directed individuals who can thrive in a fast-paced, innovative environment and are committed to delivering excellence.

⚠️ Potential Challenges

• Building a marketing function from scratch requires strong organizational skills and the ability to prioritize tasks effectively
• Working remotely may present challenges in maintaining productivity and work-life balance
• AlphaHire's focus on innovation and AI-driven recruitment may require learning new tools and processes
• As the company grows, the Marketing Manager may face increased pressure to scale the team and marketing efforts quickly

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong focus on early-stage execution and building foundational marketing assets
• AlphaHire's focus on AI-driven recruitment sets it apart from other healthcare recruitment firms, offering unique growth and learning opportunities
• This role offers significant potential for career advancement as AlphaHire continues to grow and expand its marketing efforts

ASSUMPTION: This role is unique in its focus on building a marketing function from scratch and offers significant growth opportunities as AlphaHire continues to expand.

📝 Sample Projects

• Developing and executing a targeted email campaign to generate leads for AlphaHire's healthcare recruitment services
• Creating and optimizing landing pages to improve conversion rates and drive user engagement
• Building and managing a marketing budget, tech stack, and analytics infrastructure to support AlphaHire's growth

ASSUMPTION: These sample projects are designed to showcase the Marketing Manager's ability to execute essential early tasks and develop a scalable marketing strategy.

❓ Key Questions to Ask During Interview

• How does AlphaHire plan to support the growth and expansion of the marketing team?
• What are the key priorities for the first 90 days in this role?
• How does AlphaHire measure the success of its marketing efforts, and what key performance indicators (KPIs) will I be responsible for tracking?
• What opportunities are there for professional development and growth within the company?
• How does AlphaHire foster a remote-friendly work environment, and what resources are available to support remote employees?

ASSUMPTION: These interview questions are designed to assess AlphaHire's growth plans, marketing strategy, and commitment to employee development and support.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences in early-stage marketing execution and team leadership
• Prepare for behavioral and situational interview questions focused on marketing strategy, execution, and team leadership
• If selected for an interview, complete the take-home assignment or case study to demonstrate your strategic thinking and problem-solving skills
• Follow up with the hiring manager within one week of your final interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.