📌 Core Information
🔹 Job Title: Marketing Manager / Freelancer
🔹 Company: Butopêa
🔹 Location: Budapest, Nyúl utca 1, 1024 Hungary
🔹 Job Type: Contract
🔹 Category: Marketing
🔹 Date Posted: 2025-06-18
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid (3 days on-site, 2 days remote)
🚀 Job Overview
Key aspects of this role include:
- Managing marketing communication across various channels using modern technologies
- Planning and executing marketing promotions and influencer collaborations
- Optimizing campaigns and implementing new technologies for continuous improvement
- Working with an international team in a dynamic and innovative environment
ASSUMPTION: This role requires a high level of creativity, analytical skills, and adaptability to thrive in a fast-paced, growing startup environment.
📋 Key Responsibilities
✅ Create engaging campaigns across organic channels to spread Butopêa's brand values
✅ Plan, organize, and execute big marketing promotions and referral programs
✅ Collaborate with influencers to promote the brand and optimize campaign performances
✅ Continuously explore and implement new technologies to keep marketing strategies innovative
✅ Test growth hacking strategies to increase organic reach and improve conversion rates
ASSUMPTION: This role requires a proactive approach to staying updated with the latest marketing trends and tools.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: At least 5 years of experience in Online Marketing
Required Skills:
- Fluent Hungarian speaker and writer
- Strong analytical skills and comfortable with figures, Excel, and Google Analytics
- Excellent communication and project management skills
- Demonstrated experience with new technologies such as ChatGPT, AI tools, or other modern marketing technologies
- Creative mindset with a passion for interior design
Preferred Skills:
- Some knowledge of CSS and HTML
ASSUMPTION: Proficiency in Hungarian is crucial for this role due to the target market and internal communication.
💰 Compensation & Benefits
Salary Range: Based on the experience level and industry standards in Hungary, the estimated salary range for this role is HUF 600,000 - 800,000 per year (gross).
Benefits:
- Flexible working times
- Opportunity for advancement and long-term career building
- Investment in personal development
Working Hours: Full-time (40 hours/week) with flexible working times
ASSUMPTION: The salary range is an estimate and should be confirmed with the employer during the application process.
📌 Applicant Insights
🔍 Company Context
Industry: Butopêa is a Hungarian furniture startup brand that connects furniture and home decoration manufacturers directly to end customers, cutting out middlemen and offering high-quality products at competitive prices.
Company Size: Butopêa is a small, growing startup with a team of 6 employees, offering a dynamic and innovative work environment.
Founded: Butopêa was founded in 2022 as a spinoff from Vega-Impex Kft., a successful importer for toys and furniture in Hungary for over 25 years.
Company Description:
- Butopêa aims to provide a true shopping experience with world-class support and fast delivery
- The company strives to make customers happy by offering high-quality products at affordable prices
- Butopêa has a strong dedication to its vision, fostering a fun work environment, and encouraging team members to enjoy hanging around together
Company Specialties:
- Direct-to-customer furniture sales
- Home decoration and interior design
- International team collaboration
Company Website: Vega-Impex Kft. website
ASSUMPTION: Butopêa is a young, innovative company with a strong focus on growth and customer satisfaction.
📊 Role Analysis
Career Level: Mid-level to senior marketing role with significant responsibilities and growth opportunities
Reporting Structure: This role reports directly to the company founders and works closely with the international team
Work Arrangement: Hybrid work arrangement with 3 days on-site at the Budapest office and 2 days remote
Growth Opportunities:
- Advancement opportunities within the growing company
- Long-term career building and personal development
- Potential to take on leadership roles as the company expands
ASSUMPTION: This role offers significant growth potential as the company continues to grow and expand its market reach.
🌍 Location & Work Environment
Office Type: Modern, dynamic startup office located in Budapest, with minimal hierarchies and quick decision-making
Office Location(s): Budapest, Nyúl utca 1, 1024 Hungary
Geographic Context:
- Budapest is the capital and largest city of Hungary, offering a vibrant cultural scene and high quality of life
- The office is located on the Buda side, close to Széll Kálmán tér, with easy access to public transportation
- Occasional trips to the company's warehouse in Göd may be required
Work Schedule: Full-time (40 hours/week) with flexible working times and the possibility of remote work
ASSUMPTION: The work environment is dynamic, open-minded, and encourages new ideas and changes.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video call screening
- On-site or virtual interview with the founders
- Final decision and offer
Key Assessment Areas:
- Marketing expertise and creativity
- Analytical and problem-solving skills
- Communication and project management skills
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Be prepared to discuss your experience with modern marketing technologies and AI tools
- Showcase your creative approach to marketing campaigns and promotions
- Demonstrate your ability to work independently and take initiative
ATS Keywords: Online Marketing, Project Management, Analytical Skills, Communication Skills, Creative Thinking, Interior Design Knowledge, AI Tools, ChatGPT, Google Analytics, Excel, Campaign Optimization, Influencer Collaboration, Marketing Promotions, Landing Page Design, Growth Hacking, Social Media Marketing
ASSUMPTION: The application process may involve assessments or case studies to evaluate the candidate's marketing skills and problem-solving abilities.
🛠️ Tools & Technologies
- ChatGPT and other AI tools
- Modern marketing technologies (e.g., marketing automation, analytics, etc.)
- Google Analytics and Excel for campaign performance analysis
- Social media platforms (e.g., Facebook, Instagram, Pinterest, etc.)
- CSS and HTML for landing page design (optional)
ASSUMPTION: Familiarity with modern marketing technologies and a willingness to learn new tools are essential for this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation and continuous improvement
- Customer satisfaction and happiness
- International collaboration and teamwork
Work Style:
- Dynamic and fast-paced
- Open-minded and receptive to new ideas
- Minimal hierarchies with quick decision-making
Self-Assessment Questions:
- Do you thrive in a dynamic, innovative startup environment?
- Are you comfortable working independently and taking initiative?
- Do you have a strong passion for interior design and marketing creativity?
ASSUMPTION: Candidates should be comfortable working in a fast-paced, growing startup environment and be open to changes and new ideas.
⚠️ Potential Challenges
- Keeping up with the fast-paced growth and changing priorities of a startup
- Managing multiple projects and campaigns simultaneously
- Adapting to a dynamic work environment with minimal hierarchies
- Occasional trips to the company's warehouse in Göd
ASSUMPTION: These challenges are outweighed by the opportunities for growth and personal development in a dynamic and innovative work environment.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on modern technologies and AI tools
- Butopêa's startup environment offers more flexibility and growth opportunities compared to larger corporations
- This role provides a unique opportunity to shape the marketing strategy of a growing furniture startup
ASSUMPTION: Candidates should consider their preference for startup environments versus larger corporations when evaluating this role.
📝 Sample Projects
- Developing and executing a successful influencer marketing campaign to increase brand awareness
- Optimizing social media advertising campaigns to improve ROI and conversion rates
- Collaborating with the front-end designer to create engaging and high-converting landing pages
ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and initiatives expected in this role.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the marketing department in the next 6-12 months?
- How does the company support the professional development and growth of its employees?
- What is the company's long-term vision for marketing and how does this role contribute to achieving it?
- How does the company measure the success of its marketing campaigns and promotions?
- What is the team structure and how does this role fit into it?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and its culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Be prepared to discuss your experience with modern marketing technologies and AI tools
- Showcase your creative approach to marketing campaigns and promotions
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
