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Marketing Manager - Full time da remoto

Startup Geeks
Full-time
Remote
Worldwide
🌐 Digital Marketing
πŸ“Œ Core Information

- Job Title: Marketing Manager - Full time da remoto
- Company: Startup Geeks
- Location: Italia
- Job Type: Full-time, Remote
- Category: Marketing
- Date Posted: 2025-04-17
- Experience Level: 5-10 years
- Remote Status: Remote (Italy)

πŸš€ Job Overview

Key aspects of this role include:

- Leading the entire marketing function at Startup Geeks
- Driving sustainable growth and enhancing market positioning
- Overseeing a multidisciplinary team of 7 members
- Collaborating with the Founder and other stakeholders
- Managing a budget of 500k € for 2025

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and a proven track record in digital marketing and team management.

πŸ“‹ Key Responsibilities

- Strategic Planning and Execution:
- Define, implement, and monitor the overall marketing strategy
- Integrate brand marketing and growth/performance marketing efforts
- Plan and execute go-to-market strategies for new initiatives and services

- Team Leadership and Development:
- Lead, motivate, and manage a team of 7 marketing specialists
- Foster a culture of excellence, accountability, and continuous improvement
- Attract, hire, and develop talent within the team
- Provide regular feedback, coaching, and growth plans

- Growth Marketing Management:
- Oversee performance marketing campaigns (Meta, Google, TikTok, LinkedIn, etc.)
- Optimize funnel performance through A/B testing and data analysis
- Manage lead generation, nurturing, and retention strategies

- Brand and Content Marketing Management:
- Ensure consistent, impactful, and effective brand communication across all channels
- Supervise high-quality content production and ensure alignment with brand and growth objectives
- Collaborate effectively with content specialists

- Project Management and Organization:
- Implement and optimize internal processes and workflows
- Manage multiple projects simultaneously, maintaining control and vision
- Utilize appropriate project management tools

- Budget, Data Analysis, and Reporting:
- Manage the marketing budget strategically and monitor performance
- Define and track key performance indicators (KPIs)
- Create clear, data-driven reports and present strategic recommendations to Founders and stakeholders

- Interdepartmental Collaboration:
- Work closely and proactively with Sales, Product, and other internal/external stakeholders
- Ensure strategic alignment and maximize overall business impact

ASSUMPTION: This role requires strong analytical skills, excellent communication, and the ability to work effectively in a remote, dynamic environment.

🎯 Required Qualifications

- Education: Bachelor's degree in Marketing, Business, or a related field
- Experience: Proven experience of 5-7 years in digital marketing, with at least 3-5 years in managing internal marketing teams
- Required Skills:
- Proven expertise in performance marketing and growth strategies
- Strong analytical mindset and data-driven approach
- Excellent leadership, team management, and coaching skills
- Strong project management skills and ability to handle multiple projects
- Excellent communication and collaboration skills
- Proficiency in marketing tools, analytics platforms, and project management software
- Fluency in Italian and English

- Preferred Skills:
- Experience in the startup/scaleup or agency environment
- Familiarity with the Italian startup ecosystem
- Knowledge of the Club degli Investitori network

ASSUMPTION: Candidates with a strong background in digital marketing, team management, and a passion for the startup world are encouraged to apply.

πŸ’° Compensation & Benefits

- Salary Range: €40,000 - €60,000 per year (commensurate with experience)
- Benefits:
- Remote work with flexible hours
- Opportunities for professional growth and development
- A dynamic, collaborative work environment

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is estimated based on industry standards for a marketing manager role in Italy with 5-10 years of experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

- Industry: Venture Capital and Private Equity Principals
- Company Size: 2-10 employees
- Founded: 2008
- Company Description: The Club degli Investitori is a community of over 400 entrepreneurs, managers, and professionals who invest in innovative startups, scaleups, and SMEs. With a network of over 400 investors, the Club has supported more than 60 companies, investing over €70 million.
- Company Specialties: Venture capital, business angel, angel investing, PMI, startup, SME, and investimenti

πŸ“Š Role Analysis

- Career Level: Mid-level to senior marketing manager role
- Reporting Structure: Reports directly to the Founder, Alessio Boceda
- Work Arrangement: 100% remote work with flexible hours
- Growth Opportunities:
- Potential career progression within the marketing function
- Opportunities to work on various projects and initiatives
- Exposure to a dynamic, growing startup environment

ASSUMPTION: This role offers significant growth potential for the right candidate, with the opportunity to make a real impact on the company's success.

🌍 Location & Work Environment

- Office Type: 100% remote work
- Office Location(s): Italy (candidates from all regions are welcome)
- Geographic Context:
- Italy has a thriving startup ecosystem, with a strong focus on innovation and technology
- The Club degli Investitori is based in Torino, with a network spanning the entire country
- Work Schedule: Flexible hours, with a focus on results and productivity

ASSUMPTION: Remote work requires strong self-motivation, excellent communication, and effective time management skills.

πŸ’Ό Interview & Application Insights

- Typical Process:
1. Informal call with a member of the team
2. Video interview with a Startup Geeks member
3. Assessment
4. Final video interview with the Founder
- Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Leadership and team management abilities
- Analytical skills and data-driven mindset
- Communication and collaboration skills
- Cultural fit and alignment with company values
- Application Tips:
1. Tailor your resume and cover letter to highlight relevant skills and experiences
2. Showcase your understanding of the role and the company's mission
3. Demonstrate your passion for the startup ecosystem and the Club degli Investitori network
4. Prepare for behavioral and situational interview questions

ASSUMPTION: The interview process is designed to assess both hard and soft skills, as well as cultural fit.

πŸ› οΈ Tools & Technologies

- Marketing automation and analytics platforms (e.g., HubSpot, Google Analytics)
- Project management tools (e.g., Asana, Trello)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams)
- CRM and marketing databases (e.g., HubSpot, Salesforce)
- SEO and content management tools (e.g., SEMrush, WordPress)

ASSUMPTION: The specific tools and technologies required may evolve based on the team's needs and the candidate's expertise.

πŸ‘” Cultural Fit Considerations

- Company Values:
- Innovation and continuous learning
- Collaboration and teamwork
- Accountability and ownership
- Passion and commitment
- Work Style:
- Dynamic and fast-paced environment
- Results-driven and data-focused approach
- Strong emphasis on teamwork and collaboration
- Flexible and adaptable to change

- Self-Assessment Questions:
1. How do you stay updated with the latest trends and best practices in digital marketing?
2. Can you provide an example of a time when you had to manage a remote team effectively?
3. How do you prioritize and manage multiple projects simultaneously?

ASSUMPTION: Candidates who align with these values and work style preferences are more likely to succeed in this role.

⚠️ Potential Challenges

1. Managing a remote team effectively and fostering a collaborative work environment
2. Balancing multiple projects and priorities while maintaining a strategic focus
3. Adapting to a dynamic, growing startup environment with evolving needs and priorities
4. Working with a limited marketing budget and maximizing ROI

ASSUMPTION: These challenges require strong leadership, excellent communication, and effective project management skills.

πŸ“ˆ Similar Roles Comparison

1. Marketing Manager vs. Growth Hacker:
- Marketing Manager: Focuses on both brand awareness and performance marketing, overseeing a team and managing a larger budget
- Growth Hacker: Focuses primarily on performance marketing, often working independently or in smaller teams, with a smaller budget

2. Startup Geeks vs. Traditional Venture Capital Firms:
- Startup Geeks: Focuses on supporting and accelerating the growth of startups and scaleups, with a strong emphasis on innovation and entrepreneurship
- Traditional Venture Capital Firms: Typically focus on investing in established companies, with a more conservative approach to risk and growth

ASSUMPTION: This role offers a unique blend of strategic marketing and growth hacking responsibilities, with a strong focus on innovation and entrepreneurship.

πŸ“ Sample Projects

1. Developing and executing a go-to-market strategy for a new startup accelerator program
2. Optimizing the funnel for a successful crowdfunding campaign
3. Managing a team to create and execute a content marketing strategy for a new product launch

ASSUMPTION: These projects require a strong understanding of marketing strategy, funnel optimization, and content creation.

❓ Key Questions to Ask During Interview

1. How does the team currently approach A/B testing and data analysis for marketing campaigns?
2. Can you describe the team structure and dynamics within the marketing department?
3. How does the company support the professional growth and development of its employees?
4. What are the most significant challenges facing the company in the next 12-24 months, and how can this role contribute to addressing them?
5. How does the company measure and track the success of its marketing initiatives?

ASSUMPTION: These questions help assess the candidate's understanding of the role, the team, and the company's goals and challenges.

πŸ“Œ Next Steps for Applicants

To apply for this position:

1. Submit your application through this [link](https://join.com/companies/startupgeeks/14003044-marketing-manager-full-time-da-remoto)
2. Tailor your resume and cover letter to highlight your relevant skills and experiences
3. Prepare for behavioral and situational interview questions, focusing on your leadership, team management, and problem-solving skills
4. Research the company, the Club degli Investitori network, and the Italian startup ecosystem to demonstrate your enthusiasm and understanding
5. Follow up with the hiring manager after your interview, expressing your interest in the role and the company

⚠️ Disclaimer: This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.