π Core Information
πΉ Job Title: Marketing Manager (full-time, remote)
πΉ Company: Job Mobz
πΉ Location: Toronto, Ontario, Canada
πΉ Job Type: Contract, Full-time
πΉ Category: Marketing
πΉ Date Posted: May 15, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Remote (Canada)
π Job Overview
Key aspects of this role include:
- Developing and implementing comprehensive marketing plans aligned with business objectives
- Executing technical marketing campaigns to drive measurable results
- Creating compelling messaging and positioning for technical products and services
- Collaborating closely with sales to support overall revenue goals
- Managing and mentoring a small marketing team of 3
ASSUMPTION: This role requires a blend of strategic big-picture thinking and hands-on execution, with the ability to lead and empower a team while maintaining individual responsibilities.
π Key Responsibilities
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Develop and implement comprehensive marketing plans that align with business objectives and support revenue goals
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Structure, launch, and optimize technical marketing campaigns, ensuring they are well-structured, meet deadlines, and deliver results
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Create compelling messaging and positioning for technical products and services, targeting engineering and IT leadership audiences
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Collaborate closely with sales to drive lead generation, demand generation, and support overall revenue goals
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Manage and mentor a small marketing team of 3, fostering a culture of collaboration and high performance
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Organize marketing workflows and processes to ensure efficiency and effectiveness
ASSUMPTION: The ideal candidate will have a strong understanding of the technical space and a proven track record of building and executing successful marketing programs that drive measurable results.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in B2B marketing, with a focus on lead generation and demand generation
Required Skills:
- Deep understanding of open-source ecosystems, Linux, and infrastructure-related marketing
- Ability to translate technical value into clear and compelling messaging
- Excellent written and verbal communication skills
- Strong leadership and management skills
- Results-oriented mindset with a focus on delivering measurable results
Preferred Skills:
- Experience in the tech industry
- Fluency in French or other languages
ASSUMPTION: The ideal candidate will be a dynamic and results-oriented marketing professional with a passion for technology and a proven ability to drive success.
π° Compensation & Benefits
Salary Range: CAD 90,000 - 120,000 per year (based on experience and industry standards for a Marketing Manager role in Toronto)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company matching
- Flexible work hours and remote work options
- Professional development opportunities
Working Hours: Full-time (40 hours per week) with flexible hours and the option to work remotely from Canada
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager role in Toronto, with consideration for the candidate's experience level. Final compensation will be determined based on the candidate's qualifications and the company's compensation structure.
π Applicant Insights
π Company Context
Industry: Job Mobz is a staffing and recruiting company specializing in Recruitment Process Outsourcing (RPO) services. They provide sourcing, screening, identifying, and hiring world-class candidates for clients worldwide.
Company Size: Job Mobz has 201-500 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.
Founded: Job Mobz was founded in 2012 and has since become one of the premier RPO firms worldwide.
Company Description:
- Job Mobz offers a wealth of employment services options, catering to early-stage startups and Fortune 500 clients alike with high-quality recruiting services.
- The company provides Recruitment Process Outsourcing (RPO) services, offering sourcing, screening, identifying, and hiring world-class candidates in any given geography, function, and time frame.
- HRO Today recognized Job Mobz as a Bakers Dozen Top RPO in 2022 and 2023.
Company Specialties:
- Recruiting
- Job Placements
- Retained Search
- RPO (Recruitment Process Outsourcing)
- On-Premise RPO
- ROD (Recruitment Outsourcing for Direct Hire)
- SOD (Statement of Work)
- Recruiting as a Service
Company Website: http://jobmobz.com
ASSUMPTION: Job Mobz is a well-established company in the staffing and recruiting industry, with a strong reputation for providing high-quality recruitment services to clients worldwide.
π Role Analysis
Career Level: Mid-level to senior marketing role, with the opportunity to grow into a leadership position
Reporting Structure: This role reports directly to the VP of Marketing and has a small team of 3 marketing professionals reporting to them
Work Arrangement: Remote (Canada) with flexible hours, allowing for a healthy work-life balance
Growth Opportunities:
- Potential to grow into a leadership role within the marketing department
- Opportunities to work on diverse marketing campaigns across various industries
- Access to professional development resources and training
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to advance their career in marketing and take on more responsibilities over time.
π Location & Work Environment
Office Type: Remote work environment with the option to work from home or a co-working space
Office Location(s): Toronto, Ontario, Canada
Geographic Context:
- Toronto is the capital city of Ontario and the largest city in Canada, offering a diverse cultural scene and numerous amenities
- The city has a vibrant tech industry, providing ample opportunities for networking and collaboration
- Toronto has a humid continental climate, with warm summers and cold winters
Work Schedule: Full-time (40 hours per week) with flexible hours and the option to work remotely from Canada
ASSUMPTION: Working remotely from Toronto offers a unique blend of urban living and work-life balance, with access to numerous cultural attractions and outdoor activities.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- Technical assessment or case study presentation
- Final interview with the hiring manager and team members
Key Assessment Areas:
- Technical marketing expertise and understanding of the industry
- Communication skills and ability to articulate complex technical concepts
- Leadership and management skills, including team mentoring and process organization
- Results-oriented mindset and ability to deliver measurable results
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include specific examples of your marketing achievements and the impact you've made in previous positions
- Prepare for behavioral interview questions that focus on your leadership, communication, and problem-solving skills
ATS Keywords: Technical Marketing, B2B Marketing, Lead Generation, Demand Generation, Campaign Execution, Marketing Planning, Team Management, Open-Source Ecosystems, Linux, Infrastructure Marketing
ASSUMPTION: Job Mobz uses an Applicant Tracking System (ATS) to manage and organize job applications, so including relevant keywords in your resume can help your application stand out.
π οΈ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo)
- CRM software (e.g., Salesforce, HubSpot CRM)
- Project management tools (e.g., Asana, Trello)
- Design and content creation tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's marketing stack and the candidate's expertise.
π Cultural Fit Considerations
Company Values:
- Agility: The ability to recruit at the speed and scale clients need
- Capacity: The ability to handle high-volume recruitment projects
- Expertise: A deep understanding of various industries and functions
Work Style:
- Collaborative: Job Mobz fosters a culture of teamwork and collaboration
- Results-driven: The company focuses on delivering measurable results for clients
- Adaptable: Job Mobz is able to quickly adapt to changing client needs and market conditions
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable managing multiple projects and deadlines?
- Do you have a proven track record of delivering measurable results in a marketing role?
ASSUMPTION: Job Mobz values candidates who are adaptable, results-driven, and able to work effectively in a collaborative team environment.
β οΈ Potential Challenges
- Managing a small team remotely, requiring strong communication and leadership skills
- Balancing strategic planning with hands-on campaign execution
- Adapting to the unique needs and requirements of various clients and industries
- Keeping up with the latest trends and developments in the tech industry
ASSUMPTION: These challenges can be overcome by a motivated and experienced marketing professional with strong leadership, communication, and adaptability skills.
π Similar Roles Comparison
- Compared to other Marketing Manager roles, this position places a greater emphasis on technical marketing expertise and campaign execution
- In the tech industry, this role may require a deeper understanding of open-source ecosystems and infrastructure-related marketing
- Career progression in this role could lead to a leadership position within the marketing department or a move into a more specialized marketing role
ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing positions, with a focus on technical marketing and campaign execution.
π Sample Projects
- Developing and executing a multi-channel marketing campaign to launch a new open-source product
- Creating targeted messaging and positioning for a cloud-based infrastructure service
- Managing a team to organize and execute a virtual event or webinar for IT and engineering professionals
ASSUMPTION: These sample projects illustrate the types of marketing initiatives and campaigns the ideal candidate might be expected to develop and execute in this role.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for the company?
- What are the key priorities for this role in the first 90 days?
- How does the company support the professional development and growth of its marketing team members?
- What is the company's approach to remote work and team collaboration?
- How does the company measure the success of its marketing campaigns, and what metrics are most important?
ASSUMPTION: Asking these questions can help you better understand the role, the company culture, and the expectations for success in this position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral interview questions that focus on your leadership, communication, and problem-solving skills
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.