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Marketing Manager, Geo Auto

Google
Full-time
On-site
Sydney, New South Wales, Australia
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager, Geo Auto

πŸ”Ή Company: Google

πŸ”Ή Location: Sydney, New South Wales, Australia

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-05-01

πŸ”Ή Experience Level: 6-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Driving product and industry marketing for the Geo Auto portfolio
  • Collaborating with cross-functional teams to develop marketing strategies and messaging
  • Launching new products and growing adoption of existing ones
  • Securing marketing opportunities for Geo Auto at industry events

ASSUMPTION: This role requires a strong background in product marketing, with a focus on Business-to-Business marketing and cross-functional team management.

πŸ“‹ Key Responsibilities

βœ… Own Product and Industry Marketing for products within the Geo Auto portfolio, including launching new products in-market in collaboration with cross-functional stakeholders, and developing strategies to grow adoption of existing products.

βœ… Work with cross-functional teams (Product, Sales, UX, Engineering, etc.) to develop the marketing strategy and messaging behind new and existing product innovations to help drive OEM and user adoption.

βœ… Craft announcement materials, videos, event presentations, educational resources to convey the value of these products, and facilitate OEM new vehicle introduction success.

βœ… Help inform the development and future roadmap of new Geo Auto products based on OEM feedback and market insights.

βœ… Work on industry events and secure marketing opportunities for Geo Auto.

ASSUMPTION: This role involves a high degree of collaboration and project management, requiring strong leadership and communication skills.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent practical experience.

Experience: 6 years of experience in product marketing, including 3 years of Business-to-Business marketing experience, with a focus on working with cross-functional teams.

Required Skills:

  • Experience managing cross-functional or cross-team projects
  • Ability to operate in a dynamic, fast-paced environment and manage multiple projects and stakeholders simultaneously

Preferred Skills:

  • Experience creating messages for complex, technical and nuanced products and scaling outreach through multiple channels
  • Experience in project management, coordinating marketing activations and go-to-market plans across the team
  • Experience managing creative agencies to create content for and launching Business-to-Business digital marketing programs
  • Experience working with executive members of cross-functional teams to influence outcomes, with excellent leadership and collaborative skills

ASSUMPTION: While not explicitly stated, a strong understanding of the automotive industry and its technologies would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role in Sydney, Australia is typically AU$150,000 - AU$200,000 per year, based on industry standards for a Marketing Manager with 6-10 years of experience.

Benefits:

  • Health, dental, and vision insurance
  • Retirement savings plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Maternity and paternity leave
  • Employee assistance program
  • On-site meals and snacks
  • Professional development opportunities

Working Hours: Full-time position with standard business hours, Monday through Friday. Some flexibility may be available for remote work.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Google is a multinational technology company that specializes in Internet-related services and products, including online advertising technologies, search engine, cloud computing, software, and hardware.

Company Size: Google is a large enterprise with over 10,000 employees, providing ample opportunities for growth and collaboration.

Founded: Google was founded in 1998 by Larry Page and Sergey Brin.

Company Description:

  • Google is committed to making the world's information universally accessible and useful
  • The company offers a wide range of products and services, including Google Search, Google Maps, Gmail, Google Drive, and Google Docs
  • Google is known for its innovative culture, encouraging employees to think outside the box and take ownership of their work

Company Specialties:

  • Search Engine Technology
  • Cloud Computing
  • Artificial Intelligence and Machine Learning
  • Online Advertising

Company Website: https://www.google.com/

ASSUMPTION: Google's large size and global presence provide opportunities for career growth and exposure to diverse projects.

πŸ“Š Role Analysis

Career Level: This role is at the senior manager level, requiring a high degree of expertise and leadership.

Reporting Structure: The Marketing Manager will report directly to the Head of Marketing for Geo Auto and will oversee a team of marketing professionals.

Work Arrangement: This role is on-site, with the expectation of working from the Sydney office.

Growth Opportunities:

  • Potential to lead larger marketing teams or take on more strategic roles within the organization
  • Opportunities to work on high-impact projects and influence the direction of the company's products
  • Access to professional development resources and training programs

ASSUMPTION: Given Google's size and diversity, there are ample opportunities for career growth and development within the company.

🌍 Location & Work Environment

Office Type: Google's Sydney office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): 48 Pirrama Road, Pyrmont, New South Wales 2009, Australia

Geographic Context:

  • Sydney is the largest city in Australia, offering a vibrant cultural scene, diverse neighborhoods, and beautiful beaches
  • The city is known for its high quality of life, with a mild climate, excellent education, and healthcare systems
  • Sydney is a global hub for technology and innovation, with a thriving startup ecosystem

Work Schedule: Standard business hours, Monday through Friday, with some flexibility for remote work.

ASSUMPTION: The Sydney office provides a dynamic and engaging work environment, with ample opportunities for collaboration and professional growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screen with a member of the HR team
  • In-depth interviews with the hiring manager and other team members
  • Final interview with the Head of Marketing for Geo Auto

Key Assessment Areas:

  • Marketing strategy and planning
  • Cross-functional team collaboration
  • Project management and execution
  • Communication and presentation skills
  • Cultural fit and alignment with Google's values

Application Tips:

  • Tailor your resume to highlight relevant marketing experience, with a focus on product marketing and Business-to-Business marketing
  • Prepare a cover letter that demonstrates your understanding of the role and your enthusiasm for the opportunity
  • Be ready to discuss your experience with cross-functional teams and project management
  • Showcase your ability to think strategically and creatively about marketing challenges

ATS Keywords: Product Marketing, Business-to-Business Marketing, Cross-Functional Teams, Project Management, Marketing Strategy, Marketing Planning, Marketing Execution, Marketing Communication, Marketing Presentation, Marketing Innovation, Marketing Leadership

ASSUMPTION: The application process for this role may be competitive, and candidates should be prepared to demonstrate their qualifications and fit for the position.

πŸ› οΈ Tools & Technologies

  • Google Workspace (Gmail, Google Drive, Google Docs, Google Sheets)
  • Marketing automation tools (e.g., Marketo, HubSpot)
  • Customer relationship management (CRM) software (e.g., Salesforce)
  • Project management tools (e.g., Asana, Trello)
  • Data analysis and visualization tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the team's needs and preferences.

πŸ‘” Cultural Fit Considerations

Company Values:

  • User-focused
  • Innovative
  • Collaborative
  • Inclusive
  • Bold

Work Style:

  • Data-driven decision making
  • Cross-functional collaboration
  • Continuous learning and growth
  • Results-oriented
  • User-centered design

Self-Assessment Questions:

  • How do you prioritize and manage multiple projects simultaneously?
  • Can you provide an example of a time when you successfully collaborated with a cross-functional team to achieve a common goal?
  • How do you stay up-to-date with industry trends and best practices in marketing?

ASSUMPTION: Google values candidates who are passionate about their work, committed to continuous learning, and able to thrive in a dynamic, collaborative environment.

⚠️ Potential Challenges

  • Managing multiple projects and stakeholders simultaneously
  • Balancing the needs of both OEMs and end-users in marketing strategies
  • Keeping up with the fast-paced and ever-evolving automotive industry
  • Working effectively with cross-functional teams, including product, sales, UX, and engineering teams

ASSUMPTION: The challenges associated with this role are primarily related to the dynamic and collaborative nature of the work environment, as well as the need to stay current with industry trends and best practices.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position focuses specifically on the automotive industry and its technologies
  • This role requires a strong background in product marketing and Business-to-Business marketing, with a focus on cross-functional team management
  • Career progression in this role could lead to leadership positions within the marketing organization or other areas of the business

ASSUMPTION: While this role shares some similarities with other marketing positions, its focus on the automotive industry and its technologies sets it apart.

πŸ“ Sample Projects

  • Developing a marketing strategy for a new product launch in collaboration with cross-functional teams
  • Creating educational resources to help OEMs understand and effectively use Google Maps in their vehicles
  • Securing marketing opportunities for Geo Auto at industry events and conferences

ASSUMPTION: The specific projects associated with this role may vary depending on the team's priorities and the needs of the business.

❓ Key Questions to Ask During Interview

  • How does this role fit into the broader marketing strategy for Geo Auto?
  • What are the key priorities for this role in the first 90 days?
  • How does the team collaborate with other departments, such as product, sales, UX, and engineering?
  • What opportunities are there for professional development and growth within the team and the organization?
  • How does Google support work-life balance for its employees?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's culture and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant marketing experience, with a focus on product marketing and Business-to-Business marketing
  • Prepare a cover letter that demonstrates your understanding of the role and your enthusiasm for the opportunity
  • Be ready to discuss your experience with cross-functional teams and project management
  • Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.