📌 Core Information
🔹 Job Title: Marketing Manager - Holiday Inn & Suites Cairo Maadi
🔹 Company: IHG Hotels & Resorts
🔹 Location: Cairo, Egypt
🔹 Job Type: Full-time
🔹 Category: Hospitality
🔹 Date Posted: April 27, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing effective marketing strategies to enhance brand presence and achieve budgeted revenues.
- Creating and managing public relations plans, marketing materials, and community relationships.
- Collaborating with cross-functional teams to maximize hotel exposure and ensure brand compliance.
- Analyzing market trends and competitor activities to inform strategic decision-making.
ASSUMPTION: This role requires a proactive and innovative individual with strong communication skills and the ability to manage multiple projects simultaneously.
📋 Key Responsibilities
✅ Develop and implement effective marketing strategies to achieve budgeted revenues and maximize hotel profitability.
✅ Create and manage public relations plans, marketing materials, and community relationships to promote room, recreation, food & beverage, and banquet sales.
✅ Collaborate with the Director of Sales & Marketing to target specific markets and develop public relations strategies.
✅ Attend local and national events to promote the hotel and build a profile, increasing marketing opportunities.
✅ Oversee the production and brand compliance of hotel collateral, marketing material, and advertising plans.
✅ Develop online marketing plans, manage social media and e-commerce channels, and ensure high search engine rankings.
✅ Monitor competitor activities and use information to develop strategies.
✅ Prepare newsworthy press releases and direct day-to-day PR activities.
✅ Provide mentoring, coaching, and regular feedback to team members to improve performance and recognize good work.
✅ Work closely with key figures, officials, and representatives of local community groups to ensure constant high-profile exposure for the hotel.
ASSUMPTION: This role involves a high level of multitasking, requiring strong organizational skills and the ability to work effectively under pressure.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
Experience: 3+ years in a similar role.
Required Skills:
- Proven ability to think creatively and adapt to dynamic market needs.
- Extensive knowledge and experience with events and promotions.
- Excellent communication skills, both verbal and written, with a strong command of the English language.
- Self-starter with a collaborative and hands-on approach.
- Aptitude to navigate through analytics and financial statements.
- Ability to multi-task and manage multiple projects from inception through execution.
- Able to read and interpret financial statements.
- Able to create and conduct presentations to management and peers.
Preferred Skills:
- Experience with hotel marketing software or CRM systems.
- Fluency in Arabic.
ASSUMPTION: Candidates with experience in the hospitality industry or relevant transferable skills are strongly encouraged to apply.
💰 Compensation & Benefits
Salary Range: EGP 30,000 - 45,000 per month (based on industry standards for the role, experience level, and location)
Benefits:
- Competitive salary
- Room discounts
- Training opportunities
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality. IHG Hotels & Resorts is one of the world’s leading hotel companies with a purpose to provide True Hospitality for Good.
Company Size: 10,001+ employees. As a large organization, IHG offers extensive resources and opportunities for career growth.
Founded: 2003. IHG was founded in 2003 and has since grown to become a global hospitality leader.
Company Description:
- IHG Hotels & Resorts operates a portfolio of 19 hotel brands and IHG One Rewards, one of the world's largest hotel loyalty programmes.
- The company has over 6,300 open hotels in more than 100 countries and a development pipeline of over 2,000 properties.
- IHG is committed to providing True Hospitality for Good, welcoming everyone and creating inclusive teams where colleagues can bring their whole selves to work.
Company Specialties:
- Hotels
- Resorts
- Hospitality
- Food & Beverage
Company Website: http://www.ihgplc.com
ASSUMPTION: IHG's extensive global presence and diverse brand portfolio offer unique opportunities for career development and growth.
📊 Role Analysis
Career Level: Mid-level. This role offers opportunities for growth and advancement within the marketing department and the broader hospitality industry.
Reporting Structure: The Marketing Manager reports directly to the Director of Sales & Marketing and oversees a team of marketing professionals.
Work Arrangement: On-site, full-time. The role requires a presence at the hotel to effectively manage marketing efforts and community relationships.
Growth Opportunities:
- Advancement to a senior marketing role within the hotel or the broader IHG organization.
- Expansion of responsibilities to include additional hotels or regions.
- Cross-functional collaboration and exposure to other aspects of hotel management.
ASSUMPTION: Successful candidates will have a strong desire to learn and grow within the hospitality industry and a passion for creating memorable guest experiences.
🌍 Location & Work Environment
Office Type: Hotel-based. The role is based at the Holiday Inn & Suites Cairo Maadi, offering a vibrant and dynamic work environment.
Office Location(s): Cairo, Egypt
Geographic Context:
- Cairo is Egypt's capital and largest city, offering a mix of ancient history and modern urban life.
- The hotel is located in the Maadi district, known for its upscale residential areas and international communities.
- The hotel's central location provides easy access to major attractions, business districts, and transportation networks.
Work Schedule: Full-time, Monday to Friday, with occasional weekend or evening work required to attend events or manage promotions.
ASSUMPTION: The hotel's central location and vibrant atmosphere provide an ideal environment for marketing professionals to thrive and succeed.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or video interview with the Director of Sales & Marketing and a panel of marketing team members
- Final interview with the General Manager
Key Assessment Areas:
- Communication skills and presentation abilities
- Marketing strategy and creativity
- Understanding of the hospitality industry and hotel marketing
- Problem-solving and analytical skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills.
- Prepare examples of successful marketing campaigns or projects you've led.
- Research IHG and the Holiday Inn & Suites Cairo Maadi to demonstrate your enthusiasm for the role and understanding of the company.
ATS Keywords: Marketing, Public Relations, Brand Management, Event Management, Budget Management, Social Media, E-commerce, Team Leadership, Creative Thinking, Analytical Skills, Financial Acumen, Project Management, Networking, Coaching, Content Development, Community Engagement
ASSUMPTION: IHG's application process is designed to assess candidates' skills, experience, and cultural fit, ensuring a successful match for both the candidate and the organization.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Hotel marketing software or CRM systems (e.g., Amadeus, Oracle Hospitality, Cendyn)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- Search engine optimization (SEO) tools (e.g., Google Analytics, SEMrush, Ahrefs)
ASSUMPTION: Familiarity with industry-standard marketing tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- True Hospitality
- One IHG
- Responsible Business
Work Style:
- Collaborative and team-oriented
- Adaptable and resilient
- Results-driven and proactive
Self-Assessment Questions:
- How do you embody IHG's commitment to True Hospitality in your daily work?
- Describe a time when you had to adapt to a significant change in your marketing strategy or plan.
- How do you balance the need for results with a collaborative and inclusive work style?
ASSUMPTION: Successful candidates will demonstrate a strong alignment with IHG's company values and a commitment to providing exceptional guest experiences.
⚠️ Potential Challenges
- Managing a diverse team with varying levels of experience and expertise.
- Balancing multiple projects and priorities in a fast-paced and dynamic environment.
- Adapting to changes in market trends, guest preferences, and competitor activities.
- Ensuring brand consistency across multiple marketing channels and touchpoints.
ASSUMPTION: Successful candidates will possess strong leadership, communication, and project management skills to overcome these challenges.
📈 Similar Roles Comparison
- Unlike other marketing roles, this position requires a strong understanding of the hospitality industry and hotel marketing.
- IHG's global presence and diverse brand portfolio offer unique opportunities for career development and growth not found in smaller organizations.
- This role offers a clear career path within the marketing department and the broader hospitality industry.
ASSUMPTION: Candidates should consider their long-term career goals and aspirations when comparing this role to other marketing opportunities.
📝 Sample Projects
- Developing and executing a successful social media campaign to increase brand awareness and engagement.
- Collaborating with cross-functional teams to launch a new hotel or restaurant concept, managing marketing efforts from inception to grand opening.
- Conducting market research and analyzing competitor activities to inform strategic marketing decisions and improve market share.
ASSUMPTION: These sample projects illustrate the diverse range of marketing responsibilities and opportunities available in this role.
❓ Key Questions to Ask During Interview
- What are the most significant marketing challenges facing the hotel currently, and how can this role address them?
- How does this role collaborate with other departments, such as sales, revenue management, and operations, to achieve overall hotel success?
- What opportunities exist for professional development and growth within the marketing department and the broader IHG organization?
- How does IHG support work-life balance for its marketing team members?
- What are the key performance indicators (KPIs) used to measure the success of marketing efforts, and how are they tracked and reported?
ASSUMPTION: These questions demonstrate a proactive and engaged approach to understanding the role, the team, and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the IHG Career website
- Tailor your resume and cover letter to highlight relevant marketing experience and skills, using the ATS keywords provided.
- Prepare examples of successful marketing campaigns or projects you've led to demonstrate your creativity and strategic thinking.
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
