Marketing Manager/in

📌 Core Information

🔹 Job Title: Marketing Manager/In

🔹 Company: Deep Impact AG

🔹 Location: Winterthur, Zürich, Switzerland

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 28, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: Hybrid (Office and Remote)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing creative marketing strategies and campaigns for multiple platforms.
• Cross-channel marketing to expand reach and drive traction.
• Content creation and communication using modern AI tools.
• Continuous analysis and optimization of marketing activities based on KPIs.
• Innovation through experimentation with new tools, trends, and growth-hacking methods.

ASSUMPTION: This role requires a strong proactive mindset and hands-on approach, with a focus on execution and results.

📋 Key Responsibilities

✅ Develop and implement creative marketing strategies and campaigns for platforms such as metrade.io, deepico.ch, ava-x.ai, and deep-impact.ch.

✅ Plan and execute digital marketing campaigns across various channels to increase reach and generate measurable impact.

✅ Create engaging content (text, image, video) using AI tools to captivate target audiences and consistently communicate brand messaging.

✅ Monitor and analyze relevant KPIs to optimize marketing efforts and maximize impact.

✅ Experiment with new tools, trends, and growth-hacking methods to drive innovation and improvement.

ASSUMPTION: This role requires a high degree of self-motivation, initiative, and adaptability to thrive in a dynamic startup environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).

Experience: Proven experience in digital or growth marketing (2-5 years).

Required Skills:

• Proven track record in developing and executing successful marketing campaigns.
• Strong proficiency in AI-driven marketing tools and technologies.
• Excellent communication skills in German and English (written and verbal).
• Entrepreneurial mindset with a focus on results and problem-solving.
• Creative thinking combined with strategic planning abilities.

Preferred Skills:

• Experience with marketing automation tools.
• Familiarity with SEO/SEA strategies.
• Knowledge of the Swiss tech industry.

ASSUMPTION: While relevant experience is valuable, a strong proactive mindset and hands-on approach are essential for success in this role.

💰 Compensation & Benefits

Salary Range: CHF 80,000 - 120,000 per year (based on experience and performance).

Benefits:

• Flexible working hours.
• 5 weeks of vacation.
• Annual training budget for professional development.
• Team events and outings.
• Free snacks and drinks in the office.

Working Hours: Full-time (40 hours/week) with flexible hours and the option to work remotely.

ASSUMPTION: The salary range is estimated based on market rates for mid-senior level marketing roles in the Swiss tech industry.

📌 Applicant Insights

🔍 Company Context

Industry: Deep Impact AG operates in the software development industry, focusing on accelerating ideas to success through digital transformation and innovation.

Company Size: With 11-50 employees, Deep Impact AG offers a dynamic and agile work environment where individual contributions make a significant impact.

Founded: Established in 2012, Deep Impact AG has over a decade of experience in building and operating platforms for various industries.

Company Description:

• Deep Impact AG is a Swiss tech startup that specializes in mastering complex digital challenges using AI.
• The company offers an accelerator program to help businesses develop new platforms, implement digital transformations, and test new ideas quickly.
• Deep Impact AG has extensive expertise in building and operating platforms, with over 250 years of online experience and more than 100 successfully launched projects.

Company Specialties:

• Agile project management.
• Web development.
• Accelerator programs.
• Artificial intelligence and machine learning.
• Software development.
• Design sprints and prototyping.
• Change management and process analysis.
• UX design and digital projects.

Company Website: www.deep-impact.ch

ASSUMPTION: Deep Impact AG's focus on innovation, digital transformation, and AI-driven solutions creates a fast-paced and dynamic work environment.

📊 Role Analysis

Career Level: This role is suitable for mid-senior level marketing professionals looking to drive growth and innovation in a startup environment.

Reporting Structure: The Marketing Manager/In will report directly to the CEO and work closely with the entire team to execute marketing strategies and campaigns.

Work Arrangement: This is a hybrid role, with a combination of on-site and remote work. The office is located in Winterthur, Switzerland.

Growth Opportunities:

• As a growing startup, Deep Impact AG offers opportunities for professional development and career advancement.
• This role provides the chance to gain experience in a variety of marketing channels and disciplines.
• Successful candidates will have the opportunity to shape the company's marketing strategy and make a significant impact on its growth.

ASSUMPTION: The dynamic and fast-paced nature of a startup environment offers unique growth opportunities for the right candidate.

🌍 Location & Work Environment

Office Type: Deep Impact AG's office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): Rychenbergstrasse 67, Winterthur, Switzerland 8400

Geographic Context:

• Winterthur is the sixth-largest city in Switzerland, located in the canton of Zurich.
• The city offers a high quality of life, with a mix of urban and natural environments.
• Winterthur is well-connected by public transportation, with easy access to Zurich and other major cities.

Work Schedule: Full-time (40 hours/week) with flexible hours and the option to work remotely.

ASSUMPTION: The hybrid work arrangement allows for a good work-life balance while still fostering collaboration and innovation in the office.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening.
• Phone or video call interview to discuss the role and assess cultural fit.
• On-site or virtual interview with the CEO and/or other team members to discuss the role in more detail and assess skills and qualifications.
• Final decision and job offer.

Key Assessment Areas:

• Marketing expertise and experience.
• Creativity and strategic thinking.
• Communication skills in German and English.
• Cultural fit and alignment with Deep Impact AG's values.

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
• Demonstrate your understanding of AI-driven marketing tools and strategies.
• Showcase your entrepreneurial mindset and problem-solving abilities.
• Follow up after your application to express your interest in the role.

ATS Keywords: Digital Marketing, Growth Marketing, AI Tools, Content Creation, Cross-Channel Marketing, KPI Analysis, Creativity, Strategic Thinking, Entrepreneurial Mindset, Proactive Approach

ASSUMPTION: Deep Impact AG's hiring process is designed to assess both skills and cultural fit, with a focus on finding the right candidate for the role and the company.

🛠️ Tools & Technologies

• AI-driven marketing tools (e.g., marketing automation, SEO/SEA, content creation).
• Project management tools (e.g., Asana, Trello, Jira).
• Collaboration tools (e.g., Slack, Microsoft Teams).
• Design and prototyping tools (e.g., Sketch, Figma, Adobe Creative Suite).

ASSUMPTION: Deep Impact AG uses modern, industry-standard tools and technologies to support its marketing efforts and foster collaboration.

👔 Cultural Fit Considerations

Company Values:

• Innovation and continuous learning.
• Collaboration and teamwork.
• Results-driven and entrepreneurial mindset.

Work Style:

• Dynamic and fast-paced startup environment.
• Flexible and adaptable to change.
• Proactive and hands-on approach to problem-solving.

Self-Assessment Questions:

• Do you thrive in a dynamic and fast-paced startup environment?
• Are you comfortable using AI-driven marketing tools and technologies?
• Do you have a proven track record of driving results and innovation in marketing roles?

ASSUMPTION: Deep Impact AG values candidates who are passionate about innovation, collaboration, and driving results in a dynamic startup environment.

⚠️ Potential Challenges

• The fast-paced and dynamic nature of a startup environment may require adaptability and flexibility.
• The role may involve working with cutting-edge AI tools and technologies, which may have a learning curve.
• The hybrid work arrangement may require strong self-motivation and time management skills.
• The role may involve working with tight deadlines and competing priorities.

ASSUMPTION: The potential challenges of this role are outweighed by the opportunities for growth, innovation, and impact in a dynamic startup environment.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong entrepreneurial mindset and a focus on execution and results.
• This role offers the opportunity to work with cutting-edge AI tools and technologies in a fast-paced startup environment.
• Career progression in this role may involve moving into a leadership or management position as the company grows.

ASSUMPTION: This role offers unique opportunities and challenges compared to traditional marketing roles, with a focus on innovation, growth, and impact.

📝 Sample Projects

• Developing and executing a cross-channel marketing campaign to launch a new platform.
• Creating engaging content using AI-driven tools to captivate target audiences and drive user engagement.
• Analyzing and optimizing marketing activities based on KPIs to maximize impact and improve ROI.

ASSUMPTION: These sample projects illustrate the hands-on, results-driven nature of the Marketing Manager/In role at Deep Impact AG.

❓ Key Questions to Ask During Interview

• What are the biggest marketing challenges facing the company, and how can this role address them?
• How does the company support the professional development and growth of its marketing team members?
• What is the company's approach to innovation and experimentation with new marketing tools and strategies?
• How does the company measure the success of its marketing efforts, and how will this role contribute to those metrics?
• What is the company's culture like, and how does this role fit into the team dynamic?

ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, the company, and the marketing challenges it faces, as well as their fit with the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Deep Impact AG careers page.
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
• Prepare examples of your past marketing campaigns and their results to discuss during the interview.
• Follow up after your application to express your interest in the role and reiterate your qualifications.
• If selected for an interview, be prepared to discuss your marketing experience, strategies, and results in detail.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.