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Marketing Manager, Industries (12 Month FTC)

PA Consulting
Full-time
On-site
London, London, City of, United Kingdom
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager, Industries (12 Month FTC)

πŸ”Ή Company: PA Consulting

πŸ”Ή Location: London, United Kingdom

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Business Consulting and Services

πŸ”Ή Date Posted: 2025-05-23

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Hybrid (2 days per week in the office)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing strategic marketing campaigns to grow the PA brand and drive revenue growth
  • Collaborating with internal teams to create and deliver campaigns and initiatives
  • Managing client relationships and promoting PA's brand and purpose
  • Contributing to global marketing initiatives and maintaining operational excellence

ASSUMPTION: This role requires a versatile marketing professional with a strong track record in B2B marketing and the ability to manage multiple projects and stakeholders.

πŸ“‹ Key Responsibilities

βœ… Designing and delivering successful marketing campaigns that align with business strategy and embed best practice

βœ… Managing complex campaigns, from strategic brand activities to tactical marketing automation and social media campaigns

βœ… Creating clear and relevant buyer journeys, maintaining sector web pages, and managing Marketo journeys, paid advertising campaigns, email newsletters, and webinars

βœ… Working with subject matter experts to develop thought leadership and insight pieces for target accounts and the wider market

βœ… Supporting the development of high-value business propositions and relevant promotional materials

βœ… Managing internal stakeholder relationships and acting as a trusted marketing advisor to consultants across global target markets

βœ… Planning and delivering strategically important events (owned and sponsored)

βœ… Supporting CRM activities, including capturing and tracking client contact information and growing the contact database

βœ… Ensuring all marketing activities promote and develop the PA brand, proactively acting as an ambassador for PA's purpose and brand

βœ… Maintaining accurate and timely budgeting and KPI reporting at sector, geographic, and global marketing levels

βœ… Contributing to wider marketing initiatives as required

ASSUMPTION: This role involves a mix of strategic planning and hands-on execution, requiring strong organizational skills and the ability to work effectively with various teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Minimum 3 years' experience in B2B marketing, including digital and social media, thought leadership and content, event delivery, email marketing, account-based marketing, etc.

Required Skills:

  • Proven track record in designing and delivering successful marketing campaigns
  • Strong understanding of marketing campaign principles and ability to deliver return on investment
  • Excellent communication skills, both written and verbal
  • Ability to manage multiple projects and deadlines
  • Strong team-player with the ability to build successful relationships across all levels of the business
  • Positive attitude, appetite to learn, and focus on strong teamwork
  • Creative and analytical thinking
  • Professional services or B2B marketing background
  • Creativity, interest in design, and understanding of visual brand identity principles

Preferred Skills:

  • Knowledge or experience within the FMCG, Retail, Consumer Tech, and Manufacturing sectors

ASSUMPTION: Candidates should have a well-rounded marketing background with experience in various aspects of the marketing mix and a strong track record of delivering successful campaigns.

πŸ’° Compensation & Benefits

Salary Range: Β£45,000 - Β£60,000 per annum (pro-rated for 12-month FTC)

Benefits:

  • Health and lifestyle perks accompanying private healthcare
  • 25 days annual leave (plus a bonus half day on Christmas Eve) with the opportunity to buy 5 additional days
  • Generous company pension scheme
  • Opportunity to get involved with community and charity-based initiatives
  • Annual performance-based bonus
  • PA share ownership
  • Tax-efficient benefits (cycle to work, give as you earn)

Working Hours: 37.5 hours per week, with flexibility to work from home up to 3 days per week

ASSUMPTION: The salary range is estimated based on industry standards for a 12-month fixed-term contract role in London. The benefits package is comprehensive and reflects PA Consulting's commitment to supporting employee well-being.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Business Consulting and Services

Company Size: 1,001-5,000 employees

Founded: 1940 (as a spin-off from the British government)

Company Description:

  • PA Consulting is a global consulting firm that helps clients solve complex business challenges
  • The company operates across various industries, including consumer and manufacturing, defence and security, energy and utilities, financial services, government and public services, health and life sciences, and transport
  • PA Consulting's mission is to create opportunity from complexity, helping clients adapt and transform to achieve enduring results

Company Specialties:

  • Business transformation
  • Digital transformation
  • Technology consulting
  • Data analytics and AI
  • Cybersecurity

Company Website: www.paconsulting.com

ASSUMPTION: PA Consulting is a well-established global consulting firm with a strong reputation in the industry. Its diverse range of services and expertise make it an attractive employer for marketing professionals seeking a challenging and dynamic work environment.

πŸ“Š Role Analysis

Career Level: Mid-level marketing role with potential for growth and progression within the marketing function or into other areas of the business

Reporting Structure: The Marketing Manager reports directly to the Head of Marketing for the relevant business unit

Work Arrangement: Hybrid work arrangement with a minimum of 2 days per week in the office

Growth Opportunities:

  • Progression into senior marketing roles or management positions within the marketing function
  • Opportunities to work on diverse projects and gain exposure to different industries and business units
  • Potential to transition into other areas of the business, such as consulting or technology roles

ASSUMPTION: This role offers a unique opportunity for a marketing professional to gain experience in a global consulting firm and contribute to its continued success and growth.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with on-site amenities and facilities

Office Location(s): 10 Bressenden Place, London, SW1E 5DN, United Kingdom

Geographic Context:

  • London is a major global city with a vibrant business ecosystem and a hub for the consulting industry
  • The office is located in the Victoria district, close to public transportation links and various amenities
  • The area is known for its diverse cultural scene, restaurants, and entertainment options

Work Schedule: Standard office hours with flexibility to work from home up to 3 days per week

ASSUMPTION: The London office provides a dynamic and stimulating work environment, with easy access to public transportation and numerous amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the HR team
  • Face-to-face or video interview with the hiring manager and a member of the marketing team
  • Final round interview with the Head of Marketing or another senior stakeholder
  • Background check and offer

Key Assessment Areas:

  • Marketing campaign planning and execution
  • Stakeholder management and communication skills
  • Creativity and analytical thinking
  • Understanding of the PA brand and business
  • Alignment with PA's values and culture

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing campaign experience and achievements
  • Demonstrate your understanding of PA Consulting's business and the role's requirements
  • Showcase your creativity and problem-solving skills through relevant examples and case studies
  • Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and the company

ATS Keywords: B2B marketing, digital marketing, social media, content development, event delivery, email marketing, account-based marketing, campaign management, stakeholder management, brand management, CRM, operational excellence, creative thinking, analytical thinking, attention to detail, communication skills

ASSUMPTION: The application process for this role is likely to be competitive, and candidates should tailor their application materials and prepare thoroughly for interviews to increase their chances of success.

πŸ› οΈ Tools & Technologies

  • Marketo
  • LinkedIn
  • Haiilo
  • CRM (likely Salesforce or similar)
  • Microsoft Office Suite
  • Google Workspace

ASSUMPTION: The Marketing Manager will be expected to be proficient in using various marketing tools and technologies to execute campaigns and manage client relationships effectively.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Ingenuity
  • Collaboration
  • Inclusion
  • Integrity
  • Courage

Work Style:

  • Collaborative and team-oriented
  • Dynamic and fast-paced
  • Results-driven and focused on delivering impact
  • Adaptable and open to change
  • Committed to continuous learning and improvement

Self-Assessment Questions:

  • How do you demonstrate ingenuity in your approach to marketing campaigns?
  • Can you provide an example of a time when you collaborated effectively with stakeholders to deliver a successful marketing initiative?
  • How do you ensure that your work aligns with the PA brand and values, even when working on tactical marketing tasks?

ASSUMPTION: Candidates should be prepared to provide specific examples and anecdotes that demonstrate their alignment with PA Consulting's values and work style.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Balancing strategic planning with hands-on execution
  • Working effectively with various teams and stakeholders across different business units and global locations
  • Adapting to a fast-paced and dynamic work environment
  • Delivering results and driving revenue growth in a competitive market

ASSUMPTION: The Marketing Manager role at PA Consulting presents both exciting opportunities and unique challenges, requiring a proactive and adaptable approach to succeed.

πŸ“ˆ Similar Roles Comparison

  • Compared to marketing roles in other consulting firms, this position may offer more exposure to global projects and diverse industries
  • Marketing roles in other industries may have more focus on consumer-facing campaigns or product marketing
  • Career progression in consulting firms may offer more opportunities for internal mobility and growth

ASSUMPTION: Candidates should research the unique aspects of marketing roles in consulting firms and consider how their skills and experiences align with the specific requirements of this role.

πŸ“ Sample Projects

  • Developing and executing a global thought leadership campaign to position PA Consulting as a leading expert in digital transformation
  • Managing a targeted account-based marketing program to drive revenue growth in a key industry vertical
  • Planning and delivering a high-profile event to showcase PA Consulting's capabilities and network with key clients and stakeholders

ASSUMPTION: The Marketing Manager will have the opportunity to work on high-impact projects that contribute to PA Consulting's growth and success.

❓ Key Questions to Ask During Interview

  • How does this role fit into the broader marketing strategy for PA Consulting?
  • What are the key priorities for the first 90 days in this role?
  • How does PA Consulting support the professional development and growth of its marketing team members?
  • What are the most challenging aspects of working in a global consulting firm, and how does PA Consulting address these challenges?
  • How does PA Consulting foster a culture of innovation and continuous improvement within its marketing function?

ASSUMPTION: Asking thoughtful and well-researched questions during the interview demonstrates your interest in the role and helps you make an informed decision about your fit with the company and team.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the following link: Apply Now
  • Tailor your resume and cover letter to highlight your relevant marketing campaign experience and achievements
  • Prepare for the interview by researching PA Consulting's business and the role's requirements
  • Showcase your creativity and problem-solving skills through relevant examples and case studies
  • Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and the company

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.