📌 Core Information
🔹 Job Title: Marketing Manager (m/f)
🔹 Company: Mystic Invest Holding, S.A
🔹 Location: Porto, Porto, Portugal
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 5, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Collaborating in the development and execution of the annual marketing plan
- Coordinating communication campaigns and activities (online and offline)
- Managing digital content and presence of the group's brands
- Monitoring performance indicators and customer satisfaction
- Working closely with commercial, operational, and product teams
ASSUMPTION: This role requires a strategic mindset, strong organizational skills, and the ability to work effectively with various teams.
📋 Key Responsibilities
✅ Supporting the development and execution of the annual marketing plan
✅ Coordinating communication campaigns and activities (online and offline)
✅ Managing digital content and presence of the group's brands
✅ Monitoring performance indicators and customer satisfaction
✅ Collaborating with commercial, operational, and product teams
✅ Organizing events, activities, and promotional initiatives
✅ Supervising marketing and communication providers and partners
ASSUMPTION: The role involves a mix of strategic planning, tactical execution, and stakeholder management.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Management, Economics, or a similar field
Experience: 2 to 3 years of relevant experience, preferably in the services or tourism sector
Required Skills:
- Excellent English proficiency (oral and written)
- Strong Microsoft Office skills (Excel, PowerPoint)
- Experience with email marketing platforms (e.g., Mailchimp, Sendinblue, E-goi)
- Familiarity with CRM and marketing automation tools (e.g., HubSpot, Salesforce)
- Knowledge of digital advertising (Google Ads, Meta Ads) and campaign management
- Capability in Google Analytics (preferably GA4)
- SEO, SEM, and CMS management skills (e.g., WordPress)
- Knowledge of design tools (e.g., Canva, Adobe Creative Suite - a plus)
- Understanding of inbound marketing and lead nurturing strategies
Preferred Skills:
- Experience in sales marketing
ASSUMPTION: Candidates with a strong analytical mindset, excellent communication skills, and a customer-centric approach will thrive in this role.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (AI-estimated, based on market research and role requirements)
Benefits:
- Integration into a solid, internationally present group
- Dynamic, collaborative, and innovative work environment
- Opportunity for professional growth in the premium tourism sector
- Participation in global impact and visibility projects
Working Hours: Full-time (40 hours/week)
ASSUMPTION: The salary range is an estimate based on market data and the role's requirements. The actual salary may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Travel & Tourism, specifically river and expedition cruises
Company Size: Medium to large (501-1,000 employees), offering a structured yet dynamic work environment
Founded: 1993, with a rich history in the cruise industry
Company Description:
- Mystic Invest Holding specializes in intimate and authentic cruises worldwide
- Part of Pluris Investments, a family-owned financial holding with multiple brands in travel & tourism
- Brands include DouroAzul, DouroLegend, DouroHeritage, DouroAzul Talents, Nicko Cruises, Mystic Cruises, and Atlas Ocean Voyages
Company Specialties:
- River cruises
- Expedition cruises
- Transatlantic voyages
Company Website: http://www.mysticinvest.com
ASSUMPTION: Mystic Invest Holding's extensive experience and global presence offer applicants a stable and promising work environment.
📊 Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: Reports directly to the Marketing Director
Work Arrangement: On-site, full-time position
Growth Opportunities:
- Potential career progression within the marketing department or related fields
- Chance to work on global projects and gain international experience
- Opportunity to develop skills in various marketing disciplines
ASSUMPTION: This role offers a mix of strategic and tactical responsibilities, providing ample opportunities for professional growth.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a modern and collaborative work environment
Office Location(s): Rua de Miragaia 103, Porto, Porto 4050-287, PT
Geographic Context:
- Porto is the second-largest city in Portugal, known for its rich history, vibrant culture, and famous port wine
- The city offers a high quality of life, with a mild climate, beautiful architecture, and numerous cultural attractions
- Porto is well-connected by public transportation, with easy access to the city center and surrounding areas
Work Schedule: Standard full-time work hours, with flexibility for occasional remote work or adjusted hours
ASSUMPTION: Porto's vibrant culture and high quality of life make it an attractive location for both local and international candidates.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing Director
- Final interview with the HR department
Key Assessment Areas:
- Marketing strategy and planning
- Campaign management and execution
- Digital marketing skills
- Communication and interpersonal skills
- Problem-solving and analytical thinking
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of successful marketing campaigns or projects you've worked on
- Demonstrate your understanding of the cruise industry and Mystic Invest Holding's brands
ATS Keywords: Marketing strategy, campaign management, digital marketing, performance monitoring, customer satisfaction, team collaboration, English proficiency, Microsoft Office, CRM tools, SEO, SEM, CMS management
ASSUMPTION: The application process may vary depending on the candidate's qualifications and the company's current hiring needs.
🛠️ Tools & Technologies
- Microsoft Office (Excel, PowerPoint)
- Email marketing platforms (e.g., Mailchimp, Sendinblue, E-goi)
- CRM and marketing automation tools (e.g., HubSpot, Salesforce)
- Digital advertising platforms (Google Ads, Meta Ads)
- Google Analytics (preferably GA4)
- SEO, SEM, and CMS management tools (e.g., WordPress)
- Design tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: Familiarity with industry-standard marketing tools is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric approach
- Innovation and continuous improvement
- Collaboration and teamwork
- Integrity and accountability
Work Style:
- Dynamic and fast-paced environment
- Results-driven and performance-oriented
- Strong focus on collaboration and teamwork
- Opportunity for professional growth and development
Self-Assessment Questions:
- Do you thrive in a dynamic, collaborative work environment?
- Are you results-driven and focused on continuous improvement?
- Do you have strong communication and interpersonal skills?
ASSUMPTION: Candidates who align with Mystic Invest Holding's values and work style will be well-suited to this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with diverse teams and stakeholders
- Adapting to a dynamic and evolving work environment
- Meeting performance targets and KPIs
ASSUMPTION: These challenges can be overcome by strong organizational skills, effective communication, and a proactive approach.
📈 Similar Roles Comparison
- This role focuses more on strategic planning and campaign management than related positions in the market
- Mystic Invest Holding's global presence offers unique opportunities for international exposure and growth
- Career progression may involve moving into related fields, such as sales or product management
ASSUMPTION: Comparing this role to similar positions in the market can help applicants understand its unique aspects and requirements.
📝 Sample Projects
- Developing and executing a marketing campaign for a new cruise itinerary
- Analyzing customer feedback and adjusting marketing strategies to improve satisfaction
- Collaborating with the product team to launch a new brand or product line
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives the Marketing Manager may undertake.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role contribute to the overall marketing strategy of the company?
- What opportunities are there for professional growth and development within the marketing department?
- How does Mystic Invest Holding support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking insightful questions demonstrates the candidate's interest in the role and eagerness to contribute to the company's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of successful marketing campaigns or projects you've worked on
- Demonstrate your understanding of the cruise industry and Mystic Invest Holding's brands
- Follow up with the HR department one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
