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Marketing Manager (m/w/d) Hospitalmarkt Schweiz

schlkemayr
Full-time
On-site
Norderstedt, Schleswig-Holstein, Germany
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager (m/w/d) Hospitalmarkt Schweiz

πŸ”Ή Company: SchΓΌlke & Mayr GmbH

πŸ”Ή Location: Norderstedt, Germany

πŸ”Ή Job Type: Full-time, Hybrid

πŸ”Ή Category: Marketing, Healthcare

πŸ”Ή Date Posted: July 30, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site with hybrid options

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing effective marketing strategies for the Swiss hospital market
  • Managing campaigns across various channels, including print and online
  • Organizing and representing the company at customer events, schools, and trade shows
  • Conducting market and competitor analyses to inform strategic decisions
  • Collaborating with internal departments and external partners, such as advertising and media agencies

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively in a regulated environment.

πŸ“‹ Key Responsibilities

βœ… Developing and implementing marketing strategies for the Swiss hospital market

βœ… Managing and optimizing marketing campaigns across various channels

βœ… Organizing and representing the company at customer events, schools, and trade shows

βœ… Conducting market and competitor analyses to inform strategic decisions

βœ… Collaborating with internal departments and external partners, such as advertising and media agencies

βœ… Contributing to the development of product requirements and participating in product tests

βœ… Managing the marketing budget and ensuring compliance with regulatory requirements

ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively in a cross-functional team.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field

Experience: At least 5 years of experience in marketing, preferably in the regulated healthcare market

Required Skills:

  • Proven experience in B2B marketing and healthcare marketing
  • Excellent communication and presentation skills in German and English
  • Strong analytical and strategic thinking skills
  • Ability to work independently and in a team
  • Proficiency in Microsoft Office and marketing tools

Preferred Skills:

  • Fluency in French or Italian
  • Experience working with regulatory affairs and medical & scientific affairs departments
  • Knowledge of the Swiss healthcare market

ASSUMPTION: Candidates should have a strong background in marketing and a solid understanding of the healthcare industry.

πŸ’° Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (based on industry standards for a marketing manager with 5-10 years of experience in the healthcare industry)

Benefits:

  • Flexible working hours and mobile work options
  • Childcare subsidy
  • 30 vacation days
  • Professional development opportunities
  • Health management programs
  • Company restaurant and parking spaces

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Pharmaceutical Manufacturing, specifically focused on infection prevention and hygiene solutions

Company Size: 1,001-5,000 employees, offering a large and diverse range of opportunities for professional growth

Founded: 1889, with a long history and established reputation in the healthcare industry

Company Description:

  • SchΓΌlke & Mayr GmbH is a leading chemical and pharmaceutical company, developing, producing, and distributing over 300 products worldwide
  • The company specializes in infection prevention, offering innovative technologies, products, and services in four strategic business fields: Healthcare, Industrial Hygiene, Over the Counter (OTC), and Direct Patient Care
  • SchΓΌlke & Mayr GmbH is headquartered in Germany and has over 1,200 employees worldwide, with subsidiaries and sales partners in over 100 countries

Company Specialties:

  • Infection Prevention
  • Over The Counter Products
  • Life Sciences
  • Infection Control
  • and Healthcare

Company Website: https://www.schuelke.com/intl-en/

ASSUMPTION: SchΓΌlke & Mayr GmbH is a well-established company with a strong global presence and a commitment to innovation and quality in the healthcare industry.

πŸ“Š Role Analysis

Career Level: Experienced (5-10 years of experience in marketing, preferably in the healthcare industry)

Reporting Structure: Reporting directly to the Head of Marketing Europe

Work Arrangement: Hybrid, with a combination of on-site and remote work

Growth Opportunities:

  • Potential to take on additional responsibilities and grow within the marketing department
  • Opportunities to work on international projects and collaborate with global teams
  • Possibility to transition into a management role as the company continues to expand

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to take on additional responsibilities and advance their career within the company.

🌍 Location & Work Environment

Office Type: Modern, well-equipped office with a collaborative work environment

Office Location(s): Norderstedt, Germany

Geographic Context:

  • Norderstedt is located in the state of Schleswig-Holstein, in northern Germany
  • The city offers a mix of urban and rural living, with easy access to Hamburg, the second-largest city in Germany
  • The region is known for its high quality of life, with a strong focus on work-life balance and family-friendly policies

Work Schedule: Full-time, with flexible hours and mobile work options

ASSUMPTION: The work environment at SchΓΌlke & Mayr GmbH is collaborative, innovative, and focused on employee well-being, with a strong commitment to work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the HR department
  • On-site interview with the hiring manager and relevant team members
  • Final decision and job offer

Key Assessment Areas:

  • Marketing and communication skills
  • Analytical and strategic thinking
  • Cultural fit and team dynamics
  • Language proficiency in German and English

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills
  • Prepare for behavioral interview questions that focus on your marketing experience and achievements
  • Research the company and the Swiss healthcare market to demonstrate your understanding of the role and industry
  • Follow up with the HR department after your interview to express your interest in the position

ATS Keywords: Marketing, Healthcare, B2B, Campaign Management, Market Analysis, Strategic Planning, Team Collaboration, Communication Skills, German, English

ASSUMPTION: The interview process at SchΓΌlke & Mayr GmbH is designed to assess the candidate's marketing skills, cultural fit, and long-term potential within the company.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing automation and CRM tools (e.g., HubSpot, Salesforce)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • SEO and analytics tools (e.g., Google Analytics, SEMrush)

ASSUMPTION: The marketing department at SchΓΌlke & Mayr GmbH uses a variety of tools and technologies to streamline workflows, improve collaboration, and enhance the overall marketing effort.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation and quality
  • Pioneering spirit
  • Collaboration and teamwork
  • Customer focus
  • Sustainability and responsibility

Work Style:

  • Dynamic and fast-paced, with a strong focus on results and performance
  • Collaborative and team-oriented, with a emphasis on open communication and knowledge sharing
  • Flexible and adaptable, with a willingness to take on new challenges and learn continuously
  • Solution-oriented and proactive, with a focus on finding creative and effective solutions to marketing challenges

Self-Assessment Questions:

  • Do I have a strong background in marketing, with a proven track record of success in the healthcare industry?
  • Am I comfortable working in a dynamic and fast-paced environment, with a focus on results and performance?
  • Do I have strong communication and presentation skills in German and English?
  • Am I comfortable working collaboratively and taking on new challenges as they arise?

ASSUMPTION: SchΓΌlke & Mayr GmbH values candidates who are innovative, collaborative, and results-driven, with a strong background in marketing and a passion for the healthcare industry.

⚠️ Potential Challenges

  • The role may require occasional travel to the Swiss office and customer sites
  • The Swiss healthcare market is highly regulated, which may present unique challenges and opportunities
  • The role may require working with tight deadlines and managing multiple projects simultaneously
  • The work environment may be dynamic and fast-paced, with a strong focus on results and performance

ASSUMPTION: While this role offers significant growth potential and opportunities for professional development, it also presents unique challenges that require a proactive and adaptable approach.

πŸ“ˆ Similar Roles Comparison

  • This role is unique in its focus on the Swiss hospital market, with a strong emphasis on regulatory compliance and customer engagement
  • Compared to other marketing roles in the healthcare industry, this position offers a high degree of autonomy and responsibility
  • Career progression in this role may lead to management positions within the marketing department or other areas of the company

ASSUMPTION: This role is distinct in its focus on the Swiss hospital market and offers unique opportunities for professional growth and development within the company.

πŸ“ Sample Projects

  • Developing and implementing a targeted marketing campaign for a new product launch in the Swiss hospital market
  • Conducting a market analysis to identify trends and opportunities in the Swiss healthcare industry
  • Organizing and hosting a customer event or conference, with a focus on education and engagement

ASSUMPTION: These sample projects illustrate the diverse and challenging nature of the marketing manager role at SchΓΌlke & Mayr GmbH.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role fit into the overall marketing strategy for the Swiss hospital market?
  • What opportunities are there for professional growth and development within the company?
  • How does the company support work-life balance and employee well-being?
  • What are the key challenges and opportunities facing the Swiss healthcare market, and how does this role address them?

ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the company's culture and priorities.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the online application form
  • Tailor your resume and cover letter to highlight your relevant marketing experience and skills
  • Prepare for behavioral interview questions that focus on your marketing experience and achievements
  • Research the company and the Swiss healthcare market to demonstrate your understanding of the role and industry
  • Follow up with the HR department after your interview to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.