π Core Information
πΉ Job Title: Marketing Manager (m/w/d) Hospitalmarkt Schweiz
πΉ Company: SchΓΌlke & Mayr GmbH
πΉ Location: Norderstedt, Germany
πΉ Job Type: Full-time, Hybrid
πΉ Category: Marketing, Healthcare
πΉ Date Posted: July 30, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site with hybrid options
π Job Overview
Key aspects of this role include:
- Developing and implementing effective marketing strategies for the Swiss hospital market
- Managing campaigns across various channels, including print and online
- Organizing and representing the company at customer events, schools, and trade shows
- Conducting market and competitor analyses to inform strategic decisions
- Collaborating with internal departments and external partners, such as advertising and media agencies
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively in a regulated environment.
π Key Responsibilities
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Developing and implementing marketing strategies for the Swiss hospital market
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Managing and optimizing marketing campaigns across various channels
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Organizing and representing the company at customer events, schools, and trade shows
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Conducting market and competitor analyses to inform strategic decisions
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Collaborating with internal departments and external partners, such as advertising and media agencies
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Contributing to the development of product requirements and participating in product tests
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Managing the marketing budget and ensuring compliance with regulatory requirements
ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively in a cross-functional team.
π― Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field
Experience: At least 5 years of experience in marketing, preferably in the regulated healthcare market
Required Skills:
- Proven experience in B2B marketing and healthcare marketing
- Excellent communication and presentation skills in German and English
- Strong analytical and strategic thinking skills
- Ability to work independently and in a team
- Proficiency in Microsoft Office and marketing tools
Preferred Skills:
- Fluency in French or Italian
- Experience working with regulatory affairs and medical & scientific affairs departments
- Knowledge of the Swiss healthcare market
ASSUMPTION: Candidates should have a strong background in marketing and a solid understanding of the healthcare industry.
π° Compensation & Benefits
Salary Range: β¬60,000 - β¬80,000 per year (based on industry standards for a marketing manager with 5-10 years of experience in the healthcare industry)
Benefits:
- Flexible working hours and mobile work options
- Childcare subsidy
- 30 vacation days
- Professional development opportunities
- Health management programs
- Company restaurant and parking spaces
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Pharmaceutical Manufacturing, specifically focused on infection prevention and hygiene solutions
Company Size: 1,001-5,000 employees, offering a large and diverse range of opportunities for professional growth
Founded: 1889, with a long history and established reputation in the healthcare industry
Company Description:
- SchΓΌlke & Mayr GmbH is a leading chemical and pharmaceutical company, developing, producing, and distributing over 300 products worldwide
- The company specializes in infection prevention, offering innovative technologies, products, and services in four strategic business fields: Healthcare, Industrial Hygiene, Over the Counter (OTC), and Direct Patient Care
- SchΓΌlke & Mayr GmbH is headquartered in Germany and has over 1,200 employees worldwide, with subsidiaries and sales partners in over 100 countries
Company Specialties:
- Infection Prevention
- Over The Counter Products
- Life Sciences
- Infection Control
- and Healthcare
Company Website: https://www.schuelke.com/intl-en/
ASSUMPTION: SchΓΌlke & Mayr GmbH is a well-established company with a strong global presence and a commitment to innovation and quality in the healthcare industry.
π Role Analysis
Career Level: Experienced (5-10 years of experience in marketing, preferably in the healthcare industry)
Reporting Structure: Reporting directly to the Head of Marketing Europe
Work Arrangement: Hybrid, with a combination of on-site and remote work
Growth Opportunities:
- Potential to take on additional responsibilities and grow within the marketing department
- Opportunities to work on international projects and collaborate with global teams
- Possibility to transition into a management role as the company continues to expand
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to take on additional responsibilities and advance their career within the company.
π Location & Work Environment
Office Type: Modern, well-equipped office with a collaborative work environment
Office Location(s): Norderstedt, Germany
Geographic Context:
- Norderstedt is located in the state of Schleswig-Holstein, in northern Germany
- The city offers a mix of urban and rural living, with easy access to Hamburg, the second-largest city in Germany
- The region is known for its high quality of life, with a strong focus on work-life balance and family-friendly policies
Work Schedule: Full-time, with flexible hours and mobile work options
ASSUMPTION: The work environment at SchΓΌlke & Mayr GmbH is collaborative, innovative, and focused on employee well-being, with a strong commitment to work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- On-site interview with the hiring manager and relevant team members
- Final decision and job offer
Key Assessment Areas:
- Marketing and communication skills
- Analytical and strategic thinking
- Cultural fit and team dynamics
- Language proficiency in German and English
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare for behavioral interview questions that focus on your marketing experience and achievements
- Research the company and the Swiss healthcare market to demonstrate your understanding of the role and industry
- Follow up with the HR department after your interview to express your interest in the position
ATS Keywords: Marketing, Healthcare, B2B, Campaign Management, Market Analysis, Strategic Planning, Team Collaboration, Communication Skills, German, English
ASSUMPTION: The interview process at SchΓΌlke & Mayr GmbH is designed to assess the candidate's marketing skills, cultural fit, and long-term potential within the company.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation and CRM tools (e.g., HubSpot, Salesforce)
- Social media management tools (e.g., Hootsuite, Buffer)
- SEO and analytics tools (e.g., Google Analytics, SEMrush)
ASSUMPTION: The marketing department at SchΓΌlke & Mayr GmbH uses a variety of tools and technologies to streamline workflows, improve collaboration, and enhance the overall marketing effort.
π Cultural Fit Considerations
Company Values:
- Innovation and quality
- Pioneering spirit
- Collaboration and teamwork
- Customer focus
- Sustainability and responsibility
Work Style:
- Dynamic and fast-paced, with a strong focus on results and performance
- Collaborative and team-oriented, with a emphasis on open communication and knowledge sharing
- Flexible and adaptable, with a willingness to take on new challenges and learn continuously
- Solution-oriented and proactive, with a focus on finding creative and effective solutions to marketing challenges
Self-Assessment Questions:
- Do I have a strong background in marketing, with a proven track record of success in the healthcare industry?
- Am I comfortable working in a dynamic and fast-paced environment, with a focus on results and performance?
- Do I have strong communication and presentation skills in German and English?
- Am I comfortable working collaboratively and taking on new challenges as they arise?
ASSUMPTION: SchΓΌlke & Mayr GmbH values candidates who are innovative, collaborative, and results-driven, with a strong background in marketing and a passion for the healthcare industry.
β οΈ Potential Challenges
- The role may require occasional travel to the Swiss office and customer sites
- The Swiss healthcare market is highly regulated, which may present unique challenges and opportunities
- The role may require working with tight deadlines and managing multiple projects simultaneously
- The work environment may be dynamic and fast-paced, with a strong focus on results and performance
ASSUMPTION: While this role offers significant growth potential and opportunities for professional development, it also presents unique challenges that require a proactive and adaptable approach.
π Similar Roles Comparison
- This role is unique in its focus on the Swiss hospital market, with a strong emphasis on regulatory compliance and customer engagement
- Compared to other marketing roles in the healthcare industry, this position offers a high degree of autonomy and responsibility
- Career progression in this role may lead to management positions within the marketing department or other areas of the company
ASSUMPTION: This role is distinct in its focus on the Swiss hospital market and offers unique opportunities for professional growth and development within the company.
π Sample Projects
- Developing and implementing a targeted marketing campaign for a new product launch in the Swiss hospital market
- Conducting a market analysis to identify trends and opportunities in the Swiss healthcare industry
- Organizing and hosting a customer event or conference, with a focus on education and engagement
ASSUMPTION: These sample projects illustrate the diverse and challenging nature of the marketing manager role at SchΓΌlke & Mayr GmbH.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the overall marketing strategy for the Swiss hospital market?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance and employee well-being?
- What are the key challenges and opportunities facing the Swiss healthcare market, and how does this role address them?
ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the company's culture and priorities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the online application form
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare for behavioral interview questions that focus on your marketing experience and achievements
- Research the company and the Swiss healthcare market to demonstrate your understanding of the role and industry
- Follow up with the HR department after your interview to express your interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.