π Core Information
πΉ Job Title: Marketing Manager (m/w/d) - Wachse mit uns!
πΉ Company: beckconsult GmbH
πΉ Location: DΓΌlmen, North Rhine-Westphalia, Germany
πΉ Job Type: Full-Time
πΉ Category: Business Consulting and Services
πΉ Date Posted: July 4, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and implementing marketing strategies across all channels
- Managing social media presence and creating engaging content
- Optimizing website content for SEO and SEA
- Planning and executing email marketing campaigns and marketing automation
- Collaborating with departments to create sales-enabling materials
- Analyzing marketing metrics and deriving actionable insights
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and excellent communication skills to effectively manage marketing efforts and collaborate with various teams.
π Key Responsibilities
β
Marketing Strategy: Develop, implement, and optimize marketing strategies across all channels to increase brand awareness and drive growth.
β
Social Media Management: Manage and grow our social media presence by creating engaging content and optimizing our channels for maximum reach and engagement.
β
SEO & SEA: Strategically develop and optimize our website content for search engines to improve organic traffic and implement targeted advertising campaigns.
β
Email Marketing & Marketing Automation: Plan, create, and execute email marketing campaigns and automate marketing processes to nurture leads and improve conversion rates.
β
Collaboration: Work closely with departments to create and distribute sales-enabling materials, such as presentations and promotional content.
β
Data Analysis: Analyze marketing metrics and KPIs to derive actionable insights, optimize campaigns, and report on performance.
ASSUMPTION: This role requires a high level of independence, strong organizational skills, and the ability to prioritize and manage multiple projects simultaneously.
π― Required Qualifications
Education: A completed degree in Marketing, Communication, or a related field.
Experience: At least 2-5 years of professional experience in marketing, with a focus on digital marketing and social media.
Required Skills:
- Proven experience in developing and implementing marketing strategies
- Excellent knowledge of SEO, SEA, email marketing, and marketing automation
- Strong analytical skills and data-driven mindset
- Excellent communication and presentation skills
- Proficiency in MS Office, particularly PowerPoint and Excel
- Fluency in German (C1 level)
Preferred Skills:
- Experience with CRM systems and marketing automation tools
- Knowledge of the IT and telecommunications industry
- Fluency in English (B2 level)
ASSUMPTION: Candidates with a strong portfolio showcasing their marketing skills and experience will have a significant advantage in the application process.
π° Compensation & Benefits
Salary Range: β¬36,000 - β¬48,000 per year. This range is based on industry standards for marketing managers with 2-5 years of experience in the IT and telecommunications sector in Germany.
Benefits:
- Comprehensive onboarding and individual training opportunities
- Modern work equipment, including a notebook, headset, two monitors, CRM, and Zoom
- Innovative company with strong growth in an exciting industry
- Attractive location with good public transportation and free parking
- Coffee machine, pleasant work environment, and a motivated team
- Flat hierarchies and a hands-on mentality
Working Hours: Full-time position with standard working hours (Monday to Friday, 8:00 AM to 5:00 PM) and flexible arrangements based on individual needs and team requirements.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: beckconsult is a business consulting and services company specializing in IT and telecommunications. They provide professional data solutions, such as internet connections, site networking, security, and voice services (VoIP/SIP/Teams) for medium and large businesses.
Company Size: beckconsult is a small company with 11-50 employees, offering a close-knit work environment and the opportunity to make a significant impact on the company's growth.
Founded: beckconsult was founded in 1999 and has since grown to become a trusted provider of IT and telecommunications solutions.
Company Description:
- beckconsult focuses on providing premium solutions for business customers, ensuring a seamless operation and quick response times.
- The company is committed to driving new technologies and helping its customers, employees, and business partners achieve their goals.
- beckconsult values innovation, professionalism, and customer satisfaction in all its operations.
Company Specialties:
- Data networks
- Internet connections
- SD-WAN
- MPLS
- Ethernet VPN
- SIP (VoIP)
- Fiber optic
- Cloud infrastructure
Company Website: beckconsult.com
ASSUMPTION: beckconsult's focus on providing premium solutions and driving innovation makes it an attractive employer for marketing professionals seeking to make a significant impact in a growing company.
π Role Analysis
Career Level: This role is suitable for marketing professionals with 2-5 years of experience seeking to take on more responsibility and grow within a company.
Reporting Structure: The Marketing Manager will report directly to the company's management team and collaborate closely with various departments to achieve marketing objectives.
Work Arrangement: This is an on-site position with standard working hours and flexible arrangements based on individual needs and team requirements.
Growth Opportunities:
- As beckconsult continues to grow, there will be opportunities for the Marketing Manager to take on additional responsibilities and advance their career within the company.
- The company offers individual training opportunities to help employees develop their skills and advance their careers.
- beckconsult's flat hierarchies and hands-on mentality provide ample opportunities for employees to make a significant impact on the company's growth and success.
ASSUMPTION: The Marketing Manager will play a crucial role in driving beckconsult's growth and success, and there are ample opportunities for career advancement within the company.
π Location & Work Environment
Office Type: beckconsult's office is located in DΓΌlmen, North Rhine-Westphalia, Germany, and offers a modern and collaborative work environment.
Office Location(s): LΓΌdinghauser Str. 70-76, 3rd Floor, DΓΌlmen, NRW 48249, DE
Geographic Context:
- DΓΌlmen is a city in the northern part of North Rhine-Westphalia, Germany, with a population of approximately 45,000 people.
- The city is located near the Dutch border and offers a mix of urban and rural living.
- DΓΌlmen has good public transportation connections, with a train station located near the beckconsult office.
Work Schedule: Standard working hours are from Monday to Friday, 8:00 AM to 5:00 PM, with flexible arrangements based on individual needs and team requirements.
ASSUMPTION: The Marketing Manager will enjoy a modern and collaborative work environment at beckconsult's office in DΓΌlmen, with ample opportunities for growth and career advancement.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screening to discuss the role and the candidate's qualifications
- On-site interview with the management team to assess the candidate's skills and cultural fit
- Final interview with the company's founders to discuss the candidate's long-term career goals and fit within the company
Key Assessment Areas:
- Marketing strategy and planning
- Social media management and content creation
- SEO and SEA knowledge
- Data analysis and reporting
- Communication and presentation skills
- Cultural fit and alignment with beckconsult's values
Application Tips:
- Tailor your resume and cover letter to highlight your marketing skills and experience relevant to this role
- Prepare a short video introducing yourself, explaining your experience, and demonstrating why you are a strong fit for beckconsult
- Be prepared to discuss your marketing strategy and ideas for growing beckconsult's brand and customer base
ATS Keywords: Marketing strategy, social media management, SEO, SEA, email marketing, marketing automation, data analysis, presentation skills, team collaboration, IT and telecommunications industry
ASSUMPTION: Applicants should tailor their application materials to highlight their marketing skills and experience and demonstrate their alignment with beckconsult's values and growth objectives.
π οΈ Tools & Technologies
- Microsoft Office Suite (PowerPoint, Excel)
- CRM system (e.g., Salesforce, HubSpot, or similar)
- Marketing automation tools (e.g., Marketo, Pardot, or similar)
- Social media management tools (e.g., Hootsuite, Buffer, or similar)
- SEO and SEA tools (e.g., Google Search Console, SEMrush, or similar)
ASSUMPTION: The Marketing Manager will be expected to have proficiency in the tools and technologies listed above and be willing to learn and adapt to new tools as needed.
π Cultural Fit Considerations
Company Values:
- Innovation
- Professionalism
- Customer satisfaction
- Collaboration
- Continuous learning
Work Style:
- Independent and self-motivated
- Strategic and data-driven
- Collaborative and team-oriented
- Adaptable and open to new ideas
- Results-focused and committed to driving growth
Self-Assessment Questions:
- Do you have a proven track record of developing and implementing successful marketing strategies?
- Are you comfortable managing social media channels and creating engaging content?
- Do you have strong analytical skills and a data-driven mindset?
- Are you an excellent communicator and presenter, able to collaborate effectively with various teams?
- Do you share beckconsult's commitment to innovation, professionalism, and customer satisfaction?
ASSUMPTION: Applicants should assess their alignment with beckconsult's values and work style to ensure a strong cultural fit and long-term success in the role.
β οΈ Potential Challenges
- The Marketing Manager will need to quickly understand beckconsult's unique value proposition and target audience to develop effective marketing strategies.
- The role requires strong analytical skills and a data-driven mindset to optimize marketing campaigns and measure performance.
- Applicants should be comfortable working in a fast-paced, growing environment and be prepared to adapt to changing priorities and workloads.
- The Marketing Manager will need to collaborate effectively with various teams and stakeholders to achieve marketing objectives.
ASSUMPTION: Applicants should be aware of the challenges specific to this role and be prepared to address them proactively to ensure success in the position.
π Similar Roles Comparison
- This role is similar to a Marketing Manager position in other IT and telecommunications companies, but with a greater emphasis on driving growth and innovation in a smaller, more agile environment.
- Applicants with experience in the IT and telecommunications industry may have an advantage in understanding beckconsult's target audience and value proposition.
- Career progression in this role may include taking on additional responsibilities, such as managing a team or expanding into new markets, as beckconsult continues to grow.
ASSUMPTION: Applicants should compare this role to similar marketing manager positions in other companies to understand the unique opportunities and challenges it presents.
π Sample Projects
- Developing and implementing a comprehensive social media strategy to increase brand awareness and engagement
- Optimizing beckconsult's website for SEO and SEA to improve organic traffic and drive targeted advertising campaigns
- Creating and executing email marketing campaigns and automating marketing processes to nurture leads and improve conversion rates
- Collaborating with departments to create and distribute sales-enabling materials, such as presentations and promotional content
ASSUMPTION: Applicants should be prepared to discuss their experience with similar marketing projects and how they can apply their skills to drive growth and success at beckconsult.
β Key Questions to Ask During Interview
- Can you describe the company's long-term growth plans and how this role fits into that strategy?
- How does the management team support the Marketing Manager in achieving marketing objectives and driving growth?
- What are the key priorities for the Marketing Manager in the first 30, 60, and 90 days in the role?
- How does beckconsult foster a culture of innovation and continuous learning?
- What are the most significant challenges facing the company, and how can the Marketing Manager contribute to addressing them?
ASSUMPTION: Applicants should prepare thoughtful questions to demonstrate their interest in the role and beckconsult's long-term success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link: beckconsult.com
- Prepare a short video introducing yourself, explaining your experience, and demonstrating why you are a strong fit for beckconsult
- Tailor your resume and cover letter to highlight your marketing skills and experience relevant to this role
- Be prepared to discuss your marketing strategy and ideas for growing beckconsult's brand and customer base during the interview
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.