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Marketing Manager (m/w/d) ...Wachse mit uns!

beckconsult GmbH
Full-time
On-site
DΓΌlmen, North Rhine-Westphalia, Germany
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager (m/w/d) - Wachse mit uns!

πŸ”Ή Company: beckconsult GmbH

πŸ”Ή Location: DΓΌlmen, North Rhine-Westphalia, Germany

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Business Consulting and Services

πŸ”Ή Date Posted: July 4, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing marketing strategies across all channels
  • Managing social media presence and creating engaging content
  • Optimizing website content for SEO and SEA
  • Planning and executing email marketing campaigns and marketing automation
  • Collaborating with departments to create sales-enabling materials
  • Analyzing marketing metrics and deriving actionable insights

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and excellent communication skills to effectively manage marketing efforts and collaborate with various teams.

πŸ“‹ Key Responsibilities

βœ… Marketing Strategy: Develop, implement, and optimize marketing strategies across all channels to increase brand awareness and drive growth.

βœ… Social Media Management: Manage and grow our social media presence by creating engaging content and optimizing our channels for maximum reach and engagement.

βœ… SEO & SEA: Strategically develop and optimize our website content for search engines to improve organic traffic and implement targeted advertising campaigns.

βœ… Email Marketing & Marketing Automation: Plan, create, and execute email marketing campaigns and automate marketing processes to nurture leads and improve conversion rates.

βœ… Collaboration: Work closely with departments to create and distribute sales-enabling materials, such as presentations and promotional content.

βœ… Data Analysis: Analyze marketing metrics and KPIs to derive actionable insights, optimize campaigns, and report on performance.

ASSUMPTION: This role requires a high level of independence, strong organizational skills, and the ability to prioritize and manage multiple projects simultaneously.

🎯 Required Qualifications

Education: A completed degree in Marketing, Communication, or a related field.

Experience: At least 2-5 years of professional experience in marketing, with a focus on digital marketing and social media.

Required Skills:

  • Proven experience in developing and implementing marketing strategies
  • Excellent knowledge of SEO, SEA, email marketing, and marketing automation
  • Strong analytical skills and data-driven mindset
  • Excellent communication and presentation skills
  • Proficiency in MS Office, particularly PowerPoint and Excel
  • Fluency in German (C1 level)

Preferred Skills:

  • Experience with CRM systems and marketing automation tools
  • Knowledge of the IT and telecommunications industry
  • Fluency in English (B2 level)

ASSUMPTION: Candidates with a strong portfolio showcasing their marketing skills and experience will have a significant advantage in the application process.

πŸ’° Compensation & Benefits

Salary Range: €36,000 - €48,000 per year. This range is based on industry standards for marketing managers with 2-5 years of experience in the IT and telecommunications sector in Germany.

Benefits:

  • Comprehensive onboarding and individual training opportunities
  • Modern work equipment, including a notebook, headset, two monitors, CRM, and Zoom
  • Innovative company with strong growth in an exciting industry
  • Attractive location with good public transportation and free parking
  • Coffee machine, pleasant work environment, and a motivated team
  • Flat hierarchies and a hands-on mentality

Working Hours: Full-time position with standard working hours (Monday to Friday, 8:00 AM to 5:00 PM) and flexible arrangements based on individual needs and team requirements.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: beckconsult is a business consulting and services company specializing in IT and telecommunications. They provide professional data solutions, such as internet connections, site networking, security, and voice services (VoIP/SIP/Teams) for medium and large businesses.

Company Size: beckconsult is a small company with 11-50 employees, offering a close-knit work environment and the opportunity to make a significant impact on the company's growth.

Founded: beckconsult was founded in 1999 and has since grown to become a trusted provider of IT and telecommunications solutions.

Company Description:

  • beckconsult focuses on providing premium solutions for business customers, ensuring a seamless operation and quick response times.
  • The company is committed to driving new technologies and helping its customers, employees, and business partners achieve their goals.
  • beckconsult values innovation, professionalism, and customer satisfaction in all its operations.

Company Specialties:

  • Data networks
  • Internet connections
  • SD-WAN
  • MPLS
  • Ethernet VPN
  • SIP (VoIP)
  • Fiber optic
  • Cloud infrastructure

Company Website: beckconsult.com

ASSUMPTION: beckconsult's focus on providing premium solutions and driving innovation makes it an attractive employer for marketing professionals seeking to make a significant impact in a growing company.

πŸ“Š Role Analysis

Career Level: This role is suitable for marketing professionals with 2-5 years of experience seeking to take on more responsibility and grow within a company.

Reporting Structure: The Marketing Manager will report directly to the company's management team and collaborate closely with various departments to achieve marketing objectives.

Work Arrangement: This is an on-site position with standard working hours and flexible arrangements based on individual needs and team requirements.

Growth Opportunities:

  • As beckconsult continues to grow, there will be opportunities for the Marketing Manager to take on additional responsibilities and advance their career within the company.
  • The company offers individual training opportunities to help employees develop their skills and advance their careers.
  • beckconsult's flat hierarchies and hands-on mentality provide ample opportunities for employees to make a significant impact on the company's growth and success.

ASSUMPTION: The Marketing Manager will play a crucial role in driving beckconsult's growth and success, and there are ample opportunities for career advancement within the company.

🌍 Location & Work Environment

Office Type: beckconsult's office is located in DΓΌlmen, North Rhine-Westphalia, Germany, and offers a modern and collaborative work environment.

Office Location(s): LΓΌdinghauser Str. 70-76, 3rd Floor, DΓΌlmen, NRW 48249, DE

Geographic Context:

  • DΓΌlmen is a city in the northern part of North Rhine-Westphalia, Germany, with a population of approximately 45,000 people.
  • The city is located near the Dutch border and offers a mix of urban and rural living.
  • DΓΌlmen has good public transportation connections, with a train station located near the beckconsult office.

Work Schedule: Standard working hours are from Monday to Friday, 8:00 AM to 5:00 PM, with flexible arrangements based on individual needs and team requirements.

ASSUMPTION: The Marketing Manager will enjoy a modern and collaborative work environment at beckconsult's office in DΓΌlmen, with ample opportunities for growth and career advancement.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screening to discuss the role and the candidate's qualifications
  • On-site interview with the management team to assess the candidate's skills and cultural fit
  • Final interview with the company's founders to discuss the candidate's long-term career goals and fit within the company

Key Assessment Areas:

  • Marketing strategy and planning
  • Social media management and content creation
  • SEO and SEA knowledge
  • Data analysis and reporting
  • Communication and presentation skills
  • Cultural fit and alignment with beckconsult's values

Application Tips:

  • Tailor your resume and cover letter to highlight your marketing skills and experience relevant to this role
  • Prepare a short video introducing yourself, explaining your experience, and demonstrating why you are a strong fit for beckconsult
  • Be prepared to discuss your marketing strategy and ideas for growing beckconsult's brand and customer base

ATS Keywords: Marketing strategy, social media management, SEO, SEA, email marketing, marketing automation, data analysis, presentation skills, team collaboration, IT and telecommunications industry

ASSUMPTION: Applicants should tailor their application materials to highlight their marketing skills and experience and demonstrate their alignment with beckconsult's values and growth objectives.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (PowerPoint, Excel)
  • CRM system (e.g., Salesforce, HubSpot, or similar)
  • Marketing automation tools (e.g., Marketo, Pardot, or similar)
  • Social media management tools (e.g., Hootsuite, Buffer, or similar)
  • SEO and SEA tools (e.g., Google Search Console, SEMrush, or similar)

ASSUMPTION: The Marketing Manager will be expected to have proficiency in the tools and technologies listed above and be willing to learn and adapt to new tools as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Professionalism
  • Customer satisfaction
  • Collaboration
  • Continuous learning

Work Style:

  • Independent and self-motivated
  • Strategic and data-driven
  • Collaborative and team-oriented
  • Adaptable and open to new ideas
  • Results-focused and committed to driving growth

Self-Assessment Questions:

  • Do you have a proven track record of developing and implementing successful marketing strategies?
  • Are you comfortable managing social media channels and creating engaging content?
  • Do you have strong analytical skills and a data-driven mindset?
  • Are you an excellent communicator and presenter, able to collaborate effectively with various teams?
  • Do you share beckconsult's commitment to innovation, professionalism, and customer satisfaction?

ASSUMPTION: Applicants should assess their alignment with beckconsult's values and work style to ensure a strong cultural fit and long-term success in the role.

⚠️ Potential Challenges

  • The Marketing Manager will need to quickly understand beckconsult's unique value proposition and target audience to develop effective marketing strategies.
  • The role requires strong analytical skills and a data-driven mindset to optimize marketing campaigns and measure performance.
  • Applicants should be comfortable working in a fast-paced, growing environment and be prepared to adapt to changing priorities and workloads.
  • The Marketing Manager will need to collaborate effectively with various teams and stakeholders to achieve marketing objectives.

ASSUMPTION: Applicants should be aware of the challenges specific to this role and be prepared to address them proactively to ensure success in the position.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Manager position in other IT and telecommunications companies, but with a greater emphasis on driving growth and innovation in a smaller, more agile environment.
  • Applicants with experience in the IT and telecommunications industry may have an advantage in understanding beckconsult's target audience and value proposition.
  • Career progression in this role may include taking on additional responsibilities, such as managing a team or expanding into new markets, as beckconsult continues to grow.

ASSUMPTION: Applicants should compare this role to similar marketing manager positions in other companies to understand the unique opportunities and challenges it presents.

πŸ“ Sample Projects

  • Developing and implementing a comprehensive social media strategy to increase brand awareness and engagement
  • Optimizing beckconsult's website for SEO and SEA to improve organic traffic and drive targeted advertising campaigns
  • Creating and executing email marketing campaigns and automating marketing processes to nurture leads and improve conversion rates
  • Collaborating with departments to create and distribute sales-enabling materials, such as presentations and promotional content

ASSUMPTION: Applicants should be prepared to discuss their experience with similar marketing projects and how they can apply their skills to drive growth and success at beckconsult.

❓ Key Questions to Ask During Interview

  • Can you describe the company's long-term growth plans and how this role fits into that strategy?
  • How does the management team support the Marketing Manager in achieving marketing objectives and driving growth?
  • What are the key priorities for the Marketing Manager in the first 30, 60, and 90 days in the role?
  • How does beckconsult foster a culture of innovation and continuous learning?
  • What are the most significant challenges facing the company, and how can the Marketing Manager contribute to addressing them?

ASSUMPTION: Applicants should prepare thoughtful questions to demonstrate their interest in the role and beckconsult's long-term success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link: beckconsult.com
  • Prepare a short video introducing yourself, explaining your experience, and demonstrating why you are a strong fit for beckconsult
  • Tailor your resume and cover letter to highlight your marketing skills and experience relevant to this role
  • Be prepared to discuss your marketing strategy and ideas for growing beckconsult's brand and customer base during the interview
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.