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Marketing Manager (m/w/d) ...Wachse mit uns!

beckconsult GmbH
Full-time
On-site
DΓΌlmen, North Rhine-Westphalia, Germany
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager (m/w/d) - Wachs(e) mit uns!

πŸ”Ή Company: beckconsult GmbH

πŸ”Ή Location: DΓΌlmen, North Rhine-Westphalia, Germany

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 4, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Independently planning, implementing, and optimizing marketing strategy across all channels
  • Managing social media presence and developing content formats
  • Analyzing marketing metrics and deriving actionable insights
  • Collaborating with departments to create sales-enhancing materials

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work independently and in a team.

πŸ“‹ Key Responsibilities

βœ… Independently plan, implement, and optimize marketing strategy across all channels

βœ… Manage and develop social media presence and content formats

βœ… Analyze marketing metrics and derive actionable insights

βœ… Collaborate with departments to create sales-enhancing materials

βœ… Coordinate external service providers and partners in the marketing area

ASSUMPTION: This role involves a mix of strategic planning, creative content development, and data-driven analysis.

🎯 Required Qualifications

Education: Degree in Marketing, Communication, or a related field

Experience: 2-5 years of experience in marketing, with a focus on digital and social media

Required Skills:

  • Excellent knowledge of SEO, SEA, email marketing, and marketing automation
  • Strong MS Office skills, particularly PowerPoint and Excel
  • Creativity and trend awareness
  • Ability to work independently and take responsibility

Preferred Skills:

  • Experience with CRM systems
  • Fluency in additional languages

ASSUMPTION: Candidates should have a strong background in digital marketing and be comfortable working independently.

πŸ’° Compensation & Benefits

Salary Range: €36,000 - €48,000 per year (based on experience and qualifications)

Benefits:

  • Comprehensive onboarding
  • Individual training opportunities
  • Modern work equipment
  • Innovative company with strong growth potential
  • Attractive location with good transport links
  • Pleasant work environment and motivated team
  • Flat hierarchies and hands-on mentality

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is based on industry standards for marketing managers with 2-5 years of experience in Germany.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: beckconsult GmbH operates in the consulting industry, focusing on digital transformation and IT services.

Company Size: beckconsult GmbH is a mid-sized company with a strong focus on growth and innovation.

Founded: The company was founded in 2004 and has since grown to become a leading provider of digital transformation services.

Company Description:

  • beckconsult GmbH specializes in digital transformation and IT services
  • The company offers a range of services, including consulting, implementation, and managed services
  • beckconsult GmbH is known for its innovative approach and strong customer focus

Company Specialties:

  • Digital transformation
  • IT consulting
  • Managed services
  • Cloud services

Company Website: http://www.beckconsult.com

ASSUMPTION: beckconsult GmbH is a well-established company with a strong reputation in the consulting industry.

πŸ“Š Role Analysis

Career Level: This role is suitable for experienced marketing professionals looking to take the next step in their career.

Reporting Structure: The Marketing Manager will report directly to the management team and work closely with various departments.

Work Arrangement: This is an on-site role, with the possibility of remote work discussed on an individual basis.

Growth Opportunities:

  • Expanding the marketing team and taking on more responsibilities
  • Developing expertise in new marketing channels and technologies
  • Contributing to the company's growth and success

ASSUMPTION: This role offers significant growth potential for the right candidate.

🌍 Location & Work Environment

Office Type: Modern office with good transport links and free parking

Office Location(s): DΓΌlmen, North Rhine-Westphalia, Germany

Geographic Context:

  • DΓΌlmen is a town in the western part of North Rhine-Westphalia
  • The region is known for its strong economy and job market
  • The office is conveniently located near the train station and has good public transport connections

Work Schedule: Full-time (40 hours per week), with flexible working hours and the possibility of remote work discussed on an individual basis

ASSUMPTION: The work environment is modern and pleasant, with a motivated team and flat hierarchies.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial video screening
  • Phone or video interview with the hiring manager
  • On-site interview with the management team
  • Final decision and job offer

Key Assessment Areas:

  • Marketing expertise and strategic thinking
  • Analytical skills and data-driven approach
  • Creativity and trend awareness
  • Ability to work independently and in a team

Application Tips:

  • Submit a short video introducing yourself, explaining your experience, and demonstrating why you're a good fit for the role
  • Highlight your relevant marketing experience and achievements in your resume
  • Tailor your cover letter to the specific requirements of the role

ATS Keywords: Marketing, Social Media, SEO, SEA, Email Marketing, Marketing Automation, Content Creation, Campaign Planning, Data Analysis, Reporting, Presentation Development, Team Coordination, Trend Awareness, Creativity, MS Office

ASSUMPTION: The application process is designed to assess the candidate's marketing expertise, strategic thinking, and cultural fit with the company.

πŸ› οΈ Tools & Technologies

  • MS Office (PowerPoint, Excel)
  • CRM systems (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Social media management tools (e.g., Hootsuite, Buffer)

ASSUMPTION: The required tools and technologies are standard in the marketing industry and can be learned on the job if necessary.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Customer focus
  • Collaboration
  • Continuous learning

Work Style:

  • Independent and self-motivated
  • Team-oriented and collaborative
  • Adaptable and open to new ideas
  • Data-driven and analytical

Self-Assessment Questions:

  • How do you stay up-to-date with the latest marketing trends and technologies?
  • Can you provide an example of a successful marketing campaign you've led, and what made it successful?
  • How do you approach working with external service providers and partners?

ASSUMPTION: beckconsult GmbH values innovation, customer focus, and collaboration, and seeks candidates who align with these values.

⚠️ Potential Challenges

  • Managing multiple marketing channels and campaigns simultaneously
  • Keeping up with the latest marketing trends and technologies
  • Working with external service providers and partners
  • Balancing strategic planning with day-to-day tasks

ASSUMPTION: These challenges can be overcome with strong organizational skills, a strategic mindset, and a willingness to learn and adapt.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other marketing manager positions, but with a stronger focus on digital marketing and social media
  • In the consulting industry, marketing managers often work closely with sales and business development teams
  • Career progression may involve taking on more responsibilities, such as managing a team or expanding into new markets

ASSUMPTION: This role offers a unique blend of strategic planning, creative content development, and data-driven analysis, with a strong focus on digital marketing and social media.

πŸ“ Sample Projects

  • Developing and implementing a social media strategy to increase brand awareness and engagement
  • Analyzing marketing metrics to identify trends and optimize campaigns
  • Creating sales-enhancing materials, such as brochures and presentations, in collaboration with departments

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role.

❓ Key Questions to Ask During Interview

  • How does the company support the growth and development of its marketing team?
  • What are the biggest challenges facing the marketing department in the next year, and how can this role help address them?
  • How does the company approach collaboration and knowledge-sharing between departments?
  • What are the key performance indicators (KPIs) for this role, and how will success be measured?
  • What opportunities are there for remote work or flexible hours?

ASSUMPTION: These questions can help candidates better understand the role, the company, and the work environment.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Create a short video introducing yourself, explaining your experience, and demonstrating why you're a good fit for the role
  • Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
  • Follow up with the hiring manager one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.