π Core Information
πΉ Job Title: Marketing Manager (m/w/d) - Wachs(e) mit uns!
πΉ Company: beckconsult GmbH
πΉ Location: DΓΌlmen, North Rhine-Westphalia, Germany
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: July 4, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Independently planning, implementing, and optimizing marketing strategy across all channels
- Managing social media presence and developing content formats
- Analyzing marketing metrics and deriving actionable insights
- Collaborating with departments to create sales-enhancing materials
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work independently and in a team.
π Key Responsibilities
β
Independently plan, implement, and optimize marketing strategy across all channels
β
Manage and develop social media presence and content formats
β
Analyze marketing metrics and derive actionable insights
β
Collaborate with departments to create sales-enhancing materials
β
Coordinate external service providers and partners in the marketing area
ASSUMPTION: This role involves a mix of strategic planning, creative content development, and data-driven analysis.
π― Required Qualifications
Education: Degree in Marketing, Communication, or a related field
Experience: 2-5 years of experience in marketing, with a focus on digital and social media
Required Skills:
- Excellent knowledge of SEO, SEA, email marketing, and marketing automation
- Strong MS Office skills, particularly PowerPoint and Excel
- Creativity and trend awareness
- Ability to work independently and take responsibility
Preferred Skills:
- Experience with CRM systems
- Fluency in additional languages
ASSUMPTION: Candidates should have a strong background in digital marketing and be comfortable working independently.
π° Compensation & Benefits
Salary Range: β¬36,000 - β¬48,000 per year (based on experience and qualifications)
Benefits:
- Comprehensive onboarding
- Individual training opportunities
- Modern work equipment
- Innovative company with strong growth potential
- Attractive location with good transport links
- Pleasant work environment and motivated team
- Flat hierarchies and hands-on mentality
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range is based on industry standards for marketing managers with 2-5 years of experience in Germany.
π Applicant Insights
π Company Context
Industry: beckconsult GmbH operates in the consulting industry, focusing on digital transformation and IT services.
Company Size: beckconsult GmbH is a mid-sized company with a strong focus on growth and innovation.
Founded: The company was founded in 2004 and has since grown to become a leading provider of digital transformation services.
Company Description:
- beckconsult GmbH specializes in digital transformation and IT services
- The company offers a range of services, including consulting, implementation, and managed services
- beckconsult GmbH is known for its innovative approach and strong customer focus
Company Specialties:
- Digital transformation
- IT consulting
- Managed services
- Cloud services
Company Website: http://www.beckconsult.com
ASSUMPTION: beckconsult GmbH is a well-established company with a strong reputation in the consulting industry.
π Role Analysis
Career Level: This role is suitable for experienced marketing professionals looking to take the next step in their career.
Reporting Structure: The Marketing Manager will report directly to the management team and work closely with various departments.
Work Arrangement: This is an on-site role, with the possibility of remote work discussed on an individual basis.
Growth Opportunities:
- Expanding the marketing team and taking on more responsibilities
- Developing expertise in new marketing channels and technologies
- Contributing to the company's growth and success
ASSUMPTION: This role offers significant growth potential for the right candidate.
π Location & Work Environment
Office Type: Modern office with good transport links and free parking
Office Location(s): DΓΌlmen, North Rhine-Westphalia, Germany
Geographic Context:
- DΓΌlmen is a town in the western part of North Rhine-Westphalia
- The region is known for its strong economy and job market
- The office is conveniently located near the train station and has good public transport connections
Work Schedule: Full-time (40 hours per week), with flexible working hours and the possibility of remote work discussed on an individual basis
ASSUMPTION: The work environment is modern and pleasant, with a motivated team and flat hierarchies.
πΌ Interview & Application Insights
Typical Process:
- Initial video screening
- Phone or video interview with the hiring manager
- On-site interview with the management team
- Final decision and job offer
Key Assessment Areas:
- Marketing expertise and strategic thinking
- Analytical skills and data-driven approach
- Creativity and trend awareness
- Ability to work independently and in a team
Application Tips:
- Submit a short video introducing yourself, explaining your experience, and demonstrating why you're a good fit for the role
- Highlight your relevant marketing experience and achievements in your resume
- Tailor your cover letter to the specific requirements of the role
ATS Keywords: Marketing, Social Media, SEO, SEA, Email Marketing, Marketing Automation, Content Creation, Campaign Planning, Data Analysis, Reporting, Presentation Development, Team Coordination, Trend Awareness, Creativity, MS Office
ASSUMPTION: The application process is designed to assess the candidate's marketing expertise, strategic thinking, and cultural fit with the company.
π οΈ Tools & Technologies
- MS Office (PowerPoint, Excel)
- CRM systems (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media management tools (e.g., Hootsuite, Buffer)
ASSUMPTION: The required tools and technologies are standard in the marketing industry and can be learned on the job if necessary.
π Cultural Fit Considerations
Company Values:
- Innovation
- Customer focus
- Collaboration
- Continuous learning
Work Style:
- Independent and self-motivated
- Team-oriented and collaborative
- Adaptable and open to new ideas
- Data-driven and analytical
Self-Assessment Questions:
- How do you stay up-to-date with the latest marketing trends and technologies?
- Can you provide an example of a successful marketing campaign you've led, and what made it successful?
- How do you approach working with external service providers and partners?
ASSUMPTION: beckconsult GmbH values innovation, customer focus, and collaboration, and seeks candidates who align with these values.
β οΈ Potential Challenges
- Managing multiple marketing channels and campaigns simultaneously
- Keeping up with the latest marketing trends and technologies
- Working with external service providers and partners
- Balancing strategic planning with day-to-day tasks
ASSUMPTION: These challenges can be overcome with strong organizational skills, a strategic mindset, and a willingness to learn and adapt.
π Similar Roles Comparison
- This role is similar to other marketing manager positions, but with a stronger focus on digital marketing and social media
- In the consulting industry, marketing managers often work closely with sales and business development teams
- Career progression may involve taking on more responsibilities, such as managing a team or expanding into new markets
ASSUMPTION: This role offers a unique blend of strategic planning, creative content development, and data-driven analysis, with a strong focus on digital marketing and social media.
π Sample Projects
- Developing and implementing a social media strategy to increase brand awareness and engagement
- Analyzing marketing metrics to identify trends and optimize campaigns
- Creating sales-enhancing materials, such as brochures and presentations, in collaboration with departments
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role.
β Key Questions to Ask During Interview
- How does the company support the growth and development of its marketing team?
- What are the biggest challenges facing the marketing department in the next year, and how can this role help address them?
- How does the company approach collaboration and knowledge-sharing between departments?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- What opportunities are there for remote work or flexible hours?
ASSUMPTION: These questions can help candidates better understand the role, the company, and the work environment.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Create a short video introducing yourself, explaining your experience, and demonstrating why you're a good fit for the role
- Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
- Follow up with the hiring manager one week after submission to confirm receipt of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.