Marketing Manager (m/w/x) Moderne Wundversorgung DACH (Elternzeitvertretung)

📌 Core Information

🔹 Job Title: Marketing Manager (m/w/x) Moderne Wundversorgung DACH (Elternzeitvertretung)

🔹 Company: Smith+Nephew

🔹 Location: Hamburg, Munich, Field (Germany)

🔹 Job Type: Full-Time

🔹 Category: Medical Equipment Manufacturing

🔹 Date Posted: 2025-04-25

🔹 Experience Level: Mid-Senior Level (2-5 years)

🔹 Remote Status: Hybrid (3 office days per week)

🚀 Job Overview

Key aspects of this role include:

• Managing marketing and product strategies for the ALLEVYN brand in the DACH region
• Developing and implementing B2B marketing strategies
• Conducting market analyses and competitive assessments
• Managing relationships with key opinion leaders
• Collaborating with cross-functional teams and external agencies

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and excellent communication abilities. The ideal candidate will have experience in the medical products or healthcare sector and be fluent in German and English.

📋 Key Responsibilities

✅ Develop and implement B2B marketing strategies for the ALLEVYN brand in the DACH region

✅ Conduct market and competitive analyses to inform marketing strategies

✅ Manage relationships with key opinion leaders in the wound care industry

✅ Collaborate with cross-functional teams, including sales, product management, and international marketing

✅ Manage external agencies and service providers

✅ Launch and relaunch products and concepts successfully

ASSUMPTION: The role requires a high degree of self-motivation, strong communication skills, and the ability to work effectively in a matrix organization.

🎯 Required Qualifications

Education: Completed degree in Marketing, Business Administration, or a related field

Experience: At least 3 years of relevant experience in marketing, preferably in the medical products or healthcare sector

Required Skills:

• Proven experience in B2B marketing
• Strong analytical and conceptual skills
• Excellent communication and presentation skills
• High degree of self-motivation and initiative
• Fluency in German and English (spoken and written)

Preferred Skills:

• Understanding of the German ambulatory wound care market
• Experience in launching or relaunching products
• Knowledge of digital marketing and direct marketing

ASSUMPTION: The ideal candidate will have a strong background in B2B marketing, excellent analytical and communication skills, and a proven track record of success in the medical products or healthcare sector.

💰 Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (estimate based on industry standards for mid-senior level marketing roles in Germany)

Benefits:

• Attractive salary package
• Access to pension plan
• Stock savings plan
• 30 days of vacation
• Discounts for sports offers
• Mental health program
• Additional vacation day for volunteer engagement
• Modern office with flexible work arrangements
• Bicycle leasing (JobRad)
• Professional and private accident insurance

Working Hours: Full-time position with flexible hours and the option to work from home up to 2 days per week

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications. The benefits listed are based on the information provided in the job description and may be subject to change.

📌 Applicant Insights

🔍 Company Context

Industry: Smith+Nephew is a global medical technology company that designs and manufactures technology to improve the lives of patients. The company operates in the medical equipment manufacturing industry and has a strong focus on wound care, orthopaedic reconstruction, and sports medicine.

Company Size: Smith+Nephew is a large company with over 10,000 employees worldwide. As a large organization, Smith+Nephew offers a wide range of career opportunities and a diverse work environment.

Founded: Smith+Nephew was founded in 1856 and has a long history of innovation and growth in the medical technology industry.

Company Description:

• Smith+Nephew is a global leader in the medical technology industry
• The company designs and manufactures innovative products and technologies to improve the lives of patients
• Smith+Nephew is committed to supporting healthcare professionals and helping patients achieve their fullest potential

Company Specialties:

• Wound care
• Orthopaedic reconstruction
• Sports medicine
• Robotics
• ENT
• Trauma
• Hip replacement
• Knee replacement
• Extremities
• Negative pressure wound therapy
• Ligament repair
• Exudate management

Company Website: www.smith-nephew.com

ASSUMPTION: Smith+Nephew is a well-established company with a strong reputation in the medical technology industry. The company's focus on innovation, quality, and customer satisfaction makes it an attractive employer for marketing professionals seeking a challenging and rewarding career.

📊 Role Analysis

Career Level: Mid-Senior Level (2-5 years of experience)

Reporting Structure: The Marketing Manager will report directly to the Marketing Director for the DACH region

Work Arrangement: Hybrid work arrangement with 3 office days per week

Growth Opportunities:

• Potential to take on additional responsibilities and grow within the marketing team
• Opportunities to work on international projects and collaborate with global teams
• possibility to transition into a permanent role after the initial 18-month period

ASSUMPTION: The Marketing Manager role offers a unique opportunity to gain experience in the medical technology industry and work on high-impact projects. The hybrid work arrangement and flexible benefits package make this an attractive opportunity for marketing professionals seeking a challenging and rewarding career.

🌍 Location & Work Environment

Office Type: Modern office with a view of the harbor

Office Location(s): Hamburg (preferred), Munich, and field-based

Geographic Context:

• Hamburg is the second-largest city in Germany and a major hub for the medical technology industry
• Munich is the capital of the state of Bavaria and a major economic center
• Field-based work may involve travel to other regions within the DACH (Germany, Austria, Switzerland) area

Work Schedule: Full-time position with flexible hours and the option to work from home up to 2 days per week

ASSUMPTION: The hybrid work arrangement and flexible benefits package make this an attractive opportunity for marketing professionals seeking a challenging and rewarding career in the medical technology industry.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Final interview with the marketing director
• Background check and onboarding

Key Assessment Areas:

• Marketing and product management skills
• Analytical and conceptual abilities
• Communication and presentation skills
• Cultural fit and alignment with company values
• Language skills (German and English)

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing and product management experience
• Prepare examples of successful marketing campaigns or projects you have led
• Research the company and the ALLEVYN brand to demonstrate your understanding of the role and the industry
• Prepare questions to ask the interviewer about the company, the team, and the role

ATS Keywords: Marketing Management, Product Management, B2B Marketing, Market Analysis, Competitive Analysis, Key Opinion Leader Management, Communication Skills, Presentation Skills, Analytical Skills, Conceptual Skills, Self-Management, Hands-On Mentality, Digital Marketing, Direct Marketing, Team Collaboration, Project Management

ASSUMPTION: The application process for this role is likely to be competitive, and candidates should tailor their application materials to highlight their relevant experience and skills. The interview process will focus on assessing the candidate's marketing and product management skills, as well as their cultural fit with the company.

🛠️ Tools & Technologies

• Microsoft Office Suite
• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Social media management tools (e.g., Hootsuite, Buffer)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The Marketing Manager will be expected to have proficiency in a range of marketing and project management tools, as well as strong analytical and communication skills.

👔 Cultural Fit Considerations

Company Values:

• Care: We care about each other, our customers, and our communities
• Collaboration: We work together to win
• Courage: We have the courage to take risks and learn from our mistakes

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on delivering excellence
• Adaptable and open to change
• Committed to continuous learning and improvement

Self-Assessment Questions:

• How do you align with Smith+Nephew's values of care, collaboration, and courage?
• How comfortable are you working in a hybrid work environment and collaborating with remote teams?
• How do you approach continuous learning and improvement in your role?

ASSUMPTION: Smith+Nephew values a diverse and inclusive work environment, and candidates from all backgrounds are encouraged to apply. The ideal candidate will be a strong cultural fit with the company's values and work style.

⚠️ Potential Challenges

• Managing a broad portfolio of products and marketing channels
• Balancing strategic planning and tactical execution
• Working effectively in a matrix organization
• Managing external agencies and service providers
• Adapting to a hybrid work environment and remote team collaboration

ASSUMPTION: The Marketing Manager role presents a unique set of challenges and opportunities for growth and development. The ideal candidate will be a strategic thinker with strong analytical and communication skills, as well as the ability to work effectively in a matrix organization.

📈 Similar Roles Comparison

• Marketing Manager (Healthcare) vs. Marketing Manager (Consumer Goods):
• Healthcare marketing requires a deeper understanding of the industry, regulatory environment, and customer needs
• Consumer goods marketing focuses on brand awareness and market share, while healthcare marketing emphasizes patient outcomes and clinical evidence
• Marketing Manager (Medical Devices) vs. Marketing Manager (Pharmaceuticals):
• Medical device marketing involves understanding the regulatory environment, reimbursement processes, and clinical data
• Pharmaceutical marketing focuses on clinical trials, regulatory approval, and market access strategies
• Marketing Manager (Wound Care) vs. Marketing Manager (Orthopaedics):
• Wound care marketing requires expertise in wound care products, dressings, and negative pressure wound therapy
• Orthopaedics marketing involves knowledge of joint replacement devices, trauma fixation, and sports medicine products

ASSUMPTION: The Marketing Manager role in wound care at Smith+Nephew presents unique challenges and opportunities for growth and development. The ideal candidate will have a strong background in marketing, as well as a deep understanding of the wound care industry and the regulatory environment.

📝 Sample Projects

• Developing and executing a B2B marketing campaign to launch a new wound care product
• Conducting market research and competitive analysis to inform marketing strategies
• Managing relationships with key opinion leaders in the wound care industry
• Collaborating with cross-functional teams to develop and implement marketing plans
• Managing external agencies and service providers to deliver marketing projects on time and within budget

ASSUMPTION: The Marketing Manager role at Smith+Nephew offers a wide range of projects and opportunities for growth and development. The ideal candidate will have a strong background in marketing, as well as a deep understanding of the wound care industry and the regulatory environment.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for the ALLEVYN brand in the DACH region?
• What are the key challenges facing the wound care market in the DACH region, and how can this role address them?
• How does Smith+Nephew support the professional development and growth of its marketing team members?
• What is the company's approach to work-life balance and flexible working arrangements?

ASSUMPTION: The interview process for the Marketing Manager role at Smith+Nephew will focus on assessing the candidate's marketing and product management skills, as well as their cultural fit with the company. Candidates should prepare thoughtful questions to demonstrate their interest in the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this this link
• Tailor your resume and cover letter to highlight your relevant marketing and product management experience
• Prepare examples of successful marketing campaigns or projects you have led
• Research the company and the ALLEVYN brand to demonstrate your understanding of the role and the industry
• Prepare questions to ask the interviewer about the company, the team, and the role
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.