📌 Core Information
🔹 Job Title: Marketing Manager, MG & BTY
🔹 Company: Philips
🔹 Location: Taipei, Taiwan
🔹 Job Type: Full-Time, Hybrid (Onsite 4 days/week)
🔹 Category: Marketing
🔹 Date Posted: May 8, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Onsite (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Defining product roadmaps and short-term marketing strategies for specific product categories.
- Implementing business plans and cooperating with Product Managers and external specialists.
- Working within MarCom directives and defined marketing plans.
- Leading a small team and making use of external specializations.
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively with cross-functional teams.
📋 Key Responsibilities
✅ Defines the product roadmap with a time horizon for a product range with known functionality and existing technologies.
✅ Defines proposals for the short-term marketing strategy for specific product categories.
✅ Translates the midterm product roadmap into concrete product specifications.
✅ Implements the short-term business plans, goals, and product roadmap.
✅ Cooperates with Product Managers, MarCom, and MIP to achieve objectives.
✅ Makes use of external specializations, such as MarCom and marketing research.
✅ Acts within MarCom directives and defined marketing plans.
ASSUMPTION: This role requires a high level of autonomy and the ability to balance strategic thinking with tactical execution.
🎯 Required Qualifications
Education: Bachelor's degree or above in Business and Marketing is preferred.
Experience: Minimum 8 years of working experience in related marketing areas with MNC working environments.
Required Skills:
- Excellent communication, presentation, and interpersonal skills in English.
- Strong analytical skills and sensitivity to numbers.
- Project management, business development, and/or sales experience (a plus).
- Experience leading a small team (a plus).
Preferred Skills:
- Fluency in additional languages.
- Experience working in the healthcare or medical devices industry.
ASSUMPTION: Candidates with experience in leading teams and working in matrix organizations may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: Industry standard for a Marketing Manager role in Taiwan with 10+ years of experience is TWD 2,500,000 - 3,500,000 per year (approximately USD 80,000 - 112,000).
Benefits:
- Competitive benefits package, including health insurance and retirement plans.
- Opportunities for professional development and career growth.
- Flexible work arrangements, with 4 days onsite and 1 day remote per week.
Working Hours: Full-time position with standard working hours (8:30 AM - 5:30 PM, Monday - Friday).
ASSUMPTION: Salary range is estimated based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Philips operates in the healthcare technology industry, focusing on improving people's health and well-being through meaningful innovation.
Company Size: Philips is a large corporation with over 10,000 employees worldwide. This size offers opportunities for career growth and diverse experiences.
Founded: Philips was founded in 1891 and has since grown into a global leader in health technology.
Company Description:
- Philips focuses on improving 2.5 billion lives per year by 2030, including 400 million in underserved communities.
- The company sees healthcare as a connected whole, helping people live healthily, aiding diagnosis, supporting recovery, and enabling data-driven decision-making.
- Philips innovates for people with the belief that there's always a way to make life better.
Company Specialties:
- Healthcare and medical devices.
- Health systems and connected care.
- Specific therapeutic areas, such as cardiology, oncology, and respiratory care.
Company Website: Philips - About
ASSUMPTION: Working at Philips offers opportunities to make a significant impact on global health and well-being.
📊 Role Analysis
Career Level: This role is a senior-level position, requiring extensive experience and a strategic mindset.
Reporting Structure: The Marketing Manager reports directly to the Marketing Director and works closely with Product Managers, MarCom, and MIP.
Work Arrangement: This role follows a hybrid work arrangement, with 4 days onsite and 1 day remote per week.
Growth Opportunities:
- Potential to lead larger teams or take on broader responsibilities as the company grows.
- Opportunities to work on diverse projects and gain experience in different therapeutic areas.
- Access to professional development resources and training programs.
ASSUMPTION: This role offers opportunities for career growth and development within the organization.
🌍 Location & Work Environment
Office Type: Philips' Taipei office is a modern, collaborative workspace designed to foster innovation and teamwork.
Office Location(s): Taipei - Ruentex Songshan, Taipei, Taiwan
Geographic Context:
- Taipei is a vibrant, multicultural city with a high quality of life.
- The city offers a mix of traditional and modern attractions, as well as a thriving food scene.
- Taiwan has a subtropical climate, with mild winters and hot, humid summers.
Work Schedule: Standard working hours are from 8:30 AM to 5:30 PM, Monday through Friday, with a 1-hour lunch break.
ASSUMPTION: Working in Taipei offers a unique blend of cultural experiences and professional opportunities.
💼 Interview & Application Insights
Typical Process:
- Online application submission.
- Phone or video screening with the HR department.
- Onsite or virtual interview with the hiring manager and relevant team members.
- Final decision and offer.
Key Assessment Areas:
- Strategic thinking and problem-solving skills.
- Communication and presentation skills, particularly in English.
- Cultural fit and alignment with Philips' values.
- Technical marketing skills and industry knowledge.
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Prepare for behavioral and situational interview questions that focus on your problem-solving, leadership, and communication skills.
- Research Philips' mission, values, and recent projects to demonstrate your enthusiasm and understanding of the company.
ATS Keywords: Marketing strategy, product roadmap, business plans, cross-functional teams, MarCom, MIP, external specializations, English communication, project management, business development, sales experience, team leadership
ASSUMPTION: Philips uses Applicant Tracking Systems (ATS) to manage job applications, so including relevant keywords in your resume can improve your chances of being shortlisted.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, HubSpot).
- Customer Relationship Management (CRM) software (e.g., Salesforce).
- Data analysis and visualization tools (e.g., Tableau, Power BI).
- Project management tools (e.g., Asana, Trello).
ASSUMPTION: Familiarity with relevant marketing tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer focus.
- Respect and integrity.
- Teamwork and collaboration.
- Innovation and continuous learning.
Work Style:
- Collaborative and team-oriented.
- Data-driven and analytical.
- Adaptable and responsive to change.
Self-Assessment Questions:
- Do you thrive in a dynamic, collaborative work environment?
- Are you comfortable working with cross-functional teams and external partners?
- Do you have a strong customer focus and a passion for improving people's lives?
ASSUMPTION: Candidates who align with Philips' values and work style are more likely to succeed in this role and contribute to the company's mission.
⚠️ Potential Challenges
- Working in a matrix organization with multiple stakeholders may require strong diplomatic and influencing skills.
- The role may involve managing conflicting priorities and tight deadlines.
- Philips' focus on innovation and continuous improvement may require adaptability and a willingness to embrace change.
- Working in a multicultural environment may present communication and cultural challenges.
ASSUMPTION: Acknowledging and addressing these potential challenges can help candidates better prepare for the role and succeed in the long term.
📈 Similar Roles Comparison
- This role is similar to other Marketing Manager positions but focuses on specific product categories within the healthcare technology industry.
- Compared to other industries, this role requires a strong understanding of healthcare and medical devices, as well as the ability to work in a regulated environment.
- Career progression may involve moving into broader marketing roles, such as Marketing Director, or specializing in specific therapeutic areas.
ASSUMPTION: Understanding the unique aspects of this role and how it compares to similar positions can help candidates make informed decisions about their career paths.
📝 Sample Projects
- Developing and implementing a marketing strategy for a new product launch in the cardiology division.
- Conducting market research and analysis to identify opportunities for growth in the respiratory care market.
- Collaborating with cross-functional teams to create and execute a marketing campaign for a medical device used in oncology.
ASSUMPTION: Familiarity with these types of projects can help candidates demonstrate their relevant experience and skills during the interview process.
❓ Key Questions to Ask During Interview
- How does this role contribute to Philips' overall mission and strategy?
- What are the most significant challenges facing the product categories I would be working on?
- How does Philips support the professional development and growth of its marketing team members?
- What is the team structure and dynamic like, and how does this role fit into the broader organization?
- How does Philips approach innovation and continuous improvement in its marketing strategies?
ASSUMPTION: Asking thoughtful, well-researched questions can help candidates demonstrate their interest in the role and gain a better understanding of the company and team dynamics.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for behavioral and situational interview questions that focus on your problem-solving, leadership, and communication skills.
- Research Philips' mission, values, and recent projects to demonstrate your enthusiasm and understanding of the company.
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the process.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
