π Core Information
πΉ Job Title: Marketing Manager - On-Site
πΉ Company: Eurofins
πΉ Location: Plano, Texas, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 24, 2025
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Overseeing digital and non-digital marketing efforts
- Coordinating with local teams across Europe and the US
- Monitoring and improving marketing campaign performance
- Managing content development and updates across multiple platforms
- Supporting event organization and lead generation efforts
ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on driving marketing campaign results and improving performance over time.
π Key Responsibilities
β
Oversee digital marketing efforts, including:
- Website content development and management
- SEO/SEA organization and follow-up
- Leads generation and web analytics
- Internal and external coordination
β
Manage LinkedIn presence, including:
- Content management
- Paid campaigns and lead generation tools
- Coordination with local teams
β
Monitor marketing campaign progress and results to gather data and improve performance
β
Assist in creating and updating content on multiple platforms, including presentations and flyers
β
Support organizing internal and external events
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and data-driven optimization to achieve marketing goals.
π― Required Qualifications
Education: Ideally degree-educated with a marketing subject from a reputable university
Experience: Ideally experience within a B2B environment, although different industries are welcome
Required Skills:
- Proficient in Office applications (Word, Excel, PowerPoint)
- Familiar with Adobe suite (InDesign or at least Canva)
- Knowledge of LinkedIn solutions
- Autonomous and thorough
- Confident and effective communicator with a keen eye for detail
- Creative and open-minded to incorporate new trends and ideas into marketing
- Fast learner with the ability to multi-task
- Positive and can-do attitude with a sense of urgency and flexibility
- Result-driven mindset
- Strong team player working with various teams
Preferred Skills:
- Experience in a similar role or industry
- Bilingual or multilingual skills
ASSUMPTION: Candidates with a strong marketing background and relevant experience will be well-suited for this role, although some aspects may be learned on the job.
π° Compensation & Benefits
Salary Range: $55,000 - $70,000 per year (Based on industry standards for a Marketing Manager with 0-2 years of experience in the Dallas-Fort Worth area)
Benefits:
- Excellent full-time benefits including comprehensive medical coverage, dental, and vision options
- Life and disability insurance
- 401(k) with company match
- Paid vacation and holidays
Working Hours: 40 hours per week, with flexibility for occasional overtime as needed
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Eurofins is a global scientific analysis and biopharma services company, operating in the life sciences sector.
Company Size: Eurofins has 55,000 staff across 900 laboratories in over 50 countries, making it a large, global organization with a decentralized and entrepreneurial structure.
Founded: Eurofins was founded in 1987 in Nantes, France, and has since grown significantly through both organic growth and acquisitions.
Company Description:
- Eurofins provides a unique range of analytical testing services to clients across multiple industries
- The company aims to make life and the environment safer, healthier, and more sustainable through its services
- Eurofins operates in four segments: Food, Environment, Pharmaceuticals, and Agroscience
Company Specialties:
- Analytical testing services for food safety, environment, pharmaceuticals, and agroscience
- Contract research organization services
- Clinical diagnostic testing and in-vitro diagnostic products
Company Website: Eurofins Viracor Clinical
ASSUMPTION: Eurofins' large size and global presence offer opportunities for career growth and international exposure, while its decentralized structure encourages entrepreneurialism and autonomy.
π Role Analysis
Career Level: This role is an entry-level to mid-level marketing position, offering opportunities for growth and development within the marketing function.
Reporting Structure: The Marketing Manager reports directly to the Marketing Director and works closely with various teams across Europe and the US.
Work Arrangement: This is an on-site role, with the possibility of occasional remote work for specific tasks or projects.
Growth Opportunities:
- Progression to a senior marketing role within Eurofins
- Expansion into other areas of the business, such as sales or business development
- International assignments or relocation opportunities
ASSUMPTION: This role offers a strong foundation in marketing, with opportunities for career progression and skill development within a large, global organization.
π Location & Work Environment
Office Type: Eurofins' Plano office is a modern, professional environment with collaborative workspaces and meeting rooms.
Office Location(s): 18000 W 99th St, Lenexa, Kansas 66219, US
Geographic Context:
- Plano is a city in Texas, located north of Dallas and part of the Dallas-Fort Worth metropolitan area
- The area offers a mix of urban and suburban living, with a range of housing options and amenities
- Plano is known for its high quality of life, excellent schools, and numerous parks and recreational facilities
Work Schedule: The standard workweek is Monday to Friday, with core hours of 8:30 AM to 5:00 PM. Some flexibility is available for occasional remote work or adjusted hours.
ASSUMPTION: The Plano office offers a professional and collaborative work environment, with opportunities for growth and development within a global organization.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- In-person or virtual interview with the hiring manager and/or team members
- Final interview with the Marketing Director
- Background check and reference check (if applicable)
Key Assessment Areas:
- Marketing and digital marketing skills
- Communication and presentation skills
- Problem-solving and analytical skills
- Cultural fit and teamwork
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing and digital marketing skills and experiences
- Prepare examples of successful marketing campaigns or projects you've worked on, focusing on results and impact
- Research Eurofins and the role to demonstrate your understanding of the company and the position
ATS Keywords: Marketing, Digital Marketing, SEO, Lead Generation, Web Analytics, Event Organization, Content Development, Teamwork, Communication, Creativity, Attention to Detail, Proactivity, Flexibility, Multi-tasking, Positive Attitude, Autonomy
ASSUMPTION: Eurofins' application process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.
π οΈ Tools & Technologies
- Office applications (Word, Excel, PowerPoint)
- Adobe suite (InDesign, Canva)
- LinkedIn solutions
- SEO/SEA tools (e.g., Google Analytics, SEMrush, Ahrefs)
- Marketing automation and CRM tools (e.g., HubSpot, Marketo, Salesforce)
ASSUMPTION: Familiarity with these tools is preferred, but Eurofins may provide training and support for candidates who are eager to learn and develop their skills.
π Cultural Fit Considerations
Company Values:
- Customer focus
- Integrity
- Expertise
- Innovation
- Collaboration
Work Style:
- Entrepreneurial and autonomous
- Collaborative and team-oriented
- Data-driven and results-focused
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment with a strong focus on results?
- Are you comfortable working with diverse teams across different time zones and cultures?
- Do you have a proactive and can-do attitude, with a strong sense of urgency and flexibility?
ASSUMPTION: Eurofins values candidates who are entrepreneurial, collaborative, and data-driven, with a strong focus on delivering results and driving growth.
β οΈ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Working with diverse teams across different time zones and cultures
- Adapting to a fast-paced, dynamic environment with a strong focus on results
- Balancing creative and analytical skills to drive marketing campaign performance
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a proactive, can-do attitude.
π Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Marketing Associate position, with a focus on digital marketing and campaign management
- Eurofins' decentralized structure offers more autonomy and entrepreneurial opportunities than larger, more hierarchical organizations
- Career progression may involve moving into a senior marketing role or expanding into other areas of the business, such as sales or business development
ASSUMPTION: This role offers a unique blend of marketing and digital marketing responsibilities, with opportunities for growth and development within a large, global organization.
π Sample Projects
- Developing and executing a digital marketing campaign to generate leads for a new product launch
- Managing content updates and SEO optimization for Eurofins' corporate website
- Supporting event organization and logistics for an international conference or trade show
ASSUMPTION: These projects are designed to showcase the candidate's marketing and digital marketing skills, as well as their ability to work collaboratively with diverse teams.
β Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits into it?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Eurofins support the professional development and growth of its marketing team members?
- What are the most challenging aspects of this role, and how have previous incumbents succeeded in overcoming them?
- How does Eurofins approach diversity, equity, and inclusion, and what initiatives are in place to support these values?
ASSUMPTION: These questions are designed to provide insight into the role, the team, and the company culture, as well as to demonstrate the candidate's interest in and understanding of the position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Eurofins job portal
- Tailor your resume and cover letter to highlight relevant marketing and digital marketing skills and experiences
- Prepare examples of successful marketing campaigns or projects you've worked on, focusing on results and impact
- Research Eurofins and the role to demonstrate your understanding of the company and the position
- Follow up with the hiring manager one week after your interview to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.