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Marketing Manager - On-Site

Eurofins
Full-time
On-site
Plano, Texas, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Manager - On-Site

πŸ”Ή Company: Eurofins

πŸ”Ή Location: Plano, Texas, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 24, 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Overseeing digital and non-digital marketing efforts
  • Coordinating with local teams across Europe and the US
  • Monitoring and improving marketing campaign performance
  • Managing content development and updates across multiple platforms
  • Supporting event organization and lead generation efforts

ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on driving marketing campaign results and improving performance over time.

πŸ“‹ Key Responsibilities

βœ… Oversee digital marketing efforts, including:

  • Website content development and management
  • SEO/SEA organization and follow-up
  • Leads generation and web analytics
  • Internal and external coordination

βœ… Manage LinkedIn presence, including:

  • Content management
  • Paid campaigns and lead generation tools
  • Coordination with local teams

βœ… Monitor marketing campaign progress and results to gather data and improve performance

βœ… Assist in creating and updating content on multiple platforms, including presentations and flyers

βœ… Support organizing internal and external events

ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and data-driven optimization to achieve marketing goals.

🎯 Required Qualifications

Education: Ideally degree-educated with a marketing subject from a reputable university

Experience: Ideally experience within a B2B environment, although different industries are welcome

Required Skills:

  • Proficient in Office applications (Word, Excel, PowerPoint)
  • Familiar with Adobe suite (InDesign or at least Canva)
  • Knowledge of LinkedIn solutions
  • Autonomous and thorough
  • Confident and effective communicator with a keen eye for detail
  • Creative and open-minded to incorporate new trends and ideas into marketing
  • Fast learner with the ability to multi-task
  • Positive and can-do attitude with a sense of urgency and flexibility
  • Result-driven mindset
  • Strong team player working with various teams

Preferred Skills:

  • Experience in a similar role or industry
  • Bilingual or multilingual skills

ASSUMPTION: Candidates with a strong marketing background and relevant experience will be well-suited for this role, although some aspects may be learned on the job.

πŸ’° Compensation & Benefits

Salary Range: $55,000 - $70,000 per year (Based on industry standards for a Marketing Manager with 0-2 years of experience in the Dallas-Fort Worth area)

Benefits:

  • Excellent full-time benefits including comprehensive medical coverage, dental, and vision options
  • Life and disability insurance
  • 401(k) with company match
  • Paid vacation and holidays

Working Hours: 40 hours per week, with flexibility for occasional overtime as needed

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Eurofins is a global scientific analysis and biopharma services company, operating in the life sciences sector.

Company Size: Eurofins has 55,000 staff across 900 laboratories in over 50 countries, making it a large, global organization with a decentralized and entrepreneurial structure.

Founded: Eurofins was founded in 1987 in Nantes, France, and has since grown significantly through both organic growth and acquisitions.

Company Description:

  • Eurofins provides a unique range of analytical testing services to clients across multiple industries
  • The company aims to make life and the environment safer, healthier, and more sustainable through its services
  • Eurofins operates in four segments: Food, Environment, Pharmaceuticals, and Agroscience

Company Specialties:

  • Analytical testing services for food safety, environment, pharmaceuticals, and agroscience
  • Contract research organization services
  • Clinical diagnostic testing and in-vitro diagnostic products

Company Website: Eurofins Viracor Clinical

ASSUMPTION: Eurofins' large size and global presence offer opportunities for career growth and international exposure, while its decentralized structure encourages entrepreneurialism and autonomy.

πŸ“Š Role Analysis

Career Level: This role is an entry-level to mid-level marketing position, offering opportunities for growth and development within the marketing function.

Reporting Structure: The Marketing Manager reports directly to the Marketing Director and works closely with various teams across Europe and the US.

Work Arrangement: This is an on-site role, with the possibility of occasional remote work for specific tasks or projects.

Growth Opportunities:

  • Progression to a senior marketing role within Eurofins
  • Expansion into other areas of the business, such as sales or business development
  • International assignments or relocation opportunities

ASSUMPTION: This role offers a strong foundation in marketing, with opportunities for career progression and skill development within a large, global organization.

🌍 Location & Work Environment

Office Type: Eurofins' Plano office is a modern, professional environment with collaborative workspaces and meeting rooms.

Office Location(s): 18000 W 99th St, Lenexa, Kansas 66219, US

Geographic Context:

  • Plano is a city in Texas, located north of Dallas and part of the Dallas-Fort Worth metropolitan area
  • The area offers a mix of urban and suburban living, with a range of housing options and amenities
  • Plano is known for its high quality of life, excellent schools, and numerous parks and recreational facilities

Work Schedule: The standard workweek is Monday to Friday, with core hours of 8:30 AM to 5:00 PM. Some flexibility is available for occasional remote work or adjusted hours.

ASSUMPTION: The Plano office offers a professional and collaborative work environment, with opportunities for growth and development within a global organization.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the HR department
  • In-person or virtual interview with the hiring manager and/or team members
  • Final interview with the Marketing Director
  • Background check and reference check (if applicable)

Key Assessment Areas:

  • Marketing and digital marketing skills
  • Communication and presentation skills
  • Problem-solving and analytical skills
  • Cultural fit and teamwork

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing and digital marketing skills and experiences
  • Prepare examples of successful marketing campaigns or projects you've worked on, focusing on results and impact
  • Research Eurofins and the role to demonstrate your understanding of the company and the position

ATS Keywords: Marketing, Digital Marketing, SEO, Lead Generation, Web Analytics, Event Organization, Content Development, Teamwork, Communication, Creativity, Attention to Detail, Proactivity, Flexibility, Multi-tasking, Positive Attitude, Autonomy

ASSUMPTION: Eurofins' application process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.

πŸ› οΈ Tools & Technologies

  • Office applications (Word, Excel, PowerPoint)
  • Adobe suite (InDesign, Canva)
  • LinkedIn solutions
  • SEO/SEA tools (e.g., Google Analytics, SEMrush, Ahrefs)
  • Marketing automation and CRM tools (e.g., HubSpot, Marketo, Salesforce)

ASSUMPTION: Familiarity with these tools is preferred, but Eurofins may provide training and support for candidates who are eager to learn and develop their skills.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer focus
  • Integrity
  • Expertise
  • Innovation
  • Collaboration

Work Style:

  • Entrepreneurial and autonomous
  • Collaborative and team-oriented
  • Data-driven and results-focused
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic environment with a strong focus on results?
  • Are you comfortable working with diverse teams across different time zones and cultures?
  • Do you have a proactive and can-do attitude, with a strong sense of urgency and flexibility?

ASSUMPTION: Eurofins values candidates who are entrepreneurial, collaborative, and data-driven, with a strong focus on delivering results and driving growth.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously
  • Working with diverse teams across different time zones and cultures
  • Adapting to a fast-paced, dynamic environment with a strong focus on results
  • Balancing creative and analytical skills to drive marketing campaign performance

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a proactive, can-do attitude.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Coordinator or Marketing Associate position, with a focus on digital marketing and campaign management
  • Eurofins' decentralized structure offers more autonomy and entrepreneurial opportunities than larger, more hierarchical organizations
  • Career progression may involve moving into a senior marketing role or expanding into other areas of the business, such as sales or business development

ASSUMPTION: This role offers a unique blend of marketing and digital marketing responsibilities, with opportunities for growth and development within a large, global organization.

πŸ“ Sample Projects

  • Developing and executing a digital marketing campaign to generate leads for a new product launch
  • Managing content updates and SEO optimization for Eurofins' corporate website
  • Supporting event organization and logistics for an international conference or trade show

ASSUMPTION: These projects are designed to showcase the candidate's marketing and digital marketing skills, as well as their ability to work collaboratively with diverse teams.

❓ Key Questions to Ask During Interview

  • Can you describe the marketing team's structure and how this role fits into it?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Eurofins support the professional development and growth of its marketing team members?
  • What are the most challenging aspects of this role, and how have previous incumbents succeeded in overcoming them?
  • How does Eurofins approach diversity, equity, and inclusion, and what initiatives are in place to support these values?

ASSUMPTION: These questions are designed to provide insight into the role, the team, and the company culture, as well as to demonstrate the candidate's interest in and understanding of the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Eurofins job portal
  • Tailor your resume and cover letter to highlight relevant marketing and digital marketing skills and experiences
  • Prepare examples of successful marketing campaigns or projects you've worked on, focusing on results and impact
  • Research Eurofins and the role to demonstrate your understanding of the company and the position
  • Follow up with the hiring manager one week after your interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.