Marketing Manager OTC (m/w/d)

📌 Core Information

🔹 Job Title: Marketing Manager OTC (m/w/d)

🔹 Company: qinX

🔹 Location: Ulm, Baden-Württemberg, Germany

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 3, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing local brand strategies for OTC products
• Planning and executing targeted marketing campaigns across various channels
• Managing product lifecycle, including launches and updates, with budget responsibility
• Conducting market analyses and competitive monitoring
• Organizing events and collaborating with internal stakeholders

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with cross-functional teams.

📋 Key Responsibilities

✅ Developing and implementing local marketing strategies, including positioning, pricing, and communication strategies

✅ Planning and executing targeted marketing campaigns across various channels

✅ Managing product lifecycle, including launches and updates, with budget responsibility

✅ Conducting market analyses and competitive monitoring, collaborating with agencies for trend and demand analysis

✅ Organizing events and collaborating with internal stakeholders

ASSUMPTION: The role involves a mix of strategic planning, tactical execution, and cross-functional collaboration.

🎯 Required Qualifications

Education: Completed scientific or business degree

Experience: Substantial marketing experience in the pharmaceutical industry, ideally in direct business

Required Skills:

• Proven track record in marketing within the pharmaceutical industry
• Strong analytical and strategic thinking skills
• Excellent communication and collaboration skills
• Fluency in German and English
• Willingness to travel for events, trade fairs, and congresses

Preferred Skills:

• Experience with OTC products
• Knowledge of the German pharmaceutical market

ASSUMPTION: Candidates with a strong background in pharmaceutical marketing and a proven track record in product management will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (based on experience and industry standards for this role and location)

Benefits:

• Attractive salary and holiday pay
• Christmas bonus
• Corporate health management
• Training and development opportunities

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range is estimated based on industry standards for a marketing manager role with this level of experience in Ulm, Germany.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, focusing on Life Sciences and Digitalization

Company Size: Small (2-10 employees), offering a close-knit team environment

Founded: 2020, with a short history but experienced team

Company Description:

• QinX is a personal recruitment agency specializing in Life Sciences and Digitalization
• They focus on finding the best talent for their clients in a transparent and professional manner
• QinX also offers training and development opportunities for professionals

Company Specialties:

• Personal recruitment for Life Sciences and Digitalization
• Executive search and active sourcing
• Training and development for professionals

Company Website: http://www.q-inx.de

ASSUMPTION: QinX's small size and specialized focus may lead to a more personalized and agile work environment.

📊 Role Analysis

Career Level: Mid-level marketing management role

Reporting Structure: This role reports directly to the hiring manager or a senior marketing manager

Work Arrangement: On-site, with occasional travel for events, trade fairs, and congresses

Growth Opportunities:

• Potential career progression into senior marketing roles or management positions
• Opportunities to work on diverse product portfolios and brands
• Chance to develop skills in event management and cross-functional collaboration

ASSUMPTION: This role offers growth opportunities through exposure to various aspects of marketing and potential career advancement within the company.

🌍 Location & Work Environment

Office Type: QinX's headquarters is located in Munich, with this role based in Ulm

Office Location(s): Sendlingerstraße 30, München, Bayern 80331, DE (headquarters)

Geographic Context:

• Ulm is a mid-sized city in southern Germany, with a population of around 120,000
• It is known for its well-preserved old town and the Ulm Minster, the tallest church in the world
• The city is located near the Swabian Alb, offering opportunities for outdoor activities

Work Schedule: Standard full-time work hours, with flexibility for event-related travel

ASSUMPTION: Ulm offers a pleasant work-life balance, with a mix of urban and natural environments.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the hiring manager
• Final interview with senior management

Key Assessment Areas:

• Marketing strategy and product management skills
• Analytical and problem-solving abilities
• Communication and collaboration skills
• Cultural fit and motivation

Application Tips:

• Tailor your resume to highlight relevant marketing and pharmaceutical industry experience
• Prepare examples of successful marketing campaigns or product launches
• Demonstrate your understanding of the German pharmaceutical market and OTC products

ATS Keywords: Marketing strategy, product management, market analysis, competitive monitoring, event organization, German language, English language, pharmaceutical industry, OTC products

ASSUMPTION: QinX's recruitment process is likely to be thorough and focused on finding the best fit for both the company and the candidate.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Social media platforms (e.g., LinkedIn, Facebook)

ASSUMPTION: The specific tools and technologies used may vary depending on the client and the project.

👔 Cultural Fit Considerations

Company Values:

• Quality
• Innovation
• Expertise

Work Style:

• Collaborative and team-oriented
• Results-driven and proactive
• Adaptable and open to change

Self-Assessment Questions:

• How do you approach strategic marketing planning, and can you provide an example from your past experiences?
• How do you stay updated on market trends and competitor activities in the pharmaceutical industry?
• Can you describe a time when you had to adapt to a significant change in your work environment or project scope?

ASSUMPTION: QinX values candidates who align with their core values and can demonstrate a strong work ethic and adaptability.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to the unique needs and preferences of different clients
• Occasional travel for events, trade fairs, and congresses
• Working in a small, agile team with a fast-paced work environment

ASSUMPTION: These challenges can be overcome by strong organizational skills, adaptability, and effective communication.

📈 Similar Roles Comparison

• This role differs from other marketing manager positions in its focus on OTC products and the pharmaceutical industry
• It offers the opportunity to work with a specialized recruitment agency and gain exposure to various clients and projects
• Career progression may involve moving into senior marketing roles or management positions within QinX or its client organizations

ASSUMPTION: This role offers a unique blend of marketing and recruitment experience, with potential for growth and diversification.

📝 Sample Projects

• Developing and executing a marketing campaign for a new OTC product launch
• Conducting a market analysis and competitive monitoring for an existing product portfolio
• Organizing and participating in industry events, trade fairs, and congresses

ASSUMPTION: These projects reflect the diverse range of responsibilities and opportunities available in this role.

❓ Key Questions to Ask During Interview

• How does QinX support the professional development and growth of its employees?
• What are the most challenging aspects of working with clients in the pharmaceutical industry?
• How does QinX ensure a healthy work-life balance for its employees?
• What are the key priorities for this role in the first 90 days?
• How does QinX measure the success of its marketing campaigns and product launches?

ASSUMPTION: These questions can help candidates better understand the work environment, company culture, and expectations for the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant marketing and pharmaceutical industry experience
• Prepare a cover letter explaining your motivation for the role and how your skills and experience make you a strong fit
• Follow up with QinX one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.