📌 Core Information
🔹 Job Title: Marketing Manager PH
🔹 Company: Emma – The Sleep Company
🔹 Location: Manila, Philippines
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 19, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leading marketing efforts in the Philippine market
- Managing social media activities and expanding e-commerce business
- Generating insights and creating analyses to drive growth
- Collaborating with local agencies and internal stakeholders
- Taking on ad-hoc responsibilities to fuel business growth
ASSUMPTION: This role requires a balance of strategic thinking, hands-on execution, and strong analytical skills to succeed in a fast-paced, dynamic environment.
📋 Key Responsibilities
✅ Take full responsibility for marketing in the Philippine market, including social media activities
✅ Launch projects with local agencies to scale up social media activities and test new channels
✅ Generate insights by developing a deep understanding of marketing channels, customers, key markets, and players
✅ Grow Emma's e-commerce business in the Philippine market by developing new creative initiatives
✅ Create ad-hoc analyses and reports to identify growth opportunities, optimizations, and potential risks
✅ Take on ad-hoc responsibilities to drive business growth
ASSUMPTION: The role may evolve over time as the company grows and expands its presence in the Philippine market.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of experience in marketing, with a focus on performance marketing and e-commerce
Required Skills:
- Proven experience in performance marketing and social media management
- Strong analytical mindset with data-driven decision-making skills
- Excellent project management skills and the ability to manage multiple projects simultaneously
- Fluency in English and local language(s)
- Strong collaboration and teamwork skills
Preferred Skills:
- Experience working with Google Analytics and other data analytics tools
- Knowledge of the Philippine market and consumer behavior
- Familiarity with e-commerce platforms and marketing automation tools
ASSUMPTION: Candidates with relevant experience in the D2C or e-commerce industry may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: PHP 600,000 - 900,000 per year (Based on industry standards for a Marketing Manager with 2-5 years of experience in the Philippines)
Benefits:
- Health insurance
- Retirement plan
- Employee discounts on Emma products
- Opportunities for professional development and growth
Working Hours: Full-time (40 hours per week), with flexibility for remote work as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Emma – The Sleep Company operates in the manufacturing industry, focusing on sleep technology and ergonomic sleep solutions.
Company Size: Emma – The Sleep Company has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for growth and collaboration.
Founded: 2015, with a strong focus on innovation, sustainability, and global expansion since its inception.
Company Description:
- Emma – The Sleep Company is the world's largest D2C sleep brand, available in over 35 countries with more than 25 stores across Europe.
- The company is committed to developing the best sleep comfort products that empower customers to awaken their best every day.
- Emma – The Sleep Company fosters a strong culture of collaboration, teamwork, and knowledge sharing, with employees from over 60 nationalities working across multiple offices.
Company Specialties:
- Sleep Technology
- Mattress Design and Innovation
- Ergonomic Sleep Solutions
- Sustainable Sleep Solutions
- E-commerce Retail
- Global Sleep Wellness
- Sleep Research and Insights
Company Website: https://team.emma-sleep.com/
ASSUMPTION: Emma – The Sleep Company's focus on innovation and global expansion presents exciting opportunities for growth and learning in this role.
📊 Role Analysis
Career Level: This role is at the mid-level management stage, with opportunities for growth and advancement within the company.
Reporting Structure: The Marketing Manager PH will report directly to the Regional Marketing Director and collaborate with local agencies, internal stakeholders, and external partners.
Work Arrangement: This role is primarily on-site, with flexibility for remote work as needed. The work arrangement may evolve based on the company's growth and expansion in the Philippine market.
Growth Opportunities:
- Expanding the Philippine market and driving business growth
- Gaining experience in managing a team and mentoring junior team members
- Developing expertise in global marketing and e-commerce strategies
- Potential opportunities for international assignments or promotions within the company
ASSUMPTION: The growth opportunities in this role are closely tied to the company's expansion and success in the Philippine market.
🌍 Location & Work Environment
Office Type: Emma – The Sleep Company's Manila office is a collaborative and dynamic workspace, fostering a culture of innovation and teamwork.
Office Location(s): Manila, Philippines
Geographic Context:
- The Philippine market presents unique opportunities for growth and expansion in the sleep industry.
- The Manila office is centrally located, providing easy access to public transportation and amenities.
- The Philippines has a tropical climate, with temperatures ranging from 21°C to 32°C (70°F to 90°F) throughout the year.
Work Schedule: The work schedule is primarily Monday to Friday, with flexibility for remote work as needed. The role may require occasional work on weekends or evenings to support marketing campaigns or events.
ASSUMPTION: The work environment in Manila is fast-paced and dynamic, with a strong emphasis on collaboration and teamwork.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-depth interviews with hiring managers and team members
- Case study or assignment (if applicable)
- Final decision and offer
Key Assessment Areas:
- Marketing and performance marketing skills
- Analytical and problem-solving abilities
- Project management and organizational skills
- Cultural fit and alignment with Emma's values
Application Tips:
- Highlight relevant marketing and performance marketing experience in your resume
- Tailor your cover letter to demonstrate your understanding of the Philippine market and Emma's products
- Prepare examples of successful marketing campaigns or projects you've led in the past
- Research Emma – The Sleep Company's mission, values, and culture to demonstrate your fit for the role
ATS Keywords: Marketing Manager, Performance Marketing, Social Media Management, E-commerce, Data Analysis, Project Management, Teamwork, Collaboration, Growth Strategies, Customer Insights, Market Understanding, Reporting, Prioritization, Ownership, Goal Orientation
ASSUMPTION: The interview process may vary depending on the candidate's experience and qualifications, as well as the company's hiring needs.
🛠️ Tools & Technologies
- Google Analytics
- Social media management platforms (e.g., Hootsuite, Buffer)
- E-commerce platforms (e.g., Shopify, Magento)
- Marketing automation tools (e.g., HubSpot, Marketo)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may evolve based on the company's growth and expansion in the Philippine market.
👔 Cultural Fit Considerations
Company Values:
- Think Big
- Take Ownership
- Collaborate
- Drive Impact
- Learn Continuously
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and flexible
- Results-focused and goal-oriented
Self-Assessment Questions:
- How do you align with Emma's core values, and how have you demonstrated these values in your previous roles?
- How comfortable are you working in a fast-paced, dynamic environment with a strong emphasis on collaboration and teamwork?
- How do you approach project management and prioritization, and how have you successfully managed multiple projects simultaneously in the past?
ASSUMPTION: Cultural fit is a critical factor in the success of this role, as it requires strong collaboration and teamwork to drive business growth.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Adapting to a fast-paced, dynamic work environment
- Developing a deep understanding of the Philippine market and consumer behavior
- Collaborating effectively with local agencies and internal stakeholders
- Balancing strategic thinking with hands-on execution
ASSUMPTION: These challenges can be overcome through strong project management skills, adaptability, and a willingness to learn and grow in the role.
📈 Similar Roles Comparison
- Marketing Manager roles in other industries may have different focuses and priorities, but the core responsibilities and required skills are similar
- This role may have more focus on performance marketing and e-commerce than traditional marketing roles
- Candidates with experience in the D2C or e-commerce industry may have an advantage in this role
ASSUMPTION: The specific focus and priorities of this role may evolve based on the company's growth and expansion in the Philippine market.
📝 Sample Projects
- Developing and executing a social media marketing campaign to increase brand awareness and engagement in the Philippine market
- Conducting market research and analysis to identify growth opportunities and trends in the Philippine sleep industry
- Collaborating with local agencies to launch and optimize paid advertising campaigns on social media platforms
- Creating and implementing a content marketing strategy to drive organic traffic and conversions on Emma's e-commerce platform
ASSUMPTION: These sample projects are intended to illustrate the types of responsibilities and initiatives the Marketing Manager PH may undertake in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into Emma's overall marketing strategy and global expansion plans?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Emma support the professional development and growth of its employees?
- What are the most challenging aspects of working in the Philippine market, and how has Emma addressed these challenges in the past?
- How does Emma foster a culture of collaboration and teamwork, and what opportunities are there for cross-functional collaboration in this role?
ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the Philippine market, and to demonstrate their interest and engagement in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing and performance marketing experience
- Prepare examples of successful marketing campaigns or projects you've led in the past
- Research Emma – The Sleep Company's mission, values, and culture to demonstrate your fit for the role
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
