π Core Information
- Job Title: Marketing Manager, Proposals
- Company: TYLin
- Location: US | CA | Los Angeles - 707 Wilshire Boulevard
- Job Type: Full-Time, Hybrid
- Category: Marketing, Business Development
- Date Posted: June 3, 2025
- Experience Level: 5-10 years
π Job Overview
Key aspects of this role include:
- Strategic Leadership: Drive business growth and elevate pursuit efforts across the Western US.
- Proposal Development: Lead the end-to-end development of high-quality, strategic proposals that reflect TYLinβs strengths and align with client requirements.
- Team Management: Mentor and develop a pursuits team, fostering collaboration, continuous learning, and professional growth.
- Stakeholder Collaboration: Build strong relationships with business leaders, technical teams, client account managers, teaming partners, and colleagues.
ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to manage multiple priorities while maintaining accuracy, quality, and attention to detail.
π Key Responsibilities
- Pursuit Strategy & Management: Shape pursuit strategies, craft compelling messaging, and lead high-performing teams from strategy through execution.
- Proposal Development & Management: Lead the end-to-end development of high-quality, strategic proposals, overseeing all stages of the pursuit process, including kickoff meetings, content planning, and reviews.
- Team Development & Management: Manage pursuit team including team development, mentorship, training, and hiring. Oversee assigned pursuit team members, all pursuit-related documents, and high-quality deliverables.
- Client Relationship Management: Develop strong and collaborative relationships with clients, business leaders, technical teams, client account managers, teaming partners, and colleagues.
- Process Improvement: Drive continuous improvement in pursuit process, messaging, and visual storytelling.
ASSUMPTION: This role involves a high level of responsibility and requires strong organizational skills, attention to detail, and the ability to manage multiple priorities effectively.
π― Required Qualifications
- Education: Bachelor's degree in marketing, communications, or a technical-related field.
- Experience: Minimum of 8 years of experience in the A/E/C industry, with a minimum of 2 years of management experience preferred.
- Required Skills:
- Proven ability to mentor and develop team members.
- Confident and composed leadership style.
- Exceptional customer service and interpersonal skills.
- Highly organized with strong problem-solving and project management capabilities.
- Proficient in technical writing, graphic and visual storytelling, and presentation development.
- Proficiency using MS Office (including Word, PowerPoint, and Excel) and Adobe (including InDesign, Illustrator, Photoshop, and Acrobat).
- Knowledge of Deltek Vision and OpenAsset preferred.
- Preferred Skills:
- Experience in the infrastructure consulting industry.
- Familiarity with the Western US market.
ASSUMPTION: Candidates should have a strong understanding of the A/E/C industry, excellent written and verbal communication skills, and the ability to work effectively in a team environment.
π° Compensation & Benefits
- Salary Range: $100,000 - $135,000 annually, based on local market and experience level.
- Benefits:
- Medical, disability, and life insurance coverage.
- Continuing education benefits.
- Paid time off.
- Employee assistance program.
- Retirement savings plan with company matching contributions.
- Working Hours: Full-time, hybrid work arrangement with the ability to travel to other local offices as needed.
ASSUMPTION: The salary range provided is based on industry standards for a marketing manager role in the Los Angeles area with 5-10 years of experience.
π Applicant Insights
π Company Context
- Industry: Civil Engineering
- Company Size: 1,001-5,000 employees
- Founded: Not specified
- Company Description: As a global engineering firm, TYLin designs infrastructure solutions that connect and elevate communities. They enhance conventional designs with smarter, more resilient systems, connect gridlocked populations with better means of mobility, and steward precious resources with more sustainable solutions.
- Company Specialties: Design, Architecture, Code Services, Construction Engineering & Inspection, Construction Management, Construction Phase Services, Planning, Program Management, Environmental, Seismic Analysis & Design, Structural Engineering, Water Resources, Wastewater, and Drinking Water.
π Role Analysis
- Career Level: Mid-level to senior management role
- Reporting Structure: Reports directly to the Business Development Director or equivalent role.
- Work Arrangement: Hybrid work arrangement, with the ability to work remotely and on-site as needed.
- Growth Opportunities:
- Potential to advance to a senior-level or director role within the business development or marketing department.
- Opportunities to work on diverse and impactful infrastructure projects.
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to advance within the company and work on high-profile infrastructure projects.
π Location & Work Environment
- Office Type: Hybrid work arrangement with an office located at 707 Wilshire Boulevard, Los Angeles, CA.
- Office Location(s): Los Angeles, CA
- Geographic Context: Los Angeles is the second-largest city in the US, with a diverse population and a thriving infrastructure industry.
- Work Schedule: Full-time, with flexible hours and the ability to work remotely as needed.
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, allowing employees to maintain a healthy work-life balance.
πΌ Interview & Application Insights
- Typical Process:
1. Online application review.
2. Phone or video screen with the hiring manager.
3. In-person or virtual interview with the hiring manager and other team members.
4. Final interview with the director or another senior leader.
- Key Assessment Areas:
- Strategic thinking and problem-solving skills.
- Leadership and team management abilities.
- Written and verbal communication skills.
- Industry knowledge and market insight.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare examples of your proposal development and management experience.
- Research TYLin and the infrastructure industry to demonstrate your knowledge and enthusiasm for the role.
ASSUMPTION: The interview process is designed to assess the candidate's strategic thinking, leadership, and communication skills, as well as their industry knowledge and cultural fit with TYLin.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Adobe Creative Suite (InDesign, Illustrator, Photoshop, Acrobat)
- Deltek Vision (preferred)
- OpenAsset (preferred)
ASSUMPTION: Proficiency in these tools and technologies is essential for success in this role, as they are used daily for proposal development, management, and collaboration.
π Cultural Fit Considerations
- Company Values: TYLin values innovation, collaboration, sustainability, and stewardship. They prioritize connecting people, places, and ideas to create meaningful and lasting impacts on communities.
- Work Style: TYLin fosters a collaborative and inclusive work environment, encouraging employees to bring their unique perspectives and ideas to the table. They value open communication, continuous learning, and a healthy work-life balance.
- Self-Assessment Questions:
- How do your personal values align with TYLin's core values?
- Are you comfortable working in a hybrid work environment, balancing on-site collaboration and remote flexibility?
- How do you approach mentoring and developing team members to support their professional growth?
ASSUMPTION: Candidates who share TYLin's values, are comfortable with a hybrid work arrangement, and have a proven track record of mentoring and developing team members will be a strong fit for this role.
β οΈ Potential Challenges
- Workload Management: Balancing multiple priorities and deadlines while maintaining accuracy, quality, and attention to detail can be challenging.
- Stakeholder Management: Collaborating effectively with various internal and external stakeholders can be complex and time-consuming.
- Market Fluctuations: The infrastructure industry can be subject to market fluctuations, which may impact the volume and nature of pursuit opportunities.
- Remote Work: While the hybrid work arrangement offers flexibility, it may also present challenges in maintaining a healthy work-life balance and fostering a sense of connection with colleagues.
ASSUMPTION: Candidates should be prepared to manage a dynamic workload, navigate complex stakeholder relationships, and adapt to market fluctuations and the challenges of remote work.
π Similar Roles Comparison
- Role Differentiators: This role focuses on proposal development and management for the infrastructure industry, with a strategic focus on driving business growth and elevating pursuit efforts. Similar roles may focus more on business development, market research, or client relationship management.
- Industry-Specific Context: The infrastructure industry is characterized by long sales cycles, complex projects, and a high degree of collaboration between clients, consultants, and contractors. This role requires a strong understanding of the industry and its unique dynamics.
- Career Path Comparison: This role offers a clear path for career progression within the business development or marketing department, with opportunities to advance to senior-level or director roles.
ASSUMPTION: Candidates should be aware of the unique aspects of this role and the infrastructure industry, as well as the potential career growth opportunities it offers.
π Sample Projects
- Proposal Development: Lead the end-to-end development of a strategic proposal for a major infrastructure project, including kickoff meetings, content planning, and reviews.
- Team Management: Mentor and develop a pursuits team, fostering collaboration, continuous learning, and professional growth. Oversee assigned team members, all pursuit-related documents, and high-quality deliverables.
- Capture Planning: Support capture planning and pursuit positioning efforts, working closely with business leaders, technical teams, and other stakeholders to develop compelling messaging and visual storytelling.
ASSUMPTION: These sample projects highlight the key responsibilities and required skills for this role, providing candidates with a clear understanding of the work they will be expected to perform.
β Key Questions to Ask During Interview
- Role Responsibilities: Can you describe the most challenging aspects of this role and how you have successfully managed them in previous positions?
- Team Structure: How does this role fit into the broader business development and marketing organization, and who will I be working closely with?
- Company Culture: What aspects of TYLin's culture make it a unique place to work, and how does this role contribute to that culture?
- Growth Opportunities: What opportunities are there for professional development and career growth within this role and the broader organization?
- Work Environment: How does the hybrid work arrangement work in practice, and what resources are available to support remote work?
ASSUMPTION: These key questions are designed to help candidates better understand the role, the team, the company culture, and the growth opportunities available to them.
π Next Steps for Applicants
- To apply for this position:
- Submit your application through this link:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare examples of your proposal development and management experience.
- Research TYLin and the infrastructure industry to demonstrate your knowledge and enthusiasm for the role.
- Follow up with the hiring manager one week after submitting your application to confirm receipt and inquire about next steps.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.