📌 Core Information
🔹 Job Title: Marketing Manager (R-17912)
🔹 Company: Dun & Bradstreet
🔹 Location: Budapest, Hungary
🔹 Job Type: Employee: Full Time
🔹 Category: Marketing
🔹 Date Posted: May 12, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing a comprehensive marketing strategy tailored to the Hungary market
- Leading all marketing activities within the country, including digital marketing, events, and product launches
- Collaborating with international and regional marketing teams to align local strategies with overall brand objectives
- Analyzing local market trends and customer insights to inform and optimize marketing strategies
- Managing relationships with partners and vendors to maximize marketing impact
- Overseeing the country's marketing budget, ensuring effective allocation of resources for maximum ROI
ASSUMPTION: This role requires a high level of independence and strategic thinking, with a strong focus on understanding and adapting to the local market.
📋 Key Responsibilities
✅ Develop and implement a comprehensive marketing strategy tailored to the Hungary market
✅ Lead all marketing activities within the country, including digital marketing, events, and product launches
✅ Collaborate with international and regional marketing teams to align local strategies with overall brand objectives
✅ Analyze local market trends and customer insights to inform and optimize marketing strategies
✅ Manage relationships with partners and vendors to maximize marketing impact
✅ Oversee the country's marketing budget, ensuring effective allocation of resources for maximum ROI
ASSUMPTION: The role may require occasional travel to attend events or meet with partners and vendors.
🎯 Required Qualifications
Education: Bachelor’s or Master’s degree in Marketing, Business, or related field
Experience: Minimum of 5 years of marketing experience, with specific experience in managing marketing strategies for a specific country
Required Skills:
- Strong leadership skills with the ability to operate independently in a country-specific context
- Deep understanding of the Hungary market, consumer behavior, and cultural nuances
- Ability to adapt global marketing strategies to fit local market needs effectively
- Ability to work in a matrix reporting environment
- Excellent communication and collaboration skills to work effectively with global and local teams
Preferred Skills:
- Experience working in a multi-national organization
- Proficiency in additional languages
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the global nature of the company.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Marketing Manager role in Budapest, the estimated salary range is HUF 600,000 - 800,000 per year. This is an estimate and the actual salary may vary based on experience and performance.
Benefits:
- Competitive salary
- Professional development opportunities
- Growth opportunities within a global organization
Working Hours: Full-time position, typically 40 hours per week. Occasional overtime may be required to meet project deadlines.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Dun & Bradstreet is a leading global provider of business decisioning data and analytics, enabling companies to improve their business performance.
Company Size: Dun & Bradstreet has 5,001-10,000 employees worldwide, providing a large and diverse work environment.
Founded: Dun & Bradstreet was founded in 1841 and has since grown into a global organization with a rich history and extensive expertise in its field.
Company Description:
- Dun & Bradstreet combines global data and local expertise to help clients make smarter decisions
- The company offers a dynamic and culturally rich work environment
- Dun & Bradstreet is committed to fostering a diverse and inclusive workplace
Company Specialties:
- Finance
- Credit & Risk
- Marketing & Sales
- Data Management & Analytics
- Supply Management
- Compliance
Company Website: http://www.dnb.com
ASSUMPTION: Dun & Bradstreet's extensive global presence and expertise make it an attractive employer for marketing professionals seeking international experience.
📊 Role Analysis
Career Level: This role is at the manager level, requiring strategic thinking, leadership, and decision-making skills.
Reporting Structure: The Marketing Manager reports to the regional marketing director and works closely with international and regional marketing teams.
Work Arrangement: This is an on-site position, with the possibility of occasional remote work for specific tasks or projects.
Growth Opportunities:
- Progression to a regional or global marketing role within the company
- Expanding skills and expertise through professional development opportunities
- Gaining international experience and exposure within the company's global network
ASSUMPTION: Given the company's global presence and the nature of the role, there are significant opportunities for career growth and development.
🌍 Location & Work Environment
Office Type: Dun & Bradstreet's Budapest office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): 5335 Gate Parkway, Jacksonville, FL 32256, US (global headquarters); additional offices worldwide
Geographic Context:
- Budapest is the capital and largest city of Hungary, with a population of approximately 1.75 million people
- The city is known for its rich history, cultural attractions, and vibrant nightlife
- Budapest offers a high quality of life, with affordable living costs compared to other European capitals
Work Schedule: The standard workweek is Monday to Friday, with core hours of 9:00 AM to 5:00 PM. Flexible work arrangements may be available for specific roles or projects.
ASSUMPTION: The work environment at Dun & Bradstreet's Budapest office is likely to be dynamic, multicultural, and collaborative, reflecting the company's global presence and diverse workforce.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or other team members
- Final decision and offer
Key Assessment Areas:
- Marketing strategy and planning
- Market analysis and understanding of the Hungary market
- Leadership and team management skills
- Communication and collaboration skills
- Adaptability and cultural sensitivity
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Demonstrate your understanding of the Hungary market and local consumer behavior
- Showcase your ability to adapt global marketing strategies to fit local market needs
- Prepare examples of successful marketing campaigns or initiatives you have led in the past
ATS Keywords: Marketing strategy, Hungary market, consumer behavior, cultural nuances, global marketing, local adaptation, leadership, team management, communication, collaboration, market analysis
ASSUMPTION: Dun & Bradstreet's application process is likely to be competitive, with a focus on finding candidates with strong marketing experience and a deep understanding of the local market.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, HubSpot)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot CRM)
- Social media management tools (e.g., Hootsuite, Buffer)
- Search engine optimization (SEO) and analytics tools (e.g., Google Analytics, SEMrush)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and responsibilities within the company.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Customer focus
- Innovation
- Collaboration
- Accountability
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- How do you demonstrate integrity in your professional life?
- Can you provide an example of a time when you successfully adapted a global marketing strategy to fit a local market?
- How do you approach collaboration and teamwork in a multicultural environment?
ASSUMPTION: Dun & Bradstreet values candidates who are adaptable, collaborative, and committed to delivering high-quality results in a dynamic work environment.
⚠️ Potential Challenges
- Managing a marketing budget effectively to maximize ROI
- Adapting to the unique cultural nuances and consumer behavior of the Hungary market
- Balancing the need for local adaptation with global brand consistency
- Managing relationships with partners and vendors to maximize marketing impact
ASSUMPTION: These challenges are common in marketing roles, particularly in a global organization like Dun & Bradstreet, and can be overcome with strong leadership, strategic thinking, and a deep understanding of the local market.
📈 Similar Roles Comparison
- Unlike related roles, this position requires a strong understanding of the Hungary market and the ability to adapt global marketing strategies to fit local market needs
- This role offers the opportunity to work in a dynamic, multicultural environment with a global organization
- Career progression opportunities may include regional or global marketing roles within the company
ASSUMPTION: While this role shares similarities with other marketing manager positions, its focus on the Hungary market and requirement for local adaptation sets it apart.
📝 Sample Projects
- Developing and implementing a comprehensive marketing strategy for the Hungary market
- Launching a new product or service in the Hungary market, including market research, planning, and execution
- Managing a marketing campaign or event, including budgeting, vendor management, and post-event analysis
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role, rather than representing a comprehensive list of potential projects.
❓ Key Questions to Ask During Interview
- Can you describe the company's approach to adapting global marketing strategies to fit local market needs?
- How does the company support the professional development and growth of its marketing employees?
- Can you provide an example of a successful marketing campaign or initiative led by a previous employee in this role?
- How does the company measure the success of its marketing efforts, and how are these metrics used to inform future strategies?
- What is the company's approach to work-life balance, and how is this supported within the marketing department?
ASSUMPTION: These questions are designed to provide insight into the company's approach to marketing, its culture, and the opportunities available for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through Dun & Bradstreet's careers page
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of successful marketing campaigns or initiatives you have led in the past
- Follow up with the hiring manager or HR representative one week after submitting your application to confirm receipt and inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
