Marketing Manager (Remote - US)

📌 Core Information

🔹 Job Title: Marketing Manager (Remote - US)

🔹 Company: Jobgether

🔹 Location: United States

🔹 Job Type: Full-Time, Remote

🔹 Category: Marketing

🔹 Date Posted: May 21, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Leading performance marketing efforts across Google and Microsoft advertising platforms
• Driving user acquisition, engagement, and revenue across B2B and B2C markets
• Collaborating cross-functionally with analytics, creative, SEO, and web teams
• Optimizing the full user journey and enhancing conversions through A/B testing

ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on performance-driven media and customer acquisition.

📋 Key Responsibilities

✅ Own and manage Paid Search, Display, and YouTube campaigns across Google Ads and Microsoft Ads

✅ Develop and implement bidding, targeting, and keyword strategies to optimize CAC and boost ROI

✅ Execute campaign setup, A/B testing, and continuous performance optimization

✅ Lead multivariate tests across creatives, landing pages, and bid strategies to enhance conversions

✅ Forecast and analyze performance by channel, audience, and region to identify growth opportunities

✅ Deliver insights and recommendations based on KPIs such as CPA, CAC, ROI, and LTV

✅ Partner with creative teams to provide strategic input for ad assets including copy, banners, and videos

✅ Collaborate with SEO and web teams to test and improve landing page experiences

ASSUMPTION: This role involves a high degree of autonomy and requires strong organizational skills to manage multiple campaigns and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Proven success in managing paid media in SaaS, PLG, or eCommerce environments (5-10 years)

Required Skills:

• Deep experience with Google Ads and Microsoft Ads, including performance forecasting and bid management
• Demonstrated ability to manage seven-figure media budgets with measurable business impact
• Strong grasp of CRO strategies to enhance landing page and funnel performance
• Analytical mindset with fluency in digital marketing KPIs and metrics
• Excellent communication and collaboration skills, particularly in cross-functional environments
• Highly organized with the ability to thrive in a fast-paced, results-driven culture

Preferred Skills:

• Experience with marketing automation tools and CRM platforms
• Fluency in additional languages (Spanish, French, German, etc.)

ASSUMPTION: While not explicitly stated, experience with marketing automation tools and CRM platforms would be beneficial for this role, as would fluency in additional languages for targeting diverse audiences.

💰 Compensation & Benefits

Salary Range: USD 77,500 - USD 98,000 (Based on experience level and industry standards for a Marketing Manager role)

Benefits:

• Flexible Paid Time Off and quarterly self-care days
• Generous parental leave policy
• Comprehensive health insurance, including dependent coverage
• Annual learning and development stipend
• Remote work stipend and home office setup support
• Free LastPass Families account (up to 5 users)
• Volunteer time off and employee recognition programs
• Inclusive and diverse team culture

Working Hours: Full-time, with flexible hours and a focus on results and performance

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Manager role with 5-10 years of experience. The benefits listed are based on the information provided in the job description.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting. Jobgether is an AI-driven global platform that connects talent with job opportunities efficiently.

Company Size: Small (11-50 employees). This size allows for a more agile and collaborative work environment, with opportunities for significant impact on the company's growth.

Founded: 2020. Jobgether is a relatively new company, which may present opportunities for career growth and development as the company expands.

Company Description:

• Jobgether is reinventing job search by removing unnecessary steps between great talent and great opportunities
• The company uses AI to match talent with relevant job openings, streamlining the hiring process for both candidates and employers
• Jobgether is a remote-first company, offering flexible work arrangements and a global talent pool

Company Specialties:

• AI-driven job matching
• Remote-first and remote work

Company Website: https://www.jobgether.com/

ASSUMPTION: Jobgether's focus on AI and remote work may attract candidates interested in cutting-edge technology and flexible work arrangements. The company's small size may appeal to candidates seeking a more intimate and agile work environment.

📊 Role Analysis

Career Level: Mid-level to senior. This role requires a balance of strategic thinking and tactical execution, with a strong focus on performance-driven media and customer acquisition.

Reporting Structure: This role may report directly to the Head of Marketing or a similar executive, with cross-functional collaborations with analytics, creative, SEO, and web teams.

Work Arrangement: Fully remote. This role offers the flexibility to work from anywhere in the United States, with a focus on results and performance.

Growth Opportunities:

• As a growing company, Jobgether may offer opportunities for career advancement as the marketing team expands
• This role may lead to management or leadership positions within the marketing department
• Working with AI-driven technology may provide opportunities to develop skills in data analysis and machine learning

ASSUMPTION: The fully remote work arrangement may appeal to candidates seeking a better work-life balance or those living in areas with limited job opportunities. The company's focus on AI and data-driven decision-making may attract candidates interested in developing their skills in these areas.

🌍 Location & Work Environment

Office Type: Fully remote. Jobgether does not have a physical office, allowing employees to work from anywhere in the United States.

Office Location(s): N/A

Geographic Context:

• The United States is a large and diverse market, offering opportunities to reach a wide range of audiences
• Working remotely allows for a greater degree of flexibility and work-life balance
• The fully remote work arrangement may require strong self-motivation and time management skills

Work Schedule: Full-time, with flexible hours. This role requires a strong focus on results and performance, with the ability to manage one's own time effectively.

ASSUMPTION: The fully remote work arrangement may appeal to candidates seeking a better work-life balance or those living in areas with limited job opportunities. However, it may also present challenges in terms of self-motivation and time management.

💼 Interview & Application Insights

Typical Process:

• Initial resume screening by the AI-driven 3-step screening process
• Top 5 candidates notified within 7 days for the next round
• Interviews with the hiring manager and/or other team members
• Final decision and offer

Key Assessment Areas:

• Experience with Google Ads and Microsoft Ads
• Analytical skills and data-driven decision-making
• Communication and collaboration skills
• Cultural fit and alignment with Jobgether's values

Application Tips:

• Highlight relevant experience with Google Ads and Microsoft Ads, including specific campaigns and results
• Demonstrate strong analytical skills and data-driven decision-making through examples from previous roles
• Tailor your resume and cover letter to emphasize your fit with Jobgether's values and company culture
• Prepare for behavioral interview questions that assess your communication and collaboration skills

ATS Keywords: Google Ads, Microsoft Ads, Paid Search, Performance Marketing, CRO, CPA, CAC, ROI, LTV, A/B Testing, Landing Page Optimization, Media Budget Management

ASSUMPTION: Jobgether's AI-driven hiring process may place a strong emphasis on relevant experience and skills, with a focus on data-driven decision-making and cultural fit.

🛠️ Tools & Technologies

• Google Ads
• Microsoft Ads
• Marketing automation tools (e.g., HubSpot, Marketo, Pardot)
• CRM platforms (e.g., Salesforce, HubSpot CRM, Zoho CRM)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau, Power BI)

ASSUMPTION: While not explicitly stated, experience with marketing automation tools and CRM platforms would be beneficial for this role, as would familiarity with data analysis and visualization tools.

👔 Cultural Fit Considerations

Company Values:

• Inclusive and diverse team culture
• Focus on results and performance
• Agile and collaborative work environment

Work Style:

• Self-motivated and results-driven
• Strong communication and collaboration skills
• Adaptable and open to feedback

Self-Assessment Questions:

• Do you thrive in a fully remote work environment, with a strong focus on results and performance?
• Are you comfortable working with AI-driven technology and data-driven decision-making?
• Do you have strong communication and collaboration skills, with the ability to work effectively in a cross-functional team?

ASSUMPTION: Jobgether's focus on AI and data-driven decision-making, as well as its fully remote work arrangement, may attract candidates with strong analytical skills and a results-driven mindset. The company's small size and agile work environment may appeal to candidates seeking a more collaborative and dynamic work culture.

⚠️ Potential Challenges

• Managing multiple campaigns and stakeholders in a fast-paced, results-driven environment
• Adapting to a fully remote work arrangement, with a strong focus on self-motivation and time management
• Working with AI-driven technology and data-driven decision-making, which may require a steep learning curve
• Balancing strategic thinking and tactical execution, with a strong focus on performance-driven media and customer acquisition

ASSUMPTION: The fully remote work arrangement and focus on AI and data-driven decision-making may present challenges in terms of self-motivation, time management, and adaptability. However, these challenges may also provide opportunities for personal and professional growth.

📈 Similar Roles Comparison

• This role is similar to a Paid Media Manager or Performance Marketing Manager position, with a focus on customer acquisition and revenue growth
• However, this role may place a stronger emphasis on AI-driven technology and data-driven decision-making
• Compared to other marketing roles, this position may require a greater degree of autonomy and self-motivation, with a strong focus on results and performance

ASSUMPTION: While this role may share similarities with other marketing positions, its focus on AI and data-driven decision-making, as well as its fully remote work arrangement, may set it apart from other opportunities in the industry.

📝 Sample Projects

• Developing and executing a multivariate test to optimize landing page conversions for a B2B campaign
• Analyzing campaign performance data to identify trends and opportunities for optimization
• Collaborating with the creative team to develop ad assets that drive engagement and conversions

ASSUMPTION: These sample projects are intended to provide a sense of the types of tasks and responsibilities associated with this role. However, the specific projects and initiatives may vary depending on the company's priorities and goals.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the broader marketing organization?
• How does Jobgether support the professional development and growth of its employees?
• What are the key performance indicators (KPIs) for this role, and how are they tracked and measured?
• How does Jobgether's AI-driven technology impact the marketing strategy and decision-making process?
• What are the biggest challenges facing the marketing team in the next 6-12 months, and how can this role help address them?

ASSUMPTION: These interview questions are intended to provide a better understanding of the role, the team, and the company's priorities and goals. However, candidates should also be prepared to ask questions specific to their own interests and concerns.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to emphasize your fit with Jobgether's values and company culture
• Prepare for behavioral interview questions that assess your communication and collaboration skills, as well as your ability to work effectively in a fully remote environment
• Follow up with the hiring manager within 7 days of submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.