📌 Core Information
🔹 Job Title: Marketing Manager / Senior Marketing Manager
🔹 Company: Clark Construction Group
🔹 Location: San Diego, CA
🔹 Job Type: Full-Time, On-Site
🔹 Category: Marketing
🔹 Date Posted: April 25, 2025
🔹 Experience Level: 7+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving strategic conversations with business leadership on win strategy
- Leading the development of innovative proposals, presentations, and other materials to win new projects
- Collaborating with pursuit teams and operational leaders to execute pursuit strategy
- Mentoring and developing marketing team members
- Improving technical staff's narrative development and presentation skills
ASSUMPTION: This role requires a high level of strategic thinking, leadership, and communication skills to drive successful marketing efforts and win new projects for the company.
📋 Key Responsibilities
✅ Provide senior marketing leadership for pursuits, partnering with pursuit teams to drive the execution of pursuit strategy
✅ Develop winning RFQ and RFP responses, proactively contributing at all stages of proposal development including writing, editing, and visual communication
✅ Organize and lead proposal teams in coordination with operational leaders and the company’s marketing team
✅ Build collaborative relationships with project staff to facilitate team synergy, creativity, and effectiveness
✅ Provide mentorship and strategic advice to develop Pursuit Champions and Marketing team members
✅ Guide and assist technical staff in the development/improvement of their technical narratives
✅ Develop and edit presentation material for proposal team interviews with clients, initiating presentation preparation and critiquing public speaking skills
✅ Drive strategic conversations with leadership regarding new markets, building types, and services in collaboration with Business Development
ASSUMPTION: This role involves a mix of strategic planning, team leadership, and hands-on proposal development, requiring a versatile and adaptable candidate.
🎯 Required Qualifications
Education: Bachelor’s degree with a major in Communications, English, Business, Marketing, or other relevant focus of study in writing, communication, and critical analysis
Experience: 7+ years of relevant and successful marketing and proposal management experience with a minimum of 5 years of experience in the architecture, engineering, and/or construction (AEC) industry
Required Skills:
- Strong grasp of business literacy in the AEC industry, specifically construction delivery
- Demonstrated ability to generate original written content in a clear and compelling manner
- Proven experience managing large-scale and complicated proposal efforts
- Strong organizational and planning skills with an attention to detail
- A good eye for visualization, layout, and/or graphic design skills to facilitate appealing and effective communication
- Creativity and resourcefulness, with the ability to execute creative ideas effectively
- Confident personality with the ability to think strategically and help teams develop sound marketing, pursuit, and proposal strategies
- Strong work ethic and problem-solving skills with a “hands-on” and team-oriented attitude
- Analytical skills to identify trends and challenges; offer new ideas
- Commitment to mentorship, growth, and development of marketing team members; support staff with training and guidance
- Experience using Adobe Creative Suite required
Preferred Skills:
- Experience in the construction industry
- Fluency in additional languages
ASSUMPTION: Given the industry-specific nature of this role, candidates with AEC industry experience are strongly preferred.
💰 Compensation & Benefits
Salary Range: $80,000 - $150,000 per year. This range is an estimate based on industry standards for a Marketing Manager / Senior Marketing Manager role in the construction industry in San Diego, CA.
Benefits:
- Health Benefits
- Paid Time Off
- Retirement Plan
- Life Insurance
- Short and Long Term Disability
- Commuter Benefits
- Fitness Reimbursement
- Tuition Reimbursement
- Back-up Daycare
- Family Support Benefits
- EAP
- Work Life Assistance
- Holiday Contribution Program
Working Hours: Full-time, typically 40 hours per week. May require occasional overtime or weekend work to meet project deadlines.
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, education, and negotiation skills. Benefits are comprehensive and competitive for the industry.
📌 Applicant Insights
🔍 Company Context
Industry: Construction. Clark Construction Group is one of the largest building and infrastructure companies in the United States, with a portfolio spanning various markets and a strong focus on public-private partnerships.
Company Size: 1,001-5,000 employees. As a mid-sized company, Clark offers diverse opportunities for growth and collaboration while maintaining a relatively flat organizational structure.
Founded: 1906. Clark Construction Group has a rich history and extensive experience in the construction industry, providing stability and longevity to its employees.
Company Description:
- Clark Construction Group is a full-service construction company offering preconstruction, construction management, design-build, and public-private partnerships services.
- The company specializes in various building markets, including public, private, corporate, cultural, education, entertainment, and infrastructure projects.
- Clark Construction Group is committed to delivering value to its clients, providing diverse opportunities for its team, and strengthening the communities where it operates.
Company Specialties:
- Construction
- Real Estate Development
- Concrete
- Civil Construction
- Design-Build
- Green Building
- Public-Private Partnerships
- Foundations
Company Website: http://www.clarkconstruction.com
ASSUMPTION: Clark Construction Group's extensive experience and diverse project portfolio provide a stable and challenging work environment for its employees.
📊 Role Analysis
Career Level: Mid to Senior level. This role offers opportunities for career growth and leadership within the marketing department and the broader organization.
Reporting Structure: The Marketing Manager / Senior Marketing Manager reports directly to the Vice President of Marketing and works closely with business development, operational leaders, and project staff.
Work Arrangement: Full-time, on-site. This role requires regular on-site presence to collaborate effectively with team members and clients.
Growth Opportunities:
- Mentoring and developing marketing team members
- Expanding industry knowledge and expertise
- Gaining experience in business development and strategic planning
- Potential career progression to Director or Vice President of Marketing
ASSUMPTION: This role offers significant growth opportunities for candidates looking to advance their careers in marketing within the construction industry.
🌍 Location & Work Environment
Office Type: Corporate office. Clark Construction Group's San Diego office is a professional and collaborative work environment.
Office Location(s): San Diego, CA
Geographic Context:
- San Diego is the second-largest city in California and the eighth-largest city in the United States, with a diverse economy and a strong focus on technology, defense, and tourism.
- The San Diego office is conveniently located, with easy access to public transportation and nearby amenities.
- The region offers a Mediterranean climate, with mild winters and warm, sunny summers, providing ample opportunities for outdoor activities and a high quality of life.
Work Schedule: Standard business hours, with flexibility for occasional overtime or weekend work to meet project deadlines.
ASSUMPTION: The San Diego office provides a dynamic and collaborative work environment, with easy access to local amenities and a pleasant climate.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or video interview with the hiring manager and/or team members
- Final interview with the Vice President of Marketing
- Background check and reference check
Key Assessment Areas:
- Communication and presentation skills
- Strategic thinking and problem-solving
- Industry knowledge and business acumen
- Leadership and teamwork skills
- Adaptability and creativity
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing and construction industry experience
- Prepare examples of your proposal and presentation work, demonstrating your ability to develop compelling narratives and visuals
- Research Clark Construction Group's recent projects and industry trends to showcase your understanding of the company and the market
ATS Keywords: Marketing leadership, proposal development, team collaboration, mentorship, technical writing, presentation skills, strategic thinking, business development, graphic design, problem-solving, attention to detail, creativity, resourcefulness, analytical skills, communication skills, organizational skills, construction industry, AEC industry, win strategy, pursuit strategy, pursuit team, proposal team, operational leaders, marketing team, technical staff, public speaking skills, new markets, new building types, new services
ASSUMPTION: Clark Construction Group's hiring process is thorough and comprehensive, focusing on identifying candidates with strong communication, leadership, and industry-specific skills.
🛠️ Tools & Technologies
- Adobe Creative Suite (required)
- Microsoft Office Suite
- Project management tools (e.g., Asana, Trello, Jira)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
ASSUMPTION: This role requires proficiency in Adobe Creative Suite and familiarity with common project management and CRM tools.
👔 Cultural Fit Considerations
Company Values:
- Safety
- Integrity
- Quality
- Respect
- Teamwork
- Innovation
- Sustainability
Work Style:
- Collaborative and team-oriented
- Adaptable and resourceful
- Strategic and forward-thinking
- Results-driven and accountable
Self-Assessment Questions:
- Do you have a proven track record of driving strategic conversations and developing winning proposals in a construction or related industry?
- Are you comfortable working in a collaborative, team-oriented environment and mentoring team members to develop their skills?
- Do you possess strong communication, presentation, and graphic design skills, with the ability to create compelling narratives and visuals?
- Are you adaptable and resourceful, with the ability to manage large-scale and complicated proposal efforts?
ASSUMPTION: Clark Construction Group values candidates who align with their core values and possess a collaborative, adaptable, and results-driven work style.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with diverse teams and stakeholders, including technical staff and operational leaders
- Adapting to changes in project scope, priorities, or timelines
- Developing and maintaining expertise in the ever-evolving construction industry
ASSUMPTION: This role presents unique challenges that require strong project management, communication, and adaptability skills.
📈 Similar Roles Comparison
- Compared to other marketing roles in the construction industry, this position places a stronger emphasis on proposal development and strategic thinking
- Unlike marketing roles in other industries, this role requires a deep understanding of the construction industry and its unique business dynamics
- Career progression in this role may lead to leadership positions in marketing or business development within the construction industry
ASSUMPTION: This role offers a unique blend of strategic, leadership, and hands-on marketing responsibilities within the construction industry.
📝 Sample Projects
- Developing a winning proposal for a large-scale infrastructure project, collaborating with a cross-functional team of technical experts and operational leaders
- Creating a comprehensive marketing plan for a new building type or service offering, including market research, competitive analysis, and strategic positioning
- Designing and delivering a presentation to a high-profile client, showcasing the company's capabilities and differentiating it from competitors
ASSUMPTION: These sample projects demonstrate the strategic, collaborative, and hands-on nature of the Marketing Manager / Senior Marketing Manager role at Clark Construction Group.
❓ Key Questions to Ask During Interview
- Can you describe the typical size and scope of the proposals I would be working on in this role?
- How does the marketing department collaborate with business development and operational teams to drive pursuit strategy?
- What opportunities are there for mentoring and developing marketing team members in this role?
- How does Clark Construction Group support the professional growth and development of its marketing team members?
- What is the company's approach to work-life balance, and how does that manifest in this role?
ASSUMPTION: These interview questions help candidates better understand the role's responsibilities, team dynamics, and growth opportunities, as well as the company's culture and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing and construction industry experience, as well as your strategic thinking and leadership skills
- Prepare examples of your proposal and presentation work, demonstrating your ability to develop compelling narratives and visuals
- Research Clark Construction Group's recent projects and industry trends to showcase your understanding of the company and the market
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
