Marketing Manager (Senior) - Maternity Cover

📌 Core Information

🔹 Job Title: Marketing Manager (Senior) - Maternity Cover

🔹 Company: Discovery

🔹 Location: Sandton, Gauteng, South Africa

🔹 Job Type: Full-time, On-site

🔹 Category: Marketing

🔹 Date Posted: July 8, 2025

🔹 Experience Level: Mid-Senior level (6+ years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Driving brand and communication strategy
• Collaborating with senior business people and partners
• Unpacking complex business needs and providing creative solutions
• Developing people through leadership and coaching

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to manage multiple projects simultaneously.

📋 Key Responsibilities

✅ Drive and define the implementation of brand and communication strategy and solutions

✅ Interface with senior business people to define and co-ordinate brand or communication strategy

✅ Understand the impact of that strategy across business

✅ Work closely with and collaborate with Vitality’s key partners to achieve business objectives and increase sales

✅ Unpack complex business needs and provide creative solutions that are strategically sound, creative, and relevant to the market

✅ Turn strategies into executional ideas that are realistic, impactful, and memorable

✅ Develop people through leadership and coaching

✅ Build and maintain relationships with key business people, both at a strategic and operational level

✅ Build and maintain relationships with key Vitality Fitness partners to collaborate and implement campaigns

ASSUMPTION: This role involves a high level of stakeholder management, both internally and externally, and requires strong project management skills.

🎯 Required Qualifications

Education: Minimum 3-year undergraduate degree, postgraduate qualification in marketing is preferable

Experience: Minimum of 6 years’ experience in Marketing or Communications, with at least 3 years of managing people

Required Skills:

• Excellent communication skills in English (both written and verbal)
• Attention to detail
• Copywriting and editing skills
• Problem-solving skills
• Proactive approach
• Strategic thinking
• Leadership skills
• Budget management

Preferred Skills:

• Experience in the insurance or healthcare industry
• Fluency in additional languages

ASSUMPTION: Candidates with experience in a similar role, managing multiple projects, and working with various stakeholders will be at an advantage.

💰 Compensation & Benefits

Salary Range: The salary range for this role is typically R700,000 - R900,000 per annum (ZAR), depending on experience and qualifications. This is an estimate based on industry standards for a senior marketing role in South Africa.

Benefits:

• Medical aid and provision fund
• Pension fund
• Group life insurance
• Flexible benefits
• Employee discounts

Working Hours: Standard office hours, Monday to Friday, with flexibility for project demands

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Discovery is a leading South African integrated health and lifestyle company, operating in the medical aid, life assurance, investment, and wellness spaces.

Company Size: Discovery has over 10,000 employees and serves more than 4.5 million clients.

Founded: Discovery was founded in 1992 and has since grown to become a significant player in the financial services industry.

Company Description:

• Discovery is committed to making people healthier and enhancing their lives
• The company focuses on innovation and positive change in the society
• Discovery offers a dynamic and fast-paced work environment that enables smart, self-driven people to excel

Company Specialties:

• Medical aid
• Life assurance
• Investment
• Wellness and rewards programs

Company Website: Discovery.co.za

ASSUMPTION: Working at Discovery offers opportunities for professional growth and development in a challenging and innovative environment.

📊 Role Analysis

Career Level: This role is at the senior management level, reporting directly to the Head of Marketing.

Reporting Structure: The Marketing Manager will have a team of marketing professionals reporting to them.

Work Arrangement: This is an on-site role, with flexibility for remote work when necessary.

Growth Opportunities:

• Potential to grow into a leadership role within the marketing department
• Opportunities to work on diverse projects and collaborate with various teams
• Access to learning and development programs

ASSUMPTION: This role offers opportunities for career progression and skill development within the marketing field.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art facilities

Office Location(s): 1 Discovery Place, Sandton, Gauteng, South Africa

Geographic Context:

• Sandton is a major financial hub in South Africa, with numerous amenities and attractions
• The office is conveniently located near public transportation and major highways
• The area offers a vibrant and multicultural work environment

Work Schedule: Standard office hours, with flexibility for project demands and a results-driven work culture

ASSUMPTION: The work environment at Discovery is dynamic, collaborative, and focused on delivering exceptional results.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screening
• Face-to-face or video interview with the hiring manager
• Final interview with the Head of Marketing

Key Assessment Areas:

• Strategic thinking and problem-solving skills
• Communication and stakeholder management skills
• Leadership and team management skills
• Cultural fit and alignment with Discovery's values

Application Tips:

• Highlight relevant experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the role and company
• Prepare examples of your marketing strategies and campaigns

ATS Keywords: Marketing strategy, communication, stakeholder management, leadership, project management, brand, campaign, Vitality, insurance, healthcare

ASSUMPTION: The application process at Discovery is competitive, and candidates should demonstrate their relevant skills and experience to increase their chances of success.

🛠️ Tools & Technologies

• Microsoft Office Suite
• CRM software (e.g., Salesforce, Microsoft Dynamics)
• Marketing automation tools (e.g., Marketo, HubSpot)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Proficiency in relevant marketing and project management tools is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Respect
• Excellence
• Innovation
• Accountability

Work Style:

• Collaborative and team-oriented
• Results-driven and proactive
• Adaptable and responsive to change

Self-Assessment Questions:

• Do you align with Discovery's core purpose and values?
• Are you comfortable working in a dynamic and fast-paced environment?
• Do you have strong stakeholder management and leadership skills?

ASSUMPTION: Candidates who demonstrate a strong cultural fit with Discovery's values and work style will be more successful in this role.

⚠️ Potential Challenges

• Managing multiple projects and stakeholders simultaneously
• Working in a fast-paced and dynamic environment
• Adapting to changes in business priorities and strategies
• Navigating a large organization with diverse teams and departments

ASSUMPTION: Candidates should be prepared to manage multiple priorities, work well under pressure, and adapt to changes in a dynamic work environment.

📈 Similar Roles Comparison

• This role is similar to a Senior Marketing Manager position in a large corporation, with a focus on brand strategy and stakeholder management
• In the insurance and healthcare industries, marketing roles often involve working with complex products and services, and require strong communication and stakeholder management skills
• Career progression in this role could lead to a Head of Marketing or similar leadership position

ASSUMPTION: Candidates should research similar roles in the industry to better understand the requirements and expectations of a Senior Marketing Manager position.

📝 Sample Projects

• Developing and executing a brand awareness campaign for a new product launch
• Collaborating with partners to create co-branded marketing materials and events
• Managing a team to create and implement a marketing strategy for a key business unit

ASSUMPTION: These sample projects demonstrate the strategic and tactical aspects of the role, as well as the requirement to work with various stakeholders.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the marketing department?
• How does the company support work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: Asking insightful questions demonstrates your interest in the role and the company, and helps you better understand the work environment and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience and skills for this role
• Write a cover letter that demonstrates your understanding of the role and company
• Prepare examples of your marketing strategies and campaigns to showcase your skills
• Follow up with the hiring manager one week after your interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.