📌 Core Information
🔹 Job Title: Marketing Manager, Spain
🔹 Company: Taboola
🔹 Location: Madrid, Spain
🔹 Job Type: Full-time (12 months)
🔹 Category: Marketing
🔹 Date Posted: May 13, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid (3 days in-office)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing regional marketing strategy to drive business growth in Spain
- Generating leads through online and offline events, paid media campaigns, and customer retention activities
- Collaborating with cross-functional teams, including sales, marketing operations, content marketing, and design
- Localizing marketing materials and representing Taboola to external audiences
ASSUMPTION: This role requires a high degree of autonomy and the ability to manage multiple projects simultaneously in a dynamic startup environment.
📋 Key Responsibilities
✅ Develop and execute the marketing strategy and plan for Spain to drive regional business growth and maximize ROI
✅ Generate leads by planning and coordinating online and offline events and paid media campaigns
✅ Plan and execute customer retention activities including customer engagement events and gifting
✅ Lead marketing campaigns from end-to-end, including conception, execution, tracking, and reporting
✅ Coordinate PR and Communications actions in collaboration with Taboola's PR agency
✅ Localize marketing materials for internal and external use
✅ Collaborate effectively with multiple stakeholders to understand business goals, create marketing plans, and execute marketing objectives in a timely manner
✅ Develop a deep understanding of Taboola’s product positioning, core advantage, and unique offering to best represent the company to external audiences
ASSUMPTION: This role involves a high level of multitasking and requires strong organizational skills to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2+ years of experience in owning and leading the marketing strategy in a B2B company
Required Skills:
- Native Spanish speaker with fluent English
- Thorough understanding of various marketing channels, online and offline
- Excellent communication skills - written and oral
- Innovative self-starter and problem solver with the willingness to look for new ways to achieve goals
- High attention to detail with the ability to manage multiple projects at once
- Team player comfortable working with a high degree of autonomy in an ever-changing startup environment
Preferred Skills:
- Experience in event management
- Comfortable with remote working in an international environment
ASSUMPTION: Experience in event management is a plus but not required. The ideal candidate will have a strong background in B2B marketing and a proven track record of driving business growth through innovative marketing strategies.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (Based on market research for similar roles in Madrid)
Benefits:
- Health insurance
- Flexible working
- Lunch vouchers
- 24 days holiday
Working Hours: Full-time (40 hours per week) with a hybrid work schedule (3 days in-office)
ASSUMPTION: The salary range is based on market research for similar roles in Madrid. Taboola offers competitive benefits to attract and retain top talent.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically performance-driven advertising technology
Company Size: 1,001-5,000 employees (Large enterprise)
Founded: 2007
Company Description:
- Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social
- Works with thousands of businesses and reaches approximately 600M daily active users across some of the best publishers in the world
- Offers unique data, specialized algorithms, and unmatched scale through its powerful ad platform, Realize
Company Specialties:
- Publisher Monetization
- Native Advertising
- Personalization
- Content Recommendations
- Content Marketing
- Paid Media
- Advertising Technology
- Online Advertising
Company Website: http://www.taboola.com
ASSUMPTION: Taboola is a well-established company in the performance-driven advertising industry, working with some of the biggest names in the business.
📊 Role Analysis
Career Level: Mid-level marketing role with potential for growth and leadership opportunities
Reporting Structure: Reports directly to the Marketing Team Europe
Work Arrangement: Hybrid work schedule with 3 days in-office
Growth Opportunities:
- Potential to grow into a leadership role within the marketing team
- Opportunities to work on international projects and collaborate with global teams
- Chance to learn and develop skills in a dynamic and innovative environment
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to take on more responsibilities and advance their career within the marketing team.
🌍 Location & Work Environment
Office Type: Hybrid (3 days in-office)
Office Location(s): Madrid, Spain
Geographic Context:
- Madrid is the capital and largest city of Spain, with a vibrant business environment and a strong focus on technology and innovation
- The city offers a high quality of life, with a rich cultural scene, excellent dining options, and a well-connected public transportation system
- Madrid is home to many multinational corporations and startups, providing ample networking opportunities
Work Schedule: Full-time (40 hours per week) with a hybrid work schedule (3 days in-office)
ASSUMPTION: Madrid offers a dynamic and vibrant work environment, with a strong focus on technology and innovation. The hybrid work schedule provides a good balance between in-office collaboration and remote work.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview with the hiring manager
- On-site or virtual interview with the marketing team
- Final interview with the marketing director
Key Assessment Areas:
- Marketing strategy and planning skills
- Lead generation and customer retention strategies
- Communication and presentation skills
- Cultural fit and alignment with Taboola's values
Application Tips:
- Highlight your relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and your fit with Taboola's company culture
- Prepare examples of marketing campaigns you've led from start to finish, including objectives, execution, tracking, and results
ATS Keywords: Marketing strategy, lead generation, customer retention, marketing campaigns, marketing materials, PR coordination, localization, stakeholder collaboration, product positioning, unique offering
ASSUMPTION: The interview process is designed to assess the candidate's marketing skills, strategic thinking, and cultural fit with Taboola. Successful candidates will demonstrate a strong understanding of the role and a passion for driving business growth through innovative marketing strategies.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, HubSpot)
- CRM software (e.g., Salesforce, HubSpot CRM)
- Project management tools (e.g., Asana, Trello)
- Design tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: The ideal candidate will have experience with marketing automation platforms, CRM software, and project management tools. Familiarity with design tools is a plus but not required.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Taboola encourages employees to think outside the box and challenge the status quo
- Collaboration: Taboola fosters a culture of teamwork and cross-functional collaboration
- Accountability: Taboola holds its employees responsible for delivering results and driving business growth
Work Style:
- Dynamic and fast-paced environment
- High degree of autonomy and ownership
- Strong focus on results and performance
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced environment?
- Are you comfortable working with a high degree of autonomy and managing multiple projects simultaneously?
- Do you have a strong track record of driving business growth through innovative marketing strategies?
ASSUMPTION: Taboola values employees who are innovative, collaborative, and accountable. Successful candidates will demonstrate a strong fit with these values and a willingness to thrive in a dynamic and fast-paced environment.
⚠️ Potential Challenges
- Managing multiple projects simultaneously in a dynamic startup environment
- Working with a high degree of autonomy and minimal supervision
- Adapting to changes in priorities and workload
- Balancing remote work and in-office collaboration
ASSUMPTION: This role presents unique challenges that require strong organizational skills, adaptability, and a high degree of autonomy. Successful candidates will be able to manage multiple projects simultaneously and thrive in a dynamic and fast-paced environment.
📈 Similar Roles Comparison
- This role is similar to a Marketing Manager position in a B2B company, with a focus on driving business growth through innovative marketing strategies
- Unlike other marketing roles, this position requires native Spanish language skills and a deep understanding of the Spanish market
- Career progression in this role may lead to leadership opportunities within the marketing team or broader responsibilities within the organization
ASSUMPTION: This role is similar to a Marketing Manager position in a B2B company but requires native Spanish language skills and a deep understanding of the Spanish market. Successful candidates will have a strong background in B2B marketing and a proven track record of driving business growth through innovative marketing strategies.
📝 Sample Projects
- Developing and executing a regional marketing strategy to drive business growth in Spain
- Planning and coordinating online and offline events and paid media campaigns to generate leads
- Managing customer retention activities, including customer engagement events and gifting
ASSUMPTION: These sample projects are representative of the key responsibilities and deliverables for this role. Successful candidates will have experience developing and executing marketing strategies, planning and coordinating events, and managing customer retention activities.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role collaborate with the sales team and other departments within the organization?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does Taboola support the professional growth and development of its employees?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: These key questions are designed to help candidates better understand the role, the company culture, and the expectations for success. Successful candidates will ask thoughtful and insightful questions to demonstrate their interest in the role and their fit with the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant marketing experience and achievements
- Write a cover letter that demonstrates your understanding of the role and your fit with Taboola's company culture
- Prepare examples of marketing campaigns you've led from start to finish, including objectives, execution, tracking, and results
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
