- Job Title: Marketing Officer
- Company: State Street
- Location: London, City of, United Kingdom
- Job Type: Full-Time
- Category: Marketing
- Date Posted: April 11, 2025
- Experience Level: 0-2 years
🚀 Job Overview
Key aspects of this role include:
- Supporting the ABM and European marketing team in developing and executing marketing campaigns.
- Content creation and project management for various marketing projects.
- Collaborating with cross-functional teams and managing third-party relationships.
- Coordinating marketing metrics and reporting.
ASSUMPTION: This role requires a self-starter with strong organizational skills and the ability to manage multiple projects simultaneously.
📋 Key Responsibilities
- Campaign Execution: Work with ABM and commercial coverage marketing managers to execute brand awareness and lead generation marketing campaigns across various channels.
- Content Creation: Write and review copy for social media, digital, and email campaigns, ensuring alignment with messaging and campaign strategy.
- Project Management: Coordinate the project management of marketing projects, ensuring they are delivered to a high standard and on schedule.
- Campaign Performance Reporting: Support campaign performance reporting by coordinating marketing metrics, tracking activities in CRM (Salesforce), and assisting with presentation decks.
- Event Management: Provide event management support for virtual and in-person events, including invitations, stakeholder/speaker coordination, and post-event communications.
ASSUMPTION: This role involves a high degree of multitasking and requires strong attention to detail.
🎯 Required Qualifications
- Education: Bachelor's degree in Marketing, Communications, or a related field.
- Experience: 0-2 years of relevant marketing and communications experience, preferably in a B2B financial services or technology organization, or a relevant marketing qualification with placement year experience.
- Required Skills:
- Strong communication skills (written and verbal)
- Outstanding organizational skills and planning abilities
- Ability to work with people at all levels
- Project management skills and understanding of marketing deliverables and timeframes
- Hands-on experience using Marketo (or other marketing automation software), Salesforce, and Adobe (desirable)
- Strategic, critical thinking, and problem-solving abilities
- Demonstrated accuracy and high attention to detail
- Highly proficient with Microsoft Office (Word, Excel, PowerPoint, Outlook)
- Preferred Skills:
- Experience with international campaigns
- Knowledge of the full marketing channel mix
- Familiarity with the latest B2B marketing trends and technologies
ASSUMPTION: Candidates with relevant marketing experience or qualifications and a passion for digital marketing will be most successful in this role.
💰 Compensation & Benefits
- Salary Range: £28,000 - £35,000 per annum (based on industry standards for entry-level marketing roles in London)
- Benefits:
- Medical care
- Insurance
- Savings plans
- Flexible work programs
- Development programs
- Educational support
- Paid volunteer days
- Matching gift programs
- Working Hours: Full-time (37.5 hours per week), with flexibility to support international campaigns as required.
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in London. Actual compensation may vary based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
- Industry: Financial Services
- Company Size: 10,000+ employees
- Founded: 1792 (as a bank; State Street Corporation was established in 1978)
- Company Description: State Street is one of the largest custodian banks, asset managers, and asset intelligence companies in the world. They provide investment servicing, data & analytics, investment research & trading, and investment management to institutional clients.
- Company Specialties: Investment Management, Custodian, ETF, Financial Products, Fund Accounting, Relationship Management, Research, Trading, and Investment Servicing.
📊 Role Analysis
- Career Level: Entry-level to mid-level marketing role
- Reporting Structure: This role reports directly to the ABM and European Marketing team.
- Work Arrangement: On-site, with flexibility to support international campaigns as required.
- Growth Opportunities: This role provides an opportunity to grow skills and gain experience across the full marketing mix while working in a vital and dynamic industry.
🌍 Location & Work Environment
- Office Type: Modern, collaborative office space in London's City of London district.
- Office Location: One Lincoln St, Boston, Massachusetts 02111, US (global headquarters); ABM and European Marketing team is based in London, UK)
- Geographic Context: London, England, UK
- Work Schedule: Full-time (37.5 hours per week), with flexibility to support international campaigns as required.
ASSUMPTION: This role may require occasional travel to support international campaigns.
💼 Interview & Application Insights
- Typical Process: Online application → Phone/Video screening → In-person or virtual interview with the hiring manager and team members → Final round interview with senior leadership → Job offer
- Key Assessment Areas: Cultural fit, communication skills, organizational skills, and problem-solving abilities.
- Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills.
- Prepare examples of your content creation, project management, and campaign performance reporting work.
- Research State Street's company culture and be ready to discuss how your values align with theirs.
🛠️ Tools & Technologies
- Marketo (or other marketing automation software)
- Salesforce
- Adobe (desirable)
- Microsoft Office (Word, Excel, PowerPoint, Outlook)
👔 Cultural Fit Considerations
- Company Values: Integrity, Excellence, Collaboration, and Commitment to Sustainability
- Work Style: State Street values a diverse and inclusive work environment, with a focus on collaboration, innovation, and continuous learning. They encourage employees to bring their unique perspectives and ideas to the table.
Self-Assessment Questions:
1. How do your personal values align with State Street's core values?
2. Describe a time when you had to manage a complex project with multiple stakeholders. How did you ensure the project was delivered on time and to a high standard?
3. How do you stay up-to-date with the latest B2B marketing trends and technologies?
⚠️ Potential Challenges
- Managing multiple projects simultaneously, with tight deadlines and high attention to detail required.
- Collaborating with cross-functional teams and managing third-party relationships may present unique challenges.
- Occasional travel may be required to support international campaigns.
📈 Similar Roles Comparison
- Marketing Coordinator: This role is similar to a Marketing Coordinator position, with a focus on content creation and project management. However, this role involves more strategic thinking and collaboration with cross-functional teams.
- Junior Marketing Manager: This role is a step below a Junior Marketing Manager position, with more responsibility for campaign performance reporting and event management. However, this role may have less direct report management.
📝 Sample Projects
- Developing and executing a targeted email campaign to generate leads for a specific product or service.
- Coordinating a virtual event, including speaker logistics, registration, and post-event follow-up.
- Managing a social media campaign to increase brand awareness and engagement.
💡 Key Questions to Ask During Interview
1. What are the key priorities for this role in the first 30-60-90 days?
2. How does this role fit into the overall marketing strategy for the ABM and European Marketing team?
3. What opportunities are there for professional development and growth within the team and the wider organization?
4. How does State Street support work-life balance for its employees?
5. What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this [link](https://statestreet.wd1.myworkdayjobs.com/Global/job/London-England/Marketing--Officer_R-770938-1).
- Tailor your resume and cover letter to highlight relevant marketing experience and skills.
- Prepare examples of your content creation, project management, and campaign performance reporting work.
- Research State Street's company culture and be ready to discuss how your values align with theirs.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
