Marketing Operations Executive (Campaign Operations) - (JR101741)
Clarion Events
Full-time
Remote
Worldwide
⚙️ Marketing Operations
📌 Core Information
- Job Title: Marketing Operations Executive (Campaign Operations) - (JR101741)
- Company: Clarion Events
- Location: London, England, United Kingdom
- Job Type: Full-Time, On-site (Remote-friendly)
- Category: Marketing
- Date Posted: April 4, 2025
- Experience Level: Mid-level (2-5 years)
🚀 Job Overview
Key aspects of this role include:
- Driving campaign operations and automation to enhance engagement and conversion
- Collaborating with sales and marketing teams to support lead management strategies
- Reporting on campaign effectiveness and identifying trends for improvement
- Ensuring legal compliance with data privacy regulations and maintaining data hygiene
- Working closely with the Marketing Operations Manager to implement best-in-class marketing automation strategies
*ASSUMPTION: This role requires a strong focus on data-driven decision making and a proactive approach to process improvement.*
📋 Key Responsibilities
✅ Campaign Operations:
- Execute, maintain, and report on marketing automation workflows
- Enhance and streamline campaign processes for efficiency through automation
- Utilise marketing tools to drive lead qualification, audience engagement, and conversion
✅ Collaboration:
- Work with sales and marketing teams to support lead management strategies
- Partner with central data teams to run complex queries and segmentation strategies
✅ Campaign Analysis & Optimization:
- Report on campaign effectiveness using key reach, engagement, and conversion metrics
- Assist with CRO strategies to improve website and landing page performance through A/B testing and optimisation
✅ Data Management & Compliance:
- Own and maintain marketing asset organisation to support efficient data segmentation and personalisation
- Ensure legal compliance with data privacy regulations, including GDPR and PECR
*ASSUMPTION: This role involves a significant amount of data analysis and requires strong attention to detail.*
🎯 Required Qualifications
- Education: Bachelor's degree in Marketing, Business, or a related field
- Experience: 2-5 years of experience in marketing operations or campaign operations, with a strong focus on automation, CRM, and process optimisation
- Required Skills:
- Proven experience with marketing automation and CRM platforms (Pardot and Salesforce are highly desirable)
- Strong analytical skills and ability to translate complex data insights into actionable marketing strategies
- Familiarity with data privacy regulations such as GDPR and PECR
- Proficiency in conversion rate optimisation (CRO) tools such as AB Tasty is a plus
- Preferred Skills:
- Experience with data segmentation and personalisation strategies
- Knowledge of SQL or other query languages
- Familiarity with A/B testing and optimisation techniques
*ASSUMPTION: Candidates with experience in the events industry may have an advantage, but a strong background in marketing operations is the primary requirement.*
💰 Compensation & Benefits
- Salary Range: £35,000 - £45,000 per annum (based on experience and industry standards for mid-level marketing roles in London)
- Benefits:
- 25 days’ holiday plus bank holidays
- End of year wellbeing shutdown (closed for the last week of the year)
- Celebration day off (e.g., birthday, Diwali, Eid, etc.)
- Summer Hours in August (3pm finish on Fridays)
- Helping Our World (HOW) Days – one paid day per quarter to carry out charity work
- Pension Scheme
- Private Medical Insurance
- Health Cash Plan
- Wellbeing Library (MYNDUP)
- Mentoring Programme
- Subsidised Café
- Season Ticket Loan
- Cycle to Work Schemes
- Free on-site gym and shower facilities
- Free eyesight tests
- Free flu vaccination – offered on site once a year for all employees
*ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-level marketing roles in London. The final offer may vary depending on the candidate's experience and skills.*
📌 Applicant Insights
🔍 Company Context
- Industry: Events Services
- Company Size: 501-1,000 employees
- Founded: 1947
- Company Description:
- Clarion is one of the world’s leading event organisers, producing and delivering innovative and market-leading events since 1947.
- The company specialises in delivering first-class marketing, networking, and information solutions in high-value sectors, both in mature and emerging geographies.
- Clarion operates in stable, long-term vertical industries with significant international growth potential, such as Gaming, Energy, Defence and Security, Telecoms, Retail, Consumer, Life Sciences, and Technology.
📊 Role Analysis
- Career Level: Mid-level marketing professional
- Reporting Structure: This role reports directly to the Marketing Operations Manager and works closely with sales, marketing, and data teams.
- Work Arrangement: On-site with remote-friendly flexibility
- Growth Opportunities:
- Opportunities to work on high-profile events and brands
- Potential to progress into a senior marketing operations role or specialise in specific areas of marketing technology
*ASSUMPTION: Clarion Events offers opportunities for professional growth and development within the marketing operations team and across the wider organisation.*
🌍 Location & Work Environment
- Office Type: On-site with remote-friendly flexibility
- Office Location(s): Fulham Green, 69-79 Fulham High Street, Bedford House, London, SW6 3JW, GB
- Geographic Context:
- London is a vibrant, multicultural city with a thriving events industry
- Clarion Events' headquarters is located in the Fulham area, offering easy access to public transportation and local amenities
- Work Schedule: Full-time, Monday to Friday, with flexible working hours and remote work options available
*ASSUMPTION: The on-site and remote-friendly work arrangement allows for a flexible work-life balance while maintaining a collaborative office environment.*
💼 Interview & Application Insights
- Typical Process:
1. Online application and resume screening
2. Phone or video call interview with the HR team
3. In-depth interview with the Marketing Operations Manager and relevant team members
4. Final interview with the Head of Marketing Operations
- Key Assessment Areas:
- Data analysis and interpretation skills
- Marketing automation and CRM platform proficiency
- Problem-solving and process improvement mindset
- Cultural fit and alignment with Clarion Events' core values
- Application Tips:
1. Tailor your resume to highlight relevant marketing operations and automation experience
2. Prepare examples of data-driven marketing strategies and campaign optimisation projects
3. Research Clarion Events' events and brands to demonstrate your enthusiasm and understanding of the company
- ATS Keywords: Marketing Operations, Campaign Operations, Automation, CRM, Process Optimisation, Data Analysis, Lead Qualification, A/B Testing, Conversion Rate Optimisation, Marketing Technology
*ASSUMPTION: Clarion Events' interview process focuses on assessing candidates' technical skills, problem-solving abilities, and cultural fit within the marketing operations team.*
🛠️ Tools & Technologies
- Pardot
- Salesforce
- AB Tasty (or similar CRO tools)
- SQL (or other query languages)
- Marketing automation and CRM platforms (specific tools may vary)
*ASSUMPTION: Clarion Events utilises industry-standard marketing automation and CRM platforms, with a focus on data-driven decision making and process optimisation.*
👔 Cultural Fit Considerations
- Company Values: PASSION, CARE, IMAGINATION, and TRUST
- Work Style: Collaborative, data-driven, and proactive approach to process improvement
- Self-Assessment Questions:
1. How do you stay organised and manage multiple campaigns simultaneously?
2. Can you provide an example of a time when you optimised a campaign using data analysis?
3. How do you approach working with cross-functional teams to achieve campaign success?
*ASSUMPTION: Clarion Events values candidates who align with their core values and demonstrate a strong work ethic, attention to detail, and a proactive approach to campaign optimisation.*
⚠️ Potential Challenges
- Managing multiple campaigns and priorities simultaneously
- Ensuring data privacy compliance and maintaining data hygiene
- Keeping up with industry trends and best practices in marketing automation and CRM
*ASSUMPTION: This role requires strong organisational skills, attention to detail, and a proactive approach to staying informed about industry trends and best practices.*
📈 Similar Roles Comparison
- Marketing Operations Manager: This role is a step up from the Marketing Operations Executive, focusing more on strategy, team management, and cross-functional collaboration.
- Campaign Manager: This role focuses more on campaign strategy, execution, and creative aspects, while the Marketing Operations Executive role is more focused on data-driven optimisation and process improvement.
- CRM Specialist: This role is more focused on CRM system management, data integrity, and user training, whereas the Marketing Operations Executive role is more focused on campaign optimisation and automation.
*ASSUMPTION: While these roles share some similarities, the Marketing Operations Executive role is unique in its focus on data-driven campaign optimisation and process improvement.*
📝 Sample Projects
1. Optimising a Pardot campaign workflow to improve lead qualification and conversion rates
2. Implementing A/B testing on a website landing page to enhance user experience and drive engagement
3. Collaborating with the sales team to refine lead scoring and nurturing strategies to improve sales pipeline quality
*ASSUMPTION: These sample projects demonstrate the data-driven and collaborative nature of the Marketing Operations Executive role at Clarion Events.*
❓ Key Questions to Ask During Interview
1. How does Clarion Events support the professional development of its marketing operations team members?
2. Can you describe the team structure and dynamics within the Marketing Operations department?
3. How does Clarion Events approach data privacy and compliance within its marketing operations strategies?
4. What are the most challenging campaigns or projects that the Marketing Operations team has faced, and how were they addressed?
5. How does Clarion Events measure the success of its marketing operations strategies, and what key performance indicators (KPIs) are tracked?
*ASSUMPTION: These interview questions help candidates better understand the role, team dynamics, and company culture, allowing them to make an informed decision about their fit within the organisation.*
📌 Next Steps for Applicants
To apply for this position:
1. Submit your application through this [link](https://jobs.workable.com/view/s3xGQ75SRCjs79pfE1WDD2/hybrid-marketing-operations-executive-(campaign-operations)---(jr101741)-in-london-at-clarion-events)
2. Tailor your resume to highlight relevant marketing operations and automation experience
3. Prepare examples of data-driven marketing strategies and campaign optimisation projects
4. Research Clarion Events' events and brands to demonstrate your enthusiasm and understanding of the company
5. Follow up with the HR team two weeks after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
- Job Title: Marketing Operations Executive (Campaign Operations) - (JR101741)
- Company: Clarion Events
- Location: London, England, United Kingdom
- Job Type: Full-Time, On-site (Remote-friendly)
- Category: Marketing
- Date Posted: April 4, 2025
- Experience Level: Mid-level (2-5 years)
🚀 Job Overview
Key aspects of this role include:
- Driving campaign operations and automation to enhance engagement and conversion
- Collaborating with sales and marketing teams to support lead management strategies
- Reporting on campaign effectiveness and identifying trends for improvement
- Ensuring legal compliance with data privacy regulations and maintaining data hygiene
- Working closely with the Marketing Operations Manager to implement best-in-class marketing automation strategies
*ASSUMPTION: This role requires a strong focus on data-driven decision making and a proactive approach to process improvement.*
📋 Key Responsibilities
✅ Campaign Operations:
- Execute, maintain, and report on marketing automation workflows
- Enhance and streamline campaign processes for efficiency through automation
- Utilise marketing tools to drive lead qualification, audience engagement, and conversion
✅ Collaboration:
- Work with sales and marketing teams to support lead management strategies
- Partner with central data teams to run complex queries and segmentation strategies
✅ Campaign Analysis & Optimization:
- Report on campaign effectiveness using key reach, engagement, and conversion metrics
- Assist with CRO strategies to improve website and landing page performance through A/B testing and optimisation
✅ Data Management & Compliance:
- Own and maintain marketing asset organisation to support efficient data segmentation and personalisation
- Ensure legal compliance with data privacy regulations, including GDPR and PECR
*ASSUMPTION: This role involves a significant amount of data analysis and requires strong attention to detail.*
🎯 Required Qualifications
- Education: Bachelor's degree in Marketing, Business, or a related field
- Experience: 2-5 years of experience in marketing operations or campaign operations, with a strong focus on automation, CRM, and process optimisation
- Required Skills:
- Proven experience with marketing automation and CRM platforms (Pardot and Salesforce are highly desirable)
- Strong analytical skills and ability to translate complex data insights into actionable marketing strategies
- Familiarity with data privacy regulations such as GDPR and PECR
- Proficiency in conversion rate optimisation (CRO) tools such as AB Tasty is a plus
- Preferred Skills:
- Experience with data segmentation and personalisation strategies
- Knowledge of SQL or other query languages
- Familiarity with A/B testing and optimisation techniques
*ASSUMPTION: Candidates with experience in the events industry may have an advantage, but a strong background in marketing operations is the primary requirement.*
💰 Compensation & Benefits
- Salary Range: £35,000 - £45,000 per annum (based on experience and industry standards for mid-level marketing roles in London)
- Benefits:
- 25 days’ holiday plus bank holidays
- End of year wellbeing shutdown (closed for the last week of the year)
- Celebration day off (e.g., birthday, Diwali, Eid, etc.)
- Summer Hours in August (3pm finish on Fridays)
- Helping Our World (HOW) Days – one paid day per quarter to carry out charity work
- Pension Scheme
- Private Medical Insurance
- Health Cash Plan
- Wellbeing Library (MYNDUP)
- Mentoring Programme
- Subsidised Café
- Season Ticket Loan
- Cycle to Work Schemes
- Free on-site gym and shower facilities
- Free eyesight tests
- Free flu vaccination – offered on site once a year for all employees
*ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-level marketing roles in London. The final offer may vary depending on the candidate's experience and skills.*
📌 Applicant Insights
🔍 Company Context
- Industry: Events Services
- Company Size: 501-1,000 employees
- Founded: 1947
- Company Description:
- Clarion is one of the world’s leading event organisers, producing and delivering innovative and market-leading events since 1947.
- The company specialises in delivering first-class marketing, networking, and information solutions in high-value sectors, both in mature and emerging geographies.
- Clarion operates in stable, long-term vertical industries with significant international growth potential, such as Gaming, Energy, Defence and Security, Telecoms, Retail, Consumer, Life Sciences, and Technology.
📊 Role Analysis
- Career Level: Mid-level marketing professional
- Reporting Structure: This role reports directly to the Marketing Operations Manager and works closely with sales, marketing, and data teams.
- Work Arrangement: On-site with remote-friendly flexibility
- Growth Opportunities:
- Opportunities to work on high-profile events and brands
- Potential to progress into a senior marketing operations role or specialise in specific areas of marketing technology
*ASSUMPTION: Clarion Events offers opportunities for professional growth and development within the marketing operations team and across the wider organisation.*
🌍 Location & Work Environment
- Office Type: On-site with remote-friendly flexibility
- Office Location(s): Fulham Green, 69-79 Fulham High Street, Bedford House, London, SW6 3JW, GB
- Geographic Context:
- London is a vibrant, multicultural city with a thriving events industry
- Clarion Events' headquarters is located in the Fulham area, offering easy access to public transportation and local amenities
- Work Schedule: Full-time, Monday to Friday, with flexible working hours and remote work options available
*ASSUMPTION: The on-site and remote-friendly work arrangement allows for a flexible work-life balance while maintaining a collaborative office environment.*
💼 Interview & Application Insights
- Typical Process:
1. Online application and resume screening
2. Phone or video call interview with the HR team
3. In-depth interview with the Marketing Operations Manager and relevant team members
4. Final interview with the Head of Marketing Operations
- Key Assessment Areas:
- Data analysis and interpretation skills
- Marketing automation and CRM platform proficiency
- Problem-solving and process improvement mindset
- Cultural fit and alignment with Clarion Events' core values
- Application Tips:
1. Tailor your resume to highlight relevant marketing operations and automation experience
2. Prepare examples of data-driven marketing strategies and campaign optimisation projects
3. Research Clarion Events' events and brands to demonstrate your enthusiasm and understanding of the company
- ATS Keywords: Marketing Operations, Campaign Operations, Automation, CRM, Process Optimisation, Data Analysis, Lead Qualification, A/B Testing, Conversion Rate Optimisation, Marketing Technology
*ASSUMPTION: Clarion Events' interview process focuses on assessing candidates' technical skills, problem-solving abilities, and cultural fit within the marketing operations team.*
🛠️ Tools & Technologies
- Pardot
- Salesforce
- AB Tasty (or similar CRO tools)
- SQL (or other query languages)
- Marketing automation and CRM platforms (specific tools may vary)
*ASSUMPTION: Clarion Events utilises industry-standard marketing automation and CRM platforms, with a focus on data-driven decision making and process optimisation.*
👔 Cultural Fit Considerations
- Company Values: PASSION, CARE, IMAGINATION, and TRUST
- Work Style: Collaborative, data-driven, and proactive approach to process improvement
- Self-Assessment Questions:
1. How do you stay organised and manage multiple campaigns simultaneously?
2. Can you provide an example of a time when you optimised a campaign using data analysis?
3. How do you approach working with cross-functional teams to achieve campaign success?
*ASSUMPTION: Clarion Events values candidates who align with their core values and demonstrate a strong work ethic, attention to detail, and a proactive approach to campaign optimisation.*
⚠️ Potential Challenges
- Managing multiple campaigns and priorities simultaneously
- Ensuring data privacy compliance and maintaining data hygiene
- Keeping up with industry trends and best practices in marketing automation and CRM
*ASSUMPTION: This role requires strong organisational skills, attention to detail, and a proactive approach to staying informed about industry trends and best practices.*
📈 Similar Roles Comparison
- Marketing Operations Manager: This role is a step up from the Marketing Operations Executive, focusing more on strategy, team management, and cross-functional collaboration.
- Campaign Manager: This role focuses more on campaign strategy, execution, and creative aspects, while the Marketing Operations Executive role is more focused on data-driven optimisation and process improvement.
- CRM Specialist: This role is more focused on CRM system management, data integrity, and user training, whereas the Marketing Operations Executive role is more focused on campaign optimisation and automation.
*ASSUMPTION: While these roles share some similarities, the Marketing Operations Executive role is unique in its focus on data-driven campaign optimisation and process improvement.*
📝 Sample Projects
1. Optimising a Pardot campaign workflow to improve lead qualification and conversion rates
2. Implementing A/B testing on a website landing page to enhance user experience and drive engagement
3. Collaborating with the sales team to refine lead scoring and nurturing strategies to improve sales pipeline quality
*ASSUMPTION: These sample projects demonstrate the data-driven and collaborative nature of the Marketing Operations Executive role at Clarion Events.*
❓ Key Questions to Ask During Interview
1. How does Clarion Events support the professional development of its marketing operations team members?
2. Can you describe the team structure and dynamics within the Marketing Operations department?
3. How does Clarion Events approach data privacy and compliance within its marketing operations strategies?
4. What are the most challenging campaigns or projects that the Marketing Operations team has faced, and how were they addressed?
5. How does Clarion Events measure the success of its marketing operations strategies, and what key performance indicators (KPIs) are tracked?
*ASSUMPTION: These interview questions help candidates better understand the role, team dynamics, and company culture, allowing them to make an informed decision about their fit within the organisation.*
📌 Next Steps for Applicants
To apply for this position:
1. Submit your application through this [link](https://jobs.workable.com/view/s3xGQ75SRCjs79pfE1WDD2/hybrid-marketing-operations-executive-(campaign-operations)---(jr101741)-in-london-at-clarion-events)
2. Tailor your resume to highlight relevant marketing operations and automation experience
3. Prepare examples of data-driven marketing strategies and campaign optimisation projects
4. Research Clarion Events' events and brands to demonstrate your enthusiasm and understanding of the company
5. Follow up with the HR team two weeks after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.