Marketing Operations Manager

📌 Core Information

🔹 Job Title: Marketing Operations Manager

🔹 Company: TradePending LLC

🔹 Location: Carrboro, NC, United States (Remote)

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: June 30, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote (US only)

🚀 Job Overview

Key aspects of this role include:

• Managing marketing tech stack and campaign setups across various platforms
• Driving data-driven decision making through improved reporting and analytics
• Collaborating with marketing and sales teams to ensure smooth operations
• Staying up-to-date with marketing operations trends and tools

ASSUMPTION: This role requires a high level of organization, multitasking, and attention to detail to manage multiple complex projects simultaneously.

📋 Key Responsibilities

✅ Marketing Tech Stack Management: Own and maintain the TradePending marketing tech stack, including HubSpot, Salesforce, WordPress, and other tools. Onboard new employees and evaluate new software for potential integration.

✅ Campaign Setup & Management: Manage campaign setup across various applications, ensuring smooth operations between marketing and sales teams. Identify areas for growth and improvement with these tools.

✅ Data & Reporting: Be the metrics-oriented leader to enable data-driven decision making. Evaluate and improve existing reporting tools, compile monthly marketing reports, and keep databases clean and up-to-date.

✅ Platform Management: Own and manage web forms, deploy tactics to improve form conversion rates, and stay current with marketing operations trends and tools.

ASSUMPTION: This role requires a strong understanding of marketing automation, data analysis, and project management to succeed.

🎯 Required Qualifications

Education: Bachelor’s degree or equivalent experience

Experience: 3-7 years of experience in marketing operations for a B2B software company

Required Skills:

• Proficient in HubSpot, Salesforce, WordPress, and marketing automation
• Strong HTML/CSS/JavaScript skills
• Excellent project management and communication skills
• Ability to handle multiple complex projects simultaneously

Preferred Skills:

• Familiarity with WordPress code and file structure
• Interest in automotive industry

ASSUMPTION: Candidates with experience in automotive or automotive software industries may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: $90,000 - $100,000 per year (USD)

Benefits:

• Remote work with a growing and profitable company
• Opportunity to work with a diverse team and make a significant impact

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is based on industry standards for marketing operations managers with 3-7 years of experience in a B2B software company.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specifically automotive dealer software

Company Size: 51-200 employees

Founded: 2014

Company Description:

• TradePending makes software for car dealerships, focusing on improving website conversion, sales enablement, service offers management, retention marketing, and communication
• They aim to bridge the communication gap between dealers and consumers
• TradePending offers products such as website conversion, sales enablement, service offers management, retention marketing, vehicle valuations, payments, inventory merchandising, and video

Company Specialties:

• Selling Cars
• Auto Trade-ins
• Auto Dealer Software
• Website Conversion
• Sales Enablement
• Lead Generation
• Automotive Sales
• Revenue
• Customer Retention
• Trade-ins
• Car Tech
• Automotive Tech

Company Website: tradepending.com

ASSUMPTION: TradePending is a growing company with a focus on innovation and improvement in the automotive software industry.

📊 Role Analysis

Career Level: Mid-level to senior marketing operations role

Reporting Structure: This role reports directly to the marketing team and collaborates closely with the sales operations team

Work Arrangement: Remote work with the option to work from the Carrboro, NC office

Growth Opportunities:

• Potential to grow within the marketing department as the company expands
• Opportunity to learn and implement new marketing tools and strategies
• Chance to make a significant impact on the company's growth and success

ASSUMPTION: This role offers excellent growth opportunities for the right candidate, as TradePending is a growing company with a strong focus on innovation.

🌍 Location & Work Environment

Office Type: Remote-first with an office in Carrboro, NC

Office Location(s): 18 E Main St #201, Carrboro, NC 27510, US

Geographic Context:

• Carrboro is a small city in North Carolina with a population of around 21,000
• The city is located near Raleigh and Durham, part of the Research Triangle region known for its technology and research industries
• Carrboro offers a mix of urban and suburban living with a strong sense of community

Work Schedule: Full-time, 40 hours per week, with flexible hours and the option to work remotely

ASSUMPTION: The remote work option provides flexibility for employees, allowing them to balance work and personal life more effectively.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with the hiring manager
• Technical assessment or case study
• Final interview with the marketing team

Key Assessment Areas:

• Technical skills in marketing automation, data analysis, and project management
• Problem-solving and critical thinking
• Communication and collaboration skills
• Cultural fit and alignment with company values

Application Tips:

• Highlight relevant experience and skills in marketing operations, data analysis, and project management
• Tailor your resume and cover letter to emphasize your fit for this role and company
• Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and collaboration skills

ATS Keywords: Marketing Operations, HubSpot, Salesforce, WordPress, Marketing Automation, Data Analysis, Reporting, Campaign Management, Vendor Management, Team Collaboration, Detail Orientation, Communication, Project Management

ASSUMPTION: TradePending uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help you stand out.

🛠️ Tools & Technologies

• HubSpot
• Salesforce
• WordPress
• Marketing automation tools (e.g., Zapier, HubSpot workflows)
• Data analysis and reporting tools (e.g., Excel, Google Analytics)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: This role requires proficiency in various marketing automation, data analysis, and project management tools to succeed.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Customer-centricity
• Continuous learning

Work Style:

• Remote-friendly and flexible work environment
• Strong focus on team collaboration and communication
• Data-driven decision making and continuous improvement

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working remotely and managing your time effectively?
• Do you enjoy collaborating with cross-functional teams and driving projects to completion?

ASSUMPTION: TradePending values employees who are self-motivated, detail-oriented, and able to work effectively in a remote or hybrid work environment.

⚠️ Potential Challenges

• Managing multiple complex projects simultaneously may be challenging for some candidates
• Working remotely requires strong self-motivation and time management skills
• The automotive industry can be competitive and fast-paced, requiring adaptability and continuous learning
• Candidates without experience in the automotive industry may face a learning curve in understanding the specific needs and challenges of the industry

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in the role.

📈 Similar Roles Comparison

• Marketing Operations Manager vs. Marketing Automation Specialist: The Marketing Operations Manager role is broader and more strategic, focusing on overall marketing operations and data-driven decision making, while the Marketing Automation Specialist role is more focused on implementing and managing marketing automation tools
• Industry-specific context: TradePending's focus on the automotive industry sets this role apart from similar roles in other industries, as it requires an understanding of the unique challenges and opportunities in the automotive sector
• Career path comparison: This role offers excellent growth opportunities for candidates interested in advancing their careers in marketing operations, data analysis, or management

ASSUMPTION: Understanding the differences between similar roles and the unique aspects of this role can help candidates determine if this position is the right fit for their career goals.

📝 Sample Projects

• Implementing and managing a new marketing automation platform to improve campaign efficiency and effectiveness
• Developing and refining data analysis and reporting processes to enable data-driven decision making
• Collaborating with the sales team to improve the integration and communication between marketing and sales platforms

ASSUMPTION: These sample projects illustrate the diverse and impactful nature of the Marketing Operations Manager role at TradePending.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow between the marketing and sales teams, and how this role will facilitate better collaboration?
• How does TradePending support the professional development and growth of its marketing operations team members?
• What are the most significant challenges facing the marketing team currently, and how can this role help address them?
• How does TradePending measure the success of its marketing operations, and what key performance indicators (KPIs) are most important?
• What is the company's long-term vision for growth and expansion, and how does this role contribute to that vision?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the company's needs and goals.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills in marketing operations, data analysis, and project management
• Prepare for behavioral and situational interview questions that focus on your problem-solving, communication, and collaboration skills
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.