Marketing Operations Manager

📌 Core Information

🔹 Job Title: Marketing Operations Manager

🔹 Company: MagicSchool AI

🔹 Location: Remote (USA)

🔹 Job Type: Full-Time

🔹 Category: Education, Marketing

🔹 Date Posted: July 8, 2025

🔹 Experience Level: Mid-Senior level (3-5 years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Managing and optimizing MagicSchool's marketing automation platform
• Overseeing campaign execution and ensuring data integrity
• Collaborating with cross-functional teams to enhance operational infrastructure
• Driving business growth through strategic planning and execution

ASSUMPTION: This role requires a high level of technical proficiency in marketing automation and data management, as well as strong analytical and communication skills.

📋 Key Responsibilities

✅ System Management: Manage and optimize MagicSchool’s marketing automation platform (e.g., Marketing Cloud Account Engagement, Marketo) and ensure seamless integrations with other Go-to-Market systems.

✅ Campaign Execution: Oversee the technical implementation and quality assurance (QA) of marketing campaigns, including email programs, landing pages, lead flows, and overall campaign tracking for reporting. Support event operations for webinars and conferences, including pre- and post-event lead management and follow-up.

✅ Process Improvement: Develop and refine workflows, processes, and automation to support marketing campaigns and lifecycle programs through enablement and documentation.

✅ Data Management: Be a champion of compliance and database hygiene, ensuring our programs reach the right people at the right time and we have a healthy database to effectively scale.

✅ Reporting and analysis: Build reports or dashboards, and provide insights to inform campaign performance and decision-making.

✅ Collaboration: Partner with the Go-To-Market teams (Marketing, Sales, Customer Success) to ensure alignment on goals, data, and reporting needs.

✅ Tech Stack Innovation: Identify gaps in the marketing tech stack and recommend tools to enhance team capabilities and scalability.

ASSUMPTION: This role requires a high degree of multitasking and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field. Relevant coursework or certifications may be considered in lieu of a degree.

Experience: 3-5 years of experience in marketing operations, preferably in a B2B SaaS or EdTech environment, with a proven track record of managing marketing systems and taking ownership of building scalable systems to achieve business goals.

Required Skills:

• Deep understanding of marketing technology and data flows with experience designing workflows and automations from scratch
• Strong analytical mindset, able to derive actionable insights from complex datasets
• Excellent communication skills, both written and verbal, to collaborate effectively with cross-functional teams
• Proficient in marketing automation platforms (e.g., Marketing Cloud Account Engagement, Marketo, HubSpot) and Salesforce, including basic HTML or CSS skills
• Knowledge of data privacy regulations (e.g., CCPA, GDPR) and experience with ensuring the marketing database is compliant with data privacy laws
• Strong analytical and problem-solving skills with experience in reporting tools (e.g., Looker, Tableau). Familiarity with SQL or other database query languages is a plus.

Preferred Skills:

• Experience with Product-Led Motions and a PLG tech stack (e.g., Pendo, Amplitude, Clay)
• Account-Based Marketing
• Leverage and champion AI adoption and change management across teams.

ASSUMPTION: While not explicitly stated, it's assumed that candidates should have a strong understanding of the education industry and be passionate about using technology to improve educational outcomes.

💰 Compensation & Benefits

Salary Range: $90,000 - $125,000 per year. This range is based on industry standards for similar roles in the United States, considering the required experience level and the company's size.

Benefits:

• Unlimited Time Off
• Employer-Paid Health Insurance
• Dental Insurance
• Vision Insurance
• Generous Stock Options
• 401k Match
• Monthly Wellness Stipend

Working Hours: Full-time (40 hours per week), with flexible scheduling to accommodate remote work.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Education, specifically focusing on using AI to support educators and improve learning outcomes.

Company Size: MagicSchool AI is a mid-sized company with 51-200 employees, providing a dynamic and collaborative work environment.

Founded: 2023, with a mission to build the future of teaching and learning with AI.

Company Description:

• MagicSchool AI is the leading generative AI platform in education, empowering over 4 million educators with AI-driven support to reduce burnout and enhance efficiency.
• Committed to responsible and safe AI use, MagicSchool creates transformative learning experiences that equip students with the skills they need for the future of work.
• The company fosters a community that supports educators during a time of rapid technological change, listening to their needs and serving them.

Company Specialties:

• AI-driven education solutions
• Educator support and burnout reduction
• Transformative learning experiences

Company Website: MagicSchool AI

ASSUMPTION: MagicSchool AI is a mission-driven company focused on using technology to improve educational outcomes and support educators.

📊 Role Analysis

Career Level: Mid-Senior level, with opportunities for growth and advancement within the marketing department or the company as a whole.

Reporting Structure: This role reports directly to the VP of Marketing or a similar position, with close collaboration with other marketing teams, sales, and customer success.

Work Arrangement: Remote OK, with flexible scheduling to accommodate remote work.

Growth Opportunities:

• Advancement within the marketing department, such as taking on a leadership role or expanding into a broader marketing management position.
• Opportunities to work on special projects or initiatives that may lead to new roles or responsibilities.
• Potential to transition into other areas of the business, such as product management or customer success, as the company grows and evolves.

ASSUMPTION: While the job description does not explicitly mention growth opportunities, it's reasonable to assume that there are opportunities for advancement within this role and the company as a whole.

🌍 Location & Work Environment

Office Type: Remote, with no physical office location specified.

Office Location(s): Not applicable, as this is a remote position.

Geographic Context:

• The United States, with a focus on supporting educators and students across the country.
• The company is headquartered in Denver, Colorado, but employees are not required to be based in this location.
• MagicSchool AI has a remote-friendly culture, with employees working from various locations across the country.

Work Schedule: Full-time (40 hours per week), with flexible scheduling to accommodate remote work.

ASSUMPTION: While the job description does not specify the work schedule, it's reasonable to assume that the company offers flexible scheduling to accommodate remote work.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Technical assessment or case study
• Interview with the hiring manager or a member of the marketing team
• Final interview with the VP of Marketing or a similar position
• Background check and offer extension

Key Assessment Areas:

• Technical proficiency in marketing automation and data management
• Analytical and problem-solving skills
• Communication and collaboration skills
• Alignment with the company's mission and values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Be prepared to discuss your experience with marketing automation platforms and data management during the interview.
• Demonstrate your understanding of the education industry and MagicSchool AI's mission during the interview process.

ATS Keywords: Marketing Operations, Marketing Automation, Data Management, Campaign Execution, Process Improvement, Analytical Skills, Project Management, Communication, Compliance, Reporting, Collaboration, Tech Stack Innovation, HTML, CSS, SQL, Account-Based Marketing, AI Adoption

ASSUMPTION: While the job description does not provide specific application tips, it's reasonable to assume that the company is looking for candidates with relevant experience and a strong understanding of the education industry.

🛠️ Tools & Technologies

• Marketing Cloud Account Engagement (or similar marketing automation platform)
• Salesforce
• HTML and CSS
• SQL or other database query languages
• Reporting tools (e.g., Looker, Tableau)
• Account-Based Marketing tools (if applicable)

ASSUMPTION: While the job description does not list specific tools and technologies, it's reasonable to assume that the company uses industry-standard marketing automation and data management tools.

👔 Cultural Fit Considerations

Company Values:

• Educators are Magic: Educators are the most important ingredient in the educational process - they are the magic, not the AI. Trust them, empower them, and put them at the center of leading change in service of students and families.
• Joy and Magic: Bring joy and magic into every learning experience - push the boundaries of what’s possible with AI.
• Community: Foster community that supports one another during a time of rapid technological change. Listen to them and serve their needs.
• Innovation: The education system is outdated and in need of innovation and change - AI is an opportunity to bring equity, access, and serve the individual needs of students better than we ever have before.
• Responsibility: Put responsibility and safety at the forefront of the technological change that AI is bringing to education.
• Diversity: Diversity of thought, perspectives, and backgrounds helps us serve the wide audience of educators and students around the world.
• Excellence: Educators and students deserve the best - and we strive for the highest quality in everything we do.

Work Style:

• Collaborative and team-oriented, with a focus on cross-functional collaboration
• Data-driven and analytical, with a strong emphasis on using data to inform decision-making
• Innovative and forward-thinking, with a commitment to pushing the boundaries of what's possible with AI in education
• Mission-driven and passionate about using technology to improve educational outcomes and support educators

Self-Assessment Questions:

• Do you have a deep understanding of marketing technology and data flows, with experience designing workflows and automations from scratch?
• Are you comfortable working with complex datasets and able to derive actionable insights from them?
• Do you have strong communication skills, both written and verbal, and are you able to collaborate effectively with cross-functional teams?
• Are you passionate about using technology to improve educational outcomes and support educators?

ASSUMPTION: While the job description does not provide specific self-assessment questions, it's reasonable to assume that the company is looking for candidates who align with their mission and values and have the required skills and experience for this role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously, requiring strong organizational skills and the ability to prioritize effectively
• Working with complex datasets and marketing automation tools, which may have a learning curve for candidates without relevant experience
• Navigating a rapidly changing industry and staying up-to-date with the latest trends and best practices in marketing automation and data management
• Balancing the need for data-driven decision-making with the need to move quickly and execute campaigns efficiently

ASSUMPTION: While the job description does not explicitly mention potential challenges, it's reasonable to assume that this role may present unique challenges related to its technical nature and the fast-paced, dynamic environment of a growing startup.

📈 Similar Roles Comparison

• This role is similar to a Marketing Operations Manager position at a B2B SaaS or EdTech company, with a focus on managing marketing automation platforms and ensuring data integrity.
• However, this role is unique in its focus on the education industry and using AI to support educators and improve learning outcomes.
• Career path comparison: This role may lead to advancement within the marketing department or the company as a whole, with opportunities to take on leadership roles or transition into other areas of the business as the company grows and evolves.

ASSUMPTION: While the job description does not provide a specific comparison to similar roles, it's reasonable to assume that this role is similar to a Marketing Operations Manager position at a B2B SaaS or EdTech company, with a unique focus on the education industry and using AI to support educators.

📝 Sample Projects

• Implementing and optimizing a marketing automation platform to support a major campaign launch
• Developing and refining workflows and processes to improve campaign execution and data management
• Analyzing campaign performance data to inform decision-making and improve future campaigns

ASSUMPTION: While the job description does not provide specific sample projects, it's reasonable to assume that this role may involve a wide range of projects related to marketing automation, data management, and campaign execution.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to data privacy and compliance, and how this role fits into that framework?
• How does the marketing team collaborate with other departments, such as sales and customer success, to ensure alignment on goals, data, and reporting needs?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company support the professional development and growth of its marketing operations team members?
• What are the biggest challenges facing the marketing team, and how can this role help address them?

ASSUMPTION: While the job description does not provide specific interview questions, it's reasonable to assume that the company is looking for candidates who are curious and engaged, with a strong desire to learn and grow in this role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link by July 20, 2025, to be considered for the priority review.
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on marketing automation, data management, and campaign execution.
• Prepare for the interview by researching MagicSchool AI's mission and values, as well as the latest trends and best practices in marketing automation and data management.
• If selected for an interview, be prepared to discuss your experience with marketing automation platforms and data management, as well as your alignment with the company's mission and values.
• Follow up with the hiring manager or HR department one week after submitting your application to confirm receipt and inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.