π Core Information
πΉ Job Title: Marketing Operations Manager
πΉ Company: Checkr
πΉ Location: Denver, Colorado, United States
πΉ Job Type: Full-time, Hybrid (2-3 days in-office per week)
πΉ Category: Marketing
πΉ Date Posted: June 23, 2025
πΉ Experience Level: 5+ years
πΉ Remote Status: Hybrid (with hub locations in Denver, CO; San Francisco, CA; and Santiago, Chile)
π Job Overview
Key aspects of this role include:
- Scaling marketing strategy and driving operational initiatives
- Streamlining processes, reporting on performance, and providing insights
- Collaborating with marketing to optimize demand and increase efficiency
- Working with revenue analytics and business systems teams to implement infrastructure
ASSUMPTION: This role requires a balance of operational, analytical, and collaborative skills to drive marketing strategy and improve processes.
π Key Responsibilities
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Drive initiatives to completion while continually assessing and improving processes
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Solve key operational challenges, such as attribution, lead routing, and data accuracy
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Oversee campaign processes, including lead handoff and reporting
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Analyze campaign effectiveness and provide recommendations for optimization
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Collaborate with management to increase visibility of team metrics and improve lead quality
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Work with revenue analytics and business systems teams to design and implement infrastructure
ASSUMPTION: The role involves a mix of strategic planning, hands-on execution, and data analysis to optimize marketing operations.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 5+ years of marketing operations experience in a B2B or B2C environment
Required Skills:
- Deep understanding of marketing and sales funnel, and lead management best practices
- Strong analytical and modeling skills, with experience in reporting and SQL (a plus)
- Excellent organizational and project management skills
- Proficient in Salesforce and marketing automation (Marketo)
- Ability to manage multiple projects in a fast-paced environment
Preferred Skills:
- Experience with data augmentation, lead routing, database segmentation, and lead scoring
- Familiarity with data-driven decision-making and A/B testing
ASSUMPTION: Candidates should have a strong foundation in marketing operations and be comfortable working with data to drive strategic decisions.
π° Compensation & Benefits
Salary Range: $133,000 to $156,000 per year (for Denver, CO)
Benefits:
- Learning and development allowance
- Competitive cash and equity compensation
- 100% medical, dental, and vision coverage
- Up to $25K reimbursement for fertility, adoption, and parental planning services
- Flexible PTO policy
- Monthly wellness stipend
- Home office stipend
Working Hours: Full-time, with flexible hours and a hybrid work arrangement (2-3 days in-office per week)
ASSUMPTION: The salary range is based on the company's compensation philosophy and geographic cost of labor. Benefits are competitive and designed to support employee well-being and growth.
π Applicant Insights
π Company Context
Industry: Checkr operates in the software development industry, focusing on background screening and HR technology.
Company Size: Checkr has 1,001-5,000 employees, providing ample opportunities for collaboration and growth.
Founded: Checkr was established in 2014 and has since grown to become a leading provider of background screening services.
Company Description:
- Checkr is committed to building a fairer future by designing technology to create opportunities for all.
- The company powers people infrastructure for the future of work, using artificial intelligence and machine learning to make background checks faster, easier, and more compliant.
- Checkr's advanced screening technology helps companies understand the changing workforce, bring transparency and fairness to hiring, and ultimately build a better future for workers.
Company Specialties:
- Background screening
- Motor Vehicle Reports
- Criminal Searches
- API
- FCRA Compliance
- Artificial Intelligence
- Machine Learning
- HR Technology
Company Website: checkr.com
ASSUMPTION: Checkr's mission and values focus on fairness, transparency, and creating opportunities for all, which should resonate with candidates who align with these principles.
π Role Analysis
Career Level: This role is at the mid-level, requiring a balance of operational experience and strategic thinking.
Reporting Structure: The Marketing Operations Manager will report directly to the Revenue Operations Manager and collaborate closely with the marketing team.
Work Arrangement: The role follows a hybrid work arrangement, with 2-3 days in the office per week. Hub locations include Denver, CO; San Francisco, CA; and Santiago, Chile.
Growth Opportunities:
- Potential to advance within the revenue operations team or explore other roles within Checkr as the company grows.
- Opportunity to work on high-impact projects and drive meaningful change in marketing operations.
- Access to learning and development resources to support professional growth.
ASSUMPTION: The role offers opportunities for career advancement and professional development within Checkr's growing organization.
π Location & Work Environment
Office Type: Checkr's offices are designed to be collaborative and comfortable, with ample amenities to support employee productivity and well-being.
Office Location(s): Denver, CO; San Francisco, CA; and Santiago, Chile
Geographic Context:
- Denver, CO: Known for its outdoor lifestyle, vibrant culture, and growing tech industry.
- San Francisco, CA: A global tech hub with a diverse economy and rich cultural scene.
- Santiago, Chile: A bustling city with a strong economy, rich history, and vibrant arts scene.
Work Schedule: Full-time, with flexible hours and a hybrid work arrangement (2-3 days in-office per week).
ASSUMPTION: The hybrid work arrangement offers a balance between in-office collaboration and remote flexibility, catering to different work styles and preferences.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- Technical assessment or case study
- On-site or virtual interview with the team
- Final interview with the Revenue Operations Manager
Key Assessment Areas:
- Operational and analytical skills
- Collaboration and communication abilities
- Problem-solving and strategic thinking
- Cultural fit and alignment with Checkr's values
Application Tips:
- Highlight relevant marketing operations experience and achievements in your resume.
- Tailor your cover letter to demonstrate your understanding of the role and how your skills and experience make you a strong fit.
- Prepare for behavioral and situational interview questions that focus on your problem-solving, collaboration, and analytical skills.
ATS Keywords: Marketing Operations, Campaign Management, Lead Management, Data Analysis, Salesforce, Marketo, SQL, Process Improvement, Attribution, Lead Routing, Database Segmentation, Lead Scoring
ASSUMPTION: The application process will focus on assessing candidates' operational and analytical skills, as well as their cultural fit with Checkr's values and mission.
π οΈ Tools & Technologies
- Salesforce
- Marketo
- SQL
- Microsoft Office Suite (Excel, PowerPoint, Word)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be comfortable learning and adapting to new technologies as needed.
π Cultural Fit Considerations
Company Values:
- Transparency
- Fairness
- Innovation
- Collaboration
- Accountability
Work Style:
- Data-driven and analytical
- Fast-paced and adaptable
- Collaborative and communicative
- Results-oriented and proactive
Self-Assessment Questions:
- Do you thrive in a fast-paced, data-driven environment?
- Are you comfortable working collaboratively and communicating effectively with cross-functional teams?
- Do you have a proven track record of driving results and improving processes?
ASSUMPTION: Candidates who align with Checkr's values and work style will be more likely to succeed in this role and contribute to the company's mission.
β οΈ Potential Challenges
- Managing multiple projects and priorities in a fast-paced environment
- Working with large datasets and complex marketing tools
- Collaborating effectively with cross-functional teams and stakeholders
- Adapting to changes in processes and priorities
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a focus on continuous improvement.
π Similar Roles Comparison
- Compared to a Marketing Manager, this role focuses more on operational and analytical aspects, with less emphasis on strategic planning and campaign execution.
- Unlike a Marketing Data Analyst, this role requires a broader understanding of marketing operations and a stronger focus on process improvement and stakeholder management.
- In terms of career path, this role can lead to advancement within revenue operations or exploration of other roles within Checkr as the company grows.
ASSUMPTION: Understanding the differences between similar roles can help candidates determine if this position is the right fit for their career goals and skillset.
π Sample Projects
- Optimizing lead routing and follow-up processes to improve conversion rates
- Analyzing campaign performance data to identify trends and opportunities for improvement
- Collaborating with the marketing team to automate campaign processes and scale demand
ASSUMPTION: These sample projects illustrate the types of initiatives the Marketing Operations Manager might work on, focusing on data-driven decision-making and process improvement.
β Key Questions to Ask During Interview
- Can you describe a time when you identified a process inefficiency and implemented a solution to improve it?
- How do you approach collaborating with cross-functional teams to drive marketing strategy and execution?
- What steps do you take to ensure data accuracy and integrity in your analysis?
- How do you stay up-to-date with industry trends and best practices in marketing operations?
- What is your approach to working with stakeholders to manage expectations and drive results?
ASSUMPTION: Asking these questions can help candidates better understand the role, the team, and the company culture, enabling them to make an informed decision about pursuing the opportunity.
π Next Steps for Applicants
To apply for this position:
- Submit your application through Checkr's careers page
- Tailor your resume to highlight relevant marketing operations experience and skills
- Write a cover letter explaining your interest in the role and how your background makes you a strong fit
- Prepare for behavioral and situational interview questions that focus on your problem-solving, collaboration, and analytical skills
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.