π Core Information
πΉ Job Title: Marketing Operations Specialist I
πΉ Company: OpenSesame
πΉ Location: Remote, US
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: July 8, 2025
πΉ Experience Level: 0-2 years
πΉ Remote Status: Remote (US)
π Job Overview
Key aspects of this role include:
- Executing and optimizing day-to-day marketing campaigns
- Collaborating with the marketing team across multiple channels
- Building, deploying, and improving campaigns to generate pipeline and drive results
- Growing expertise in marketing technology and campaign execution
- Working with tools like HubSpot, Salesforce, ZoomInfo, Qualified, and Full Circle Insights
ASSUMPTION: This role requires a foundational understanding of marketing operations and a desire to learn and grow in a fast-paced environment.
π Key Responsibilities
β
Execute and optimize day-to-day marketing campaigns across multiple channels
β
Build, deploy, and improve campaigns, ensuring operational efficiency and effectiveness
β
Collaborate with marketing, sales, and RevOps teams to turn strategy into execution
β
Contribute to campaign reporting and performance insights
β
Improve systems, processes, and workflows to drive operational excellence
ASSUMPTION: This role involves a mix of tactical execution and strategic improvement, with a focus on driving results and optimizing processes.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 0-2 years of experience in marketing operations or a related role
Required Skills:
- Proficient in HubSpot, Salesforce, or similar marketing automation tools
- Strong project management and organizational skills
- Excellent communication and collaboration skills
- Proven ability to work independently and in a team environment
- Familiarity with lead management, data analysis, and email marketing
Preferred Skills:
- Experience with event management and lead upload processes
- Knowledge of marketing technology stack, including tools like ZoomInfo, Qualified, and Full Circle Insights
- Basic data analysis and reporting skills
ASSUMPTION: While specific experience with OpenSesame's tech stack is not required, a willingness to learn and adapt to new tools is essential for this role.
π° Compensation & Benefits
Salary Range: $88,000 - $98,000 per year (USD), depending on experience
Benefits:
- Professional development opportunities
- Health insurance
- 401(k) matching
- Paid time off
Working Hours: Full-time, with up to 15 days of travel per year (senior management and leadership teams may require up to 35 days)
ASSUMPTION: The salary range provided is based on industry standards for a Marketing Operations Specialist I role with the given experience level and location.
π Applicant Insights
π Company Context
Industry: OpenSesame operates in the eLearning Providers industry, focusing on delivering comprehensive catalogs of online courses from top publishers to help companies develop productive and admired workforces.
Company Size: OpenSesame has 201-500 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: OpenSesame was founded in 2011, with a mission to help develop the world's most productive and admired workforces through comprehensive learning solutions.
Company Description:
- OpenSesame offers a wide range of elearning courses, including technology training, healthcare training, business skills training, and more
- The company provides multiple purchasing options and simplifies the administration of elearning courses
- OpenSesame is committed to creating a positive and inclusive work environment, with a focus on pay transparency, fairness, and equity
Company Specialties:
- E-learning
- Online courses
- M-learning
- Online marketplace
- Compliance training
- Technology training
- Healthcare training
- Business skills training
- Safety training
- Software training
- Learning and development (L&D)
- Corporate training
- Soft skills training
- Leadership training
- Management training
- LMS
- IT training
- HR compliance training
- Risk management training
- Cybersecurity training
- Career development
- Organizational development
Company Website: https://www.opensesame.com
ASSUMPTION: OpenSesame's focus on eLearning and workforce development provides a unique opportunity for applicants interested in the learning and development space.
π Role Analysis
Career Level: This role is an entry-level to mid-level position, offering opportunities for growth and development within the marketing operations field.
Reporting Structure: The Marketing Operations Specialist I will report to the Marketing Operations Manager and collaborate with various teams, including marketing, sales, and RevOps.
Work Arrangement: This position is remote and can be based anywhere in the US, with up to 15 days of travel per year (senior management and leadership teams may require up to 35 days).
Growth Opportunities:
- Expanding technical skills by working with a strong team and using best-in-class tools
- Contributing to the 2026 marketing operations roadmap planning
- Potential for career progression within the marketing operations or broader marketing function
ASSUMPTION: OpenSesame's commitment to professional development and growth opportunities makes this role an attractive choice for candidates looking to advance their careers in marketing operations.
π Location & Work Environment
Office Type: Remote (work from home)
Office Location(s): Remote, US
Geographic Context:
- OpenSesame operates as a remote-first company, with mandatory all-company meetings several times a year and required team travel as necessary
- The company is headquartered remotely, with employees based throughout the US
- OpenSesame values diversity and inclusion, with a focus on creating an equal employment opportunity and affirmative action employer
Work Schedule: Full-time, with up to 15 days of travel per year (senior management and leadership teams may require up to 35 days)
ASSUMPTION: OpenSesame's remote-first work environment offers flexibility and the opportunity to work from anywhere in the US, with a focus on collaboration and team building.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the marketing team
- Final interview with the marketing operations manager
Key Assessment Areas:
- Technical skills and experience with marketing automation tools
- Problem-solving and analytical skills
- Communication and collaboration skills
- Adaptability and willingness to learn new tools and processes
Application Tips:
- Highlight specific examples from past experiences that demonstrate your foundational marketing operations experience and ability to thrive in a fast-paced environment
- Tailor your resume and cover letter to emphasize your relevant skills and experience for this role
- Prepare for behavioral interview questions that focus on your problem-solving, communication, and collaboration skills
ATS Keywords: Marketing Operations, Campaign Execution, HubSpot, Salesforce, ZoomInfo, Qualified, Full Circle Insights, Marketing Technology, Process Improvement, Quality Assurance, Reporting, Project Management, Collaboration
ASSUMPTION: OpenSesame's interview process focuses on assessing candidates' technical skills, problem-solving abilities, and cultural fit within the marketing team.
π οΈ Tools & Technologies
- HubSpot
- Salesforce
- ZoomInfo
- Qualified
- Full Circle Insights
- Asana
- Other marketing technology tools as needed
ASSUMPTION: OpenSesame's use of industry-standard marketing automation tools and platforms enables candidates to leverage their existing skills and learn new tools as needed.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Accountable
- Inclusive
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Focused on results and continuous improvement
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working remotely and collaborating with a distributed team?
- Do you have a proven track record of driving results and optimizing processes?
ASSUMPTION: OpenSesame's company values and work style emphasize a customer-centric, innovative, and collaborative culture, with a focus on accountability, inclusivity, and adaptability.
β οΈ Potential Challenges
- Working remotely may require strong self-motivation and time management skills
- The fast-paced work environment may present challenges for candidates who prefer a more structured or predictable work environment
- Travel requirements may impact work-life balance for some candidates
- OpenSesame's focus on continuous improvement and optimization may require candidates to adapt to changing processes and priorities
ASSUMPTION: OpenSesame's remote-first work environment and fast-paced culture may present unique challenges for candidates, but also offers opportunities for growth and development in a dynamic and innovative setting.
π Similar Roles Comparison
- Compared to other marketing operations roles, this position offers a unique opportunity to work with a wide range of marketing technology tools and collaborate with various teams to drive results
- OpenSesame's focus on eLearning and workforce development provides a unique context for marketing operations candidates interested in the learning and development space
- Career progression opportunities within marketing operations or the broader marketing function may vary depending on the specific organization and its growth trajectory
ASSUMPTION: OpenSesame's marketing operations role offers a unique blend of technical skills development, collaboration, and growth opportunities, with a focus on driving results and optimizing processes in the eLearning industry.
π Sample Projects
- Optimizing the lead upload process for a major marketing campaign
- Improving email performance through A/B testing and data analysis
- Streamlining event upload processes and communication flows across multiple teams
ASSUMPTION: OpenSesame's marketing operations projects focus on driving operational excellence, improving campaign performance, and enhancing collaboration across teams to generate pipeline and drive results.
β Key Questions to Ask During Interview
- Can you describe the typical campaign lifecycle and how marketing operations supports each stage?
- How does the marketing team collaborate with sales and RevOps to ensure campaign alignment and effectiveness?
- What opportunities are there for professional development and growth within the marketing operations function?
- How does OpenSesame support work-life balance for remote employees, particularly with travel requirements?
- Can you provide an example of a successful marketing campaign and the role that marketing operations played in its execution?
ASSUMPTION: OpenSesame's interview process offers candidates the opportunity to gain insights into the company's marketing operations function, team dynamics, and career growth prospects.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to emphasize your relevant skills and experience for this role
- Prepare for behavioral interview questions that focus on your problem-solving, communication, and collaboration skills
- Research OpenSesame's company values, culture, and recent projects to demonstrate your enthusiasm and preparation for the role
- Follow up with the hiring manager after your interview to express your interest in the position and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.