Marketing Paralegal

📌 Core Information

🔹 Job Title: Marketing Paralegal

🔹 Company: GoDaddy

🔹 Location: United States

🔹 Job Type: On-site

🔹 Category: Technology, Information and Internet

🔹 Date Posted: Mon Mar 31 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote Solely

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Providing support to the Global Marketing & IP team at GoDaddy.
• Ensuring compliance with advertising and consumer protection regulations.
• Handling intellectual property matters related to marketing.
• Implementing and developing legal processes for global marketing initiatives.

ASSUMPTION: The job title and core responsibilities suggest a focus on both marketing law and intellectual property, critical for enterprise-scale operations like those at GoDaddy.

📋 Key Responsibilities

✅ Review marketing and advertising content for compliance with regulations.

✅ Draft and review contracts related to marketing activities.

✅ Assist attorneys with intellectual property issues including patents and trademarks.

✅ Develop and implement processes for legal marketing initiatives.

✅ Conduct legal research on advertising laws and regulations.

✅ Identify legal risks and propose compliance recommendations.

ASSUMPTION: Responsibilities are tailored to a role supporting large, complex marketing operations, indicating the need for sophisticated understanding of marketing law.

🎯 Required Qualifications

Education: Bachelor’s degree and paralegal certificate or equivalent experience

Experience: 5+ years of legal experience, including 2+ years in marketing law.

Required Skills:

• Legal research and compliance recommendations
• Claims substantiation and advertising review expertise
• Contract drafting and intellectual property knowledge

Preferred Skills:

• Experience in Intellectual Property and consent management
• Experience with contests, sweepstakes, and corporate settings

ASSUMPTION: Preferred skills indicate a broader experience in legal settings, enhancing ability to support diverse marketing initiatives.

💰 Compensation & Benefits

Salary Range: Not specified

Benefits:

• Paid time off and parental leave
• Retirement savings plans including 401(k)
• Employee stock purchase plans and health benefits

Working Hours: Standard 40 hours per week

ASSUMPTION: Comprehensive benefits package indicates a strong employee support and retention focus, typical of large employers like GoDaddy.

📌 Applicant Insights

🔍 Company Context

Industry: GoDaddy operates in the Technology, Information, and Internet sector, specializing in empowering small businesses with online tools and services.

Company Size: 5,001-10,000 employees, offering vast resources and growth opportunities.

Founded: 1997, with a substantial history in domain registration and online business solutions.

Company Description:

• Focus on enabling small businesses to succeed online.
• Innovative services such as AI-driven business applications.
• Over 20 million customers globally.

Company Specialties:

• Small Business Marketing Solutions
• Domain Name Registration and Web Hosting
• Online Security and Mobile Services

Company Website: http://www.godaddy.com

ASSUMPTION: The company’s size and service focus suggest it is well-equipped to accommodate entrepreneurial and innovative work approaches.

📊 Role Analysis

Career Level: Mid to senior level requiring substantial legal expertise.

Reporting Structure: Reporting directly to the Director of Global Marketing & IP.

Work Arrangement: Full-time remote with occasional on-site team meetings.

Growth Opportunities:

• Exposure to international marketing law and practices.
• Potential to influence global marketing strategies.
• Development of leadership capabilities in a dynamic environment.

ASSUMPTION: The reporting to a high-level director allows for significant strategic influence, enhancing career progression potential.

🌍 Location & Work Environment

Office Type: Remote with provisions for office visits in major hubs.

Office Location(s): Tempe, AZ; Kirkland, WA; Belgrade, RS

Geographic Context:

• Main operations in technology hubs.
• Diverse geographic presence supporting an inclusive culture.
• Emphasis on flexibility accommodating remote work preferences.

Work Schedule: Flexible hours conducive to remote working.

ASSUMPTION: The company's remote nature and geographical spread support a collaborative yet flexible work environment.

💼 Interview & Application Insights

Typical Process:

• Initial screening by HR for qualifications.
• Interview rounds with team members and supervisors.
• Final interview with upper management or directors.

Key Assessment Areas:

• Legal expertise and understanding of marketing law.
• Problem-solving and compliance strategy capabilities.
• Communication skills in explaining legal principles.

Application Tips:

• Highlight relevant marketing law experience in resumes.
• Prepare examples of past compliance issues handled.
• Research GoDaddy’s market and recent legal challenges.

ATS Keywords: Marketing Law, Intellectual Property, Compliance, Advertising Reviews

ASSUMPTION: Emphasizing experience and tailored applications can improve candidacy visibility in GoDaddy’s application process.

🛠️ Tools & Technologies

• Legal research databases (e.g., LexisNexis)
• Document management systems (e.g., SharePoint)
• Contract drafting tools (e.g., Contract Express)

ASSUMPTION: Familiarity with standard legal technologies will be necessary to efficiently manage responsibilities.

👔 Cultural Fit Considerations

Company Values:

• Diversity and Inclusion
• Entrepreneurial Spirit
• Innovation and Growth

Work Style:

• Collaborative and team-oriented
• Flexible and adaptable to changes
• Detail-oriented and thorough in legal processes

Self-Assessment Questions:

• Do I have the legal expertise to support a global brand?
• Am I comfortable working in a fully remote environment?
• Can I adapt quickly to new legal regulations and industry changes?

ASSUMPTION: The company's dynamic nature demands adaptability and a proactive approach in legal and procedural situations.

⚠️ Potential Challenges

• Keeping up with global marketing law changes.
• Managing remote work dynamics effectively.
• Ensuring consistent legal compliance across jurisdictions.
• Balancing multiple priorities and legal requests.

ASSUMPTION: Addressing these challenges will require robust legal knowledge and effective remote work strategies.

📈 Similar Roles Comparison

• Similar roles in larger corporations may involve more hierarchical reporting.
• Smaller companies may offer less exposure to international marketing law.
• In-house roles typically have different objectives than those at legal firms.

ASSUMPTION: This role offers a unique position balancing marketing law with intellectual property, unlike many standard paralegal roles.

📝 Sample Projects

• Developing a compliance checklist for global marketing campaigns.
• Drafting legal guidelines for user-generated content.
• Conducting a regulatory review of mobile advertising standards.

ASSUMPTION: Projects will likely blend marketing initiatives with proactive legal safeguards to mitigate risks.

❓ Key Questions to Ask During Interview

• How does the legal team integrate with marketing operations at GoDaddy?
• What are the top legal challenges the company currently faces in marketing?
• How does GoDaddy support the ongoing education of its paralegals?
• What metrics define success for this role?
• Can you describe the relationship with the Director of Global Marketing & IP?

ASSUMPTION: Asking these questions can clarify job expectations and cultural environment, aiding role suitability assessment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your resume and cover letter via the GoDaddy careers page.
• Ensure your application highlights relevant legal and marketing law experience.
• Prepare examples of previous compliance work or intellectual property support.
• Review GoDaddy's core values and align your application to demonstrate cultural fit.
• Include active contact details for timely communication with the recruiting team.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.