Marketing Partner

📌 Core Information

🔹 Job Title: Marketing Partner

🔹 Company: MedVet

🔹 Location: Dallas, Atlanta, New Orleans

🔹 Job Type: Full-Time Salary

🔹 Category: Marketing

🔹 Date Posted: 2025-05-28

🔹 Experience Level: Mid-Senior level (4+ years)

🔹 Remote Status: Remote (Work from home in South region)

🚀 Job Overview

Key aspects of this role include:

• Acting as the Marketing expert and account manager for the assigned region
• Developing and executing location-specific marketing strategies and plans
• Managing all local marketing activities, programs, and communications
• Building relationships with community partners and local media
• Collaborating with various teams to ensure effective implementation of marketing strategies

ASSUMPTION: This role requires a high level of self-motivation and independence, as the Marketing Partner will be working remotely and managing multiple projects simultaneously.

📋 Key Responsibilities

✅ Acting as the Marketing point person for MedVet hospitals within the South region

✅ Designing, implementing, and executing marketing strategies and tactical plans at the local level

✅ Managing local marketing activities, programs, and communications for both direct-to-client and business-to-business audiences

✅ Building and maintaining relationships with community partners to ensure effective messaging, positioning, and visibility of the organization

✅ Researching and purchasing local media opportunities and/or sponsorships (print, digital, community, etc.)

✅ Continuously seeking new opportunities to strengthen MedVet awareness and build profession-related relationships within the community

✅ Serving as the regional point for development of social media content under the guidance of the Digital Marketing Specialist

✅ Reporting on key marketing metrics to track progress and success

✅ Maintaining awareness of communications, marketing, and veterinary industry trends

✅ Partnering with the Marketing Event Specialist on strategic continuing education offerings

✅ Collaborating with the experience team, support services, and healthcare team to ensure effective implementation of marketing strategies

✅ Serving as the marketing liaison to the local healthcare leadership teams to address marketing and communication needs

ASSUMPTION: This role involves a high degree of multitasking and requires strong organizational skills to manage multiple projects and meet tight deadlines.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing, PR, communications, or business administration (advanced degree preferred)

Experience: 4+ years of experience in marketing and communications, with experience in an agency, field marketing, or account management role

Required Skills:

• Strong organizational skills to juggle multiple projects and meet tight deadlines
• Excellent interpersonal, verbal, and written communication skills (grammar and composition expertise a must)
• Proficiency in Microsoft Office, CRMs (e.g., HubSpot), Canva (Adobe a plus), and digital marketing platforms (Facebook, Twitter, Instagram, LinkedIn)
• Basic digital photography skills and awareness of evolving social media trends
• Professional, self-driven, with a strong work ethic and ability to collaborate across all levels
• Physical ability to lift 30 lbs

Preferred Skills:

• Experience in the healthcare and/or veterinary industry

ASSUMPTION: While experience in the veterinary industry is a plus, it is not required for this role. The ideal candidate will have a strong marketing background and be eager to learn about the veterinary industry.

💰 Compensation & Benefits

Salary Range: $60,000 - $80,000 per year (Based on industry standards for a Marketing Partner with 4-6 years of experience in the South region)

Benefits:

• Paid Time Off
• Health Insurance
• Dental
• Vision
• 401K

Working Hours: Full-time (40 hours per week) with 10% travel required

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Partner with the required experience level in the South region. Actual salary may vary based on the candidate's qualifications and the company's internal salary structure.

📌 Applicant Insights

🔍 Company Context

Industry: MedVet is a leading veterinary eye care provider, focused on making the world a more visually clear and comfortable place for pets.

Company Size: MedVet is a small to mid-sized company with 11-50 employees, providing a close-knit and collaborative work environment.

Founded: MedVet was founded in 2011 and has since grown to become the leading veterinarian-owned and led network of stand-alone ophthalmology practices in the United States.

Company Description:

• MedVet offers complete medical and surgical eye care for dogs, cats, horses, and many smaller exotic pets such as birds and rabbits.
• The company is dedicated to providing the highest quality veterinary eye care services and ensuring the comfort and well-being of its patients.
• MedVet is committed to investing in its employees' professional development and providing a positive work environment.

Company Specialties:

• Veterinary Ophthalmology
• Pet Eye Care
• Animal Eye Surgery
• Veterinary Medical and Surgical Eye Care

Company Website: Veterinary Eye Institute

ASSUMPTION: MedVet's focus on providing high-quality veterinary eye care services and investing in its employees' professional development makes it an attractive place to work for marketing professionals looking to make a meaningful impact in the pet care industry.

📊 Role Analysis

Career Level: The Marketing Partner role is a mid-senior level position, offering the opportunity for experienced marketing professionals to take on a high level of responsibility and make a significant impact on the company's marketing efforts.

Reporting Structure: The Marketing Partner reports directly to the Director, Marketing and works closely with various teams, including the experience team, support services, and healthcare teams.

Work Arrangement: This is a remote, work-from-home position, requiring the Marketing Partner to reside in the South region (Dallas, Atlanta, New Orleans).

Growth Opportunities:

• As MedVet continues to grow, there may be opportunities for the Marketing Partner to take on additional responsibilities or advance to a more senior role within the marketing department.
• The company's focus on professional development provides opportunities for Marketing Partners to expand their skills and knowledge in the veterinary marketing industry.

ASSUMPTION: The remote work arrangement and growth opportunities make this role an attractive option for marketing professionals looking for a flexible, career-advancing position in the pet care industry.

🌍 Location & Work Environment

Office Type: Remote (Work from home)

Office Location(s): Dallas, Atlanta, New Orleans

Geographic Context:

• The South region offers a diverse range of urban and suburban environments, with access to various cultural, recreational, and professional opportunities.
• The region's mild climate and affordable cost of living make it an attractive place to live and work.
• The South region is home to a significant number of veterinary practices, providing ample opportunities for networking and collaboration.

Work Schedule: Full-time (40 hours per week) with 10% travel required

ASSUMPTION: The remote work arrangement and geographic context of the South region make this role an attractive option for marketing professionals looking for a flexible, career-advancing position in the pet care industry.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the Director, Marketing
• In-person or virtual interview with the Director, Marketing and other relevant team members
• Final decision and offer

Key Assessment Areas:

• Marketing and communications skills
• Project management and organizational skills
• Interpersonal and communication skills
• Cultural fit and alignment with MedVet's mission and values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Be prepared to discuss your experience with marketing strategy development, implementation, and execution
• Demonstrate your ability to work independently and manage multiple projects simultaneously
• Showcase your understanding of the veterinary industry and MedVet's unique value proposition

ATS Keywords: Marketing, Communications, Strategy, Implementation, Execution, Project Management, Veterinary, Pet Care, Remote Work

ASSUMPTION: The interview process for the Marketing Partner role will focus on assessing the candidate's marketing and communications skills, as well as their ability to work independently and manage multiple projects simultaneously.

🛠️ Tools & Technologies

• Microsoft Office Suite
• CRMs (e.g., HubSpot)
• Canva (Adobe a plus)
• Digital marketing platforms (Facebook, Twitter, Instagram, LinkedIn)
• Basic digital photography equipment

ASSUMPTION: The Marketing Partner will be expected to have proficiency in various marketing and communication tools and technologies, as well as basic digital photography skills.

👔 Cultural Fit Considerations

Company Values:

• Compassion: We care deeply about our patients, clients, and team members
• Integrity: We act with honesty and transparency in all our interactions
• Expertise: We strive to provide the highest quality veterinary eye care services
• Collaboration: We work together to achieve our common goals

Work Style:

• Self-driven and independent, with the ability to manage multiple projects simultaneously
• Strong communication and interpersonal skills
• Adaptable and flexible, with the ability to thrive in a remote work environment
• Committed to continuous learning and professional development

Self-Assessment Questions:

• How do you ensure that your marketing strategies align with MedVet's mission and values?
• How do you stay organized and manage multiple projects simultaneously in a remote work environment?
• How do you approach building and maintaining relationships with community partners and local media?

ASSUMPTION: MedVet values candidates who are self-driven, independent, and committed to continuous learning and professional development. The ideal candidate will be able to thrive in a remote work environment and demonstrate strong communication and interpersonal skills.

⚠️ Potential Challenges

• The remote work arrangement may present challenges in terms of staying connected and engaged with the team and company culture
• The Marketing Partner may face challenges in balancing multiple projects and meeting tight deadlines
• The role may require occasional travel, which could present challenges for candidates with personal or family commitments
• The veterinary industry can be competitive, and the Marketing Partner may face challenges in building and maintaining relationships with community partners and local media

ASSUMPTION: The Marketing Partner role presents unique challenges, including the need to balance multiple projects and meet tight deadlines in a remote work environment. However, the role also offers significant opportunities for growth and professional development.

📈 Similar Roles Comparison

• The Marketing Partner role is similar to other marketing manager or marketing coordinator positions in the veterinary industry, but with a greater emphasis on regional marketing strategy development and implementation
• The role requires a higher level of independence and self-motivation than many other marketing positions, due to the remote work arrangement
• The Marketing Partner role offers significant opportunities for career growth and advancement within the marketing department

ASSUMPTION: The Marketing Partner role is unique in its emphasis on regional marketing strategy development and implementation, as well as its remote work arrangement. However, the role is similar to other marketing manager or marketing coordinator positions in the veterinary industry in terms of required skills and qualifications.

📝 Sample Projects

• Developing and executing a regional marketing campaign to increase MedVet's visibility and patient base in the South region
• Building and maintaining relationships with local community partners and media to secure coverage and sponsorship opportunities
• Creating and implementing a social media strategy to engage with MedVet's target audience and showcase the company's unique value proposition

ASSUMPTION: The Marketing Partner will be expected to take on a wide range of projects, from regional marketing campaign development and implementation to social media strategy creation and execution.

❓ Key Questions to Ask During Interview

• How does the Marketing Partner role fit into the overall marketing strategy for MedVet?
• What are the key priorities for the Marketing Partner in the first 90 days?
• How does MedVet support the professional development and growth of its marketing team members?
• What are the key challenges and opportunities facing the Marketing Partner in this role?
• How does MedVet measure the success of its marketing efforts, and how will the Marketing Partner be expected to contribute to these metrics?

ASSUMPTION: The interview process for the Marketing Partner role will provide an opportunity for candidates to ask questions about the company's marketing strategy, priorities, and expectations for the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare for your interview by researching MedVet's company culture and values, as well as the veterinary industry and marketing trends
• Follow up with the hiring manager within one week of your interview to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.