🔹 Job Title: Marketing Partnerships Manager (Remote)
🔹 Company: NewtonX
🔹 Location: New York, United States
🔹 Job Type: Full-Time, Remote
🔹 Category: Marketing
🔹 Date Posted: April 4, 2025
🔹 Experience Level: Mid-Level (5-10 years)
🚀 Job Overview
Key aspects of this role include:
1. Developing and executing co-branded marketing campaigns from strategy to execution.
2. Building and maintaining strong relationships with clients and partners.
3. Collaborating with cross-functional teams to align partnership strategies with business goals.
4. Identifying and pursuing new partnership opportunities.
5. Measuring and optimizing campaign performance to drive engagement and business growth.
*ASSUMPTION:* This role requires a dynamic and strategic thinker with strong writing and project management skills, capable of turning data-driven insights into compelling stories that stand out in the market.
📋 Key Responsibilities
✅ Campaign Development & Execution:
- Collaborate with marketing and brand marketing teams to develop and execute co-branded marketing campaigns.
- Create supporting content such as case studies, webinars, and other co-branded initiatives.
✅ Client & Partner Relationship Management:
- Serve as the primary point of contact for clients and partner organizations.
- Manage communication, updates, and feedback loops to drive successful partnerships.
✅ Proposal Development:
- Collaborate with sales and client teams to build custom thought leadership proposals to address partner needs.
✅ Partnership Growth:
- Identify and pursue new partnership opportunities by researching target accounts, decision-makers, and industry events.
- Own the outreach strategy to expand NewtonX's partnership portfolio.
✅ Campaign Performance Analysis:
- Track and measure the performance of co-branded campaigns to ensure they drive engagement and business growth.
- Stay current on industry trends and events, identifying thought leadership opportunities to showcase NewtonX’s brand and partnership successes.
*ASSUMPTION:* The ideal candidate will have a proven track record in B2B marketing, partnerships, or content marketing, with experience developing thought leadership and co-branded campaigns. Strong writing, project management, and client relationship skills are essential for success in this role.
🎯 Required Qualifications
Education:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
Experience:
- 5+ years of experience in B2B marketing, partnerships, or content marketing, with a focus on thought leadership and co-branded campaigns.
Required Skills:
- Excellent writing skills
- Proven ability to build and maintain client and partner relationships
- Strong project management skills
- Experience working with sales and cross-functional teams to deliver custom proposals and campaigns
- Strong understanding of content production across digital, social, and live channels
- Ability to analyze campaign performance and make data-driven recommendations
Preferred Skills:
- Experience working with Salesforce, LinkedIn, Teradata, Patreon, Ogilvy, Adweek, Fortune, and WARC
- Familiarity with the research industry and market trends
*ASSUMPTION:* Candidates should have a creative thinker mindset, able to pitch co-branded content ideas and thought leadership opportunities to C-Suite or senior business leaders. Comfort with working in a fast-paced, collaborative environment with adaptability to changing priorities is crucial for success in this role.
💰 Compensation & Benefits
Salary Range: $100,000 - $120,000 per year (USD)
Benefits:
- Competitive compensation with a performance-based bonus and employee equity plan
- Career advancement and training opportunities
- Excellent medical, dental, and vision coverage for you and your dependents
- 401k match with immediate vesting
- Health savings/flexible savings account, life insurance, and pre-tax commuter benefits
- Paid time off: vacation, holidays, sick, and parental leave
- A diverse, collaborative, and positive culture with good vibes (happy hours, social activities, and retreats)
*ASSUMPTION:* Salary and compensation may vary based on factors such as skills, experience, performance, and location. The provided salary range is an estimate based on industry standards for this role, experience level, and location.
📌 Applicant Insights
🔍 Company Context
Industry: Market Research
Company Size: Medium (51-200 employees)
Founded: 2016
Headquarters: New York, NY
Description: NewtonX is the research and insights platform that empowers businesses to solve their toughest challenges with confidence. We don’t just provide answers backed by the highest-quality data—we combine unmatched B2B expertise and proven methodologies to maximize the impact of your research. Trusted by Fortune 500 companies, NewtonX delivers results through custom-recruited professionals, expertly designed surveys and interviews, end-to-end research support, and the NewtonX Hub—your all-in-one destination for insights. Whether exploring new markets, refining a product strategy, or better understanding your customers, NewtonX delivers the insights you need to drive your business forward. Visit [NewtonX](https://www.newtonx.com) to learn more.
Specialties: Expert Calls, Expert Surveys, Market Research, B2B Market Research, B2B Qualitative Research, and B2B Quantitative Research
📊 Role Analysis
Career Level: Mid-Level
Reporting Structure: This role reports directly to the Head of Marketing Partnerships or a similar title.
Work Arrangement: Remote, with occasional travel for client meetings and industry events.
Growth Opportunities:
- Potential career progression to Senior Marketing Partnerships Manager or similar roles within the marketing department.
- Opportunities to expand into other areas of the business, such as sales or client success, based on individual interests and performance.
🌍 Location & Work Environment
Office Type: Remote (100% remote work environment)
Office Location(s): New York, NY
Geographic Context: New York City offers a vibrant and diverse cultural scene, with numerous entertainment, dining, and recreational options. The city is well-connected by public transportation, making it easy to commute to various neighborhoods and attractions.
Work Schedule: Flexible hours with a focus on results and productivity. The role may require occasional evening or weekend work to accommodate client needs and time zones.
*ASSUMPTION:* Working remotely provides the flexibility to balance work and personal life, while also offering the opportunity to collaborate with a diverse, global team.
💼 Interview & Application Insights
Typical Process:
1. Online application review
2. Phone or video screening
3. In-depth behavioral and skills-based interviews with hiring managers and team members
4. Final interview with senior leadership
Key Assessment Areas:
1. Writing and communication skills
2. Project management and organizational skills
3. Client relationship and partnership-building skills
4. Industry knowledge and market trends awareness
5. Cultural fit and adaptability to NewtonX's collaborative work environment
Application Tips:
1. Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
2. Prepare examples of successful co-branded campaigns and thought leadership initiatives you've developed and executed.
3. Research NewtonX's unique value proposition and be ready to discuss how your skills and experiences align with the company's mission and goals.
4. Practice common interview questions and be prepared to discuss your approach to project management, client relationships, and campaign performance analysis.
*ASSUMPTION:* The interview process may vary based on the specific needs of the team and the candidate's qualifications. Be prepared to discuss your long-term career goals and how this role fits into your professional development plan.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., Marketo, Pardot)
- Customer relationship management (CRM) software (e.g., Salesforce)
- Project management tools (e.g., Asana, Trello)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams)
- Analytics and reporting tools (e.g., Google Analytics, Tableau)
- Content creation and design tools (e.g., Canva, Adobe Creative Suite)
*ASSUMPTION:* The required tools and technologies may evolve over time as NewtonX continues to grow and adopt new platforms to optimize its marketing and research processes.
👔 Cultural Fit Considerations
Company Values:
- Innovation: Embrace a growth mindset and continuously seek new ways to improve and drive results.
- Ownership: Take responsibility for your work and the impact it has on the company's success.
- Integrity: Act with honesty and transparency in all aspects of your work and interactions with colleagues, clients, and partners.
Work Style:
- Collaborative: Work closely with cross-functional teams to achieve common goals and drive business growth.
- Adaptable: Embrace change and be open to learning and growing in a dynamic work environment.
- Results-driven: Focus on delivering measurable results and continuously improving performance.
Self-Assessment Questions:
1. How do you approach building and maintaining strong relationships with clients and partners in a remote work environment?
2. Can you provide an example of a successful co-branded campaign you've developed and executed, and how you measured its performance?
3. How do you stay current on industry trends and events, and how do you incorporate this knowledge into your marketing strategies?
*ASSUMPTION:* Candidates should be able to demonstrate a strong cultural fit with NewtonX's values and work style, with a clear understanding of the company's mission and how their skills and experiences align with the role's requirements.
⚠️ Potential Challenges
1. Balancing multiple campaigns and client relationships simultaneously in a fast-paced, remote work environment.
2. Adapting to changing priorities and shifting market demands while maintaining a strong focus on campaign performance and results.
3. Building and maintaining effective relationships with clients and partners in a virtual setting, with limited face-to-face interaction.
4. Navigating the complexities of remote work, including time zone differences and managing a distributed team.
📈 Similar Roles Comparison
1. Marketing Partnerships Manager vs. Business Development Manager:
- Both roles focus on building and maintaining client relationships, but the Marketing Partnerships Manager role is more focused on co-branded content and thought leadership, while the Business Development Manager role is more focused on revenue growth and sales enablement.
2. Industry-specific context:
- The market research industry is highly competitive, with a strong focus on data-driven insights and innovative methodologies to drive business growth.
3. Career path comparison:
- The Marketing Partnerships Manager role can serve as a stepping stone to senior marketing roles, such as Director of Marketing or Vice President of Marketing, or transition into sales leadership roles, such as Sales Director or Chief Revenue Officer.
📝 Sample Projects
1. Developing a co-branded webinar series with a leading industry publication to showcase NewtonX's expertise and thought leadership in the market research space.
2. Creating a custom research report for a Fortune 500 client, highlighting key market trends and insights to inform their strategic decision-making process.
3. Collaborating with a global technology partner to develop a joint marketing campaign that promotes the integration of NewtonX's research platform with their cutting-edge analytics tools.
💡 Key Questions to Ask During Interview
1. How does NewtonX approach measuring the success of co-branded campaigns, and how do you ensure that each partnership delivers results for both NewtonX and our clients?
2. Can you describe the team structure and dynamics within the marketing department, and how does this role fit into the overall organizational hierarchy?
3. How does NewtonX support the professional development and growth of its employees, particularly in roles like Marketing Partnerships Manager?
4. What are the most significant challenges facing the market research industry in the next 5-10 years, and how is NewtonX positioning itself to address these challenges and maintain its competitive edge?
5. How does NewtonX approach diversity, equity, and inclusion (DEI) initiatives, and what are some specific examples of DEI programs or practices within the company?
📐 Next Steps for Applicants
To apply for this position:
1. Submit your application through the [NewtonX careers page](https://www.newtonx.com/careers).
2. Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
3. Prepare for phone or video screens and in-depth behavioral interviews, focusing on your writing, project management, and client relationship skills.
4. Research NewtonX's unique value proposition and be ready to discuss how your skills and experiences align with the company's mission and goals.
5. Follow up on your application status within two weeks of submission, if you haven't heard back from the hiring team.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
