📌 Core Information
🔹 Job Title: Marketing & Partnerships Specialist
🔹 Company: Nord Security
🔹 Location: North Carolina, United States
🔹 Job Type: Full Time
🔹 Category: Marketing
🔹 Date Posted: June 10, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Remote OK (East Coast preferred)
🚀 Job Overview
Key aspects of this role include:
- Proactively identifying and initiating strategic partnerships in the US market
- Providing internal stakeholders with US market insights and trends
- Tracking and reporting on US market performance metrics
- Representing the company at events and PR activities
- Collaborating with global teams to ensure effective localization
ASSUMPTION: This role requires a proactive and entrepreneurial mindset, with a strong focus on building relationships and driving growth.
📋 Key Responsibilities
✅ Proactively identifying and initiating non-traditional opportunities and strategic partnerships in the US market
✅ Providing internal stakeholders with US market insights, competitor analysis, and local trends
✅ Tracking and reporting on US market performance metrics/KPIs
✅ Representing the brands at events, networking opportunities, or PR activities as needed
✅ Supporting product and marketing teams with local expertise, feedback, product testing, and customer insights
✅ Collaborating across marketing teams, offering guidance and ideas without direct managerial responsibility
ASSUMPTION: This role involves a high degree of independence and cross-functional collaboration, requiring strong communication and organizational skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3-5 years of relevant marketing experience, preferably with a focus on strategic partnerships, local initiatives, community outreach, or brand collaborations
Required Skills:
- Proven ability to build and maintain strategic partnerships
- Strong analytical skills and data-driven mindset
- Excellent communication and presentation skills
- Familiarity with the US market and local trends
- Ability to work independently and manage multiple projects
Preferred Skills:
- Prior experience or familiarity with partnerships in Sports, Travel, Fintech, or Telco
- Fluency in additional languages
ASSUMPTION: While a degree is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: $70,000 - $90,000 USD per year (based on industry standards for mid-level marketing roles in the US)
Benefits:
- Access to Nord Security products
- Professional growth opportunities
- Health benefits, including private health insurance
- Mental wellbeing resources, such as access to Calm, Headspace, and Mindletic
- Team-building events and activities
- Additional vacation days and flexible working time arrangement
Working Hours: Full-time, with occasional travel requirements for biannual visits to headquarters in Vilnius, Lithuania, and regional business trips as needed
ASSUMPTION: The salary range is an estimate based on industry standards for mid-level marketing roles in the US. The actual salary may vary based on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Nord Security is a global leader in internet privacy and security solutions, with a focus on providing advanced cybersecurity solutions for both businesses and individuals
Company Size: 1,001-5,000 employees
Founded: 2012
Company Description:
- Nord Security offers a range of products, including NordVPN, NordLayer, NordLocker, NordPass, NordProtect, NordStellar, and Saily
- The company aims to shape a more secure and peaceful online future for people worldwide
- Nord Security is known for its user-friendly products, competitive pricing, and strong focus on privacy and security
Company Specialties:
- VPN services
- Network access security
- Password management
- Threat exposure management
- End-to-end encryption
- Global eSIM services
Company Website: nordsecurity.com
ASSUMPTION: Nord Security is a well-established company with a strong reputation in the cybersecurity industry. The company offers a range of products and services designed to protect users' online privacy and security.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Marketing department and collaborates with various global teams
Work Arrangement: Remote OK, with occasional travel requirements
Growth Opportunities:
- Potential to shape strategy and accelerate growth in the largest B2C market
- Opportunities for professional growth within a fast-paced, global organization
- Chance to work with a diverse, international team
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to make a real impact on the company's success in the US market.
🌍 Location & Work Environment
Office Type: Fully remote, with occasional travel requirements
Office Location(s): North Carolina, United States
Geographic Context:
- North Carolina is located on the East Coast of the United States
- The state is known for its diverse economy, with a strong focus on technology, finance, and healthcare industries
- North Carolina offers a mild climate, with four distinct seasons
Work Schedule: Full-time, with occasional travel requirements for events, networking opportunities, and PR activities
ASSUMPTION: The fully remote work environment offers a high degree of flexibility, while occasional travel requirements ensure that the candidate remains engaged with the global team and industry events.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- Technical assessment or case study
- Final interview with the hiring manager and/or team members
Key Assessment Areas:
- Strategic thinking and partnership-building skills
- Analytical skills and data-driven mindset
- Communication and presentation skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Demonstrate your understanding of the US market and local trends
- Showcase your ability to build and maintain strategic partnerships
- Prepare examples of successful partnerships or initiatives you've led in the past
ATS Keywords: Strategic partnerships, US market, local initiatives, community outreach, brand collaborations, entrepreneurial mindset, proactive attitude, communication skills, analytical thinking
ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on strategic thinking, partnership-building skills, and cultural fit.
🛠️ Tools & Technologies
- Project management tools (e.g., Asana, Trello, Jira)
- Data analysis and visualization tools (e.g., Google Analytics, Tableau, Power BI)
- Marketing automation tools (e.g., HubSpot, Marketo, Pardot)
- Collaboration and communication tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's existing tech stack and the candidate's areas of expertise.
👔 Cultural Fit Considerations
Company Values:
- User-first mindset
- Continuous improvement
- Responsibility and ownership
- Collaboration and teamwork
- Transparency and openness
Work Style:
- Highly collaborative and supportive
- Data-driven and results-oriented
- Fast-paced and dynamic
- Open and energetic
Self-Assessment Questions:
- Do you share Nord Security's user-first mindset and commitment to continuous improvement?
- Are you comfortable working independently and managing multiple projects in a remote environment?
- Do you thrive in a fast-paced, dynamic work environment and enjoy collaborating with global teams?
ASSUMPTION: Nord Security values a strong cultural fit, with a focus on collaboration, transparency, and a user-first mindset. Candidates who align with these values are likely to succeed in this role.
⚠️ Potential Challenges
- Managing multiple projects and priorities in a remote work environment
- Building and maintaining strategic partnerships in a competitive market
- Keeping up with the latest trends and developments in the US market
- Occasional travel requirements for events, networking opportunities, and PR activities
ASSUMPTION: While this role offers significant growth opportunities, it also presents unique challenges that require strong organizational skills, adaptability, and a proactive mindset.
📈 Similar Roles Comparison
- This role differs from traditional marketing positions in its focus on strategic partnerships and local initiatives
- Industry-specific context: The cybersecurity industry is highly competitive and rapidly evolving, requiring a strong understanding of market trends and customer needs
- Career path comparison: This role offers a unique opportunity to shape strategy and drive growth in the US market, with potential for professional growth within a fast-paced, global organization
ASSUMPTION: This role is unique in its focus on strategic partnerships and local initiatives, offering a distinct opportunity for the right candidate to make a real impact on the company's success in the US market.
📝 Sample Projects
- Developing and executing a strategic partnership plan for a major US sports league
- Conducting a comprehensive analysis of the US market to identify trends and opportunities for Nord Security's products
- Organizing and hosting a successful industry event or conference, featuring prominent speakers and thought leaders
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available in this role, from strategic planning and analysis to event management and execution.
❓ Key Questions to Ask During Interview
- What are the most pressing challenges facing the US market for Nord Security's products?
- How does this role collaborate with other marketing teams and global stakeholders?
- What are the key priorities for this role in the first 90 days?
- How does Nord Security support the professional growth and development of its employees?
- What are the most important qualities for success in this role, according to the hiring manager?
ASSUMPTION: These key questions help candidates better understand the role's requirements, the company's priorities, and the cultural fit expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills, with a focus on strategic partnerships, local initiatives, and community outreach
- Prepare examples of successful partnerships or initiatives you've led in the past, demonstrating your ability to build and maintain strategic relationships
- Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
