📌 Core Information
🔹 Job Title: Marketing Planning & Strategy Specialist
🔹 Company: aCommerce
🔹 Location: Jakarta, Indonesia
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving client success through strategic planning and execution
- Analyzing digital marketing funnels and optimizing performance
- Collaborating with cross-functional teams to deliver results
- Managing client expectations and providing regular performance updates
ASSUMPTION: This role requires a balance of strategic thinking, analytical skills, and strong communication to manage client relationships and drive performance.
📋 Key Responsibilities
✅ Facilitate client roadmaps based on their objectives, backed by data or industry best practices
✅ Perform competitive analysis and product research to help successfully manage the client’s online store
✅ Perform digital marketing funnel analysis
✅ Execute the work process to get tasks completed with good quality and in time
✅ Manage client expectations by clearly indicating deadlines and scope of work
✅ Monitor budget, performance, and key metrics closely throughout the month
✅ Work with media optimization team to execute plans to meet budget, targets, and deadlines
✅ Provide performance reports by data and analyses, demonstrating deep understanding of each media channel and areas that clients need help in (ecommerce, lead generation, or branding)
✅ Initiate ways to improve client performance and team efficiency
ASSUMPTION: This role involves a mix of strategic planning, data analysis, and project management, with a strong focus on driving client success.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 0-2 years of experience in digital marketing, ecommerce, or a related field
Required Skills:
- Fundamental knowledge of Google Analytics and online marketing channels
- Strong analytical skills and data-driven mindset
- Excellent organizational and problem-solving skills
- Strong communication and presentation skills
- Proactive and able to work well independently and as a team
- Professional, positive attitude with a strong work ethic and willingness to learn
Preferred Skills:
- Experience in ecommerce or managing online shops
ASSUMPTION: While experience in ecommerce is preferred, the role's core requirements focus on analytical skills, strategic thinking, and strong communication.
💰 Compensation & Benefits
Salary Range: IDR 15,000,000 - 25,000,000 per year (Based on experience and market standards for the role in Jakarta)
Benefits:
- Health insurance
- Retirement plan
- Performance-based bonuses
- Opportunities for professional development and growth
Working Hours: Full-time (40 hours/week), with flexible working hours and overtime as needed
ASSUMPTION: The salary range is estimated based on market standards for a Marketing Planning & Strategy Specialist role in Jakarta, with consideration for the candidate's experience level.
📌 Applicant Insights
🔍 Company Context
Industry: aCommerce operates in the technology, information, and internet industry, focusing on ecommerce enablement and digital marketing services.
Company Size: aCommerce has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: aCommerce was founded in 2013 and has since grown to become the largest end-to-end omnichannel enabler and software provider in Southeast Asia.
Company Description:
- aCommerce provides holistic end-to-end ecommerce solutions, covering marketing, channel management, call center, fulfillment, and logistics in one integrated platform.
- The company specializes in driving performance for clients through data- and tech-driven online marketing strategies.
- aCommerce has won multiple awards, including two Google Premier Partner Awards at the Southeast Asia level, and has been featured as a success case study by Facebook.
Company Specialties:
- Ecommerce
- Brand Commerce
- Shop-in-Shop E-Marketplace
- E-Store Development
- Logistics & Order Fulfillment
- Customer Support Call Center
- Performance Marketing
Company Website: https://www.acommerce.asia
ASSUMPTION: aCommerce's focus on data-driven marketing and ecommerce enablement creates an environment that values analytical skills and strategic thinking.
📊 Role Analysis
Career Level: This role is an entry-level to mid-level position, offering opportunities for growth and development within the marketing department.
Reporting Structure: The Marketing Planning & Strategy Specialist will report directly to the Marketing Manager and work closely with cross-functional teams, including media optimization and client success teams.
Work Arrangement: This is an on-site role, with flexible working hours and the possibility of overtime as needed.
Growth Opportunities:
- Progression to a Senior Marketing Planning & Strategy Specialist role
- Expansion into other areas of marketing or ecommerce within the company
- Potential to work on international projects and gain regional experience
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and the broader ecommerce industry.
🌍 Location & Work Environment
Office Type: aCommerce's office is located in a modern, high-rise building with a professional work environment.
Office Location(s): 33rd Floor, 689 Bhiraj Tower, EmQuartier, Sukhumvit Road, Bangkok, Bangkok 10110, TH
Geographic Context:
- Jakarta is the capital and largest city of Indonesia, with a population of over 10 million people.
- The city is known for its vibrant culture, diverse food scene, and bustling nightlife.
- Jakarta has a tropical monsoon climate, with hot and humid weather year-round.
Work Schedule: The work schedule is typically Monday to Friday, with flexible hours and the possibility of overtime as needed.
ASSUMPTION: Working in Jakarta offers a dynamic and multicultural environment, with opportunities to explore the city's rich history and culture.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Analytical skills and data-driven mindset
- Strategic thinking and problem-solving abilities
- Communication and presentation skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and skills in your resume, with a focus on analytical and strategic thinking
- Prepare examples of data analysis and strategic planning from previous roles or projects
- Research aCommerce's clients and industry to demonstrate your understanding of the company's focus and market
ATS Keywords: Google Analytics, online marketing channels, data analysis, strategic planning, client management, performance optimization
ASSUMPTION: The application process will focus on assessing the candidate's analytical skills, strategic thinking, and cultural fit for the role and company.
🛠️ Tools & Technologies
- Google Analytics
- Google Ads
- Facebook Ads
- SEO tools (e.g., SEMrush, Ahrefs)
- Project management tools (e.g., Asana, Trello)
- Data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: The role requires proficiency in Google Analytics and other relevant digital marketing tools, as well as strong data analysis skills.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Data-driven
- Innovative
- Collaborative
- Accountable
Work Style:
- Fast-paced and dynamic
- Data-driven and analytical
- Collaborative and team-oriented
- Results-focused and accountable
Self-Assessment Questions:
- How do you stay organized and manage multiple projects simultaneously?
- Can you provide an example of a time when you analyzed data to drive strategic decision-making?
- How do you approach working with diverse teams and stakeholders to achieve common goals?
ASSUMPTION: aCommerce values a data-driven, collaborative, and results-focused work environment, with a strong emphasis on customer-centricity and innovation.
⚠️ Potential Challenges
- Managing client expectations and delivering results under tight deadlines
- Keeping up with the fast-paced and dynamic nature of the digital marketing industry
- Working with diverse teams and stakeholders, requiring strong communication and collaboration skills
- Adapting to a multicultural work environment and understanding the unique aspects of the Indonesian market
ASSUMPTION: These challenges can be overcome through strong organizational skills, strategic thinking, and effective communication, as well as a willingness to learn and adapt in a dynamic work environment.
📈 Similar Roles Comparison
- This role focuses more on strategic planning and client management than other marketing roles, such as Marketing Specialist or Digital Marketing Executive
- While the role requires strong analytical skills, it also emphasizes strategic thinking and communication, setting it apart from more data-focused roles like Data Analyst or Business Intelligence Analyst
- Career progression in this role could lead to management positions within the marketing department or other areas of the business
ASSUMPTION: This role offers a unique blend of strategic planning, data analysis, and client management, providing opportunities for growth and development within the marketing department and the broader ecommerce industry.
📝 Sample Projects
- Developing a comprehensive digital marketing strategy for a new ecommerce client, including channel mix, budget allocation, and performance targets
- Conducting a competitive analysis and product research to identify opportunities for growth and differentiation in the market
- Analyzing digital marketing funnel performance and optimizing campaigns to improve conversion rates and reduce customer acquisition costs
ASSUMPTION: These sample projects demonstrate the role's focus on strategic planning, data analysis, and performance optimization, with a strong emphasis on driving client success.
❓ Key Questions to Ask During Interview
- Can you describe the typical client portfolio and the range of industries served by aCommerce?
- How does aCommerce support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does aCommerce measure the success of its marketing planning and strategy team, and how can I contribute to these metrics?
- What is the team structure and dynamic within the marketing department, and how does this role fit into the broader organization?
ASSUMPTION: These interview questions focus on understanding the role's priorities, the company's culture, and the opportunities for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your analytical skills, strategic thinking, and relevant experience
- Prepare examples of data analysis and strategic planning from previous roles or projects to demonstrate your skills and fit for the role
- Research aCommerce's clients and industry to demonstrate your understanding of the company's focus and market
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
