π Core Information
πΉ Job Title: Marketing Product Manager
πΉ Company: NestlΓ© Malta Ltd, Lija
πΉ Location: Lija, Malta
πΉ Job Type: Full Time
πΉ Category: Marketing
πΉ Date Posted: 2025-05-27
πΉ Experience Level: Mid-Senior level (5-10 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing strategic marketing plans to drive brand growth
- Analyzing market trends and consumer behavior
- Collaborating with cross-functional teams to execute initiatives
- Managing brand performance and ensuring alignment with business objectives
- Budgeting, planning, and tracking marketing spend
ASSUMPTION: This role requires a balance of strategic thinking, analytical skills, and strong business acumen. The ideal candidate will have experience in brand management, sales, or a related function in the FMCG industry.
π Key Responsibilities
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Build and execute brand plans to achieve business results for assigned categories
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Identify and drive consumer-centric activities
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Review performance indicators and provide analytical updates on product sales performance
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Support business planning goal alignment and manage the Business Planning process
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Collaborate with sales and trade marketing colleagues to maximize topline and execute Point-Of-Sale Projects
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Develop consumer plans in line with the business plan
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Build a clear and inspiring brand essence and enduring brand properties
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Coordinate business unit relations with other cross-functional departments and external stakeholders
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Track and record marketing spend
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Perform other daily administration tasks as assigned
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration. The ideal candidate will be comfortable working in a dynamic, fast-paced environment and have strong project management skills.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Minimum of 4 years of experience in brand management, sales, or a related function in the FMCG industry
Required Skills:
- Strong business acumen and analytical mindset
- Problem-solving skills and a flair for number crunching
- Experience working in cross-functional teams
- Excellent communication and collaboration skills
- Fluency in English
Preferred Skills:
- Experience in the food and beverage industry
- Bilingual or multilingual skills
ASSUMPTION: Candidates with a proven track record in brand management, sales, or a related function in the FMCG industry are strongly encouraged to apply. Relevant industry experience is highly valued.
π° Compensation & Benefits
Salary Range: β¬40,000 - β¬60,000 per annum (Estimated, based on industry standards for mid-senior level marketing roles in Malta)
Benefits:
- Health Insurance
- Life Insurance
- Personal Accident Insurance
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The estimated salary range is based on industry standards for mid-senior level marketing roles in Malta. Actual compensation may vary based on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: NestlΓ© operates in the food and beverage industry, with a strong focus on nutrition, health, and wellness. The company is a global leader in its field, with a presence in almost every country worldwide.
Company Size: NestlΓ© is a large multinational corporation, employing around 273,000 people globally. This size offers opportunities for career growth and development within the organization.
Founded: NestlΓ© was founded in 1866 and has a rich history and heritage in the food and beverage industry.
Company Description:
- NestlΓ© is driven by a simple aim: unlocking the power of food to enhance quality of life for everyone, today and for generations to come.
- The company serves people with passion, with a spirit of excellence, offering products and services for all stages of life, every moment of the day.
- NestlΓ©'s culture is based on values rooted in respect: respect for ourselves, respect for others, respect for diversity, and respect for the future.
Company Specialties:
- Coffee and beverages
- Dairy
- Confectionary
- Culinary and frozen food
- Ice Cream
- Infant nutrition
- Healthcare nutrition
- Out of home F&B solutions
- Petcare
Company Website: NestlΓ© Website
ASSUMPTION: NestlΓ©'s extensive product portfolio and global presence offer candidates a unique opportunity to work in a dynamic, multicultural environment with significant growth potential.
π Role Analysis
Career Level: Mid-Senior level (5-10 years of experience)
Reporting Structure: The Marketing Product Manager will report directly to the Marketing Manager or a similar role within the organization.
Work Arrangement: This role is on-site, based in Lija, Malta. However, occasional travel may be required for meetings and events.
Growth Opportunities:
- Progression to senior marketing roles within the organization
- Expansion into other regions or markets
- Potential career paths in related fields, such as sales or category management
ASSUMPTION: NestlΓ©'s large size and global presence offer numerous opportunities for career growth and development within the organization.
π Location & Work Environment
Office Type: NestlΓ© Malta Ltd, Lija operates from a modern, professional office environment.
Office Location(s): Lija, Malta
Geographic Context:
- Malta is a small island nation in the Mediterranean Sea, with a population of around 515,000 people.
- The country enjoys a mild, Mediterranean climate and offers a high quality of life with a low cost of living.
- Malta is a member of the European Union and uses the Euro as its currency.
Work Schedule: The working schedule for this role is full-time, with standard office hours from Monday to Friday. However, the role may require occasional flexibility to meet business needs.
ASSUMPTION: Malta's small size and close-knit business community offer candidates the opportunity to work in a dynamic, collaborative environment with a strong focus on teamwork and communication.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Face-to-face or video interview with the hiring manager
- Final interview with senior leadership
- Background check and reference check
Key Assessment Areas:
- Problem-solving skills and analytical mindset
- Experience in brand management, sales, or a related function in the FMCG industry
- Communication and collaboration skills
- Cultural fit with NestlΓ©'s values and work environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral interview questions that focus on your problem-solving skills, analytical mindset, and experience in brand management or sales
- Research NestlΓ©'s company culture and values to demonstrate your cultural fit
ATS Keywords: Brand Management, Sales, FMCG, Marketing Strategy, Consumer Behavior, Market Analysis, Business Acumen, Cross-Functional Teams, Project Management
ASSUMPTION: NestlΓ©'s application process is designed to assess candidates' skills, experience, and cultural fit with the organization. Applicants should be prepared to demonstrate their qualifications and alignment with NestlΓ©'s values and work environment.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (e.g., Salesforce, SAP CRM)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Data analysis tools (e.g., SPSS, R)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The ideal candidate will have experience with relevant marketing and project management tools, as well as a strong proficiency in Microsoft Office Suite.
π Cultural Fit Considerations
Company Values:
- Respect for ourselves
- Respect for others
- Respect for diversity
- Respect for the future
Work Style:
- Collaborative and team-oriented
- Dynamic and fast-paced
- Results-driven and focused on continuous improvement
- Adaptable and open to change
Self-Assessment Questions:
- How do you demonstrate respect for others in your daily work?
- Can you provide an example of a time when you had to adapt to a significant change in your work environment?
- How do you approach working with diverse teams, and how have you ensured that everyone's voice is heard and valued?
ASSUMPTION: NestlΓ©'s values and work style emphasize respect, collaboration, and adaptability. Candidates should be prepared to demonstrate their alignment with these principles during the interview process.
β οΈ Potential Challenges
- The role may require occasional travel, which could be a challenge for candidates who prefer a purely on-site work arrangement
- The dynamic and fast-paced nature of the role may be overwhelming for candidates who prefer a more structured or predictable work environment
- The role may require candidates to manage multiple projects simultaneously, which could be challenging for those who prefer a more focused or specialized workload
- The competitive nature of the FMCG industry may present challenges in terms of market share and brand performance
ASSUMPTION: While these challenges may present obstacles for some candidates, they also offer opportunities for growth, learning, and development within the role.
π Similar Roles Comparison
- This role differs from related positions in other industries, as it focuses specifically on the food and beverage sector and requires a strong understanding of consumer behavior and market trends within this context
- The FMCG industry is highly competitive, with a constant need for innovation and adaptation to maintain market share and brand relevance
- Career paths in marketing may vary depending on the specific industry and company size, with opportunities for progression into senior roles or related fields such as sales or category management
ASSUMPTION: Candidates should research the specific industry and company context to understand the unique challenges and opportunities presented by this role.
π Sample Projects
- Developing a strategic marketing plan to launch a new product line in the Maltese market
- Conducting market research to identify consumer preferences and trends in the local food and beverage industry
- Managing a product recall campaign and implementing corrective actions to mitigate brand damage
ASSUMPTION: These sample projects illustrate the strategic, tactical, and problem-solving aspects of the Marketing Product Manager role at NestlΓ© Malta Ltd, Lija.
β Key Questions to Ask During Interview
- Can you describe the most significant market trends currently impacting the food and beverage industry in Malta?
- How does NestlΓ© Malta Ltd, Lija approach cross-functional collaboration, and can you provide an example of a successful project that involved multiple departments?
- What are the key priorities for the Marketing Product Manager role in the first 90 days, and how can I contribute to these objectives?
- How does NestlΓ© support the professional development and growth of its employees, and what opportunities are there for career progression within the organization?
- Can you describe the work environment and company culture at NestlΓ© Malta Ltd, Lija, and how does this align with my personal work style and values?
ASSUMPTION: These interview questions are designed to help candidates assess the fit of the role and company culture with their personal and professional goals.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link, including a Cover Letter and latest CV.
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on brand management, sales, and analytical skills.
- Prepare for the interview process by researching NestlΓ©'s company culture and values, as well as the specific industry and market trends relevant to this role.
- Follow up with the hiring manager one week after your interview to express your interest in the role and reiterate your qualifications.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.