π Core Information
πΉ Job Title: Marketing Professional
πΉ Company: Staff Financial Group
πΉ Location: Marietta, Georgia, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 4, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Hybrid (2 days remote per week)
π Job Overview
Key aspects of this role include:
- Creating compelling content to engage target audiences across various channels
- Developing data-driven marketing strategies to drive web traffic and brand awareness
- Leading and managing a marketing team to deliver captivating content strategies
- Managing content marketing budgets and evaluating web traffic to report on marketing activity results
ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong focus on data-driven decision making.
π Key Responsibilities
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Create compelling content to engage target audiences through all channels
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Use analyzed data to create captivating marketing strategies for the business
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Lead the marketing team to deliver a compelling content strategy
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Manage content marketing budgets as required by leadership
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Design and produce stimulating marketing strategies to effectively promote content
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Deliver expert brand awareness by evaluating web traffic, and report on the results of marketing activity to create future campaigns
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and analytical evaluation to maximize marketing impact.
π― Required Qualifications
Education: Bachelor's degree in Marketing or a related field
Experience: 2-5 years of experience in content strategy or a related field
Required Skills:
- Superb writing and editing skills with a data-driven and highly analytical view
- Proven experience on various social media platforms
- Creative ideas and superb communication skills
- Extreme attention to detail
- Hubspot, SEO, Wordpress
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with marketing analytics tools (e.g., Google Analytics)
ASSUMPTION: Candidates with experience in digital marketing and a strong understanding of SEO best practices will be particularly well-suited for this role.
π° Compensation & Benefits
Salary Range: $55,000 - $75,000 per year (Based on industry standards for a Marketing Professional with 2-5 years of experience in the Atlanta area)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexible hours and the ability to work from home a few days per week
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Staffing and Recruiting
Company Size: 11-50 employees (Small to mid-sized company, offering a close-knit work environment with opportunities for growth)
Founded: 2003 (Established company with a strong track record in the industry)
Company Description:
- Staff Financial Group is a recognized leader in Atlanta accounting and finance recruiting, placing highly qualified professionals with organizations ranging from public accounting to FORTUNE 500 companies
- The company specializes in temporary and permanent placements, as well as project/staff augmentation
- Staff Financial Group is committed to providing exceptional service to both clients and candidates
Company Specialties:
- Atlanta Accounting and Finance Recruiting
- Atlanta Tax Recruiting Firm
- Atlanta Accounting Recruiter
- Atlanta Audit Recruiting Firm
- Atlanta Accounting Temps
- Atlanta Financial Staffing
- Atlanta Finance Recruiter
- Atlanta Financial Recruiting
- ATLANTA ACCOUNTING JOBS
- ATLANTA AUDIT JOBS
- ATLANTA TAX JOBS
- and TAX JOBS ATLANTA
Company Website: http://www.stafffinancial.com
ASSUMPTION: Staff Financial Group's focus on specialized financial recruiting allows for a unique perspective on the industry and its clients.
π Role Analysis
Career Level: Mid-level marketing professional with the opportunity to grow into a leadership role
Reporting Structure: This role reports directly to the Director of Marketing
Work Arrangement: Hybrid (2 days remote per week, with the option to work from home)
Growth Opportunities:
- Potential to advance to a leadership or management role within the marketing department
- Opportunities to work on diverse projects and campaigns, gaining experience in various aspects of marketing
- Access to professional development resources and training to enhance skills and advance career growth
ASSUMPTION: This role offers a blend of creative and analytical responsibilities, providing a well-rounded experience for the right candidate.
π Location & Work Environment
Office Type: Hybrid (Combination of on-site and remote work)
Office Location(s): Marietta, Georgia, United States
Geographic Context:
- Marietta is located northwest of Atlanta, offering a suburban environment with easy access to the city
- The area is known for its historic homes, museums, and parks, providing a pleasant living and working environment
- Marietta is home to a diverse range of industries, including manufacturing, healthcare, and technology
Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work from home a few days per week
ASSUMPTION: The hybrid work arrangement offers a balance between collaboration and flexibility, allowing employees to maintain a healthy work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess qualifications and cultural fit
- In-person or virtual interview with the hiring manager to discuss the role in more detail
- Final interview with key stakeholders to evaluate fit within the team and company
- Background check and reference checks (if applicable)
Key Assessment Areas:
- Writing and editing skills
- Data analysis and interpretation
- Marketing strategy development
- Leadership and team management
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Provide specific examples of your marketing achievements and the impact you've made in previous roles
- Demonstrate your understanding of the company and its mission in your application materials
ATS Keywords: Marketing Professional, Content Creation, Data Analysis, Marketing Strategy, Team Management, Brand Awareness, Writing, Editing, Social Media, Communication, Attention to Detail, Hubspot, SEO, Wordpress
ASSUMPTION: Staff Financial Group's application process is designed to assess both technical skills and cultural fit, ensuring a strong match for the role and the company.
π οΈ Tools & Technologies
- Hubspot (Marketing Automation)
- SEO Tools (e.g., SEMrush, Ahrefs, Moz)
- Wordpress (Content Management System)
- Social Media Platforms (e.g., Facebook, Twitter, LinkedIn)
- Marketing Analytics Tools (e.g., Google Analytics)
ASSUMPTION: Familiarity with these tools and technologies is beneficial but not always required, as training and support will be provided.
π Cultural Fit Considerations
Company Values:
- Integrity
- Expertise
- Service
- Relationships
- Results
Work Style:
- Collaborative
- Data-driven
- Adaptable
- Results-oriented
- Customer-focused
Self-Assessment Questions:
- How do you demonstrate integrity in your professional life?
- Can you provide an example of a time when you used data to drive a marketing decision?
- How do you approach working with a team to achieve a common goal?
ASSUMPTION: Staff Financial Group values candidates who align with their core values and can thrive in a collaborative, data-driven work environment.
β οΈ Potential Challenges
- Managing a team with diverse skills and backgrounds
- Balancing creative and analytical responsibilities
- Adapting to a hybrid work environment
- Meeting tight deadlines and project demands
ASSUMPTION: These challenges can be overcome with strong communication, time management, and adaptability skills.
π Similar Roles Comparison
- Unlike other marketing roles, this position requires a balance of creative and analytical skills, as well as team management experience
- Staff Financial Group's focus on specialized financial recruiting provides a unique context for marketing efforts
- This role offers the opportunity to grow into a leadership position, with a clear career path for advancement
ASSUMPTION: Candidates should consider their long-term career goals and how this role aligns with their aspirations for growth and development.
π Sample Projects
- Developing and executing a content marketing strategy to increase web traffic by 20% within the first six months
- Managing a team to create and distribute engaging content across various social media platforms, resulting in a 15% increase in followers and engagement
- Analyzing marketing data to identify trends and opportunities, and using insights to inform future campaigns and strategies
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the importance of data-driven decision making in this role.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for the company?
- What are the biggest challenges facing the marketing team currently, and how can this role help address them?
- How does the company support the professional development and growth of its employees?
- What is the team structure, and how does this role collaborate with other departments?
- How does the company measure the success of its marketing efforts, and what key performance indicators (KPIs) are most important?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the company and the team.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your marketing achievements and the impact you've made in previous roles
- Demonstrate your understanding of the company and its mission in your application materials
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.