Marketing Professional

📌 Core Information

🔹 Job Title: Marketing Professional

🔹 Company: Staff Financial Group

🔹 Location: Marietta, Georgia, United States

🔹 Job Type: Full-Time, Hybrid (2 office days per week)

🔹 Category: Marketing

🔹 Date Posted: May 7, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site with remote flexibility

🚀 Job Overview

Key aspects of this role include:

• Developing and executing content marketing strategies to drive brand awareness and web traffic
• Creating engaging content across various channels to captivate target audiences
• Leading and managing the marketing team to deliver compelling content strategies
• Monitoring and analyzing web traffic to evaluate marketing activity results and inform future campaigns
• Collaborating with leadership to manage content marketing budgets

ASSUMPTION: This role requires a balance of creativity and analytical skills, with a strong focus on data-driven decision making.

📋 Key Responsibilities

✅ Create compelling content to engage target audiences through all channels

✅ Use analyzed data to create a captivating marketing strategy for the business

✅ Lead the marketing team to deliver a compelling content strategy

✅ Manage content marketing budgets as required by leadership

✅ Design and produce stimulating marketing strategies to effectively promote content

✅ Deliver expert brand awareness by evaluating web traffic, and report on the results of marketing activity to create future campaigns

ASSUMPTION: The role may evolve based on the company's growth and changing marketing needs.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing or a related field

Experience: 2-5 years of experience in content strategy or a related field

Required Skills:

• Superb writing and editing skills with a data-driven and highly analytical view
• Proven experience on various social media platforms
• Creative ideas and superb communication skills
• Extreme attention to detail
• Proficiency in Hubspot, SEO, and Wordpress

Preferred Skills:

• Experience with marketing automation tools
• Fluency in a second language (Spanish)

ASSUMPTION: While not explicitly stated, proficiency in marketing analytics tools may be beneficial for this role.

💰 Compensation & Benefits

Salary Range: $55,000 - $75,000 per year (Based on industry standards for a Marketing Professional with 2-5 years of experience in the Atlanta area)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Professional development opportunities

Working Hours: Full-time, Monday - Friday, 8:30 AM - 5:30 PM (with flexibility for remote work)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting. Staff Financial Group specializes in placing accounting and finance professionals with organizations ranging from public accounting to Fortune 500 companies.

Company Size: Small (11-50 employees). This size allows for a more intimate work environment and closer collaboration with leadership.

Founded: 2003. Staff Financial Group has over two decades of experience in the staffing and recruiting industry.

Company Description:

• Staff Financial Group is a recognized leader in the industry, with a proven track record of placing highly qualified professionals
• The company offers temporary, temp-to-hire, direct hire, and project/staff augmentation services
• Staff Financial Group is headquartered in Atlanta, with additional offices in Dallas, Charlotte, Nashville, Orlando, Greenville, and Houston

Company Specialties:

• Atlanta Accounting and Finance Recruiting
• Atlanta Tax Recruiting Firm
• Atlanta Accounting Recruiter
• Atlanta Audit Recruiting Firm
• Atlanta Accounting Temps
• Atlanta Financial Staffing
• Atlanta Finance Recruiter
• Atlanta Financial Recruiting
• ATLANTA ACCOUNTING JOBS, ATLANTA AUDIT JOBS, ATLANTA TAX JOBS, and TAX JOBS ATLANTA

Company Website: http://www.stafffinancial.com

ASSUMPTION: Staff Financial Group's focus on the accounting and finance industry may provide unique insights and opportunities for marketing professionals in these fields.

📊 Role Analysis

Career Level: Mid-level. This role requires a balance of strategic thinking and tactical execution, with the potential for growth into a management or leadership position.

Reporting Structure: The Marketing Professional will report directly to the Marketing Manager or Director.

Work Arrangement: Hybrid (2 office days per week). This arrangement offers a balance between collaboration and the flexibility of remote work.

Growth Opportunities:

• Advancement to a Marketing Manager or Director role as the company grows
• Expansion into new markets or service offerings
• Development of specialized skills in areas such as marketing automation or data analysis

ASSUMPTION: The growth opportunities for this role will depend on the company's expansion and the individual's performance and interests.

🌍 Location & Work Environment

Office Type: Hybrid. The Marietta office is the primary location, with remote work flexibility for a few days per week.

Office Location(s): Marietta, Georgia

Geographic Context:

• Marietta is located northwest of Atlanta, offering a suburban environment with easy access to the city
• The area is known for its historic homes, museums, and parks, providing a pleasant work-life balance
• Marietta has a humid subtropical climate, with mild winters and hot, humid summers

Work Schedule: Full-time, Monday - Friday, 8:30 AM - 5:30 PM (with flexibility for remote work)

ASSUMPTION: The work environment may evolve as the company grows and adapts to changing market conditions.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interview with the Marketing Manager or Director
• Final interview with key stakeholders or leadership

Key Assessment Areas:

• Creativity and strategic thinking in content marketing
• Analytical skills and data-driven decision making
• Communication and collaboration skills
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Provide specific examples of your content marketing successes and the results they drove
• Demonstrate your understanding of the company and its unique value proposition in your application materials

ATS Keywords: Content creation, data analysis, marketing strategy, web traffic, brand awareness, writing, editing, social media, communication, attention to detail, Hubspot, SEO, Wordpress

ASSUMPTION: The application process may vary depending on the volume of applicants and the company's hiring needs.

🛠️ Tools & Technologies

• Hubspot (CRM and marketing automation)
• SEO tools (e.g., SEMrush, Ahrefs, Moz)
• Wordpress (content management system)
• Social media platforms (e.g., Facebook, Twitter, LinkedIn)
• Marketing analytics tools (e.g., Google Analytics)

ASSUMPTION: The tools and technologies used may evolve as the company adopts new platforms or updates its marketing stack.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Expertise
• Customer focus
• Collaboration
• Innovation

Work Style:

• Data-driven and analytical
• Creative and strategic
• Collaborative and team-oriented
• Adaptable and flexible

Self-Assessment Questions:

• How do you stay up-to-date with the latest trends and best practices in content marketing?
• Can you provide an example of a time when you used data to inform a marketing strategy and drive results?
• How do you approach collaboration and teamwork in a marketing context?

ASSUMPTION: The company values and work style may evolve as the company grows and adapts to changing market conditions.

⚠️ Potential Challenges

• Managing a team with diverse skills and backgrounds
• Adapting to changing marketing trends and technologies
• Balancing creative and analytical responsibilities
• Meeting tight deadlines and project demands

ASSUMPTION: The potential challenges for this role will depend on the individual's skills, experiences, and the company's growth trajectory.

📈 Similar Roles Comparison

• Unlike some marketing roles, this position requires a balance of creative and analytical skills, with a strong focus on data-driven decision making
• In the staffing and recruiting industry, marketing professionals may have unique opportunities to leverage industry-specific insights and trends
• Career paths for marketing professionals in this industry may include advancement to marketing manager or director roles, as well as expansion into new markets or service offerings

ASSUMPTION: The comparison points for this role may vary depending on the individual's career goals and the company's growth trajectory.

📝 Sample Projects

• Developing and executing a content marketing strategy to increase web traffic by 20% within the first six months
• Creating and promoting a series of blog posts and social media campaigns to generate leads and drive brand awareness
• Analyzing web traffic data to identify trends and optimize content marketing efforts

ASSUMPTION: The sample projects provided are intended to give applicants an idea of the types of tasks and responsibilities they may encounter in this role.

❓ Key Questions to Ask During Interview

• How does this role fit into the company's overall marketing strategy?
• What are the key priorities for this role in the first 90 days?
• How does the company support the professional development of its marketing team members?
• What are the most challenging aspects of this role, and how have previous incumbents approached them?
• How does the company measure the success of its content marketing efforts?

ASSUMPTION: The key questions to ask during the interview may vary depending on the individual's interests, experiences, and the company's growth trajectory.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare examples of your content marketing successes and the results they drove
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.