Marketing Professional - Marietta, GA (Hybrid)

📌 Core Information

🔹 Job Title: Marketing Professional - Marietta, GA (Hybrid)

🔹 Company: Staff Financial Group

🔹 Location: Marietta, GA

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 3, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (Marietta office with remote work options)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing content marketing strategies to drive brand awareness
• Creating engaging content for various channels to captivate target audiences
• Leading a marketing team to implement a compelling content strategy
• Managing content marketing budgets and tracking web traffic for campaign optimization
• Collaborating with cross-functional teams to ensure consistent brand messaging

ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong focus on data-driven decision making.

📋 Key Responsibilities

✅ Content Creation: Craft captivating content tailored to target audiences across multiple channels

✅ Marketing Strategy: Leverage data and insights to develop and implement effective marketing plans

✅ Team Leadership: Guide and support the marketing team in executing content strategies

✅ Budget Management: Oversee and manage content marketing budgets as directed by leadership

✅ Web Expertise: Design and execute strategies to promote content effectively and drive web traffic

✅ Web Traffic & Analysis: Monitor and report on web traffic and marketing results to optimize future campaigns

ASSUMPTION: This role requires strong project management skills to balance multiple responsibilities and deadlines.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing or a related field

Experience: 2-5 years of experience in content strategy, marketing, or a related field

Required Skills:

• Excellent writing and editing skills with a data-driven, analytical approach
• Proven experience with social media platforms and web marketing strategies
• Creative ideas and excellent communication skills
• Extreme attention to detail and proficiency with HubSpot, SEO, and WordPress

Preferred Skills:

• Experience with project management tools
• Familiarity with the financial industry or staffing sector

ASSUMPTION: Candidates with experience in a related industry or relevant transferable skills may also be considered.

💰 Compensation & Benefits

Salary Range: $55,000 - $75,000 per year (based on experience and industry standards for the Marietta, GA area)

Benefits:

• Health, dental, and vision insurance
• 401(k) retirement plan with company match
• Paid time off (vacation, sick, and holidays)
• Professional development opportunities

Working Hours: Full-time (40 hours per week), with flexible remote work options

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting. Staff Financial Group specializes in placing accounting and finance professionals with organizations ranging from public accounting to Fortune 500 companies.

Company Size: 11-50 employees. As a mid-sized company, Staff Financial Group offers a collaborative work environment with opportunities for growth and impact.

Founded: 2003. Staff Financial Group has over two decades of experience in the staffing and recruiting industry.

Company Description:

• Staff Financial Group is a recognized leader in the industry, with a proven track record of placing highly qualified professionals
• The company offers temporary, temp-to-hire, direct hire, and project/staff augmentation services
• Staff Financial Group is committed to providing exceptional service to both clients and candidates

Company Specialties:

• Atlanta Accounting and Finance Recruiting
• Atlanta Tax Recruiting Firm
• Atlanta Accounting Recruiter
• Atlanta Audit Recruiting Firm
• Atlanta Accounting Temps
• Atlanta Financial Staffing
• Atlanta Finance Recruiter
• Atlanta Financial Recruiting
• ATLANTA ACCOUNTING JOBS
• ATLANTA AUDIT JOBS
• ATLANTA TAX JOBS
• and TAX JOBS ATLANTA

Company Website: http://www.stafffinancial.com

ASSUMPTION: Staff Financial Group's expertise in the staffing and recruiting industry makes it an attractive employer for marketing professionals seeking to apply their skills in a dynamic and growing sector.

📊 Role Analysis

Career Level: Mid-level. This role requires a balance of strategic thinking and tactical execution, with opportunities for growth and leadership.

Reporting Structure: The Marketing Professional will report directly to the Marketing Manager and collaborate with cross-functional teams, including sales and operations.

Work Arrangement: Hybrid. This role offers a combination of on-site work at the Marietta office and remote work options, providing flexibility for a healthy work-life balance.

Growth Opportunities:

• Advancement to a senior marketing role or management position
• Expansion of responsibilities to include additional marketing channels or campaigns
• Opportunities to mentor junior team members and develop leadership skills

ASSUMPTION: The Marketing Professional role at Staff Financial Group offers ample opportunities for career growth and development within the marketing department and the broader organization.

🌍 Location & Work Environment

Office Type: Hybrid. The Marietta office serves as the primary work location, with remote work options available for a flexible work arrangement.

Office Location(s): Marietta, GA

Geographic Context:

• Marietta is located northwest of Atlanta, offering a suburban environment with easy access to urban amenities
• The area is known for its high quality of life, with a mix of historic neighborhoods, modern developments, and abundant green spaces
• Marietta's strategic location provides convenient access to major highways and public transportation, making it an attractive option for commuters

Work Schedule: Full-time, with flexible remote work options. The Marketing Professional is expected to maintain regular office hours and be available for meetings and collaboration as needed.

ASSUMPTION: The hybrid work arrangement at Staff Financial Group's Marietta office offers a balance between structured on-site collaboration and the flexibility of remote work.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess cultural fit and basic qualifications
• In-depth interview with the Marketing Manager to discuss the role, responsibilities, and expectations
• Skills assessment or case study to evaluate problem-solving and analytical skills
• Final interview with key stakeholders to discuss career goals and long-term fit

Key Assessment Areas:

• Writing and editing skills, with a focus on brand voice and messaging
• Strategic thinking and ability to develop and execute marketing plans
• Project management and organizational skills to balance multiple responsibilities
• Adaptability and ability to learn new tools and platforms as needed

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Include specific examples of your content creation, marketing strategy, and team leadership experiences
• Demonstrate your understanding of the staffing and recruiting industry and how your skills can contribute to the company's success

ATS Keywords: Content Marketing, Marketing Strategy, Team Leadership, Budget Management, Web Traffic Analysis, Writing Skills, Editing Skills, Social Media, HubSpot, SEO, WordPress

ASSUMPTION: Staff Financial Group's application process is designed to evaluate both hard and soft skills, with a focus on cultural fit and long-term potential.

🛠️ Tools & Technologies

• HubSpot (CRM and marketing automation platform)
• SEO tools (e.g., SEMrush, Ahrefs, Moz)
• WordPress (content management system)
• Social media management tools (e.g., Hootsuite, Buffer)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The Marketing Professional is expected to be proficient in using relevant marketing tools and platforms, with a willingness to learn and adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Integrity: Upholding the highest ethical standards in all interactions
• Expertise: Demonstrating deep knowledge and experience in the staffing and recruiting industry
• Collaboration: Working together to achieve common goals and drive success
• Adaptability: Embracing change and continuously learning and improving

Work Style:

• Data-driven: Making informed decisions based on data and analytics
• Creative: Approaching challenges with innovative and outside-the-box thinking
• Results-oriented: Focusing on achieving measurable outcomes and driving impact
• Team-focused: Collaborating effectively with cross-functional teams to achieve common goals

Self-Assessment Questions:

• Do you have a proven track record of developing and executing successful marketing campaigns?
• Are you comfortable working in a dynamic and fast-paced environment, with a focus on data-driven decision making?
• Do you thrive in a collaborative work environment, with a strong emphasis on teamwork and communication?

ASSUMPTION: Staff Financial Group values candidates who align with their core values and work style, with a strong emphasis on cultural fit and long-term potential.

⚠️ Potential Challenges

• Managing multiple responsibilities and deadlines in a fast-paced environment
• Adapting to changes in marketing strategies and priorities
• Balancing on-site and remote work responsibilities effectively
• Collaborating with cross-functional teams to ensure consistent brand messaging

ASSUMPTION: The Marketing Professional role at Staff Financial Group presents unique challenges that require strong project management, adaptability, and communication skills.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong focus on data-driven decision making and web traffic analysis
• Staff Financial Group's expertise in the staffing and recruiting industry offers a unique opportunity to apply marketing skills in a specialized sector
• Career progression in this role may include advancement to senior marketing or management positions within the marketing department or the broader organization

ASSUMPTION: The Marketing Professional role at Staff Financial Group offers a unique blend of strategic and tactical responsibilities, with ample opportunities for career growth and development.

📝 Sample Projects

• Developing and executing a content marketing strategy to drive brand awareness and generate leads
• Managing a team to create and distribute engaging content across multiple channels
• Analyzing web traffic data to optimize marketing campaigns and improve ROI
• Collaborating with cross-functional teams to ensure consistent brand messaging and positioning

ASSUMPTION: The Marketing Professional role at Staff Financial Group involves a diverse range of projects, requiring strong strategic thinking, tactical execution, and adaptability.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does the Marketing department collaborate with other departments, such as Sales and Operations?
• What are the most significant challenges facing the Marketing department, and how can this role help address them?
• What opportunities are there for professional development and growth within the Marketing department and the broader organization?
• How does Staff Financial Group support work-life balance for its employees?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to long-term success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of your content creation, marketing strategy, and team leadership experiences
• Follow up with Joe Dowd, Hiring Manager, within one week of submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.