📌 Core Information
🔹 Job Title: Marketing Program Manager
🔹 Company: TD SYNNEX
🔹 Location: Aalst, Belgium (with occasional travel to Bodegraven, Netherlands)
🔹 Job Type: Full-time, Hybrid (3 days on-site)
🔹 Category: Marketing
🔹 Date Posted: May 7, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Planning, executing, and optimizing partner programs in the Netherlands and Belgium
- Collaborating with various teams to ensure maximum ROI for suppliers
- Managing project budgets and deadlines
- Analyzing program performance and providing data-driven insights
- Strengthening relationships with preferred vendors and internal teams
ASSUMPTION: This role requires a balance of strategic planning and tactical execution, with a strong focus on data-driven decision making and stakeholder management.
📋 Key Responsibilities
✅ Plan, develop, and execute partner programs on a quarterly basis
✅ Provide creative input and design briefings for campaigns
✅ Build and strengthen relationships with preferred vendors and internal teams
✅ Collaborate with the marketing communications team and marketing agency on project progress and results
✅ Monitor and analyze program performance, ensuring projects are delivered on time and within budget
✅ Use enquêtetools, business reports, external influencers, and client events to increase market awareness and suggest program improvements
ASSUMPTION: This role involves a mix of strategic planning, project management, and stakeholder communication, with a focus on driving program success through data-driven insights.
🎯 Required Qualifications
Education: Bachelor's or Master's degree in Business Marketing, Business Management, or a related field
Experience: 2-5 years of experience in IT distribution or marketing agencies (preferred)
Required Skills:
- Excellent communication skills in Dutch and English
- Strong project management skills, with a focus on budget and time management
- Ability to work well in a team and collaborate with various stakeholders
- Proficient in data interpretation and analysis
- Creative problem-solving skills and initiative
Preferred Skills:
- Experience in the IT distribution industry
- Fluency in additional languages (e.g., French, German)
ASSUMPTION: Strong communication, project management, and data analysis skills are essential for success in this role, along with a creative mindset and the ability to work well in a team.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (based on experience and industry standards)
Benefits:
- Work-life balance, with flexible remote work options after an initial on-site period
- Training and development opportunities
- Well@Work initiatives, including fruit at work, sports activities, and discounts via Benefits@work
- Complete onboarding program, including a guided tour of the warehouse
- Competitive salary package, including vacation regulations and extra-legal benefits
Working Hours: Full-time (40 hours per week), with flexible hours and the possibility to work from home up to 2 days per week after an initial on-site period
ASSUMPTION: The salary range is estimated based on industry standards for marketing program manager roles in Belgium, with experience levels ranging from 2 to 5 years.
📌 Applicant Insights
🔍 Company Context
Industry: TD SYNNEX is a leading distributor and solutions aggregator for the IT ecosystem, focusing on IT distribution, technology solutions, customer engagement services, and business process services.
Company Size: TD SYNNEX is a large organization with over 10,000 employees globally, providing a dynamic and diverse work environment.
Founded: TD SYNNEX was founded in 1977 and has since grown into a global IT distributor with a strong presence in the Benelux region.
Company Description:
- TD SYNNEX is a certified Great Place to Work® in Belgium, focusing on employee satisfaction and growth
- The company represents over 150 leading IT brands, including Apple, Microsoft, Dell EMC, HPE, Lenovo, and Samsung
- TD SYNNEX offers a comprehensive onboarding program, including a guided tour of its warehouse, to help new employees understand the business and their role
Company Specialties:
- IT Distribution
- Technology Solutions
- Customer Engagement Services
- Business Process Services
Company Website: tdsynnex.com
ASSUMPTION: TD SYNNEX is a large, global IT distributor with a strong focus on employee development and customer satisfaction, offering a dynamic work environment and opportunities for growth.
📊 Role Analysis
Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience in IT distribution or marketing agencies, seeking to develop their skills in program management and stakeholder communication.
Reporting Structure: The Marketing Program Manager reports directly to the Marketing Director and works closely with various internal teams, such as sales, vendor marketing, and the marketing bureau.
Work Arrangement: This role is hybrid, with 3 days on-site and up to 2 days of remote work per week after an initial on-site period.
Growth Opportunities:
- Expanding responsibilities within the marketing department
- Cross-functional collaboration with other departments, such as sales or customer engagement services
- International career opportunities within the global TD SYNNEX organization
ASSUMPTION: This role offers opportunities for professional growth and development within a large, global organization, with potential for career advancement and international exposure.
🌍 Location & Work Environment
Office Type: TD SYNNEX's office in Aalst, Belgium, is a modern, collaborative workspace with a focus on employee well-being and productivity.
Office Location(s): Aalst, Belgium (with occasional travel to Bodegraven, Netherlands)
Geographic Context:
- Aalst is located in the Flemish region of Belgium, approximately 20 km from Brussels, offering a mix of urban and rural living
- The office is easily accessible by car and public transportation, with ample parking available
- Bodegraven is located in the Netherlands, approximately 60 km from Amsterdam, offering a mix of urban and suburban living
Work Schedule: Full-time (40 hours per week), with flexible hours and the possibility to work from home up to 2 days per week after an initial on-site period
ASSUMPTION: The office environment at TD SYNNEX is designed to foster collaboration and productivity, with a focus on employee well-being and work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- On-site or virtual interview with the hiring manager and relevant team members
- Final decision and job offer
Key Assessment Areas:
- Communication skills and ability to work well in a team
- Project management skills, with a focus on budget and time management
- Data analysis and interpretation skills
- Creativity and problem-solving skills
- Alignment with TD SYNNEX's company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past projects or campaigns that demonstrate your ability to plan, execute, and optimize marketing programs
- Research TD SYNNEX's company values and be prepared to discuss how your personal values align with theirs
ATS Keywords: Marketing Program Manager, Partner Programs, IT Distribution, Marketing Agency, Project Management, Budget Management, Data Analysis, Stakeholder Communication, Marketing Campaigns, Vendor Relationships
ASSUMPTION: The interview process at TD SYNNEX is designed to assess your communication, project management, and data analysis skills, as well as your cultural fit within the organization.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Data analysis tools (e.g., Google Analytics, Tableau, Power BI)
- Marketing automation tools (e.g., Marketo, HubSpot, Pardot)
ASSUMPTION: Familiarity with project management, data analysis, and marketing automation tools is essential for success in this role, as is proficiency in Microsoft Office Suite.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric: Focus on understanding and meeting customer needs
- Innovation: Encourage creativity and continuous improvement
- Integrity: Act with honesty and transparency in all aspects of work
- Collaboration: Work together to achieve common goals and drive success
- Accountability: Take ownership of responsibilities and deliver on commitments
Work Style:
- Dynamic and fast-paced environment
- Focus on collaboration and teamwork
- Opportunities for professional growth and development
- Flexible work arrangements, with a focus on work-life balance
Self-Assessment Questions:
- Do you thrive in a dynamic, collaborative environment, and are you comfortable working with multiple stakeholders to drive program success?
- Are you proficient in data analysis and interpretation, and do you use data-driven insights to inform your decision-making?
- Do you have strong communication skills and the ability to work well in a team, with a focus on building and strengthening relationships with vendors and internal teams?
ASSUMPTION: TD SYNNEX values employees who are customer-centric, innovative, and accountable, with a strong focus on collaboration and teamwork.
⚠️ Potential Challenges
- Managing multiple projects and stakeholders simultaneously, requiring strong organizational skills and time management
- Working with tight deadlines and budget constraints, necessitating effective prioritization and resource allocation
- Navigating a large, global organization, with opportunities for career growth and development but also potential for complexity and bureaucracy
- Occasional travel to the Netherlands, requiring flexibility and adaptability to different work environments and cultures
ASSUMPTION: This role presents opportunities for professional growth and development but also requires strong organizational skills, adaptability, and the ability to manage multiple projects and stakeholders effectively.
📈 Similar Roles Comparison
- Marketing Program Manager vs. Marketing Campaign Manager: Both roles focus on planning, executing, and optimizing marketing programs, but the Program Manager role has a broader scope and requires more strategic planning and stakeholder management
- IT Distribution vs. Marketing Agency: The IT distribution industry is more focused on product distribution and logistics, while marketing agencies specialize in creative and strategic marketing services. This role requires a strong understanding of both industries and the ability to bridge the gap between them
- Marketing Program Manager career path: This role is typically a stepping stone to more senior marketing roles, such as Marketing Manager, Senior Marketing Manager, or Director of Marketing, with opportunities for international career advancement within the global TD SYNNEX organization
ASSUMPTION: The Marketing Program Manager role is a unique blend of strategic planning, project management, and stakeholder communication, requiring a strong understanding of both the IT distribution industry and marketing agency environments.
📝 Sample Projects
- Developing and executing a quarterly partner program for a major IT vendor, including planning, budgeting, vendor communication, and campaign execution
- Analyzing the performance of a marketing campaign and providing data-driven insights to optimize future campaigns and improve ROI
- Collaborating with internal teams and vendors to develop and execute a joint marketing event, including planning, logistics, and promotion
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in the Marketing Program Manager role, from strategic planning and data analysis to project management and stakeholder communication.
❓ Key Questions to Ask During Interview
- Can you describe the typical workload and priorities for this role, and how they may evolve over time?
- How does this role collaborate with other departments, such as sales or customer engagement services, and what opportunities are there for cross-functional collaboration and growth?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does TD SYNNEX support the professional development and growth of its employees, and what opportunities are there for career advancement within the organization?
- What is the company culture like, and how does this role contribute to the overall success of the organization?
ASSUMPTION: These interview questions are designed to provide insight into the day-to-day responsibilities, career growth opportunities, and company culture of the Marketing Program Manager role at TD SYNNEX.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on project management, data analysis, and stakeholder communication
- Prepare examples of your past projects or campaigns that demonstrate your ability to plan, execute, and optimize marketing programs
- Research TD SYNNEX's company values and be prepared to discuss how your personal values align with theirs during the interview process
- Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
