Marketing Program Manager

📌 Core Information - Job Title: Marketing Program Manager - Acquisition & Integrations - Company: Big Brand Tire & Service - Location: Remote (US) - Job Type: Full-Time - Category: Marketing - Date Posted: May 7, 2025 - Experience Level: 2-5 years 🚀 Job Overview Key aspects of this role include: - Leading marketing integration of newly acquired store locations - Coordinating across teams to track deliverables and close communication gaps - Managing detailed checklists and timelines covering brand transitions, local advertising, web updates, and more - Monitoring site-level performance post-transition to ensure no disruption in marketing-driven customer flow - Reporting regularly on integration status, risks, and KPIs to marketing and cross-functional leadership *ASSUMPTION:* This role requires strong organizational skills and the ability to thrive in a fast-paced, dynamic environment. The ideal candidate will have experience in marketing program management, preferably in a multi-location or retail setting. 📋 Key Responsibilities - Lead the marketing integration of newly acquired store locations from pre-close through full brand adoption - Coordinate across teams (operations, digital, creative, field leadership, etc.) to track deliverables and close communication gaps - Manage detailed checklists and timelines covering brand transitions, local advertising, web updates, digital listings, signage, and print collateral - Monitor site-level performance post-transition to ensure no disruption in marketing-driven customer flow - Report regularly on integration status, risks, and KPIs to marketing and cross-functional leadership - Ensure all brand touchpoints are consistent and delivered in a unified way at the designated time - Build scalable processes to support growing acquisition volume *ASSUMPTION:* This role involves a high degree of cross-functional collaboration and requires strong communication skills to ensure all teams are aligned and accountable. 🎯 Required Qualifications Education: - Bachelor's degree in Marketing, Business, or a related field Experience: - 3-5 years of experience in marketing program/project management, ideally in a multi-location or retail environment - Proven success managing cross-functional projects on tight timelines Required Skills: - Outstanding attention to detail - Strong communicator and collaborator - Comfortable with marketing tools and reporting dashboards (e.g., Google Analytics, project management tools, CMS platforms) - Exceptional work ethic and professional persistence Preferred Skills: - Experience supporting M&A, store rollouts, or rebranding initiatives *ASSUMPTION:* Candidates with experience in the tire and automotive industry or a related field may have an advantage in this role. 💰 Compensation & Benefits Salary Range: $75,000 annually (based on provided information) Benefits: - Paid vacation and holidays - Medical, dental, and life insurance - Vision, voluntary life, and accident insurance available - 401k plan with company match - Employee discounts & perks Working Hours: 40 hours per week *ASSUMPTION:* The provided salary range is based on the information given in the job listing. Industry standards for this role and experience level in the United States typically fall within this range. 📌 Applicant Insights 🔍 Company Context Industry: Vehicle Repair and Maintenance Company Size: 1,001-5,000 employees Founded: 1969 Company Description: Big Brand Tire & Service is a one-stop tire and automotive repair service center with over 50 years in business. With stores across multiple states and growing fast, they strive to maintain a family feel while keeping customers moving and investing in their employees' careers. Company Specialties: - Tires - Auto Service - Oil & Filter Change - Wheel Alignment - Brakes - Shock Absorbers & Struts - Tire Rotation - Batteries Company Website: BigBrandTire.com *ASSUMPTION:* Big Brand Tire & Service has a strong focus on customer satisfaction and employee development, making it an attractive place to grow one's career in the tire and automotive industry. 📊 Role Analysis Career Level: Mid-level Reporting Structure: This role reports directly to the Marketing Director and works closely with cross-functional teams, including operations, digital, creative, and field leadership. Work Arrangement: Remote (with potential on-site requirements for store visits during integrations) Growth Opportunities: - Potential career growth within the marketing department as the company expands through acquisitions - Opportunities to develop leadership skills by managing teams and projects - Exposure to various aspects of the business, fostering a well-rounded understanding of the industry *ASSUMPTION:* This role offers significant growth potential as the company continues to expand through acquisitions, providing ample opportunities for career advancement. 🌍 Location & Work Environment Office Type: Remote (with potential on-site requirements) Office Location(s): Moorpark, California (headquarters) Geographic Context: - Moorpark, California: A suburban city located in Ventura County, approximately 45 miles northwest of Los Angeles - The area offers a mix of urban and rural environments, with easy access to outdoor activities and a mild Mediterranean climate Work Schedule: Full-time, with potential flexibility for store visit requirements during integrations *ASSUMPTION:* The remote work arrangement allows for a better work-life balance, while occasional on-site requirements ensure the candidate remains connected to the company's physical locations. 💼 Interview & Application Insights Typical Process: 1. Online application submission 2. Phone or video screening with the hiring manager 3. In-depth behavioral and skills-based interviews with cross-functional teams 4. Final interview with the Marketing Director and other senior leaders 5. Background check and offer extension Key Assessment Areas: - Problem-solving skills and ability to manage multiple projects simultaneously - Strong communication and collaboration skills - Attention to detail and ability to maintain brand consistency across various touchpoints - Cultural fit and alignment with Big Brand Tire & Service's values and mission Application Tips: - Tailor your resume and cover letter to highlight relevant experience and skills for this role - Prepare examples of successful marketing program management projects, focusing on cross-functional collaboration and tight timelines - Research Big Brand Tire & Service's company culture and be ready to discuss how your values align with theirs *ASSUMPTION:* Demonstrating a strong understanding of the company and its mission, as well as providing concrete examples of relevant experience, will significantly improve your chances of success in the application process. 🛠️ Tools & Technologies - Project management tools (e.g., Asana, Trello, Jira) - Marketing automation platforms (e.g., HubSpot, Marketo) - Google Analytics and other web analytics tools - Microsoft Office Suite (Word, Excel, PowerPoint) - Adobe Creative Suite (Photoshop, Illustrator) for branding and design tasks *ASSUMPTION:* Familiarity with industry-standard marketing tools and platforms is essential for success in this role. 👔 Cultural Fit Considerations Company Values: - Customer-focused - Integrity - Teamwork - Innovation - Continuous improvement Work Style: - Collaborative and cross-functional - Results-driven and detail-oriented - Adaptable and able to thrive in a fast-paced environment - Strong communicator and active listener Self-Assessment Questions: - How do you ensure brand consistency across various touchpoints when managing multiple projects simultaneously? - Can you provide an example of a time when you had to adapt quickly to a change in project scope or timeline? - How do you prioritize and manage multiple projects with competing deadlines and resources? *ASSUMPTION:* Candidates who can demonstrate a strong fit with Big Brand Tire & Service's values and work style will be more likely to succeed in this role and contribute to the company's ongoing growth. ⚠️ Potential Challenges - Managing tight timelines and competing priorities during store integrations - Ensuring brand consistency across various touchpoints and channels - Balancing remote work and occasional on-site requirements for store visits - Collaborating effectively with cross-functional teams, including operations, digital, creative, and field leadership *ASSUMPTION:* Addressing these challenges requires strong organizational skills, attention to detail, and the ability to thrive in a fast-paced, dynamic environment. 📈 Similar Roles Comparison - Marketing Program Manager (Retail) vs. Marketing Program Manager (Acquisition & Integrations) - Retail role focuses on ongoing marketing efforts for existing stores, while Acquisition & Integrations role focuses on new store integrations and brand transitions - Retail role may involve more day-to-day marketing tasks, while Acquisition & Integrations role requires more project management and cross-functional collaboration - Industry-specific context: The tire and automotive repair industry is competitive and fast-paced, with a strong focus on customer satisfaction and brand consistency - Career path comparison: This role can serve as a stepping stone to more senior marketing or project management positions within the company or the broader industry *ASSUMPTION:* Understanding the unique aspects of this role and how it compares to similar positions in the industry can help applicants tailor their application and prepare for interviews more effectively. 📝 Sample Projects - Store Integration Project: Lead the marketing integration of a newly acquired store location, ensuring seamless brand transitions, local advertising, web updates, and digital listings are completed on time and within budget - Rebranding Initiative: Manage the rebranding of an existing store location, including signage, print collateral, and digital assets, while minimizing disruption to ongoing marketing efforts - Local Advertising Campaign: Develop and execute a targeted local advertising campaign to drive customer traffic and awareness for a newly acquired store location, utilizing both traditional and digital marketing channels *ASSUMPTION:* Providing concrete examples of relevant marketing program management projects during the application process can help demonstrate your qualifications and enthusiasm for the role. ❓ Key Questions to Ask During Interview - Role-specific questions: - How does this role fit into the overall marketing strategy for the company? - What are the biggest challenges facing the marketing department currently, and how can this role help address them? - How does the company support the growth and development of its marketing team members? - Team and company culture questions: - How would you describe the work environment and company culture at Big Brand Tire & Service? - What are some examples of successful marketing campaigns or initiatives that the company has implemented recently? - How does the company measure and track the success of its marketing efforts? - Growth and career development questions: - What opportunities exist for career growth and advancement within the marketing department or the company as a whole? - How does the company support the professional development of its employees? *ASSUMPTION:* Asking thoughtful, well-researched questions during the interview process demonstrates your interest in the role and the company, and can provide valuable insights into the work environment and career growth opportunities. 📐 Next Steps for Applicants To apply for this position: 1. Submit your application through this link: https://bigbrandtire.applytojob.com/apply/llgnnN7fXZ/Marketing-Program-Manager 2. Tailor your resume and cover letter to highlight relevant experience and skills for this role, using the keywords provided in the job description 3. Prepare examples of successful marketing program management projects, focusing on cross-functional collaboration and tight timelines 4. Research Big Brand Tire & Service's company culture and be ready to discuss how your values align with theirs 5. Follow up with the hiring manager one week after submitting your application to inquire about the status of your application ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.