📌 Core Information
🔹 Job Title: Marketing Program Specialist
🔹 Company: SOTI
🔹 Location: Mississauga, Ontario (Hybrid)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 3, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Managing day-to-day operations of key channel programs within SOTI’s Altitude Partner Program
- Collaborating with cross-functional teams and external stakeholders to drive program execution and improvements
- Gathering market intelligence to inform marketing strategy and improve channel programs
- Creating and maintaining strong processes, and demonstrating effective project management skills
ASSUMPTION: This role requires a high degree of autonomy and the ability to work independently, while also collaborating effectively with various teams and stakeholders.
📋 Key Responsibilities
✅ Manage the day-to-day operations of key channel programs within SOTI’s Altitude Partner Program
✅ Collaborate with cross-functional teams and external stakeholders to drive program execution and improvements
✅ Gather market intelligence on competitor initiatives to inform marketing strategy and improve channel programs
✅ Create and maintain strong processes, and demonstrate effective project management skills
✅ Document each program offering for internal and external audiences in mixed media formats
✅ Consolidate voice of the field input into development of strategies that improve channel programs, internal processes, and sales enablement activities
✅ Work with shared services to support channel program execution
ASSUMPTION: This role may require occasional flexibility in working hours to accommodate global calls.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or comparable education/experience
Experience: 2-3 years of experience supporting marketing programs and communications, with a focus on B2B marketing
Required Skills:
- Proven track record in creating, executing, and measuring successful marketing programs
- Strong communication skills, both verbal and written
- Proven ability to meet deadlines under pressure
- Excellent project management skills to manage multiple initiatives simultaneously
- Keen attention to detail
- Self-starter with the ability to independently drive outcomes and deliver projects within set deadlines
- Previous experience bringing strong analytic and fact-based decision-making to problem-solving
- Self-motivated and ability to work in a fast-paced global organization environment
Preferred Skills:
- Experience with CRM (i.e., Salesforce) & Project Management (i.e., ClickUp)
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role.
💰 Compensation & Benefits
Salary Range: $65,000 - $85,000 CAD per year (Based on industry standards for a Marketing Program Specialist with 2-5 years of experience in Mississauga, Ontario)
Benefits:
- Competitive benefits package
- Opportunities for professional growth and development
- Global reach and diverse work environment
Working Hours: Full-time, hybrid work arrangement (in office / work from home)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on enterprise mobility solutions
Company Size: 1,001-5,000 employees (According to LinkedIn)
Founded: 1995
Company Description:
- SOTI is a global provider of enterprise software solutions that go beyond traditional MDM/EMM/UEM
- Trusted by companies to get the most out of their mobile operations for over 25 years
- Recognized as an industry leader and innovator in the mobile management space and beyond
Company Specialties:
- Mobile Device Management (MDM)
- Bring Your Own Device (BYOD)
- Mobile Application Management (MAM)
- Mobile Content Management (MCM)
- Enterprise Mobility Management (EMM)
- IoT
- Unified Endpoint Management
Company Website: http://www.soti.net
ASSUMPTION: SOTI's focus on enterprise mobility solutions makes it an attractive option for candidates interested in the tech industry and looking to grow their global experience.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and development
Reporting Structure: This role reports directly to the Global Channel Programs Manager
Work Arrangement: Hybrid, with a mix of in-office and remote work
Growth Opportunities:
- Potential to take on more responsibilities and advance within the marketing department
- Opportunities to work with global teams and gain international experience
- Chance to learn and develop skills in enterprise software solutions and mobile management
ASSUMPTION: This role offers a unique opportunity to work in a fast-paced environment with a global reach, allowing for significant career growth and development.
🌍 Location & Work Environment
Office Type: Hybrid, with a mix of in-office and remote work
Office Location(s): Mississauga, Ontario
Geographic Context:
- Mississauga is located in the Greater Toronto Area (GTA), offering a diverse and multicultural environment
- Close proximity to major highways and public transportation
- Access to various amenities, including shopping, dining, and recreational activities
Work Schedule: Full-time, with occasional flexibility required for global calls
ASSUMPTION: The hybrid work arrangement offers a balance between in-office collaboration and remote flexibility, catering to different work preferences.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-depth interview with the hiring manager and/or team members
- Final interview with the Global Channel Programs Manager
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and presentation skills
- Project management skills and ability to multitask
- Cultural fit and alignment with SOTI's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of successful marketing programs you've managed and their outcomes
- Research SOTI's products and services to demonstrate your understanding of the company and its offerings
ATS Keywords: Marketing Program Specialist, Channel Programs, B2B Marketing, Project Management, Cross-Functional Teams, Stakeholder Collaboration, Market Intelligence, Competitor Analysis, Process Improvement
ASSUMPTION: The interview process may include assessments or case studies to evaluate the candidate's skills and fit for the role.
🛠️ Tools & Technologies
- CRM: Salesforce
- Project Management: ClickUp
- Other tools and technologies may be specific to the role or projects
ASSUMPTION: Proficiency in the mentioned tools is preferred, but not necessarily required, as training may be provided.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Accountable
- Respectful
Work Style:
- Fast-paced and dynamic
- Global and collaborative
- Focused on continuous improvement and innovation
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with global teams and across different time zones?
- Do you have a proven track record of driving results and improving processes?
ASSUMPTION: Candidates who align with SOTI's values and work style are more likely to succeed in this role and contribute to the company's continued growth and success.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Collaborating effectively with global teams and stakeholders
- Adapting to a fast-paced and ever-changing work environment
- Occasional flexibility in working hours to accommodate global calls
ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- This role is similar to a Marketing Program Manager or Channel Marketing Manager, but with a focus on SOTI's Altitude Partner Program
- Industry-specific context: The software development industry is competitive and fast-paced, requiring continuous learning and adaptation
- Career path comparison: This role offers opportunities for growth and development within the marketing department and the broader organization
ASSUMPTION: Candidates should research similar roles and the industry to better understand the expectations and requirements of this position.
📝 Sample Projects
- Developing and executing a marketing campaign to promote a new channel program
- Conducting market research to identify trends and opportunities in the channel marketing space
- Creating and maintaining documentation for internal and external audiences on channel program offerings
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities associated with this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role collaborate with other departments and teams within SOTI?
- What are the biggest challenges facing the Global Channel Programs team currently, and how can this role address them?
- What opportunities are there for professional growth and development within this role and the broader organization?
- How does SOTI support work-life balance for its employees?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and engagement with the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of successful marketing programs you've managed and their outcomes
- Research SOTI's products and services to demonstrate your understanding of the company and its offerings
- Follow up with the HR department one week after your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
