Marketing Project Manager Senior

📌 Core Information

🔹 Job Title: Marketing Project Manager Senior

🔹 Company: Elevance Health

🔹 Location: Tampa, FL (Hybrid - 1-2 days in office per week)

🔹 Job Type: Full-Time

🔹 Category: Marketing, Programming/Project & Support

🔹 Date Posted: April 8, 2025

🔹 Experience Level: 6+ years

🔹 Remote Status: Hybrid

🚀 Job Overview

Key aspects of this role include:

• Leading strategy and project management for Group Retiree Solutions member marketing communications
• Managing complex, CMS-mandated member communications from inception to fulfillment
• Collaborating with various stakeholders, including internal and external staff, designers, and writers
• Developing project schedules, timelines, and budgets
• Serving as a mentor for others and leading internal process improvement initiatives

ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to manage multiple projects simultaneously. Experience in a highly regulated environment is crucial for success.

📋 Key Responsibilities

✅ Project manage and act as content expert for the annual review, update, and vendor programming of complex, CMS-mandated member communications

✅ Lead scope discovery and messaging strategy sessions, serving as strategic counsel for communications deliverables

✅ Uncover and manage requirements for large-scale digital and print initiatives, such as new client/product implementations, geographic expansions, rebranding efforts, and rebids

✅ Develop and manage project schedules, timelines, and budgets

✅ Effectively collaborate with subject matter experts, internal and external staff, designers, and other writers to ensure functional specifications and requirements are met

✅ Effectively use data to build business cases, execute large-scale mailings under multiple brands with complex requirements, and catalog or program communications metadata for vendor and fulfillment execution

✅ Serve as primary point of contact during the lifecycle of the project and collaborate to resolve cross-functional issues, develop mitigation plans, and identify/escalate risks

✅ Present project status to department, project, and/or other functional area leadership

✅ Lead or participate in internal process improvement initiatives related to increasing efficiencies, cutting costs, etc.

✅ Serve as a mentor for others

ASSUMPTION: This role involves a high degree of project management, stakeholder collaboration, and attention to detail. Strong communication and organizational skills are essential for success.

🎯 Required Qualifications

Education: Bachelor's degree (BA/BS) required

Experience: A minimum of 6 years of related experience is required

Required Skills:

• Proven experience developing complex communications from inception to fulfillment
• Experience presenting and leading internal or external clients through the development of communications, requirements, and project plans
• Ability to work within a highly regulated environment (CMS/DOI) that involves following extensive legal and federal regulatory requirements

Preferred Skills:

• Experience in communications/marketing in a health care environment
• Prior experience in Medicare or Group Medicare

ASSUMPTION: While a Bachelor's degree is required, equivalent experience may be considered. Relevant experience in healthcare marketing or a related field is highly desirable.

💰 Compensation & Benefits

Salary Range: $85,000 - $120,000 per year (Based on industry standards for a Senior Marketing Project Manager with 6+ years of experience in the healthcare industry)

Benefits:

• Merit increases
• Paid holidays
• Paid Time Off
• Incentive bonus programs
• Medical, dental, and vision benefits
• Short and long term disability benefits
• 401(k) + match
• Stock purchase plan
• Life insurance
• Wellness programs and financial education resources

Working Hours: Full-time, 40 hours per week, with flexible scheduling and the option to work remotely 1-2 days per week

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Elevance Health operates in the Hospitals and Health Care industry, with a focus on providing health benefits and lifetime health solutions to its members

Company Size: Elevance Health is a large organization with over 10,000 employees, offering a structured and collaborative work environment

Founded: Elevance Health was founded in 1984 and has since grown to become a leading health benefits organization

Company Description:

• Elevance Health is transforming from a traditional health benefits organization into a lifetime trusted health partner
• The company serves over 118 million people, addressing a full range of health needs with an integrated whole health approach
• Elevance Health is powered by industry-leading capabilities and a digital platform for health

Company Specialties:

• Health benefits
• Healthcare services
• Whole health approach
• Digital health platform

Company Website: www.elevancehealth.com

ASSUMPTION: Elevance Health is a well-established company with a strong focus on innovation and growth in the healthcare industry.

📊 Role Analysis

Career Level: This role is at the senior level, requiring a high degree of expertise and experience in marketing project management

Reporting Structure: The Marketing Project Manager Senior will report directly to the Marketing Manager and collaborate with various stakeholders across the organization

Work Arrangement: This is a hybrid role, requiring associates to work at an Elevance Health location at least once per week and potentially several times per week, depending on the hiring manager's specifications

Growth Opportunities:

• Potential career progression into management or senior leadership roles within the Marketing department
• Opportunities to work on high-impact projects and initiatives that drive business outcomes
• Access to training and development programs to enhance skills and advance career growth

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the organization's success.

🌍 Location & Work Environment

Office Type: Elevance Health supports a hybrid workplace model, with PulsePoint sites used for collaboration, community, and connection

Office Location(s): 5411 Sky Center Dr, Tampa, FL 33617

Geographic Context:

• Tampa, FL is a vibrant and growing city with a diverse population and a strong job market
• The cost of living in Tampa is generally lower than in other major metropolitan areas
• The city offers a range of cultural attractions, outdoor activities, and family-friendly neighborhoods

Work Schedule: Full-time, with flexible scheduling and the option to work remotely 1-2 days per week

ASSUMPTION: The hybrid work arrangement offers a good balance between in-office collaboration and remote work flexibility, allowing associates to maintain a healthy work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the hiring team
• Final interview with the department head or other senior leader

Key Assessment Areas:

• Project management skills and experience
• Communication and collaboration abilities
• Understanding of the healthcare industry and regulatory requirements
• Problem-solving and risk management skills

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of the healthcare industry and regulatory requirements in your application materials
• Prepare examples of your project management experience and achievements to discuss during the interview

ATS Keywords: Marketing Project Manager, Senior Marketing Project Manager, Healthcare Marketing, Project Management, CMS, Member Communications, Stakeholder Collaboration, Risk Management, Process Improvement

ASSUMPTION: The interview process for this role will focus on assessing the candidate's project management skills, industry knowledge, and cultural fit within the organization.

🛠️ Tools & Technologies

• Project management software (e.g., Asana, Trello, Jira)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Design and content creation tools (e.g., Adobe Creative Suite, Google Workspace)
• Data analysis tools (e.g., Excel, Google Analytics)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and initiatives the candidate is working on.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Collaboration
• Innovation
• Accountability
• Diversity & Inclusion

Work Style:

• Results-driven
• Collaborative
• Adaptable
• Data-informed
• Customer-focused

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you able to manage multiple projects and priorities effectively?
• Do you have strong communication and collaboration skills?
• Are you comfortable working within a highly regulated environment?

ASSUMPTION: Elevance Health values candidates who are results-driven, collaborative, and adaptable, with a strong commitment to integrity and accountability.

⚠️ Potential Challenges

• Managing complex, CMS-mandated member communications with tight deadlines
• Collaborating with multiple stakeholders, including internal and external partners
• Working within a highly regulated environment with extensive legal and federal requirements
• Adapting to changes in project scope, timelines, and priorities

ASSUMPTION: This role presents unique challenges that require strong project management skills, adaptability, and the ability to thrive in a fast-paced, dynamic work environment.

📈 Similar Roles Comparison

• This role differs from other marketing project management positions in its focus on member communications within the healthcare industry and the requirement to work within a highly regulated environment
• Industry-specific context: The healthcare industry is highly regulated and requires a strong understanding of legal and federal requirements
• Career path comparison: This role offers growth potential into management or senior leadership positions within the Marketing department

ASSUMPTION: While this role shares similarities with other marketing project management positions, its focus on the healthcare industry and highly regulated environment sets it apart.

📝 Sample Projects

• Managing the annual review, update, and vendor programming of complex, CMS-mandated member communications
• Leading the development of a new client/product implementation, including scope discovery, messaging strategy, and project planning
• Collaborating with cross-functional teams to execute a large-scale rebranding effort, ensuring functional specifications and requirements are met

ASSUMPTION: These sample projects provide a sense of the scope and complexity of the initiatives the Marketing Project Manager Senior may be responsible for leading.

❓ Key Questions to Ask During Interview

• Can you describe the typical project timeline and resource allocation for member communication initiatives?
• How does the Marketing department collaborate with other departments and functional areas within the organization?
• What opportunities are there for professional development and growth within the Marketing department?
• How does Elevance Health support work-life balance for its associates?
• What is the company's approach to innovation and process improvement within the Marketing department?

ASSUMPTION: These questions are designed to provide insight into the day-to-day responsibilities, work environment, and growth opportunities for the Marketing Project Manager Senior role at Elevance Health.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your project management experience and achievements to discuss during the interview
• Follow up with the hiring manager one week after submitting your application to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.