π Core Information
πΉ Job Title: Marketing Project Specialist
πΉ Company: Abbott
πΉ Location: Austin, TX
πΉ Job Type: On-Site
πΉ Category: Marketing
πΉ Date Posted: May 30, 2025
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-Site
π Job Overview
Key aspects of this role include:
- Designing and implementing marketing activities and materials
- Managing marketing plans and ensuring adherence
- Liaising with media, advertising agencies, and public relations firms
- Coordinating involvement in conferences, exhibitions, and marketing seminars
- Managing digital assets, including social media, website content, and environmentals at tradeshows
ASSUMPTION: This role requires strong project management skills, creativity, and the ability to work effectively with various stakeholders.
π Key Responsibilities
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Design, develop, and implement marketing activities and materials such as brochures, audio/visual materials, and digital content
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Review business results and ensure the adherence of the marketing activities and plans
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Liaise with the media, advertising agencies, and public relations firms to coordinate marketing efforts
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Coordinate involvement in conferences, exhibitions, and marketing seminars
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Manage marketing collateral and digital assets, including website, social media, paid media ads, and environmentals at tradeshows
ASSUMPTION: This role may require occasional travel to attend conferences, exhibitions, and other events.
π― Required Qualifications
Education: Associate's Degree required
Experience: 1+ years of marketing experience
Required Skills:
- Proven experience in marketing or related field
- Strong project management skills
- Excellent communication and collaboration skills
- Proficiency in Microsoft Office Suite
- Familiarity with project management software (e.g., Monday.com)
Preferred Skills:
- Bachelorβs Degree in Marketing, Communications, or Advertising
- Experience working with copywriters and graphic designers
- Experience in healthcare or medical device marketing and communications
- Experience with regulatory management of assets
ASSUMPTION: While a Bachelor's Degree is preferred, Abbott may consider candidates with an Associate's Degree and relevant experience.
π° Compensation & Benefits
Salary Range: $60,000.00 - $120,000.00 per year
Benefits:
- Career development opportunities
- Free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year
- Excellent retirement savings plan with high employer contribution
- Tuition reimbursement, Freedom 2 Save student debt program, and FreeU education benefit
Working Hours: Full-time, standard work hours with occasional travel
ASSUMPTION: Abbott's salary range is inclusive of the full grade range, and they usually hire based on the mid-point.
π Applicant Insights
π Company Context
Industry: Abbott operates in the healthcare industry, focusing on diagnostics, medical devices, nutritionals, and branded generic medicines. They serve people in more than 160 countries worldwide.
Company Size: Abbott is a large corporation with over 10,000 employees globally.
Founded: Abbott was founded in 1888 and has since grown into a global healthcare leader.
Company Description:
- Abbott is a global healthcare leader that helps people live more fully at all stages of life.
- They offer a wide range of life-changing technologies, including leading businesses and products in diagnostics, medical devices, nutritionals, and branded generic medicines.
- Abbott is committed to providing employees with career development opportunities, competitive benefits, and a supportive work environment.
Company Specialties:
- Nutrition
- Diagnostics
- Medical Devices
- and Branded Generic Pharmaceuticals
Company Website: www.abbott.com
ASSUMPTION: Abbott's focus on innovation and global impact makes it an attractive employer for marketing professionals seeking to grow their careers in the healthcare industry.
π Role Analysis
Career Level: This role is suitable for early-career marketing professionals or recent graduates with relevant experience.
Reporting Structure: The Marketing Project Specialist will report directly to the Marketing Manager or a similar role within the Cardiac Rhythm Management division.
Work Arrangement: This is an on-site role with occasional travel requirements (up to 10% of the time).
Growth Opportunities:
- Abbott offers career development opportunities, including tuition reimbursement and education benefits.
- Progression within the marketing department or other divisions may be possible with strong performance and relevant experience.
ASSUMPTION: Abbott's large size and global presence provide ample opportunities for career growth and development.
π Location & Work Environment
Office Type: Abbott's Austin office is a corporate environment with a professional dress code.
Office Location(s): 8701 Bee Caves Rd, Austin, TX 78701, United States
Geographic Context:
- Austin is the capital city of Texas and is known for its vibrant music and tech industries.
- The city offers a high quality of life, with numerous cultural attractions, outdoor activities, and a thriving food scene.
- Austin has a humid subtropical climate, with mild winters and hot summers.
Work Schedule: Standard work hours, with occasional travel requirements
ASSUMPTION: Abbott's Austin office provides a collaborative and innovative work environment, with ample opportunities for professional growth and development.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the team or additional stakeholders
Key Assessment Areas:
- Marketing and project management skills
- Communication and collaboration abilities
- Cultural fit and alignment with Abbott's values
Application Tips:
- Highlight relevant marketing experience and achievements in your resume.
- Tailor your cover letter to demonstrate your understanding of Abbott's mission and values.
- Prepare examples of marketing campaigns or projects you've worked on, focusing on your role and the outcomes.
ATS Keywords: Marketing, Project Management, Digital Assets, Social Media, Advertising, Public Relations, Event Coordination, Graphic Design, Copywriting, Healthcare Marketing, Regulatory Management, Microsoft Office, Acrobat
ASSUMPTION: Abbott's application process is designed to assess candidates' skills, experience, and cultural fit for the role and the organization.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, PowerPoint, Excel)
- Project management software (e.g., Monday.com)
- Graphic design tools (e.g., Adobe Creative Suite)
- Social media platforms (e.g., Facebook, Twitter, LinkedIn)
ASSUMPTION: Proficiency in these tools is essential for success in this role, and candidates should be prepared to demonstrate their skills during the interview process.
π Cultural Fit Considerations
Company Values:
- Innovation
- Caring
- Integrity
- Quality
- Performance
Work Style:
- Collaborative
- Innovative
- Results-driven
- Adaptable
Self-Assessment Questions:
- Do you thrive in a collaborative, innovative work environment?
- Are you results-driven and adaptable in your approach to marketing projects?
- Do you share Abbott's commitment to quality, integrity, and caring for patients and customers?
ASSUMPTION: Candidates who align with Abbott's values and work style are more likely to succeed in this role and contribute to the company's ongoing success.
β οΈ Potential Challenges
- Occasional travel requirements may disrupt personal schedules.
- Working in a large corporation may present more bureaucracy than smaller organizations.
- Managing multiple projects and stakeholders may require strong organizational skills and time management.
- The competitive nature of the healthcare industry may present challenges in achieving marketing goals.
ASSUMPTION: These challenges can be mitigated by effective communication, strong project management skills, and a results-driven approach.
π Similar Roles Comparison
- Compared to other marketing project specialist roles, this position may offer more exposure to global healthcare marketing and the opportunity to work on a wide range of projects.
- Abbott's large size and global presence provide more opportunities for career growth and development than smaller organizations.
- This role may require more travel than other marketing project specialist positions, depending on the specific organization and industry.
ASSUMPTION: Candidates should consider their personal preferences and career goals when comparing this role to similar positions in other organizations.
π Sample Projects
- Developing and executing a marketing campaign for a new medical device launch
- Managing social media content and engagement for a healthcare brand
- Coordinating a tradeshow booth design and materials for a medical device company
ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the Cardiac Rhythm Management division?
- What opportunities are there for professional development and growth within Abbott?
- How does Abbott support work-life balance for its employees?
- What is the typical career path for someone in this role?
ASSUMPTION: Asking these questions demonstrates your interest in the role and commitment to success in the organization.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing experience and skills
- Write a cover letter that demonstrates your understanding of Abbott's mission and values
- Prepare examples of marketing campaigns or projects you've worked on, focusing on your role and the outcomes
- Follow up with the hiring manager one week after submitting your application, expressing your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.