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Marketing & Public Relations Assistant

Alphabe Insight Inc
Full-time
On-site
Cincinnati, Ohio, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing & Public Relations Assistant

πŸ”Ή Company: Shine Social Brand

πŸ”Ή Location: Cincinnati, Ohio, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Public Relations

πŸ”Ή Date Posted: May 14, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the development and execution of marketing and public relations campaigns
  • Creating and managing content for social media platforms
  • Planning and executing promotional events and community outreach activities
  • Conducting market research to identify new opportunities and trends
  • Drafting press releases, blog posts, and marketing materials
  • Monitoring and analyzing the effectiveness of marketing campaigns

ASSUMPTION: This role requires a high level of organization, creativity, and strong communication skills. It is ideal for a recent graduate or someone looking to start their career in marketing and public relations.

πŸ“‹ Key Responsibilities

βœ… Assist in the development and execution of marketing and public relations campaigns

βœ… Create and manage content for social media platforms, ensuring consistent messaging

βœ… Support the planning and execution of promotional events and community outreach activities

βœ… Conduct market research to identify new opportunities and trends in the industry

βœ… Draft press releases, blog posts, and marketing materials that align with our brand voice

βœ… Monitor and analyze the effectiveness of marketing campaigns and report on outcomes

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring the ability to multitask and manage various projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Public Relations, Communications, or related field

Experience: 0-2 years of relevant experience

Required Skills:

  • Exceptional written and verbal communication skills
  • Strong organizational and multitasking abilities
  • A creative mindset with the ability to contribute innovative ideas to campaigns

Preferred Skills:

  • Experience with graphic design software (e.g., Adobe Creative Suite)

ASSUMPTION: While experience with graphic design software is not required, it would be beneficial for creating visually appealing content.

πŸ’° Compensation & Benefits

Salary Range: $22.00 - $32.00 per hour, based on experience. ASSUMPTION: This range is competitive for entry-level marketing and public relations roles in Cincinnati.

Benefits:

  • Comprehensive health, dental, and vision insurance
  • Retirement savings plan with company match
  • Generous paid time off and holidays
  • Professional development opportunities
  • Flexible work environment

Working Hours: Full-time, 40 hours per week. ASSUMPTION: While the role is full-time, the flexible work environment may allow for some flexibility in working hours.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services. ASSUMPTION: This industry is fast-paced and ever-changing, requiring adaptability and strong communication skills.

Company Size: 51-200 employees. ASSUMPTION: A mid-sized company offers the benefits of a larger organization, such as more resources and opportunities for growth, while still maintaining a personal touch.

Founded: 2019. ASSUMPTION: As a relatively new company, Shine Social Brand may have a more innovative and entrepreneurial culture.

Company Description:

  • Shine Social Brand is a dynamic team of storytellers, trendsetters, and dream weavers dedicated to making your brand shine brighter than ever before.
  • The company offers a flexible work environment, professional development opportunities, and comprehensive benefits.
  • Shine Social Brand is not just another PR and branding agency; it is a team passionate about sprinkling a little stardust on your brand's journey.

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: https://www.signaltrubrand.com

ASSUMPTION: While the provided company URL is for Signal Tru Brand, it is assumed that Shine Social Brand has a similar website with relevant information about the company and its services.

πŸ“Š Role Analysis

Career Level: Entry-level. ASSUMPTION: This role is ideal for recent graduates or those with minimal professional experience looking to start their career in marketing and public relations.

Reporting Structure: This role reports directly to the Marketing and Public Relations Manager. ASSUMPTION: The manager will provide guidance and support to help the assistant grow in their role.

Work Arrangement: On-site, full-time. ASSUMPTION: Working on-site allows for better collaboration and communication with the team.

Growth Opportunities:

  • As the company grows, there may be opportunities for the assistant to take on more responsibilities and advance their career.
  • Shine Social Brand offers professional development opportunities, which can help the assistant gain new skills and knowledge.
  • The flexible work environment may allow for opportunities to work on diverse projects and gain experience in different aspects of marketing and public relations.

ASSUMPTION: While specific growth opportunities may not be immediately apparent, the company's commitment to professional development suggests that there are opportunities for growth and advancement.

🌍 Location & Work Environment

Office Type: On-site. ASSUMPTION: Working on-site allows for better collaboration and communication with the team.

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US. ASSUMPTION: While the provided address is for Signal Tru Brand, it is assumed that Shine Social Brand has a similar office location in Cincinnati.

Geographic Context:

  • Cincinnati is the third-largest city in Ohio and the 30th-largest city in the United States.
  • The city is known for its rich history, vibrant arts scene, and diverse cultural institutions.
  • Cincinnati has a humid subtropical climate, with hot, humid summers and cold, snowy winters.

Work Schedule: Full-time, 40 hours per week. ASSUMPTION: While the role is full-time, the flexible work environment may allow for some flexibility in working hours.

ASSUMPTION: Cincinnati offers a unique blend of urban and suburban living, with a variety of neighborhoods and communities to choose from.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submit your resume and cover letter through the provided link.
  • If selected, participate in a phone or video screening with the hiring manager.
  • Attend an in-person or virtual interview with the marketing and public relations team.
  • Complete a skills assessment or case study, if required.
  • Receive a job offer, if selected.

Key Assessment Areas:

  • Communication skills, both written and verbal
  • Organizational skills and multitasking abilities
  • Creativity and innovative thinking
  • Understanding of marketing and public relations principles

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
  • Showcase your creativity and innovative thinking through your application materials.
  • Demonstrate your understanding of marketing and public relations principles in your interview.
  • Prepare questions to ask the interviewer about the company, team, and role.

ATS Keywords: Marketing, Public Relations, Communications, Social Media, Event Planning, Market Research, Content Creation, Campaign Development, Branding, PR Agency

ASSUMPTION: Including these keywords in your resume and application materials can help your application stand out to the company's Applicant Tracking System (ATS).

πŸ› οΈ Tools & Technologies

  • Social media management tools (e.g., Hootsuite, Buffer)
  • Graphic design software (e.g., Adobe Creative Suite, Canva)
  • Project management tools (e.g., Asana, Trello)
  • Marketing automation tools (e.g., HubSpot, Marketo)

ASSUMPTION: Familiarity with these tools and technologies can be beneficial for this role, but specific training may be provided.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Creativity
  • Innovation
  • Collaboration
  • Authenticity
  • Strategic Thinking

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Flexible and adaptable
  • Results-driven

Self-Assessment Questions:

  • Do you thrive in a creative and collaborative environment?
  • Are you able to manage multiple projects and tasks simultaneously?
  • Do you have a strong understanding of marketing and public relations principles?
  • Are you comfortable working in a fast-paced and dynamic environment?

ASSUMPTION: Candidates who align with these values and work styles are more likely to be successful in this role.

⚠️ Potential Challenges

  • The role may require working on evenings and weekends to support events and campaigns.
  • The fast-paced and dynamic nature of the role may be challenging for those who prefer a more structured work environment.
  • The role may require working with tight deadlines and managing multiple projects simultaneously.
  • The role may involve working with a diverse range of clients, each with their own unique needs and expectations.

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in the role.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: This role is similar to the Marketing & Public Relations Assistant, but may have more focus on marketing campaigns and less on public relations.
  • Public Relations Specialist: This role is similar to the Marketing & Public Relations Assistant, but may have more focus on public relations campaigns and less on marketing.
  • Communications Assistant: This role is similar to the Marketing & Public Relations Assistant, but may have a broader focus on internal and external communications.

ASSUMPTION: Each of these roles requires strong communication skills, creativity, and adaptability, but may have different focuses and responsibilities.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to promote a new product launch
  • Planning and executing a community outreach event to raise awareness for a client's cause
  • Conducting market research to identify new opportunities for a client's brand
  • Drafting a press release to announce a client's expansion into a new market

ASSUMPTION: These projects are examples of the types of tasks the Marketing & Public Relations Assistant may be responsible for, but the specific projects will vary depending on the client and the company's needs.

❓ Key Questions to Ask During Interview

  • What are the most important qualities you're looking for in a Marketing & Public Relations Assistant?
  • How does this role fit into the overall marketing and public relations strategy for the company?
  • What are the biggest challenges facing the marketing and public relations team currently, and how can this role help address them?
  • How does the company support the professional development and growth of its employees?
  • What is the company culture like, and how does this role fit into it?

ASSUMPTION: Asking these questions can help you better understand the role, the team, and the company, and demonstrate your interest in the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
  • Prepare questions to ask the interviewer about the company, team, and role.
  • Follow up with the hiring manager within 24 hours of submitting your application to confirm receipt.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.