📌 Core Information
🔹 Job Title: Marketing Reporting Specialist
🔹 Company: Monotype
🔹 Location: Noida, Uttar Pradesh, India
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 7, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Leveraging marketing data sources to ensure an accurate, comprehensive view of all metrics, behavior data, and KPIs.
- Developing, building, and maintaining marketing reports and dashboards using visualization tools and platforms to clearly present key metrics and trends.
- Garnering actionable insights from complex datasets by identifying anomalies, patterns, and correlations that present opportunities for optimization and growth.
- Partnering with multiple teams to interpret and translate their needs into compelling reports and presentations that communicate complex data insights in a clear and impactful way.
- Championing, creating, and leading initiatives and methodologies to inform, optimize, and expand marketing reporting and analysis.
ASSUMPTION: This role requires a strong background in marketing analytics and data visualization to effectively drive data-driven decision-making.
📋 Key Responsibilities
✅ Leverage marketing data sources to ensure an accurate, comprehensive view of all metrics, behavior data, and KPIs.
✅ Develop, build, and maintain marketing reports and dashboards using visualization tools and platforms to clearly present key metrics and trends.
✅ Garner actionable insights from complex datasets by identifying anomalies, patterns, and correlations that present opportunities for optimization and growth.
✅ Partner with multiple teams to interpret and translate their needs into compelling reports and presentations that communicate complex data insights in a clear and impactful way.
✅ Champion, create, and lead initiatives and methodologies to inform, optimize, and expand marketing reporting and analysis.
✅ Continuously learn and explore new marketing technologies and data analysis tools to stay ahead of the curve.
ASSUMPTION: This role requires a proactive approach to staying updated with the latest marketing analytics tools and trends.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Statistics, or a related field (or equivalent experience)
Experience: 5+ years of experience with BI, analytics tools, SQL, and insight delivery.
Required Skills:
- Proficiency in SQL and data warehousing (AWS & Snowflake).
- Experience with marketing analytics platforms (e.g., Adobe Analytics, CJA, Marketo, Salesforce).
- Expertise in BI tools like Power BI and Tableau.
- Data Migration and Connection.
- Strong analytical thinking, problem-solving, and attention to detail.
- Excellent communication and presentation skills to engage diverse audiences.
- Process-driven mindset with a keen eye for data accuracy and consistency.
Preferred Skills:
- Additional knowledge of Python and familiarity with general marketing tech stacks.
ASSUMPTION: Candidates with experience in data visualization and storytelling will be highly sought after for this role.
💰 Compensation & Benefits
Salary Range: INR 12,00,000 - 18,00,000 per annum (Estimated based on industry standards for the role, experience level, and location)
Benefits:
- Health insurance
- Retirement benefits
- Employee assistance programs
- Professional development opportunities
Working Hours: 40 hours per week, with flexible work arrangements available
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically focused on font design, internet development, and enterprise font management software.
Company Size: 201-500 employees, which means a mid-sized company structure with opportunities for growth and collaboration.
Founded: 2012, with a rich history in font design and management.
Company Description:
- Monotype is the world’s leading company in fonts, with a library that can be traced back hundreds of years, featuring famed typefaces like Helvetica, Futura, Times New Roman, and more.
- The company provides a first-of-its-kind service that makes fonts more accessible for creative professionals to discover, license, and use in our increasingly digital world.
- Monotype works with the biggest global brands and with individual creatives, offering a wide set of solutions that make it easier for them to design beautiful brand experiences.
Company Specialties:
- Enterprise Font Management Software
- Font Design
- Internet Development
Company Website: www.monotype.com
ASSUMPTION: Monotype's extensive experience in the font industry and its commitment to innovation make it an attractive employer for marketing professionals.
📊 Role Analysis
Career Level: Mid-level to senior, with opportunities for growth and leadership in marketing analytics and reporting.
Reporting Structure: This role will report directly to the Marketing Director or a similar senior leader within the marketing department.
Work Arrangement: On-site, with opportunities for flexible work arrangements and remote work as needed.
Growth Opportunities:
- Advancement to a senior or management role within the marketing department.
- Expansion of responsibilities to include team leadership or mentoring.
- Opportunities to work on cross-functional projects and gain exposure to other areas of the business.
ASSUMPTION: With Monotype's commitment to growth and innovation, there are ample opportunities for career advancement within the company.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace with a focus on employee well-being and comfort.
Office Location(s): Noida, Uttar Pradesh, India
Geographic Context:
- Noida is a bustling city in the National Capital Region of India, offering a mix of urban and suburban living.
- The city is well-connected by road, rail, and metro, making it easily accessible from other parts of the NCR.
- Noida is home to numerous multinational corporations and offers a vibrant culture with numerous dining, entertainment, and shopping options.
Work Schedule: Standard business hours, with opportunities for flexible scheduling and remote work as needed.
ASSUMPTION: The Noida office provides a dynamic and engaging work environment that fosters collaboration and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Final round interview with senior leadership
Key Assessment Areas:
- Technical skills in marketing analytics and data visualization
- Problem-solving and analytical thinking
- Communication and presentation skills
- Cultural fit and alignment with Monotype's values
Application Tips:
- Highlight relevant experience with marketing analytics tools and data visualization platforms.
- Tailor your resume and cover letter to emphasize your skills and experience in marketing analytics and reporting.
- Prepare examples of your work that demonstrate your ability to translate complex data insights into clear and actionable recommendations.
ATS Keywords: Marketing Analytics, Data Visualization, SQL, Power BI, Tableau, KPIs, Reporting, Insights
ASSUMPTION: Monotype's hiring process is designed to assess candidates' technical skills and cultural fit, with a focus on finding the best fit for the role and the company.
🛠️ Tools & Technologies
- SQL
- Power BI
- Tableau
- Marketing analytics platforms (e.g., Adobe Analytics, CJA, Marketo, Salesforce)
- Data warehousing tools (e.g., AWS, Snowflake)
ASSUMPTION: Candidates should have experience with the listed tools and be comfortable learning and adapting to new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Quality
Work Style:
- Data-driven and analytical
- Proactive and self-motivated
- Collaborative and team-oriented
- Adaptable and open to learning
Self-Assessment Questions:
- Do I have a strong background in marketing analytics and data visualization?
- Am I comfortable working with complex datasets and translating insights into clear and actionable recommendations?
- Do I thrive in a collaborative and innovative work environment?
ASSUMPTION: Candidates who align with Monotype's values and work style will be well-suited to the company's culture and work environment.
⚠️ Potential Challenges
- Working with large and complex datasets may require significant time and effort to clean and prepare for analysis.
- Stakeholders may have varying levels of data literacy, requiring the candidate to adapt their communication style accordingly.
- Keeping up with the latest marketing analytics tools and trends may require continuous learning and professional development.
- Balancing the demands of multiple teams and priorities may require strong project management and prioritization skills.
ASSUMPTION: These challenges can be overcome with strong technical skills, effective communication, and a proactive approach to staying updated with industry trends and best practices.
📈 Similar Roles Comparison
- This role is similar to a Marketing Analyst or Business Intelligence Analyst, but with a stronger focus on data visualization and storytelling.
- In comparison to other marketing roles, this position requires a higher level of technical proficiency in data analysis and visualization tools.
- Career progression in this role may lead to senior or management positions within the marketing department or other areas of the business.
ASSUMPTION: Candidates should have experience in a similar role or a related field to be well-suited to this position.
📝 Sample Projects
- Developing a comprehensive dashboard to track and analyze marketing campaign performance across multiple channels.
- Creating a predictive model to identify high-value customer segments and optimize marketing spend.
- Conducting a competitive analysis of marketing metrics and KPIs to benchmark Monotype's performance against industry peers.
ASSUMPTION: These sample projects demonstrate the types of initiatives the Marketing Reporting Specialist may be responsible for in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does this role fit into the broader marketing strategy and organization?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Monotype support the professional development and growth of its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: These questions are designed to provide insight into the role, the team, and the company culture, helping candidates make an informed decision about the opportunity.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Monotype careers portal
- Tailor your resume and cover letter to highlight your experience with marketing analytics tools and data visualization platforms.
- Prepare examples of your work that demonstrate your ability to translate complex data insights into clear and actionable recommendations.
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
