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Marketing Representative

Pyramid Healthcare
Full-time
On-site
Jacksonville, North Carolina, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Representative

πŸ”Ή Company: Pyramid Healthcare

πŸ”Ή Location: Jacksonville, North Carolina, United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Healthcare

πŸ”Ή Date Posted: July 9, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and maintaining direct referral relationships in designated market(s)
  • Providing marketing and customer service activities within the marketing department
  • Maintaining positive community/public relations
  • Expanding referral base and developing business relationships with the assigned region
  • Inputting into the overall company-marketing plan

ASSUMPTION: This role requires a balance of marketing, sales, and customer service skills, with a focus on building and maintaining relationships with referral sources in the assigned region.

πŸ“‹ Key Responsibilities

βœ… Provide clientele, marketing and customer service activities within the marketing department while maintaining positive community/public relations

βœ… Maintain existing referral sources, expand referral base and develop business relationships with the assigned region

βœ… Input into the overall company-marketing plan

βœ… Prepare reports as required

βœ… Assist in setting financial goals for the assigned region

βœ… Required to interface with the programs to understand client/program/referral source needs

βœ… Completes required trainings and mandatory training hours

βœ… Other duties as assigned

ASSUMPTION: This role involves frequent travel within the assigned region, as well as regular interaction with clients, referral sources, and internal teams.

🎯 Required Qualifications

Education: High school diploma or equivalent with one year of related experience required. Bachelor’s degree in a related Behavioral Health or Business/Marketing field preferred.

Experience: 3-5 years’ experience in D&A and/or Mental Health field preferred. 3-5 years’ experience as a Counselor, Assessor or Community Relations in direct client care preferred.

Required Skills:

  • Knowledge of chemical dependency and psychiatric treatment
  • Knowledge of marketing methods in a behavioral healthcare setting
  • Ability to empathize and provide strong customer service
  • Ability to prioritize and multi-task
  • Self-starter with the ability to adapt to changes and turn things around quickly
  • Working knowledge of Microsoft Office Suite and computer programs
  • Ability to thrive in a fast-paced environment

Preferred Skills:

  • Bilingual or multilingual skills (Spanish preferred)
  • Experience with CRM software
  • Strong presentation and public speaking skills

ASSUMPTION: While not explicitly stated, having a valid driver's license and reliable transportation is likely required for this role due to the travel requirements.

πŸ’° Compensation & Benefits

Salary Range: $45,000 - $60,000 per year (based on industry standards for a Marketing Representative with 3-5 years of experience in the healthcare industry)

Benefits:

  • Medical, Dental, and Vision Insurance
  • Flexible Spending Accounts
  • Life Insurance
  • Paid Time Off
  • 401(k) with Company Match
  • Tuition Reimbursement
  • Employee Recognition Programs
  • Referral Bonus opportunities

Working Hours: Full-time, 40 hours per week. May require flexible scheduling and on-call responsibilities.

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Representative with the required experience level. Actual salary may vary based on factors such as performance, location, and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Pyramid Healthcare is a leading provider of behavioral health care services, offering a full continuum of mental health, substance use, and recovery services for adults and teens across multiple states.

Company Size: Pyramid Healthcare has 1,001-5,000 employees, providing ample opportunities for growth and career advancement.

Founded: Founded in 1999, Pyramid Healthcare has over two decades of experience in the behavioral health care industry.

Company Description:

  • Pyramid Healthcare offers a wide range of services, including detoxification, outpatient and inpatient programs, transitional housing, and specialty programs
  • The company is committed to providing high-quality, client-focused care, with a focus on helping clients overcome addiction and reclaim their health and well-being
  • Pyramid Healthcare operates over 80 facilities across multiple states and is accredited by CARF or The Joint Commission

Company Specialties:

  • Detoxification
  • Outpatient / Intensive Outpatient
  • Inpatient
  • Transitional Housing
  • Methadone / Suboxone Therapy for Adults
  • Mental Health
  • Dual Diagnosis
  • State-Licensed Teen Academic Programs
  • Halfway Houses
  • Specialty Programs
  • Mobile Assessment

Company Website: https://www.pyramid-healthcare.com/

ASSUMPTION: Pyramid Healthcare's focus on client-centered care and commitment to quality sets it apart in the behavioral health care industry.

πŸ“Š Role Analysis

Career Level: This role is suitable for an experienced marketing professional looking to apply their skills in the behavioral health care industry.

Reporting Structure: The Marketing Representative reports directly to the Marketing Manager.

Work Arrangement: This is an on-site position, with regular travel required within the assigned region.

Growth Opportunities:

  • Advancement within the marketing department, such as a promotion to Marketing Manager or similar role
  • Expanding into other areas of the business, such as business development or sales
  • Gaining experience in the behavioral health care industry, which can lead to career opportunities in related fields

ASSUMPTION: The growth opportunities for this role will depend on the individual's performance, as well as their ability to adapt to the unique challenges and demands of the behavioral health care industry.

🌍 Location & Work Environment

Office Type: The primary office for this role is located in Jacksonville, North Carolina.

Office Location(s): The Marketing Representative may be required to travel to other Pyramid Healthcare facilities within the assigned region.

Geographic Context:

  • The Jacksonville, North Carolina area has a population of approximately 72,000 people and is located in Onslow County
  • The area is home to several military installations, including Marine Corps Base Camp Lejeune
  • The cost of living in Jacksonville is relatively low compared to other areas in the United States

Work Schedule: The work schedule for this role is full-time, with regular business hours. However, the Marketing Representative may be required to work evenings and weekends as needed to attend events or meet with referral sources.

ASSUMPTION: The geographic context of this role may present unique challenges and opportunities, as the Marketing Representative will be working in a region with a significant military presence and a relatively low cost of living.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Hiring Manager
  • In-person or virtual interview with the Marketing Manager and other team members
  • Background check and reference check
  • Job offer and onboarding

Key Assessment Areas:

  • Marketing and sales skills
  • Customer service and communication skills
  • Problem-solving and adaptability
  • Understanding of the behavioral health care industry

Application Tips:

  • Tailor your resume and cover letter to highlight your marketing, sales, and customer service skills, as well as any relevant experience in the behavioral health care industry
  • Prepare for behavioral interview questions that focus on your ability to build and maintain relationships, as well as your problem-solving and adaptability skills
  • Research Pyramid Healthcare and the behavioral health care industry to demonstrate your understanding of the company and its mission

ATS Keywords: Marketing, Sales, Customer Service, Behavioral Health Care, Referral Sources, Relationship Building, Adaptability, Problem-Solving

ASSUMPTION: The interview process for this role will likely focus on the Marketing Representative's ability to build and maintain relationships, as well as their understanding of the behavioral health care industry and the unique challenges and demands of the role.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CRM software (e.g., Salesforce, HubSpot, Zoho CRM)
  • Social media platforms (e.g., LinkedIn, Facebook, Twitter)
  • Presentation software (e.g., PowerPoint, Google Slides)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the Marketing Representative's assigned region and the needs of the marketing department.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity: Striving to be honest, transparent, and ethical when dealing with clients, staff, and the community
  • Dedication: Demonstrating an unwavering commitment to always provide exceptional care and support to those we serve
  • Collaboration: A steadfast, team-focused approach; working together to achieve excellence
  • Passion: A genuine, compelling, and relentless desire to improve lives and support Pyramid Healthcare’s mission

Work Style:

  • Self-motivated and able to work independently
  • Strong communication and interpersonal skills
  • Ability to thrive in a fast-paced, dynamic environment
  • Adaptable and able to pivot quickly when priorities change

Self-Assessment Questions:

  • Do I align with Pyramid Healthcare's core values, particularly integrity and dedication?
  • Am I comfortable working in a fast-paced, dynamic environment and able to adapt to changes quickly?
  • Do I have strong communication and interpersonal skills, and am I able to build and maintain relationships effectively?

ASSUMPTION: Pyramid Healthcare's core values are integral to the company's culture and are essential for success in this role. Candidates should be prepared to demonstrate their alignment with these values during the interview process.

⚠️ Potential Challenges

  • Working with a diverse range of referral sources, each with their own unique needs and expectations
  • Balancing marketing, sales, and customer service responsibilities, often with competing priorities
  • Navigating the unique challenges and demands of the behavioral health care industry
  • Managing a large geographic region, with regular travel required

ASSUMPTION: The potential challenges for this role are significant, but with the right skills, experience, and mindset, they can be overcome and turned into opportunities for success.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing roles, this position requires a greater emphasis on sales and customer service skills, as well as a strong understanding of the behavioral health care industry
  • In the behavioral health care industry, this role is similar to a Business Development Representative or a Sales Representative, with a focus on building and maintaining relationships with referral sources
  • Career-wise, this role can lead to opportunities in marketing, sales, or business development within the behavioral health care industry or related fields

ASSUMPTION: The unique demands and requirements of this role set it apart from other marketing positions, and candidates should be prepared to demonstrate their understanding of these differences during the interview process.

πŸ“ Sample Projects

  • Developing and implementing a marketing plan for a new facility or service line
  • Conducting market research to identify potential referral sources and assess the competitive landscape
  • Creating and delivering presentations to referral sources, community organizations, and other stakeholders
  • Planning and executing events, such as open houses, grand openings, or educational seminars

ASSUMPTION: The specific projects for this role will vary depending on the Marketing Representative's assigned region and the needs of the marketing department.

❓ Key Questions to Ask During Interview

  • What are the biggest challenges facing the marketing department in the assigned region, and how can this role help address them?
  • How does this role fit into the overall marketing strategy for Pyramid Healthcare, and what are the key priorities for the first 90 days?
  • What opportunities are there for growth and advancement within the marketing department or the company as a whole?
  • How does Pyramid Healthcare support its employees' professional development and career growth?
  • What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: The key questions to ask during the interview process should focus on the unique demands and requirements of this role, as well as the opportunities for growth and development within the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Pyramid Healthcare Careers page
  • Tailor your resume and cover letter to highlight your marketing, sales, and customer service skills, as well as any relevant experience in the behavioral health care industry
  • Prepare for behavioral interview questions that focus on your ability to build and maintain relationships, as well as your problem-solving and adaptability skills
  • Research Pyramid Healthcare and the behavioral health care industry to demonstrate your understanding of the company and its mission
  • Follow up with the Hiring Manager one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.