📌 Core Information
🔹 Job Title: Marketing Representative
🔹 Company: Pyramid Healthcare
🔹 Location: Charlotte, NC
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: August 8, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Generating sales while maintaining positive community and public relations
- Maintaining existing accounts and expanding referral base
- Developing business relationships regionally and nationally
- Inputting into the overall company marketing plan and preparing reports as required
ASSUMPTION: This role requires a balance of sales, marketing, and community relations skills, with a focus on building and maintaining strong relationships with clients, referral sources, and the community.
📋 Key Responsibilities
✅ Generate sales while maintaining positive community and public relations
✅ Maintain existing accounts and expand referral base
✅ Develop business relationships regionally and nationally
✅ Input into the overall company marketing plan and prepare reports as required
✅ Assist in setting financial goals for their region
✅ Interface with programs to understand client/program/referral source needs
ASSUMPTION: This role requires strong communication, interpersonal, and problem-solving skills, as well as the ability to work independently and multi-task.
🎯 Required Qualifications
Education: Master’s Degree in related Behavioral Health, MSW, Business/Marketing preferred. BA in related Behavioral Health, Business/Marketing preferred.
Experience: 3-5 years’ experience in D&A and/or Mental Health field. 3-5 years experience as a Counselor, Assessor or Community Relations in direct client care.
Required Skills:
- Overall understanding of the D&A and Mental Health Field
- Knowledge of levels of care, primary funding streams, county funding structure, referral bases, managed care/private insurance
- Knowledge of CARF regulations
- Proven record of working independently, high energy, highly motivated, high degree of customer focus, high degree of self discipline and attention to detail/follow thru
- Ability to multi-task and problem solve
- Ability to contribute to the team marketing effort
Preferred Skills:
- Intermediate working knowledge of Microsoft Office
ASSUMPTION: This role requires a strong understanding of the behavioral health field and the ability to build and maintain relationships with clients, referral sources, and the community.
💰 Compensation & Benefits
Salary Range: $55,000 - $70,000 per year (Based on industry standards for a Marketing Representative with 3-5 years of experience in the behavioral health field in Charlotte, NC)
Benefits:
- Medical, Dental, and Vision Insurance
- Flexible Spending Accounts
- Life Insurance
- Paid Time Off
- 401(k) with Company Match
- Tuition Reimbursement
- Employee Recognition Programs
- Referral Bonus opportunities
Working Hours: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for business needs)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Pyramid Healthcare is a leading provider of behavioral health care services, offering a full continuum of mental health, substance use, and recovery services for adults and teens.
Company Size: Pyramid Healthcare has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Pyramid Healthcare was founded in 1999 and is headquartered in Duncansville, Pennsylvania.
Company Description:
- Pyramid Healthcare offers comprehensive behavioral healthcare defined by supportive environments that offer patients the strength they need to overcome life’s challenges.
- The company offers behavioral healthcare services – psychiatry, addiction recovery, mental disorder treatment, etc. – that allow clients at all stages of recovery or rehabilitation to reclaim health and well-being.
- Pyramid Healthcare is dedicated to offering the highest quality of care to those we serve, with a focus on client-centered care that establishes our family of brands as respected leaders in addiction treatment, mental health recovery, and eating disorder treatment.
Company Specialties:
- Detoxification
- Outpatient / Intensive Outpatient
- Inpatient
- Transitional Housing
- Methadone / Suboxone Therapy for Adults
- Mental Health
- Dual Diagnosis
- State-Licensed Teen Academic Programs
- Halfway Houses
- Specialty Programs
- Mobile Assessment
Company Website: https://www.pyramid-healthcare.com/
ASSUMPTION: Pyramid Healthcare's focus on client-centered care and comprehensive behavioral health services makes it an attractive employer for individuals seeking to make a positive impact in the lives of others.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring 3-5 years of experience in the behavioral health field.
Reporting Structure: The Marketing Representative will report directly to the Marketing Manager and collaborate with various departments, including Sales, Admissions, and Clinical teams.
Work Arrangement: This is an on-site position, with the primary office located in Charlotte, NC. Some travel may be required for business development and relationship-building purposes.
Growth Opportunities:
- Advancement to a Senior Marketing Representative or Marketing Manager role
- Expanding expertise in the behavioral health field and developing specialized knowledge
- Gaining experience in sales, marketing, and community relations, which can be valuable in various industries
ASSUMPTION: This role offers opportunities for professional growth and development within the behavioral health industry and beyond.
🌍 Location & Work Environment
Office Type: The primary office is located in Charlotte, NC, with additional offices across multiple states.
Office Location(s): 3055 Kettering Blvd, Suite 101, Moraine, Ohio 45439
Geographic Context:
- Charlotte, NC, is the most populous city in the state and offers a diverse range of cultural, recreational, and professional opportunities.
- The city is home to numerous Fortune 500 companies and has a thriving job market, making it an attractive location for career growth.
- Charlotte has a humid subtropical climate, with mild winters and hot, humid summers.
Work Schedule: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with flexibility for business needs)
ASSUMPTION: The Charlotte office location provides a dynamic and diverse work environment, with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and reference check
- Final decision and offer
Key Assessment Areas:
- Sales and marketing skills
- Behavioral health knowledge
- Communication and interpersonal skills
- Problem-solving and decision-making abilities
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the behavioral health field and Pyramid Healthcare's services
- Showcase your sales, marketing, and community relations skills, with specific examples of your achievements
- Prepare thoughtful questions to ask the interviewer about the role, company, and team
ATS Keywords: Marketing Representative, Sales, Marketing Planning, Community Relations, Behavioral Health, Mental Health, Addiction Treatment, Client Care, Problem Solving, Multi-tasking, Team Collaboration, Microsoft Office
ASSUMPTION: The application process for this role is competitive, and applicants should tailor their materials and prepare thoroughly to demonstrate their qualifications and fit for the position.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Sales enablement tools (e.g., LinkedIn Sales Navigator, DiscoverOrg)
- Marketing automation tools (e.g., Marketo, Pardot)
ASSUMPTION: Familiarity with these tools and technologies is preferred but not required, as training will be provided.
👔 Cultural Fit Considerations
Company Values:
- Integrity: Striving to be honest, transparent, and ethical when dealing with clients, staff, and the community
- Dedication: Demonstrating an unwavering commitment to always provide exceptional care and support to those we serve
- Collaboration: A steadfast, team-focused approach; working together to achieve excellence
- Passion: A genuine, compelling, and relentless desire to improve lives and support Pyramid Healthcare’s mission
Work Style:
- Independent and self-motivated
- High energy and highly motivated
- Strong customer focus and attention to detail
- Ability to multi-task and problem solve
- Ability to contribute to the team marketing effort
Self-Assessment Questions:
- Do you have a strong understanding of the behavioral health field and a passion for helping others?
- Are you comfortable working independently and collaborating with a team to achieve shared goals?
- Do you have strong sales, marketing, and community relations skills, with a proven track record of success?
- Are you committed to living Pyramid Healthcare's CORE values in your daily work?
ASSUMPTION: Applicants who align with Pyramid Healthcare's values and work style are more likely to be successful in this role and contribute to the company's mission.
⚠️ Potential Challenges
- Managing a high volume of sales and marketing activities while maintaining positive community and public relations
- Balancing the need to meet financial goals with the company's commitment to providing exceptional care and support to clients
- Navigating the complexities of the behavioral health field, including various levels of care, funding streams, and referral bases
- Adapting to changes in the market and competition, as well as shifts in the company's strategic priorities
ASSUMPTION: These challenges can be overcome with strong problem-solving skills, adaptability, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- This role is similar to a Business Development Representative or Sales Representative in the behavioral health industry, with a focus on sales, marketing, and community relations
- Unlike other sales roles, this position requires a strong understanding of the behavioral health field and a commitment to providing exceptional care and support to clients
- Career paths for this role may include advancement to Senior Marketing Representative, Marketing Manager, or other leadership positions within the behavioral health industry
ASSUMPTION: Applicants should consider their long-term career goals and how this role aligns with their desired career path when evaluating this opportunity.
📝 Sample Projects
- Developing and executing a regional marketing plan to increase brand awareness and generate leads
- Building and maintaining strong relationships with referral sources, including hospitals, clinics, and community organizations
- Conducting market research to identify trends and opportunities in the behavioral health field and incorporating findings into marketing strategies
ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for this role, but the specific projects may vary depending on the organization's needs and priorities.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the organization?
- What are the most significant challenges facing the company in the next 1-3 years, and how does this role contribute to addressing them?
- How does Pyramid Healthcare support the professional growth and development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Pyramid Healthcare measure success for this role, and what are the key performance indicators (KPIs)?
ASSUMPTION: These questions demonstrate your interest in the role, company, and team, as well as your ability to think critically and strategically about the position and its fit with your career goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Pyramid Healthcare Careers page
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on sales, marketing, and community relations in the behavioral health field
- Prepare for the interview by researching Pyramid Healthcare, the behavioral health field, and the local market
- Prepare thoughtful questions to ask the interviewer about the role, company, and team
- Follow up with the hiring manager within 24 hours after the interview to express your appreciation and reiterate your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
